MasterCard Payment Provider Usage Database
Explore 1.3m verified e-commerce stores accepting MasterCard. Analyze payment adoption, merchant insights, and market opportunities.
Detected across 1.4m domains. 1.3m verified as active stores with physical delivery.
· · Next full refresh: May 2026
1.3m verified active stores out of 1.4m detected · 95.1% verification rate
E-commerce Platforms Distribution
Shopify leads with 98.5% of stores with physical delivery (1,302,702 stores) , followed by WooCommerce (0.3%) and Custom (0.2%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
1,302,702 stores
3,605 stores
3,190 stores
2,278 stores
1,844 stores
1,690 stores
1,646 stores
1,517 stores
953 stores
885 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Shopify | 1302702 | 98.46% |
| WooCommerce | 3605 | 0.27% |
| Custom | 3190 | 0.24% |
| EasyStore | 2278 | 0.17% |
| Shopify, Shopoe | 1844 | 0.14% |
| Shopify, Dropshipt | 1690 | 0.13% |
| Shopoe, Shopify | 1646 | 0.12% |
| Dropshipt, Shopify | 1517 | 0.11% |
| Shopify, Opus Cart | 953 | 0.07% |
| Opus Cart, Shopify | 885 | 0.07% |
| Anifit, Shopify | 663 | 0.05% |
| Shopify, Anifit | 651 | 0.05% |
| Shopify, Instasell | 497 | 0.04% |
| Instasell, Shopify | 471 | 0.04% |
| OpenCart | 434 | 0.03% |
All Stores Distribution
Shopify holds 98.5% share of all MasterCard e-commerce stores (1,369,191) , with WooCommerce at 0.3% and Custom at 0.2% (April 2026) .
Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.
Top 10 Platforms (All Stores)
1,369,191 stores
4,150 stores
3,190 stores
2,343 stores
1,925 stores
1,754 stores
1,738 stores
1,567 stores
972 stores
905 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| Shopify | 1369191 | 98.46% |
| WooCommerce | 4150 | 0.30% |
| Custom | 3190 | 0.23% |
| EasyStore | 2343 | 0.17% |
| Shopify, Shopoe | 1925 | 0.14% |
| Shopify, Dropshipt | 1754 | 0.13% |
| Shopoe, Shopify | 1738 | 0.12% |
| Dropshipt, Shopify | 1567 | 0.11% |
| Shopify, Opus Cart | 972 | 0.07% |
| Opus Cart, Shopify | 905 | 0.07% |
| Anifit, Shopify | 700 | 0.05% |
| Shopify, Anifit | 674 | 0.05% |
| Shopify, Instasell | 525 | 0.04% |
| Instasell, Shopify | 489 | 0.04% |
| OpenCart | 441 | 0.03% |
Categories Distribution
Clothing & Accessories leads with 23.6% of all stores (267,711 stores) , followed by Health & Beauty (19.8%) and Sporting Goods & Outdoor Gear (9.5%) .
Base: 1,132,719 AI-verified stores with physical delivery and detected product categories (85.4% of all verified stores). Percentages show share of stores within each category.
Top 10 Categories
267,711 stores
223,911 stores
107,325 stores
99,780 stores
75,066 stores
63,012 stores
62,970 stores
56,237 stores
48,025 stores
28,072 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 267711 | 23.63% |
| Health & Beauty | 223911 | 19.77% |
| Sporting Goods & Outdoor Gear | 107325 | 9.47% |
| Food & Beverages | 99780 | 8.81% |
| Toys & Games | 75066 | 6.63% |
| Arts & Entertainment | 63012 | 5.56% |
| Jewelry & Watches | 62970 | 5.56% |
| Home & Garden | 56237 | 4.96% |
| Gifts & Special Occasions | 48025 | 4.24% |
| Electronics & Technology | 28072 | 2.48% |
| Furniture & Home Decor | 24096 | 2.13% |
| Vehicles & Parts | 22704 | 2.00% |
| Pets & Pet Supplies | 19398 | 1.71% |
| Tools & Hardware | 18846 | 1.66% |
| Business & Industrial | 15566 | 1.37% |
Shipping Carriers Distribution
DHL leads with 19.6% among AI-verified physical stores (15,723 stores) , followed by UPS (18.5%) and USPS (17.7%) .
Base: 55,981 AI-verified physical stores with detectable shipping carriers (4.0% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
15,723 stores
14,772 stores
14,127 stores
8,960 stores
5,324 stores
4,266 stores
3,088 stores
2,819 stores
1,983 stores
1,934 stores
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| DHL | 15723 | 19.65% |
| UPS | 14772 | 18.46% |
| USPS | 14127 | 17.65% |
| FedEx | 8960 | 11.20% |
| Royal Mail | 5324 | 6.65% |
| DPD | 4266 | 5.33% |
| Australia Post | 3088 | 3.86% |
| GLS | 2819 | 3.52% |
| Canada Post | 1983 | 2.48% |
| Colissimo | 1934 | 2.42% |
| Correios | 1791 | 2.24% |
| Mondial Relay | 1451 | 1.81% |
| PostNL | 1360 | 1.70% |
| Hermes | 1328 | 1.66% |
| La Poste | 1108 | 1.38% |
Store Launch Timeline
Over the past 12 months, 304,934 new stores were launched in MasterCard , with the highest activity in 2026-03 (35,801 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
35,801 stores launched
28,912 stores launched
32,843 stores launched
26,800 stores launched
24,106 stores launched
25,264 stores launched
24,979 stores launched
25,094 stores launched
24,496 stores launched
21,070 stores launched
23,378 stores launched
12,191 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-03 | 35801 | 11.74% |
| 2026-02 | 28912 | 9.48% |
| 2026-01 | 32843 | 10.77% |
| 2025-12 | 26800 | 8.79% |
| 2025-11 | 24106 | 7.91% |
| 2025-10 | 25264 | 8.29% |
| 2025-09 | 24979 | 8.19% |
| 2025-08 | 25094 | 8.23% |
| 2025-07 | 24496 | 8.03% |
| 2025-06 | 21070 | 6.91% |
| 2025-05 | 23378 | 7.67% |
| 2025-04 | 12191 | 4.00% |
Active Stores by Launch Year
Currently, 1,315,995 active stores in MasterCard are tracked in our database , with the most stores launched in 2026 (97,753 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
97,753 active stores
275,630 active stores
177,311 active stores
129,230 active stores
98,148 active stores
100,202 active stores
94,167 active stores
54,431 active stores
52,247 active stores
39,031 active stores
20,862 active stores
18,802 active stores
20,091 active stores
25,785 active stores
13,825 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 97753 | 7.43% |
| 2025 | 275630 | 20.94% |
| 2024 | 177311 | 13.47% |
| 2023 | 129230 | 9.82% |
| 2022 | 98148 | 7.46% |
| 2021 | 100202 | 7.61% |
| 2020 | 94167 | 7.16% |
| 2019 | 54431 | 4.14% |
| 2018 | 52247 | 3.97% |
| 2017 | 39031 | 2.97% |
| 2016 | 20862 | 1.59% |
| 2015 | 18802 | 1.43% |
| 2014 | 20091 | 1.53% |
| 2013 | 25785 | 1.96% |
| 2012 | 13825 | 1.05% |
| 2011 | 15709 | 1.19% |
| 2010 | 11354 | 0.86% |
| 2009 | 9969 | 0.76% |
| 2008 | 8066 | 0.61% |
| 2007 | 7264 | 0.55% |
| 2006 | 5488 | 0.42% |
| 2005 | 5094 | 0.39% |
| 2004 | 7363 | 0.56% |
| 2003 | 5431 | 0.41% |
| 2002 | 4679 | 0.36% |
| 2001 | 5706 | 0.43% |
| 2000 | 4107 | 0.31% |
| 1999 | 3498 | 0.27% |
| 1998 | 2353 | 0.18% |
| 1997 | 1261 | 0.10% |
| 1996 | 922 | 0.07% |
| 1995 | 216 | 0.02% |
Geographic Distribution
United States leads with 47.2% (568,505 AI-verified stores) , followed by United Kingdom (10.6%) and Australia (6.4%) .
Base: 1,203,788 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
568,505 AI-verified stores
127,184 AI-verified stores
76,620 AI-verified stores
71,328 AI-verified stores
67,266 AI-verified stores
56,781 AI-verified stores
33,570 AI-verified stores
33,355 AI-verified stores
28,008 AI-verified stores
23,353 AI-verified stores
Visual Distribution
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 568505 | 47.23% |
| United Kingdom | 127184 | 10.57% |
| Australia | 76620 | 6.36% |
| Canada | 71328 | 5.93% |
| Germany | 67266 | 5.59% |
| France | 56781 | 4.72% |
| Netherlands | 33570 | 2.79% |
| Italy | 33355 | 2.77% |
| Spain | 28008 | 2.33% |
| Japan | 23353 | 1.94% |
| Hong Kong | 18738 | 1.56% |
| New Zealand | 14129 | 1.17% |
| Sweden | 13877 | 1.15% |
| Mexico | 12752 | 1.06% |
| Switzerland | 11893 | 0.99% |
| India | 11273 | 0.94% |
| Brazil | 10168 | 0.84% |
| Belgium | 9099 | 0.76% |
| Denmark | 8317 | 0.69% |
| United Arab Emirates | 7572 | 0.63% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Shopify - Clothing & Accessories
Shopify - Home & Garden
Shopify - Clothing & Accessories
Shopify - Home & Garden
Shopify - Health & Beauty
New Stores
Recently launched stores detected by ShopRank in the last full month.
Shopify
Shopify - Health & Beauty
Shopify - Clothing & Accessories
Shopify - Food & Beverages
Shopify - Health & Beauty
Data Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 1.4m | 100.00% |
| Emails | 284.5k | 20.40% |
| Phones | 145.6k | 10.45% |
| Ecommerce platform | 1.4m | 100.00% |
| Couriers | 56.0k | 4.02% |
| Payment Providers | 57.7k | 4.14% |
| Categories | 1.2m | 84.28% |
| Social Media | 902.7k | 64.74% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Monthly data refreshes
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Dedicated analyst support
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the MasterCard e-commerce landscape:
Analyze 1.3m verified e-commerce stores on MasterCard - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across MasterCard e-commerce.
- Size Your Addressable Market
-
Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Monthly data refreshes with historical tracking
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the MasterCard e-commerce intelligence?
-
We track 1.3m verified MasterCard e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.
- How is the data collected and how often is it updated?
-
We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Instagram leads with 34.7% among stores with at least one detectable social profile (788,035 stores) , followed by Facebook (26.9%) and TikTok (12.9%) .
Base: 902,679 stores with any detectable social profile (64.7% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
788,035 stores
611,097 stores
292,042 stores
220,461 stores
145,342 stores
118,024 stores
40,195 stores
37,172 stores
14,213 stores
4,704 stores
Visual Distribution