ICP-Based Lead Lists
Merchant lists filtered to match your ideal customer profile

Define your ideal customer profile — platform, GMV, category, region, tech stack, carrier/PSP usage, or even a single example store — and get a fully qualified list of merchants that match your ICP at scale.

SAMPLE ICP INPUT & OUTPUT (Synthetic example)
INPUT ICP:
"Mid-size Shopify beauty stores in DE/AT
using Klarna or Stripe, shipping cross-border,
with modern marketing stack"

OUTPUT:
=== 312 high-fit merchants found ===

1. glowhaus.de
   GMV: €120k-€180k/year
   Platform: Shopify | PSP: Stripe, Klarna
   Cross-border: DE → AT, CH
   Tech: Klaviyo, Meta Ads, GA4

2. pureblossom.at
   GMV: €80k-€110k/year
   Platform: Shopify | PSP: Stripe
   Cross-border: AT → DE/IT
   Carriers: DHL, DPD

3. skincare-luxe.de
   GMV: €200k-€350k/year
   Platform: Shopify | PSP: Klarna, PayPal
   Tech: Klaviyo, Trustpilot, Hotjar

→ All fully enriched & ICP-aligned

The Challenge

Why ICP Targeting Is Broken Today

Raw lead lists ignore GMV, revenue potential, tech stack, cross-border capability, and semantic fit. 80% of leads don't match real ICP.

"Raw Leads" Don't Match Real ICPs

Standard lead lists ignore GMV, real revenue potential, carriers/PSPs, cross-border capability, tech stack, and semantic fit. Result: 80% of leads waste SDR time.

"Shopify Stores in Germany" ≠ ICP

ICP isn't just category + platform. ICP is: "Stores that feel our pain and have money to pay." Generic lists from the internet don't understand this.

No Semantic Data Available

Two stores in "Beauty" can sell supplements, dermocosmetics, perfumes, or razors — completely different ICPs. Standard tools can't distinguish semantic clusters.

The Solution

ShopRank ICP-Based Lead Lists

Not a list of stores. A list of stores perfectly matched to your product — semantically similar, GMV-qualified, tech-aligned, and cross-border ready.

Semantic Similarity Matching
Take one example customer → get 100-500 semantically similar stores. Our matching engine understands product themes, not just keywords.
GMV Prioritization
Filter by annual revenue tiers: €0-€100k, €100k-€500k, €500k-€1M, €1M-€10M, €10M+. Focus on stores with budget, not test sites.
Payment & Carrier Stack
Filter by PSPs (Stripe, PayPal, Klarna) and carriers (DHL, GLS, InPost). Perfect for PSPs, carriers, and logistics entering new segments.
Platform & Category Fit
Shopify, WooCommerce, PrestaShop, Custom. Beauty/Dermocosmetics ≠ Supplements ≠ Fashion ≠ Home Decor — we understand the difference.
Cross-Border Readiness
Filter for merchants shipping internationally. Critical for cross-border carriers, PSPs, and marketplace onboarding teams.
Tech Stack Maturity
Do they use Klaviyo, GA4, Meta Ads, Hotjar? Tech maturity signals growth stage, budget availability, and openness to new tools.

Impact

What You Get

🔥 ICP → Leads in 48 Hours

From ICP definition to qualified list — end weeks of manual research. Get actionable pipeline immediately.

🎯 Higher Conversion Rates

Target only stores similar to your best customers, in your GMV range, with your tech stack, solving your problem. Waste less time on bad fits.

📈 Lower CAC, Faster Pipeline

Save SDR budget — stop chasing wrong stores. One ICP list = pipeline for months. Accelerate sales team velocity immediately.

Real Results

Example: SaaS Provider Expanding in DACH

A SaaS provider offering review automation wanted to find high-fit brands for expansion in Germany, Austria, and Switzerland.

Example anonymized. Results based on realistic aggregated scenarios from the SaaS industry.

Metric Before ShopRank With ShopRank Impact
Time to build ICP list 2-3 weeks 48 hours 10× faster
High-fit merchants identified ~50 420 8× relevant pipeline
SDR call connection rate 3-5% 18-22% 4× improvement
Closed-won customers (90 days) 4 29 7.25×

"We were spending 2-3 weeks manually researching DACH merchants that might fit our review automation platform. ShopRank delivered 420 pre-qualified merchants in 48 hours — filtered by Shopify platform, €100k+ GMV, and modern marketing stack. Our SDR connection rate jumped from 3% to 18%. We closed 29 customers in 90 days. This completely transformed our expansion strategy."

— VP of Sales, European Review Automation SaaS

Data Details

What's Included in Your ICP Lead List

🧠 Semantic Similarity

  • Cluster membership & similarity score
  • Product theme matching
  • Category & subcategory alignment

💰 Revenue & GMV

  • Annual GMV bucket
  • Inferred parcel volumes
  • Growth stage indicators

🛒 E-commerce Profile

  • Platform (Shopify, WooCommerce, etc.)
  • Product count & catalog size
  • Launch cohort & store age

💳 PSP & Carrier Stack

  • Payment providers (Stripe, PayPal, Klarna)
  • Shipping carriers (DHL, GLS, InPost)
  • Cross-border shipping capability

🔧 Tech Stack

  • Email marketing (Klaviyo, Mailchimp)
  • Analytics (GA4, Meta Pixel, Hotjar)
  • Personalization & CRO tools

🌍 Market Context

  • Country & region
  • Cross-border destination markets
  • Warehouse & returns signals

📧 Optional Add-ons

Contact Enrichment

Verified emails & phone numbers

Social Profiles

LinkedIn & social media links

Custom Filtering

Tailored to your exact ICP

Formats Available

CSV, XLSX, JSON

Delivery Time

48 hours – 7 days depending on complexity

How It Works

From ICP to Qualified Leads in 3 Steps

  1. 1

    Define Your ICP

    Examples: "Mid-size Shopify beauty stores with Stripe", "High-GMV fashion brands shipping abroad", "Shopify stores like Patagonia but in Europe", "WooCommerce electronics stores with DHL + PayPal".

  2. 2

    Matching Engine Filters Merchants

    Our engine creates semantic profile of your ICP and filters millions of stores by GMV, platform, PSP, carriers, tech stack, cross-border capability, and category fit.

  3. 3

    Receive Fully Qualified Lead List

    Prioritized by GMV, platform, PSP, carriers, and semantic similarity. Delivered as CSV/XLSX/JSON with 40+ fields per merchant, ready for immediate outreach.

Who This Is For

Perfect For Go-To-Market Teams

🛒

SaaS Tools for E-Commerce

Reviews, email marketing, personalization, analytics, CRO, WMS, ERP. Find merchants matching your exact platform, GMV, and tech maturity requirements.

🚚

Carriers & Logistics Providers

ICP example: "Stores shipping OOH in DE/AT/CH with €500k+ GMV". Perfect for entering new segments or geographic markets with qualified pipeline.

💳

Payment Providers / BNPL

ICP example: "Shopify + Klarna/Stripe merchants €100k+ GMV". Target high-value merchants with compatible tech stack and budget for PSP upgrades.

🌍

Marketplaces Entering New Countries

ICP example: "Spanish sellers shipping fashion abroad". Onboard merchants at scale with cross-border capability and category alignment.

📈

Marketing Agencies & Growth Teams

ICP example: "High-GMV brands in X category using modern marketing stack". Build targeted outbound campaigns with perfect-fit prospects.

🏢

B2B Software & Integrations

Find merchants using complementary tools, similar platforms, or lacking critical integrations. Perfect for partnership and integration plays.

Frequently Asked Questions

Everything You Need to Know

Can I input a URL as ICP example?

Yes — one example store is enough to generate semantic similarity clusters. We'll find 100-500 stores that match your example's product theme, GMV range, and business model.

Can I combine multiple filters?

Yes — combine platform + GMV + PSP + semantic similarity + category + country + cross-border + tech stack. The more specific your ICP, the better the match quality.

How many leads can I get?

From 50 to 5,000+ depending on ICP specificity and market size. Narrow ICPs (e.g., "Shopify beauty DE/AT €500k+") yield ~200-500 leads. Broader ICPs can yield thousands.

Do you provide contact information?

Contact enrichment (emails, phone numbers, LinkedIn profiles) is available as an optional add-on. Pricing depends on volume and coverage rate.

Can this be automated monthly?

Yes — recurring ICP list updates are available as a subscription. Get monthly refreshes with new merchants entering your ICP or existing merchants changing tech stack.

What's the delivery time?

Standard delivery: 48 hours to 7 days depending on ICP complexity and customization requirements. Simple ICPs (single platform, single country) typically within 48-72 hours.

How is this different from Full-Market Lead Generation?

Full-Market gives you ALL merchants in a country (e.g., all 58k stores in Spain). ICP Lead Generator filters to ONLY stores matching your specific profile (e.g., 312 Shopify beauty stores with Klarna in DE/AT). Much higher fit, lower volume.

Can you help define my ICP if I'm not sure?

Yes — during scoping we can help refine your ICP based on your best customers, product capabilities, and market opportunity. We often start broad and narrow iteratively.

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