Wix eCommerce E-commerce Stores Database

Explore 284.9k verified e-commerce stores built on Wix eCommerce. Instant access to technologies, contacts, platforms, and market dynamics.

Detected across 1.3m domains. 284.9k verified as active stores with physical delivery.

· · Next full refresh: May 2026

284.9k verified active stores out of 1.3m detected · 22.5% verification rate

Categories Distribution

Clothing & Accessories leads with 17.4% of all stores (43,699 stores) , followed by Health & Beauty (16.7%) and Food & Beverages (12.4%) .

Base: 250,676 AI-verified stores with physical delivery and detected product categories (88.0% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Clothing & Accessories 17.4%

43,699 stores

Health & Beauty 16.7%

41,798 stores

Food & Beverages 12.4%

30,970 stores

Arts & Entertainment 10.5%

26,379 stores

Sporting Goods & Outdoor Gear 8.0%

19,998 stores

Jewelry & Watches 6.5%

16,303 stores

Gifts & Special Occasions 6.2%

15,666 stores

Toys & Games 5.7%

14,170 stores

Home & Garden 5.1%

12,740 stores

Electronics & Technology 2.3%

5,849 stores

Visual Distribution

Distribution of top 10 Wix eCommerce store categories (April 2026)
Distribution of categories in Wix eCommerce e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 43699 17.43%
Health & Beauty 41798 16.67%
Food & Beverages 30970 12.35%
Arts & Entertainment 26379 10.52%
Sporting Goods & Outdoor Gear 19998 7.98%
Jewelry & Watches 16303 6.50%
Gifts & Special Occasions 15666 6.25%
Toys & Games 14170 5.65%
Home & Garden 12740 5.08%
Electronics & Technology 5849 2.33%
Business & Industrial 5313 2.12%
Furniture & Home Decor 4691 1.87%
Books & Media 4582 1.83%
Tools & Hardware 4561 1.82%
Vehicles & Parts 3957 1.58%

Payment Providers Distribution

PayPal leads with 30.2% among AI-verified physical stores (29,960 stores) , followed by American Express (14.5%) and MasterCard (12.9%) .

Base: 137,310 AI-verified physical stores with detectable payment providers (10.9% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 30.2%

29,960 stores

14,348 stores

12,815 stores

12,392 stores

6,392 stores

4,983 stores

4,286 stores

VISA 3.0%

2,939 stores

2,871 stores

Bolt 2.2%

2,169 stores

Visual Distribution

Distribution of top 10 Wix eCommerce payment providers (April 2026)
Distribution of payment providers in Wix eCommerce e-commerce stores
Payment Provider Store Count Market Share
PayPal 29960 30.24%
American Express 14348 14.48%
MasterCard 12815 12.94%
Stripe Connect 12392 12.51%
Apple Pay 6392 6.45%
Klarna 4983 5.03%
Google Pay 4286 4.33%
VISA 2939 2.97%
Boleto 2871 2.90%
Bolt 2169 2.19%
JCB 1874 1.89%
Mercado Pago 1265 1.28%
Razorpay 1059 1.07%
Giropay 872 0.88%
Affirm 846 0.85%

Shipping Carriers Distribution

USPS leads with 22.5% among AI-verified physical stores (16,376 stores) , followed by UPS (16.5%) and DHL (11.4%) .

Base: 89,808 AI-verified physical stores with detectable shipping carriers (7.1% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

USPS 22.5%

16,376 stores

UPS 16.5%

12,020 stores

DHL 11.4%

8,276 stores

7,408 stores

FedEx 9.7%

7,079 stores

3,439 stores

3,163 stores

DPD 3.5%

2,576 stores

2,506 stores

2,484 stores

Visual Distribution

Distribution of top 10 Wix eCommerce shipping carriers (April 2026)
Distribution of shipping carriers in Wix eCommerce e-commerce stores
Shipping Carrier Store Count Market Share
USPS 16376 22.51%
UPS 12020 16.52%
DHL 8276 11.38%
Royal Mail 7408 10.18%
FedEx 7079 9.73%
Correios 3439 4.73%
Colissimo 3163 4.35%
DPD 2576 3.54%
La Poste 2506 3.45%
Australia Post 2484 3.41%
Mondial Relay 1893 2.60%
Canada Post 1584 2.18%
Hermes 1359 1.87%
Estes 1309 1.80%
GLS 1268 1.74%

Store Launch Timeline

Over the past 12 months, 54,581 new stores were launched in Wix eCommerce , with the highest activity in 2026-03 (5,476 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-03 10.0%

5,476 stores launched

2026-02 8.5%

4,645 stores launched

2026-01 8.5%

4,631 stores launched

2025-12 7.0%

3,801 stores launched

2025-11 8.6%

4,700 stores launched

2025-10 9.4%

5,146 stores launched

2025-09 9.1%

4,968 stores launched

2025-08 8.7%

4,774 stores launched

2025-07 9.0%

4,919 stores launched

2025-06 8.3%

4,539 stores launched

2025-05 8.4%

4,566 stores launched

2025-04 4.4%

2,416 stores launched

Monthly Trend

Monthly store launches in Wix eCommerce (April 2026)
Monthly store launches in Wix eCommerce over the past 12 months
Month Stores Launched Percentage
2026-03 5476 10.03%
2026-02 4645 8.51%
2026-01 4631 8.48%
2025-12 3801 6.96%
2025-11 4700 8.61%
2025-10 5146 9.43%
2025-09 4968 9.10%
2025-08 4774 8.75%
2025-07 4919 9.01%
2025-06 4539 8.32%
2025-05 4566 8.37%
2025-04 2416 4.43%

Active Stores by Launch Year

Currently, 284,753 active stores in Wix eCommerce are tracked in our database , with the most stores launched in 2026 (14,805 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 5.2%

14,805 active stores

2025 18.1%

51,511 active stores

2024 11.9%

33,782 active stores

2023 9.0%

25,644 active stores

2022 7.9%

22,439 active stores

2021 9.8%

27,958 active stores

2020 10.0%

28,341 active stores

2019 4.8%

13,734 active stores

2018 4.8%

13,565 active stores

2017 3.8%

10,920 active stores

2016 1.9%

5,520 active stores

2015 1.6%

4,572 active stores

2014 1.6%

4,690 active stores

2013 2.0%

5,685 active stores

2012 1.0%

2,869 active stores

Distribution by Launch Year

Active stores in Wix eCommerce by original launch year (April 2026)
Active stores in Wix eCommerce by launch year
Launch Year Active Stores Percentage
2026 14805 5.20%
2025 51511 18.09%
2024 33782 11.86%
2023 25644 9.01%
2022 22439 7.88%
2021 27958 9.82%
2020 28341 9.95%
2019 13734 4.82%
2018 13565 4.76%
2017 10920 3.83%
2016 5520 1.94%
2015 4572 1.61%
2014 4690 1.65%
2013 5685 2.00%
2012 2869 1.01%
2011 3282 1.15%
2010 2358 0.83%
2009 2025 0.71%
2008 1731 0.61%
2007 1556 0.55%
2006 1064 0.37%
2005 983 0.35%
2004 1343 0.47%
2003 961 0.34%
2002 810 0.28%
2001 977 0.34%
2000 649 0.23%
1999 502 0.18%
1998 278 0.10%
1997 122 0.04%
1996 68 0.02%
1995 9 0.00%

Social Media Usage

Instagram leads with 34.9% among stores with at least one detectable social profile (211,732 stores) , followed by Facebook (30.6%) and TikTok (8.5%) .

Base: 1,005,988 stores with any detectable social profile (79.5% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Instagram 34.9%

211,732 stores

Facebook 30.6%

185,559 stores

TikTok 8.5%

51,813 stores

YouTube 7.3%

44,546 stores

Twitter 7.0%

42,642 stores

Pinterest 4.2%

25,268 stores

LinkedIn 4.0%

24,254 stores

X 2.2%

13,634 stores

WhatsApp 1.2%

7,080 stores

Patreon 0.1%

597 stores

Visual Distribution

Distribution of social media platforms in Wix eCommerce (April 2026)
Distribution of social media platforms in Wix eCommerce e-commerce stores
Social Platform Store Count Market Share
Instagram 211732 34.87%
Facebook 185559 30.56%
TikTok 51813 8.53%
YouTube 44546 7.34%
Twitter 42642 7.02%
Pinterest 25268 4.16%
LinkedIn 24254 3.99%
X 13634 2.25%
WhatsApp 7080 1.17%
Patreon 597 0.10%

Geographic Distribution

United States leads with 40.4% (94,140 AI-verified stores) , followed by United Kingdom (11.2%) and France (5.9%) .

Base: 232,933 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

94,140 AI-verified stores

26,039 AI-verified stores

13,709 AI-verified stores

12,540 AI-verified stores

11,958 AI-verified stores

India 4.6%

10,702 AI-verified stores

9,754 AI-verified stores

7,945 AI-verified stores

7,414 AI-verified stores

Japan 2.1%

4,970 AI-verified stores

Visual Distribution

Geographic distribution of stores using Wix eCommerce (April 2026)
Geographic distribution of stores using Wix eCommerce
Country AI-Verified Store Count Market Share
United States 94140 40.42%
United Kingdom 26039 11.18%
France 13709 5.89%
Canada 12540 5.38%
Brazil 11958 5.13%
India 10702 4.59%
Australia 9754 4.19%
Germany 7945 3.41%
Turkey 7414 3.18%
Japan 4970 2.13%
Mexico 4884 2.10%
Switzerland 4600 1.97%
Italy 4353 1.87%
Israel 3577 1.54%
Spain 3209 1.38%
Netherlands 3023 1.30%
South Africa 2851 1.22%
Hong Kong 2547 1.09%
Belgium 2524 1.08%
New Zealand 2194 0.94%

Data Coverage

Field Rows count Coverage
Website 1.3m 100.00%
Emails 958.4k 75.76%
Phones 169.4k 13.39%
Ecommerce platform 1.3m 100.00%
Couriers 89.8k 7.10%
Payment Providers 137.3k 10.85%
Categories 294.9k 23.31%
Social Media 1.0m 79.52%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

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  • Monthly data refreshes
  • Market sizing and segmentation
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Market Intelligence

Understand the Wix eCommerce e-commerce landscape:

Analyze 284.9k verified e-commerce stores on Wix eCommerce - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Wix eCommerce e-commerce.

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Size Your Addressable Market

Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Wix eCommerce e-commerce intelligence?

We track 284.9k verified Wix eCommerce e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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