Online Stores Shipping with UPS

Explore 486.3k verified e-commerce stores with UPS detected on their websites. Compare carrier signals, store segments, and geographic coverage.

Detected across 574.2k domains. 486.3k verified as active stores with physical delivery.

Verified stores
486.3k
active stores with physical delivery
Top country
United States
291,736 verified stores
Top payment signal
PayPal
311,985 detection occurrences
Top category
Clothing & Accessories
76,835 verified stores

This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.

486.3k verified active stores out of 574.2k detected · 84.7% verification rate

E-commerce Platforms Distribution

Shopify stores with 53.8% of stores with physical delivery (261,666 stores) , followed by WooCommerce (18.1%) and Custom (11.9%) .

Base: 486,289 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Shopify 53.8%

261,666 stores

88,168 stores

Custom 11.9%

57,865 stores

10,665 stores

10,624 stores

8,133 stores

7,934 stores

5,826 stores

4,650 stores

3,171 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (October 2026)
E-commerce platforms distribution for stores with physical delivery in UPS
Platform Stores with Physical Delivery Percentage
Shopify 261666 53.81%
WooCommerce 88168 18.13%
Custom 57865 11.90%
Wix eCommerce 10665 2.19%
PrestaShop 10624 2.18%
Magento 8133 1.67%
BigCommerce 7934 1.63%
Squarespace Commerce 5826 1.20%
OpenCart 4650 0.96%
Shopware 3171 0.65%
Show broader dataset (all e-commerce signals)

Websites with E-commerce Signals

Shopify holds 47.0% share of detected UPS e-commerce signals (269,744) , with WooCommerce at 18.3% and Custom at 10.8% (October 2026) .

Base: 574,215 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.

Top 10 Platforms (All Signals)

Shopify 47.0%

269,744 websites

104,987 websites

Custom 10.8%

62,071 websites

16,001 websites

11,408 websites

8,919 websites

8,430 websites

9,447 websites

4,929 websites

3,319 websites

Visual Distribution

Distribution of top 10 platforms by websites with signals (October 2026)
E-commerce platforms distribution for websites with signals in UPS
Platform Websites with Signals Percentage
Shopify 269744 46.98%
WooCommerce 104987 18.28%
Custom 62071 10.81%
Wix eCommerce 16001 2.79%
PrestaShop 11408 1.99%
Magento 8919 1.55%
BigCommerce 8430 1.47%
Squarespace Commerce 9447 1.65%
OpenCart 4929 0.86%
Shopware 3319 0.58%

Categories Distribution

Clothing & Accessories stores with 15.8% of all stores (76,835 stores) , followed by Health & Beauty (13.5%) and Sporting Goods & Outdoor Gear (10.3%) .

Base: 486,289 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.

Top 10 Categories

Clothing & Accessories 15.8%

76,835 stores

Health & Beauty 13.5%

65,468 stores

Sporting Goods & Outdoor Gear 10.3%

50,178 stores

Food & Beverages 8.0%

38,850 stores

Home & Garden 5.7%

27,744 stores

Electronics & Technology 5.2%

25,193 stores

Toys & Games 5.1%

24,908 stores

Arts & Entertainment 4.8%

23,508 stores

Business & Industrial 4.1%

19,949 stores

Jewelry & Watches 4.1%

19,763 stores

Visual Distribution

Distribution of top 10 UPS store categories (October 2026)
Distribution of categories in UPS e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 76835 15.80%
Health & Beauty 65468 13.46%
Sporting Goods & Outdoor Gear 50178 10.32%
Food & Beverages 38850 7.99%
Home & Garden 27744 5.71%
Electronics & Technology 25193 5.18%
Toys & Games 24908 5.12%
Arts & Entertainment 23508 4.83%
Business & Industrial 19949 4.10%
Jewelry & Watches 19763 4.06%

Payment Providers Distribution

PayPal accounts for 17.2% of displayed detection occurrences (311,985 occurrences) , followed by VISA (13.9%) and MasterCard (13.8%) .

Base: 1,813,147 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from publicly accessible website content and technical signals. Detection does not confirm an active provider contract or availability at checkout.

Top 10 Payment Providers

PayPal 17.2%

311,985 occurrences

VISA 13.9%

252,817 occurrences

250,193 occurrences

239,199 occurrences

215,859 occurrences

Discover 9.4%

171,319 occurrences

136,757 occurrences

121,236 occurrences

67,147 occurrences

46,635 occurrences

Visual Distribution

Distribution of top 10 UPS payment providers (October 2026)
Distribution of payment providers in UPS e-commerce stores
Payment Provider Detection Occurrences Share of Displayed Occurrences
PayPal 311985 17.21%
VISA 252817 13.94%
MasterCard 250193 13.80%
Apple Pay 239199 13.19%
American Express 215859 11.91%
Discover 171319 9.45%
Shop Pay 136757 7.54%
DinersClub 121236 6.69%
Stripe 67147 3.70%
Klarna 46635 2.57%

Store Launch Timeline

Over the past 12 months, 91,315 new stores were launched in UPS , with the highest activity in 2026-09 (14,262 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-09 15.6%

14,262 stores launched

2026-08 14.0%

12,803 stores launched

2026-07 11.9%

10,868 stores launched

2026-06 9.9%

9,085 stores launched

2026-05 8.0%

7,332 stores launched

2026-04 8.0%

7,271 stores launched

2026-03 7.7%

7,037 stores launched

2026-02 5.8%

5,256 stores launched

2026-01 6.5%

5,962 stores launched

2025-12 5.8%

5,309 stores launched

2025-11 5.6%

5,129 stores launched

2025-10 1.1%

1,001 stores launched

Monthly Trend

Monthly store launches in UPS (October 2026)
Monthly store launches in UPS over the past 12 months
Month Stores Launched Percentage
2026-09 14262 15.62%
2026-08 12803 14.02%
2026-07 10868 11.90%
2026-06 9085 9.95%
2026-05 7332 8.03%
2026-04 7271 7.96%
2026-03 7037 7.71%
2026-02 5256 5.76%
2026-01 5962 6.53%
2025-12 5309 5.81%
2025-11 5129 5.62%
2025-10 1001 1.10%

Active Stores by Launch Year

Currently, 482,974 active stores in UPS are tracked in our database , with the most stores launched in 2026 (82,816 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 17.1%

82,816 active stores

2025 10.1%

48,854 active stores

2024 7.5%

36,158 active stores

2023 6.2%

29,813 active stores

2022 5.5%

26,385 active stores

2021 6.0%

28,868 active stores

2020 6.1%

29,590 active stores

2019 4.2%

20,390 active stores

2018 4.4%

21,357 active stores

2017 3.9%

19,057 active stores

2016 2.4%

11,518 active stores

2015 2.2%

10,647 active stores

2014 2.4%

11,565 active stores

2013 2.9%

14,218 active stores

2012 1.9%

9,167 active stores

Distribution by Launch Year

Active stores in UPS by original launch year (October 2026)
Active stores in UPS by launch year
Launch Year Active Stores Percentage
2026 82816 17.15%
2025 48854 10.12%
2024 36158 7.49%
2023 29813 6.17%
2022 26385 5.46%
2021 28868 5.98%
2020 29590 6.13%
2019 20390 4.22%
2018 21357 4.42%
2017 19057 3.95%
2016 11518 2.38%
2015 10647 2.20%
2014 11565 2.39%
2013 14218 2.94%
2012 9167 1.90%

Social Media Usage

Instagram accounts for 28.5% of displayed detection occurrences (263,820 occurrences) , followed by Facebook (27.3%) and YouTube (11.8%) .

Base: 926,444 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Instagram 28.5%

263,820 occurrences

Facebook 27.3%

252,662 occurrences

YouTube 11.8%

109,045 occurrences

TikTok 8.6%

79,948 occurrences

Pinterest 8.3%

76,503 occurrences

Twitter 6.7%

61,962 occurrences

LinkedIn 4.3%

39,895 occurrences

X 3.3%

30,135 occurrences

WhatsApp 1.0%

9,593 occurrences

Vimeo 0.3%

2,881 occurrences

Visual Distribution

Distribution of social media platforms in UPS (October 2026)
Distribution of social media platforms in UPS e-commerce stores
Social Platform Detection Occurrences Share of Displayed Occurrences
Instagram 263820 28.48%
Facebook 252662 27.27%
YouTube 109045 11.77%
TikTok 79948 8.63%
Pinterest 76503 8.26%
Twitter 61962 6.69%
LinkedIn 39895 4.31%
X 30135 3.25%
WhatsApp 9593 1.04%
Vimeo 2881 0.31%

Geographic Distribution

United States stores with 60.0% (291,736 active verified stores) , followed by Germany (5.2%) and United Kingdom (3.8%) .

Base: 486,289 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.

Top 10 Countries

291,736 active verified stores

25,313 active verified stores

18,702 active verified stores

18,618 active verified stores

China 2.8%

13,660 active verified stores

11,640 active verified stores

8,731 active verified stores

Italy 1.6%

8,021 active verified stores

6,608 active verified stores

Spain 1.3%

6,111 active verified stores

Visual Distribution

Geographic distribution of stores using UPS (October 2026)
Geographic distribution of stores using UPS
Country AI-Verified Store Count Market Share
United States 291736 59.99%
Germany 25313 5.21%
United Kingdom 18702 3.85%
Canada 18618 3.83%
China 13660 2.81%
France 11640 2.39%
Poland 8731 1.80%
Italy 8021 1.65%
Netherlands 6608 1.36%
Spain 6111 1.26%

Data Coverage

Coverage among all domains with this detected signal, including non-active profiles; not just active stores.

Field Rows count Coverage
Website 574.2k 100.00%
Emails 482.2k 83.98%
Phones 360.2k 62.72%
Ecommerce platform 530.9k 92.46%
Couriers 574.2k 100.00%
Payment Providers 482.6k 84.05%
Categories 472.5k 82.28%
Social Media 365.4k 63.63%

Coverage reflects detectability from publicly accessible website content and technical signals. A detected provider does not establish an active commercial relationship, and a missing signal does not establish absence. These counts are not confirmed transaction or shipment market shares.

Market Intelligence

On-demand market analysis

Self-service access to market data and insights

  • Search and segment stores by any criteria
  • API integration for automated workflows
  • Periodic index updates
  • Market sizing and segmentation
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Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

  • Custom market reports and analysis
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Market Intelligence

Understand the UPS e-commerce landscape:

Analyze 486.3k verified e-commerce stores on UPS - technology adoption, market share, competitive positioning.

Compare Market Segments

Compare the platform, technology, and category segments in this report. For changes over time, request a custom comparison of available snapshots.

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Size Your Addressable Market

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Compare Markets

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Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • CSV/XLSX exports; full-market datasets by agreement

Use Cases

Get every store that ships with each carrier in your countries, with size tier and company ID, as a market feed.

  • Competitive intelligence and market sizing
  • Technology adoption analysis and custom snapshot comparisons
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the UPS e-commerce intelligence?

We track 486.3k verified UPS e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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