Plyr Technology Adoption in E-commerce

Discover 922 verified e-commerce stores using Plyr. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 2.6k domains. 922 verified as active stores with physical delivery.

Verified stores
922
active stores with physical delivery
Top country
United States
164 verified stores
Top payment signal
PayPal
88 detection occurrences
Top carrier signal
DHL
40 detection occurrences
Top category
Clothing & Accessories
169 verified stores

This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.

922 verified active stores out of 2.6k detected · 35.2% verification rate

E-commerce Platforms Distribution

WooCommerce stores with 43.4% of stores with physical delivery (400 stores) , followed by Shopify (20.2%) and Custom (19.4%) .

Base: 922 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

400 stores

Shopify 20.2%

186 stores

Custom 19.4%

179 stores

Zid 4.4%

41 stores

Haravan, Shopify 2.2%

20 stores

Shopify, Haravan 2.1%

19 stores

17 stores

15 stores

9 stores

8 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (June 2026)
E-commerce platforms distribution for stores with physical delivery in Plyr
Platform Stores with Physical Delivery Percentage
WooCommerce 400 43.38%
Shopify 186 20.17%
Custom 179 19.41%
Zid 41 4.45%
Haravan, Shopify 20 2.17%
Shopify, Haravan 19 2.06%
Cafe24 17 1.84%
PrestaShop 15 1.63%
Shoptet 9 0.98%
1C-Bitrix 8 0.87%
Show broader dataset (all e-commerce signals)

Websites with E-commerce Signals

WooCommerce holds 73.3% share of detected Plyr e-commerce signals (1,918) , with Shopify at 8.5% and Custom at 6.8% (June 2026) .

Base: 2,618 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.

Top 10 Platforms (All Signals)

1,918 websites

222 websites

179 websites

Zid 1.6%

41 websites

Haravan, Shopify 0.8%

22 websites

Shopify, Haravan 0.9%

23 websites

23 websites

17 websites

9 websites

49 websites

Visual Distribution

Distribution of top 10 platforms by websites with signals (June 2026)
E-commerce platforms distribution for websites with signals in Plyr
Platform Websites with Signals Percentage
WooCommerce 1918 73.26%
Shopify 222 8.48%
Custom 179 6.84%
Zid 41 1.57%
Haravan, Shopify 22 0.84%
Shopify, Haravan 23 0.88%
Cafe24 23 0.88%
PrestaShop 17 0.65%
Shoptet 9 0.34%
1C-Bitrix 49 1.87%

Categories Distribution

Clothing & Accessories stores with 18.3% of all stores (169 stores) , followed by Health & Beauty (17.5%) and Food & Beverages (9.3%) .

Base: 922 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.

Top 10 Categories

Clothing & Accessories 18.3%

169 stores

Health & Beauty 17.5%

161 stores

Food & Beverages 9.3%

86 stores

Home & Garden 6.7%

62 stores

Tools & Hardware 4.2%

39 stores

Arts & Entertainment 4.2%

39 stores

Sporting Goods & Outdoor Gear 4.1%

38 stores

Toys & Games 4.0%

37 stores

Electronics & Technology 3.8%

35 stores

Business & Industrial 3.6%

33 stores

Visual Distribution

Distribution of top 10 Plyr store categories (June 2026)
Distribution of categories in Plyr e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 169 18.33%
Health & Beauty 161 17.46%
Food & Beverages 86 9.33%
Home & Garden 62 6.72%
Tools & Hardware 39 4.23%
Arts & Entertainment 39 4.23%
Sporting Goods & Outdoor Gear 38 4.12%
Toys & Games 37 4.01%
Electronics & Technology 35 3.80%
Business & Industrial 33 3.58%

Payment Providers Distribution

PayPal accounts for 26.1% of displayed detection occurrences (88 occurrences) , followed by Stripe Connect (14.2%) and MasterCard (13.4%) .

Base: 337 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 26.1%

88 occurrences

48 occurrences

45 occurrences

Klarna 11.0%

37 occurrences

30 occurrences

28 occurrences

VISA 8.0%

27 occurrences

20 occurrences

7 occurrences

Bolt 2.1%

7 occurrences

Visual Distribution

Distribution of top 10 Plyr payment providers (June 2026)
Distribution of payment providers in Plyr e-commerce stores
Payment Provider Detection Occurrences Share of Displayed Occurrences
PayPal 88 26.11%
Stripe Connect 48 14.24%
MasterCard 45 13.35%
Klarna 37 10.98%
American Express 30 8.90%
Apple Pay 28 8.31%
VISA 27 8.01%
Google Pay 20 5.93%
Bancontact 7 2.08%
Bolt 7 2.08%

Shipping Carriers Distribution

DHL accounts for 24.1% of displayed detection occurrences (40 occurrences) , followed by UPS (19.9%) and GLS (13.3%) .

Base: 166 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

DHL 24.1%

40 occurrences

UPS 19.9%

33 occurrences

GLS 13.3%

22 occurrences

DPD 9.6%

16 occurrences

FedEx 7.8%

13 occurrences

10 occurrences

USPS 5.4%

9 occurrences

9 occurrences

7 occurrences

7 occurrences

Visual Distribution

Distribution of top 10 Plyr shipping carriers (June 2026)
Distribution of shipping carriers in Plyr e-commerce stores
Shipping Carrier Detection Occurrences Share of Displayed Occurrences
DHL 40 24.10%
UPS 33 19.88%
GLS 22 13.25%
DPD 16 9.64%
FedEx 13 7.83%
Royal Mail 10 6.02%
USPS 9 5.42%
Почта России 9 5.42%
СДЭК 7 4.22%
Australia Post 7 4.22%

Store Launch Timeline

Over the past 12 months, 106 new stores were launched in Plyr , with the highest activity in 2026-05 (8 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-05 7.5%

8 stores launched

2026-04 7.5%

8 stores launched

2026-03 5.7%

6 stores launched

2026-02 4.7%

5 stores launched

2026-01 13.2%

14 stores launched

2025-12 8.5%

9 stores launched

2025-11 8.5%

9 stores launched

2025-10 13.2%

14 stores launched

2025-09 11.3%

12 stores launched

2025-08 6.6%

7 stores launched

2025-07 10.4%

11 stores launched

2025-06 2.8%

3 stores launched

Monthly Trend

Monthly store launches in Plyr (June 2026)
Monthly store launches in Plyr over the past 12 months
Month Stores Launched Percentage
2026-05 8 7.55%
2026-04 8 7.55%
2026-03 6 5.66%
2026-02 5 4.72%
2026-01 14 13.21%
2025-12 9 8.49%
2025-11 9 8.49%
2025-10 14 13.21%
2025-09 12 11.32%
2025-08 7 6.60%
2025-07 11 10.38%
2025-06 3 2.83%

Active Stores by Launch Year

Currently, 917 active stores in Plyr are tracked in our database , with the most stores launched in 2026 (41 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 4.5%

41 active stores

2025 10.8%

99 active stores

2024 9.1%

83 active stores

2023 8.5%

78 active stores

2022 7.4%

68 active stores

2021 8.6%

79 active stores

2020 7.5%

69 active stores

2019 6.0%

55 active stores

2018 6.0%

55 active stores

2017 4.1%

38 active stores

2016 2.3%

21 active stores

2015 1.5%

14 active stores

2014 2.5%

23 active stores

2013 2.6%

24 active stores

2012 2.0%

18 active stores

Distribution by Launch Year

Active stores in Plyr by original launch year (June 2026)
Active stores in Plyr by launch year
Launch Year Active Stores Percentage
2026 41 4.47%
2025 99 10.80%
2024 83 9.05%
2023 78 8.51%
2022 68 7.42%
2021 79 8.62%
2020 69 7.52%
2019 55 6.00%
2018 55 6.00%
2017 38 4.14%
2016 21 2.29%
2015 14 1.53%
2014 23 2.51%
2013 24 2.62%
2012 18 1.96%

Social Media Usage

Instagram accounts for 27.8% of displayed detection occurrences (645 occurrences) , followed by Facebook (26.4%) and YouTube (15.3%) .

Base: 2,317 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Instagram 27.8%

645 occurrences

Facebook 26.4%

611 occurrences

YouTube 15.3%

355 occurrences

TikTok 9.5%

220 occurrences

Twitter 6.2%

144 occurrences

LinkedIn 5.8%

134 occurrences

Pinterest 5.0%

117 occurrences

X 2.1%

49 occurrences

WhatsApp 1.4%

32 occurrences

Vimeo 0.4%

10 occurrences

Visual Distribution

Distribution of social media platforms in Plyr (June 2026)
Distribution of social media platforms in Plyr e-commerce stores
Social Platform Detection Occurrences Share of Displayed Occurrences
Instagram 645 27.84%
Facebook 611 26.37%
YouTube 355 15.32%
TikTok 220 9.50%
Twitter 144 6.21%
LinkedIn 134 5.78%
Pinterest 117 5.05%
X 49 2.11%
WhatsApp 32 1.38%
Vimeo 10 0.43%

Geographic Distribution

United States stores with 17.8% (164 active verified stores) , followed by Vietnam (6.7%) and United Kingdom (6.2%) .

Base: 922 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.

Top 10 Countries

164 active verified stores

62 active verified stores

57 active verified stores

Italy 5.1%

47 active verified stores

39 active verified stores

India 3.9%

36 active verified stores

35 active verified stores

33 active verified stores

32 active verified stores

28 active verified stores

Visual Distribution

Geographic distribution of stores using Plyr (June 2026)
Geographic distribution of stores using Plyr
Country AI-Verified Store Count Market Share
United States 164 17.79%
Vietnam 62 6.72%
United Kingdom 57 6.18%
Italy 47 5.10%
Germany 39 4.23%
India 36 3.90%
Australia 35 3.80%
Saudi Arabia 33 3.58%
Thailand 32 3.47%
Russia 28 3.04%

Data Coverage

Coverage among all domains with this detected signal, including non-active profiles; not just active stores.

Field Rows count Coverage
Website 2.6k 100.00%
Emails 1.3k 51.22%
Phones 1k 38.58%
Ecommerce platform 2.6k 99.08%
Couriers 238 9.09%
Payment Providers 403 15.39%
Categories 922 35.22%
Social Media 2k 75.32%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

On-demand market analysis

Self-service access to market data and insights

  • Search and segment stores by any criteria
  • API integration for automated workflows
  • Periodic index updates
  • Market sizing and segmentation
Explore segment →

Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

  • Custom market reports and analysis
  • Competitive landscape monitoring
  • Direct support from the founder
  • Flexible licensing and enterprise pricing
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Market Intelligence

Understand the Plyr e-commerce landscape:

Analyze 922 verified e-commerce stores on Plyr - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Plyr e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Index updates; historical datasets by agreement

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Plyr e-commerce intelligence?

We track 922 verified Plyr e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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