United States E-commerce Database
Explore 1.9m verified e-commerce stores in the United States. Instant access to technologies, contacts, platforms, and market dynamics.
Scanned from 300M+ domains. 3.3m with e-commerce signals. 1.9m verified as active stores.
· · Next full refresh: April 2026
E-commerce Platforms Distribution
Shopify leads with 52.5% of stores with physical delivery (991,461 stores) , followed by WooCommerce (20.9%) and Custom (13.5%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
991,461 stores
394,030 stores
255,274 stores
94,549 stores
61,391 stores
23,643 stores
23,128 stores
18,265 stores
13,683 stores
11,286 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Shopify | 991461 | 52.55% |
| WooCommerce | 394030 | 20.88% |
| Custom | 255274 | 13.53% |
| Wix eCommerce | 94549 | 5.01% |
| Squarespace Commerce | 61391 | 3.25% |
| BigCommerce | 23643 | 1.25% |
| GoDaddy Online Store | 23128 | 1.23% |
| Magento | 18265 | 0.97% |
| Fourthwall | 13683 | 0.73% |
| Big Cartel | 11286 | 0.60% |
All Stores Distribution
Shopify holds 34.1% share of all United States e-commerce stores (1,075,270) , with WooCommerce at 26.6% and Custom at 8.1% (March 2026) .
Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.
Top 10 Platforms (All Stores)
1,075,270 stores
839,278 stores
255,274 stores
436,058 stores
399,328 stores
26,013 stores
68,223 stores
23,024 stores
13,847 stores
12,983 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| Shopify | 1075270 | 34.14% |
| WooCommerce | 839278 | 26.65% |
| Custom | 255274 | 8.11% |
| Wix eCommerce | 436058 | 13.85% |
| Squarespace Commerce | 399328 | 12.68% |
| BigCommerce | 26013 | 0.83% |
| GoDaddy Online Store | 68223 | 2.17% |
| Magento | 23024 | 0.73% |
| Fourthwall | 13847 | 0.44% |
| Big Cartel | 12983 | 0.41% |
Categories Distribution
Clothing & Accessories leads with 32.7% of all stores (450,289 stores) , followed by Health & Beauty (16.7%) and Food & Beverages (7.9%) .
Base: 1,376,124 AI-verified stores with physical delivery and detected product categories (71.2% of all verified stores). Percentages show share of stores within each category.
Top 10 Categories
450,289 stores
229,754 stores
108,680 stores
93,053 stores
73,472 stores
64,432 stores
62,820 stores
56,773 stores
50,002 stores
47,755 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 450289 | 32.72% |
| Health & Beauty | 229754 | 16.70% |
| Food & Beverages | 108680 | 7.90% |
| Jewelry & Watches | 93053 | 6.76% |
| Arts & Entertainment | 73472 | 5.34% |
| Electronics & Technology | 64432 | 4.68% |
| Home & Garden | 62820 | 4.56% |
| Gifts & Special Occasions | 56773 | 4.13% |
| Furniture & Home Decor | 50002 | 3.63% |
| Sporting Goods & Outdoor Gear | 47755 | 3.47% |
| Vehicles & Parts | 39626 | 2.88% |
| Pets & Pet Supplies | 34354 | 2.50% |
| Toys & Games | 22847 | 1.66% |
| Tools & Hardware | 22733 | 1.65% |
| Business & Industrial | 19534 | 1.42% |
Payment Providers Distribution
PayPal leads with 27.2% among AI-verified physical stores (193,832 stores) , followed by American Express (16.5%) and MasterCard (14.2%) .
Base: 337,473 AI-verified physical stores with detectable payment providers (17.5% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
193,832 stores
117,547 stores
101,627 stores
82,163 stores
53,249 stores
35,625 stores
28,435 stores
24,242 stores
22,901 stores
16,315 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| PayPal | 193832 | 27.16% |
| American Express | 117547 | 16.47% |
| MasterCard | 101627 | 14.24% |
| Stripe Connect | 82163 | 11.51% |
| Apple Pay | 53249 | 7.46% |
| Google Pay | 35625 | 4.99% |
| Bolt | 28435 | 3.98% |
| Klarna | 24242 | 3.40% |
| JCB | 22901 | 3.21% |
| VISA | 16315 | 2.29% |
| AfterPay | 14554 | 2.04% |
| Affirm | 7529 | 1.06% |
| BitCoin | 7309 | 1.02% |
| Amazon Pay | 5354 | 0.75% |
| Sezzle | 2952 | 0.41% |
Shipping Carriers Distribution
USPS leads with 37.1% among AI-verified physical stores (228,977 stores) , followed by UPS (28.4%) and FedEx (17.6%) .
Base: 340,770 AI-verified physical stores with detectable shipping carriers (17.6% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
228,977 stores
174,991 stores
108,336 stores
58,170 stores
6,317 stores
5,877 stores
5,580 stores
5,400 stores
5,324 stores
4,646 stores
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| USPS | 228977 | 37.14% |
| UPS | 174991 | 28.38% |
| FedEx | 108336 | 17.57% |
| DHL | 58170 | 9.43% |
| Speedy | 6317 | 1.02% |
| 4PX | 5877 | 0.95% |
| Hermes | 5580 | 0.91% |
| Royal Mail | 5400 | 0.88% |
| TNT | 5324 | 0.86% |
| Canada Post | 4646 | 0.75% |
| ePacket | 4208 | 0.68% |
| DPD | 3059 | 0.50% |
| GLS | 2059 | 0.33% |
| Estes | 1867 | 0.30% |
| Blue Star | 1728 | 0.28% |
Store Launch Timeline
Over the past 12 months, 464,869 new stores were launched in United States , with the highest activity in 2026-02 (20,863 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
20,863 stores launched
60,225 stores launched
48,191 stores launched
46,390 stores launched
45,368 stores launched
39,477 stores launched
37,863 stores launched
39,924 stores launched
34,796 stores launched
32,590 stores launched
31,692 stores launched
27,490 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-02 | 20863 | 4.49% |
| 2026-01 | 60225 | 12.96% |
| 2025-12 | 48191 | 10.37% |
| 2025-11 | 46390 | 9.98% |
| 2025-10 | 45368 | 9.76% |
| 2025-09 | 39477 | 8.49% |
| 2025-08 | 37863 | 8.14% |
| 2025-07 | 39924 | 8.59% |
| 2025-06 | 34796 | 7.49% |
| 2025-05 | 32590 | 7.01% |
| 2025-04 | 31692 | 6.82% |
| 2025-03 | 27490 | 5.91% |
Active Stores by Launch Year
Currently, 1,892,131 active stores in United States are tracked in our database , with the most stores launched in 2026 (81,295 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
81,295 active stores
430,044 active stores
204,345 active stores
155,354 active stores
126,595 active stores
128,795 active stores
124,589 active stores
80,407 active stores
83,894 active stores
66,861 active stores
38,556 active stores
36,027 active stores
39,229 active stores
46,492 active stores
27,415 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 81295 | 4.30% |
| 2025 | 430044 | 22.73% |
| 2024 | 204345 | 10.80% |
| 2023 | 155354 | 8.21% |
| 2022 | 126595 | 6.69% |
| 2021 | 128795 | 6.81% |
| 2020 | 124589 | 6.58% |
| 2019 | 80407 | 4.25% |
| 2018 | 83894 | 4.43% |
| 2017 | 66861 | 3.53% |
| 2016 | 38556 | 2.04% |
| 2015 | 36027 | 1.90% |
| 2014 | 39229 | 2.07% |
| 2013 | 46492 | 2.46% |
| 2012 | 27415 | 1.45% |
| 2011 | 32073 | 1.70% |
| 2010 | 23025 | 1.22% |
| 2009 | 19725 | 1.04% |
| 2008 | 16133 | 0.85% |
| 2007 | 14504 | 0.77% |
| 2006 | 11932 | 0.63% |
| 2005 | 11678 | 0.62% |
| 2004 | 16052 | 0.85% |
| 2003 | 12570 | 0.66% |
| 2002 | 11201 | 0.59% |
| 2001 | 12495 | 0.66% |
| 2000 | 10717 | 0.57% |
| 1999 | 11121 | 0.59% |
| 1998 | 8330 | 0.44% |
| 1997 | 5349 | 0.28% |
| 1996 | 4145 | 0.22% |
| 1995 | 1183 | 0.06% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Custom - Clothing & Accessories
Custom
Custom
Custom - Electronics & Technology
Custom
New Stores
Recently launched stores detected by ShopRank in the last full month.
WooCommerce
Shopify
Shopify - Clothing & Accessories
Shopify - Arts & Entertainment
Shopify
Data Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 1.9m | 100.00% |
| Emails | 953.2k | 49.30% |
| Phones | 78.2k | 4.04% |
| Ecommerce platform | 1.9m | 100.00% |
| Couriers | 340.8k | 17.62% |
| Payment Providers | 337.5k | 17.45% |
| Categories | 1.4m | 73.85% |
| Social Media | 1.1m | 57.19% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Monthly data refreshes
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Dedicated analyst support
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the United States e-commerce landscape:
Analyze 1.9m verified e-commerce stores in United States - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across United States e-commerce.
- Size Your Addressable Market
-
Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Monthly data refreshes with historical tracking
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Explore Other Markets
Frequently Asked Questions
- What data is included in the United States e-commerce intelligence?
-
We track 1.9m verified United States e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.
- How is the data collected and how often is it updated?
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We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Instagram leads with 30.3% among stores with at least one detectable social profile (924,623 stores) , followed by Facebook (27.1%) and YouTube (10.3%) .
Base: 1,105,838 stores with any detectable social profile (57.2% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
924,623 stores
828,826 stores
314,709 stores
273,582 stores
264,110 stores
243,951 stores
94,688 stores
86,623 stores
14,371 stores
9,040 stores
Visual Distribution