Wix eCommerce E-commerce Stores Database

Explore 290.5k verified e-commerce stores built on Wix eCommerce. Instant access to technologies, contacts, platforms, and market dynamics.

Detected across 1.3m domains. 290.5k verified as active stores with physical delivery.

· · Next full refresh: April 2026

290.5k verified active stores out of 1.3m detected · 22.2% verification rate

Categories Distribution

Clothing & Accessories leads with 24.7% of all stores (50,480 stores) , followed by Health & Beauty (18.4%) and Food & Beverages (11.0%) .

Base: 204,614 AI-verified stores with physical delivery and detected product categories (70.4% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Clothing & Accessories 24.7%

50,480 stores

Health & Beauty 18.4%

37,728 stores

Food & Beverages 11.0%

22,444 stores

Jewelry & Watches 9.7%

19,839 stores

Arts & Entertainment 7.1%

14,571 stores

Home & Garden 6.0%

12,267 stores

Gifts & Special Occasions 5.1%

10,350 stores

Furniture & Home Decor 4.0%

8,117 stores

Electronics & Technology 3.7%

7,498 stores

Pets & Pet Supplies 2.1%

4,391 stores

Visual Distribution

Distribution of top 10 Wix eCommerce store categories (March 2026)
Distribution of categories in Wix eCommerce e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 50480 24.67%
Health & Beauty 37728 18.44%
Food & Beverages 22444 10.97%
Jewelry & Watches 19839 9.70%
Arts & Entertainment 14571 7.12%
Home & Garden 12267 6.00%
Gifts & Special Occasions 10350 5.06%
Furniture & Home Decor 8117 3.97%
Electronics & Technology 7498 3.66%
Pets & Pet Supplies 4391 2.15%
Sporting Goods & Outdoor Gear 4201 2.05%
Vehicles & Parts 3628 1.77%
Books & Media 3562 1.74%
Toys & Games 3339 1.63%
Tools & Hardware 2199 1.07%

Payment Providers Distribution

PayPal leads with 30.4% among AI-verified physical stores (30,303 stores) , followed by American Express (14.6%) and MasterCard (13.0%) .

Base: 135,833 AI-verified physical stores with detectable payment providers (10.4% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 30.4%

30,303 stores

14,515 stores

12,974 stores

12,298 stores

6,347 stores

5,189 stores

4,266 stores

VISA 3.1%

3,056 stores

2,449 stores

Bolt 2.2%

2,200 stores

Visual Distribution

Distribution of top 10 Wix eCommerce payment providers (March 2026)
Distribution of payment providers in Wix eCommerce e-commerce stores
Payment Provider Store Count Market Share
PayPal 30303 30.41%
American Express 14515 14.57%
MasterCard 12974 13.02%
Stripe Connect 12298 12.34%
Apple Pay 6347 6.37%
Klarna 5189 5.21%
Google Pay 4266 4.28%
VISA 3056 3.07%
Boleto 2449 2.46%
Bolt 2200 2.21%
JCB 1938 1.95%
Mercado Pago 1261 1.27%
Razorpay 1056 1.06%
Giropay 918 0.92%
Affirm 863 0.87%

Shipping Carriers Distribution

USPS leads with 22.4% among AI-verified physical stores (16,353 stores) , followed by UPS (16.4%) and DHL (11.5%) .

Base: 90,878 AI-verified physical stores with detectable shipping carriers (6.9% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

USPS 22.4%

16,353 stores

UPS 16.4%

11,961 stores

DHL 11.5%

8,393 stores

7,307 stores

FedEx 9.6%

7,039 stores

3,560 stores

3,161 stores

DPD 3.6%

2,630 stores

2,486 stores

2,471 stores

Visual Distribution

Distribution of top 10 Wix eCommerce shipping carriers (March 2026)
Distribution of shipping carriers in Wix eCommerce e-commerce stores
Shipping Carrier Store Count Market Share
USPS 16353 22.40%
UPS 11961 16.38%
DHL 8393 11.50%
Royal Mail 7307 10.01%
FedEx 7039 9.64%
Correios 3560 4.88%
Colissimo 3161 4.33%
DPD 2630 3.60%
La Poste 2486 3.40%
Australia Post 2471 3.38%
Mondial Relay 1892 2.59%
Canada Post 1617 2.21%
Estes 1435 1.97%
Hermes 1419 1.94%
GLS 1289 1.77%

Store Launch Timeline

Over the past 12 months, 61,177 new stores were launched in Wix eCommerce , with the highest activity in 2026-02 (5,312 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-02 8.7%

5,312 stores launched

2026-01 8.8%

5,410 stores launched

2025-12 7.3%

4,463 stores launched

2025-11 8.5%

5,227 stores launched

2025-10 9.2%

5,644 stores launched

2025-09 8.8%

5,413 stores launched

2025-08 8.4%

5,125 stores launched

2025-07 8.7%

5,346 stores launched

2025-06 8.0%

4,918 stores launched

2025-05 8.2%

5,016 stores launched

2025-04 8.1%

4,953 stores launched

2025-03 7.1%

4,350 stores launched

Monthly Trend

Monthly store launches in Wix eCommerce (March 2026)
Monthly store launches in Wix eCommerce over the past 12 months
Month Stores Launched Percentage
2026-02 5312 8.68%
2026-01 5410 8.84%
2025-12 4463 7.30%
2025-11 5227 8.54%
2025-10 5644 9.23%
2025-09 5413 8.85%
2025-08 5125 8.38%
2025-07 5346 8.74%
2025-06 4918 8.04%
2025-05 5016 8.20%
2025-04 4953 8.10%
2025-03 4350 7.11%

Active Stores by Launch Year

Currently, 290,330 active stores in Wix eCommerce are tracked in our database , with the most stores launched in 2026 (10,765 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 3.7%

10,765 active stores

2025 20.1%

58,227 active stores

2024 12.3%

35,748 active stores

2023 9.1%

26,461 active stores

2022 7.8%

22,682 active stores

2021 9.7%

28,060 active stores

2020 9.8%

28,329 active stores

2019 4.7%

13,655 active stores

2018 4.7%

13,547 active stores

2017 3.7%

10,809 active stores

2016 1.9%

5,460 active stores

2015 1.6%

4,561 active stores

2014 1.6%

4,624 active stores

2013 2.0%

5,746 active stores

2012 1.0%

2,910 active stores

Distribution by Launch Year

Active stores in Wix eCommerce by original launch year (March 2026)
Active stores in Wix eCommerce by launch year
Launch Year Active Stores Percentage
2026 10765 3.71%
2025 58227 20.06%
2024 35748 12.31%
2023 26461 9.11%
2022 22682 7.81%
2021 28060 9.66%
2020 28329 9.76%
2019 13655 4.70%
2018 13547 4.67%
2017 10809 3.72%
2016 5460 1.88%
2015 4561 1.57%
2014 4624 1.59%
2013 5746 1.98%
2012 2910 1.00%
2011 3305 1.14%
2010 2334 0.80%
2009 2056 0.71%
2008 1711 0.59%
2007 1544 0.53%
2006 1068 0.37%
2005 997 0.34%
2004 1371 0.47%
2003 950 0.33%
2002 825 0.28%
2001 974 0.34%
2000 635 0.22%
1999 494 0.17%
1998 280 0.10%
1997 130 0.04%
1996 60 0.02%
1995 12 0.00%

Social Media Usage

Instagram leads with 34.8% among stores with at least one detectable social profile (216,218 stores) , followed by Facebook (30.4%) and TikTok (8.9%) .

Base: 1,039,531 stores with any detectable social profile (79.4% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Instagram 34.8%

216,218 stores

Facebook 30.4%

188,838 stores

TikTok 8.9%

55,237 stores

YouTube 7.1%

44,225 stores

Twitter 6.8%

42,411 stores

Pinterest 4.2%

25,934 stores

LinkedIn 4.0%

24,754 stores

X 2.5%

15,733 stores

WhatsApp 1.2%

7,441 stores

Patreon 0.1%

559 stores

Visual Distribution

Distribution of social media platforms in Wix eCommerce (March 2026)
Distribution of social media platforms in Wix eCommerce e-commerce stores
Social Platform Store Count Market Share
Instagram 216218 34.80%
Facebook 188838 30.39%
TikTok 55237 8.89%
YouTube 44225 7.12%
Twitter 42411 6.83%
Pinterest 25934 4.17%
LinkedIn 24754 3.98%
X 15733 2.53%
WhatsApp 7441 1.20%
Patreon 559 0.09%

Geographic Distribution

United States leads with 40.0% (95,129 AI-verified stores) , followed by United Kingdom (10.9%) and France (5.7%) .

Base: 237,599 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

95,129 AI-verified stores

26,007 AI-verified stores

13,655 AI-verified stores

12,780 AI-verified stores

12,730 AI-verified stores

India 4.7%

11,132 AI-verified stores

9,895 AI-verified stores

8,515 AI-verified stores

7,550 AI-verified stores

5,271 AI-verified stores

Visual Distribution

Geographic distribution of stores using Wix eCommerce (March 2026)
Geographic distribution of stores using Wix eCommerce
Country AI-Verified Store Count Market Share
United States 95129 40.04%
United Kingdom 26007 10.95%
France 13655 5.75%
Canada 12780 5.38%
Brazil 12730 5.36%
India 11132 4.69%
Australia 9895 4.16%
Germany 8515 3.58%
Turkey 7550 3.18%
Mexico 5271 2.22%
Japan 5237 2.20%
Italy 4665 1.96%
Switzerland 4641 1.95%
Israel 3509 1.48%
Spain 3211 1.35%
Netherlands 3157 1.33%
South Africa 2951 1.24%
Hong Kong 2749 1.16%
Belgium 2610 1.10%
New Zealand 2205 0.93%

Data Coverage

Field Rows count Coverage
Website 1.3m 100.00%
Emails 972.7k 74.32%
Phones 173.8k 13.28%
Ecommerce platform 1.3m 100.00%
Couriers 90.9k 6.94%
Payment Providers 135.8k 10.38%
Categories 247.2k 18.88%
Social Media 1.0m 79.42%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

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  • Search and segment stores by any criteria
  • API integration for automated workflows
  • Monthly data refreshes
  • Market sizing and segmentation
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Custom research and competitive analysis

Tailored intelligence for strategic decisions

  • Custom market reports and analysis
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Market Intelligence

Understand the Wix eCommerce e-commerce landscape:

Analyze 290.5k verified e-commerce stores on Wix eCommerce - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Wix eCommerce e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Wix eCommerce e-commerce intelligence?

We track 290.5k verified Wix eCommerce e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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