MasterCard Payment Provider Usage Database
Explore 1.7m e-commerce stores accepting MasterCard. Analyze payment adoption, merchant insights, and market opportunities.
· · Next full refresh: February 2026
E-commerce Platforms Distribution
Shopify leads with 99.3% of stores with physical delivery (1,657,645 stores) , followed by WooCommerce (0.2%) and Custom (0.2%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
1,657,645 stores
3,499 stores
2,927 stores
2,212 stores
681 stores
652 stores
527 stores
97 stores
86 stores
53 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Shopify | 1657645 | 99.35% |
| WooCommerce | 3499 | 0.21% |
| Custom | 2927 | 0.18% |
| EasyStore | 2212 | 0.13% |
| Shopify, Zoorix | 681 | 0.04% |
| Zoorix, Shopify | 652 | 0.04% |
| OpenCart | 527 | 0.03% |
| Magento | 97 | 0.01% |
| PrestaShop | 86 | 0.01% |
| EC-CUBE | 53 | 0.00% |
| Shopify, TargetBay | 41 | 0.00% |
| Wix eCommerce | 38 | 0.00% |
| TargetBay, Shopify | 34 | 0.00% |
| Shopify, UpsellPlus | 34 | 0.00% |
| Shopify, BinderPOS | 32 | 0.00% |
All Stores Distribution
Shopify holds 99.3% share of all MasterCard e-commerce stores (1,685,910) , with WooCommerce at 0.2% and Custom at 0.2% (January 2026) .
Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.
Top 10 Platforms (All Stores)
1,685,910 stores
3,948 stores
2,927 stores
2,287 stores
685 stores
657 stores
532 stores
101 stores
90 stores
53 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| Shopify | 1685910 | 99.32% |
| WooCommerce | 3948 | 0.23% |
| Custom | 2927 | 0.17% |
| EasyStore | 2287 | 0.13% |
| Shopify, Zoorix | 685 | 0.04% |
| Zoorix, Shopify | 657 | 0.04% |
| OpenCart | 532 | 0.03% |
| Magento | 101 | 0.01% |
| PrestaShop | 90 | 0.01% |
| EC-CUBE | 53 | 0.00% |
| Shopify, TargetBay | 41 | 0.00% |
| Wix eCommerce | 46 | 0.00% |
| TargetBay, Shopify | 34 | 0.00% |
| Shopify, UpsellPlus | 34 | 0.00% |
| Shopify, BinderPOS | 32 | 0.00% |
Categories Distribution
Clothing & Accessories leads with 32.6% of all stores (376,114 stores) , followed by Health & Beauty (18.1%) and Jewelry & Watches (7.9%) .
Top 10 Categories
376,114 stores
209,090 stores
91,377 stores
86,962 stores
57,966 stores
52,120 stores
49,049 stores
41,279 stores
36,584 stores
35,842 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 376114 | 32.64% |
| Health & Beauty | 209090 | 18.15% |
| Jewelry & Watches | 91377 | 7.93% |
| Food & Beverages | 86962 | 7.55% |
| Home & Garden | 57966 | 5.03% |
| Arts & Entertainment | 52120 | 4.52% |
| Electronics & Technology | 49049 | 4.26% |
| Gifts & Special Occasions | 41279 | 3.58% |
| Furniture & Home Decor | 36584 | 3.17% |
| Pets & Pet Supplies | 35842 | 3.11% |
| Sporting Goods & Outdoor Gear | 35406 | 3.07% |
| Vehicles & Parts | 24980 | 2.17% |
| Toys & Games | 23097 | 2.00% |
| Baby & Toddler | 17227 | 1.50% |
| Books & Media | 15210 | 1.32% |
Shipping Carriers Distribution
USPS leads with 20.3% among AI-verified physical stores (78,525 stores) , followed by UPS (18.7%) and DHL (17.7%) .
Base: 251,239 AI-verified physical stores with detectable shipping carriers (14.8% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
78,525 stores
72,273 stores
68,450 stores
42,447 stores
24,163 stores
20,121 stores
17,336 stores
12,375 stores
10,058 stores
9,278 stores
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| USPS | 78525 | 20.30% |
| UPS | 72273 | 18.69% |
| DHL | 68450 | 17.70% |
| FedEx | 42447 | 10.97% |
| Royal Mail | 24163 | 6.25% |
| DPD | 20121 | 5.20% |
| Australia Post | 17336 | 4.48% |
| GLS | 12375 | 3.20% |
| Canada Post | 10058 | 2.60% |
| Colissimo | 9278 | 2.40% |
| Hermes | 6754 | 1.75% |
| PostNL | 6696 | 1.73% |
| Correios | 6393 | 1.65% |
| La Poste | 6042 | 1.56% |
| Mondial Relay | 5854 | 1.51% |
Store Launch Timeline
Over the past 12 months, 531,856 new stores were launched in MasterCard , with the highest activity in 2025-12 (37,118 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
37,118 stores launched
37,830 stores launched
45,483 stores launched
50,211 stores launched
53,726 stores launched
57,641 stores launched
45,909 stores launched
53,075 stores launched
47,891 stores launched
49,998 stores launched
37,749 stores launched
15,225 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2025-12 | 37118 | 6.98% |
| 2025-11 | 37830 | 7.11% |
| 2025-10 | 45483 | 8.55% |
| 2025-09 | 50211 | 9.44% |
| 2025-08 | 53726 | 10.10% |
| 2025-07 | 57641 | 10.84% |
| 2025-06 | 45909 | 8.63% |
| 2025-05 | 53075 | 9.98% |
| 2025-04 | 47891 | 9.00% |
| 2025-03 | 49998 | 9.40% |
| 2025-02 | 37749 | 7.10% |
| 2025-01 | 15225 | 2.86% |
Active Stores by Launch Year
Currently, 1,656,247 active stores in MasterCard are tracked in our database , with the most stores launched in 2026 (206 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
206 active stores
549,741 active stores
228,013 active stores
155,825 active stores
114,762 active stores
117,107 active stores
107,061 active stores
60,849 active stores
59,121 active stores
42,452 active stores
23,156 active stores
20,573 active stores
22,430 active stores
30,105 active stores
15,200 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 206 | 0.01% |
| 2025 | 549741 | 33.19% |
| 2024 | 228013 | 13.77% |
| 2023 | 155825 | 9.41% |
| 2022 | 114762 | 6.93% |
| 2021 | 117107 | 7.07% |
| 2020 | 107061 | 6.46% |
| 2019 | 60849 | 3.67% |
| 2018 | 59121 | 3.57% |
| 2017 | 42452 | 2.56% |
| 2016 | 23156 | 1.40% |
| 2015 | 20573 | 1.24% |
| 2014 | 22430 | 1.35% |
| 2013 | 30105 | 1.82% |
| 2012 | 15200 | 0.92% |
| 2011 | 18570 | 1.12% |
| 2010 | 12718 | 0.77% |
| 2009 | 10915 | 0.66% |
| 2008 | 8998 | 0.54% |
| 2007 | 8170 | 0.49% |
| 2006 | 6037 | 0.36% |
| 2005 | 5549 | 0.34% |
| 2004 | 8399 | 0.51% |
| 2003 | 5986 | 0.36% |
| 2002 | 5140 | 0.31% |
| 2001 | 6344 | 0.38% |
| 2000 | 4296 | 0.26% |
| 1999 | 3646 | 0.22% |
| 1998 | 2415 | 0.15% |
| 1997 | 1292 | 0.08% |
| 1996 | 957 | 0.06% |
| 1995 | 214 | 0.01% |
Geographic Distribution
United States leads with 46.6% (705,729 AI-verified stores) , followed by United Kingdom (10.6%) and Australia (6.2%) .
Base: 1,513,744 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
705,729 AI-verified stores
161,012 AI-verified stores
93,433 AI-verified stores
88,066 AI-verified stores
80,195 AI-verified stores
79,958 AI-verified stores
43,533 AI-verified stores
41,615 AI-verified stores
37,563 AI-verified stores
24,809 AI-verified stores
Visual Distribution
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 705729 | 46.62% |
| United Kingdom | 161012 | 10.64% |
| Australia | 93433 | 6.17% |
| Canada | 88066 | 5.82% |
| Germany | 80195 | 5.30% |
| France | 79958 | 5.28% |
| Netherlands | 43533 | 2.88% |
| Italy | 41615 | 2.75% |
| Spain | 37563 | 2.48% |
| Japan | 24809 | 1.64% |
| Hong Kong | 21028 | 1.39% |
| Brazil | 21004 | 1.39% |
| Sweden | 18592 | 1.23% |
| India | 17039 | 1.13% |
| New Zealand | 16474 | 1.09% |
| Mexico | 15847 | 1.05% |
| Switzerland | 14803 | 0.98% |
| Belgium | 11861 | 0.78% |
| Poland | 11290 | 0.75% |
| Denmark | 9893 | 0.65% |
Featured Stores
Discover the strongest performers and newest entrants in MasterCard's e-commerce landscape.
Top Stores by GMV
Data will be available soon.
New Stores
Recently launched ecommerce sites detected by ShopRank in the last full month.
Shopify
Shopify
Shopify
Shopify
Shopify
Dataset Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 1.7m | 100.00% |
| Emails | 758.4k | 44.67% |
| Phones | 152.7k | 8.99% |
| Ecommerce platform | 1.7m | 100.00% |
| Couriers | 251.2k | 14.80% |
| Payment Providers | 243.9k | 14.36% |
| Categories | 1.2m | 70.44% |
| Social Media | 1.0m | 59.45% |
Starter Package
Immediate self-service access
Get instant access to our database
- Immediate data access
- Direct download or API integration
- Standard segments available
- Secure online payment
Enterprise Solution
Customized datasets tailored to your needs
Enterprise-grade solutions
- Customized datasets
- Dedicated account management
- Flexible licensing and pricing
- Volume discounts
- Technical support
Maximize Your ROI
Use our detailed MasterCard E-commerce Database to:
Gain actionable insights into 1.7m physical stores in MasterCard.
- Identify High-Value Leads
-
Quickly find and contact the best decision-makers at MasterCard online stores.
- Conduct Competitive Analysis
-
Analyze your competitors' market share, product categories, and technology stacks.
- Direct Outreach
-
Access verified business contacts to accelerate your sales and marketing outreach.
Data Format & Delivery
Available Formats
- CSV
- Excel (XLS/XLSX)
- Text (TXT)
Delivery Methods
- Direct download
- Email delivery
- API access
Use Cases
- Lead Generation
- B2B Marketing
- Direct Marketing
- Email Marketing
- B2B Retargeting
- Market Research
Frequently Asked Questions
- What data is included in the MasterCard E-commerce Database?
-
Our database covers over 1.7m MasterCard physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.
- How fresh is your data and how often is it updated?
-
We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.
- Can I get a free sample before purchasing?
-
Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.
- Can I buy only selected segments of data?
-
Yes, you can purchase targeted segments tailored specifically to your business needs-by industry, platform, store size, and more. Contact us for details.
- How quickly can I access the full dataset after purchase?
-
You'll receive immediate access upon payment completion. Our data can be downloaded directly or delivered via email or API.
- What licensing options are available?
-
We offer flexible licensing: one-time purchases, annual subscriptions, and customized enterprise plans. Reach out to discuss the best solution for your business.
Social Media Usage
Instagram leads with 35.4% among stores with at least one detectable social profile (908,458 stores) , followed by Facebook (26.4%) and TikTok (13.7%) .
Base: 1,009,481 stores with any detectable social profile (59.5% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
908,458 stores
677,350 stores
351,049 stores
235,106 stores
162,049 stores
131,569 stores
40,079 stores
39,851 stores
16,657 stores
5,200 stores
Visual Distribution