Poland E-commerce Database
Explore 147.4k verified e-commerce stores in the Poland. Instant access to technologies, contacts, platforms, and market dynamics.
Scanned from 300M+ domains. 230.8k with e-commerce signals. 147.4k verified as active stores.
· · Next full refresh: March 2026
E-commerce Platforms Distribution
WooCommerce leads with 35.0% of stores with physical delivery (49,172 stores) , followed by Shopify (15.2%) and Custom (14.9%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
49,172 stores
21,281 stores
20,867 stores
19,195 stores
16,059 stores
4,299 stores
4,059 stores
2,491 stores
1,771 stores
1,269 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 49172 | 35.01% |
| Shopify | 21281 | 15.15% |
| Custom | 20867 | 14.86% |
| PrestaShop | 19195 | 13.67% |
| Shoper | 16059 | 11.43% |
| ShopGold | 4299 | 3.06% |
| IdoSell Shop | 4059 | 2.89% |
| Sky-Shop | 2491 | 1.77% |
| Magento | 1771 | 1.26% |
| Sellingo | 1269 | 0.90% |
All Stores Distribution
WooCommerce holds 54.0% share of all Poland e-commerce stores (114,662) , with Shopify at 10.7% and Custom at 9.8% (February 2026) .
Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.
Top 10 Platforms (All Stores)
114,662 stores
22,696 stores
20,867 stores
21,303 stores
17,212 stores
4,640 stores
4,191 stores
2,608 stores
2,363 stores
1,647 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| WooCommerce | 114662 | 54.04% |
| Shopify | 22696 | 10.70% |
| Custom | 20867 | 9.83% |
| PrestaShop | 21303 | 10.04% |
| Shoper | 17212 | 8.11% |
| ShopGold | 4640 | 2.19% |
| IdoSell Shop | 4191 | 1.98% |
| Sky-Shop | 2608 | 1.23% |
| Magento | 2363 | 1.11% |
| Sellingo | 1647 | 0.78% |
Categories Distribution
Clothing & Accessories leads with 18.9% of all stores (21,214 stores) , followed by Health & Beauty (15.5%) and Home & Garden (10.0%) .
Base: 112,058 AI-verified stores with physical delivery and detected product categories (76.0% of all verified stores). Percentages show share of stores within each category.
Top 10 Categories
21,214 stores
17,343 stores
11,213 stores
8,599 stores
7,907 stores
7,703 stores
5,535 stores
5,101 stores
4,925 stores
4,573 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 21214 | 18.93% |
| Health & Beauty | 17343 | 15.48% |
| Home & Garden | 11213 | 10.01% |
| Furniture & Home Decor | 8599 | 7.67% |
| Electronics & Technology | 7907 | 7.06% |
| Food & Beverages | 7703 | 6.87% |
| Tools & Hardware | 5535 | 4.94% |
| Vehicles & Parts | 5101 | 4.55% |
| Jewelry & Watches | 4925 | 4.40% |
| Gifts & Special Occasions | 4573 | 4.08% |
| Business & Industrial | 4498 | 4.01% |
| Sporting Goods & Outdoor Gear | 4330 | 3.86% |
| Pets & Pet Supplies | 3522 | 3.14% |
| Arts & Entertainment | 2857 | 2.55% |
| Toys & Games | 2738 | 2.44% |
Payment Providers Distribution
Przelewy24 leads with 16.3% among AI-verified physical stores (26,124 stores) , followed by BLIK (14.2%) and MasterCard (13.0%) .
Base: 66,968 AI-verified physical stores with detectable payment providers (45.4% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
26,124 stores
22,660 stores
20,833 stores
19,112 stores
16,829 stores
10,627 stores
10,302 stores
9,272 stores
7,695 stores
3,722 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| Przelewy24 | 26124 | 16.35% |
| BLIK | 22660 | 14.18% |
| MasterCard | 20833 | 13.04% |
| PayU | 19112 | 11.96% |
| PayPal | 16829 | 10.53% |
| Google Pay | 10627 | 6.65% |
| PayPro | 10302 | 6.45% |
| Apple Pay | 9272 | 5.80% |
| PayPo | 7695 | 4.81% |
| Tpay | 3722 | 2.33% |
| Stripe Connect | 3142 | 1.97% |
| VISA | 2764 | 1.73% |
| Klarna | 2645 | 1.65% |
| DotPay | 2167 | 1.36% |
| American Express | 1929 | 1.21% |
Shipping Carriers Distribution
InPost leads with 32.6% among AI-verified physical stores (40,191 stores) , followed by DPD (23.5%) and DHL (10.5%) .
Base: 62,793 AI-verified physical stores with detectable shipping carriers (42.6% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| InPost | 40191 | 32.61% |
| DPD | 28925 | 23.47% |
| DHL | 12921 | 10.48% |
| Poczta Polska | 12294 | 9.98% |
| UPS | 9093 | 7.38% |
| GLS | 7282 | 5.91% |
| Orlen | 5018 | 4.07% |
| FedEx | 3191 | 2.59% |
| Zabka | 1262 | 1.02% |
| Raben | 695 | 0.56% |
| Hermes | 658 | 0.53% |
| TNT | 535 | 0.43% |
| Schenker | 448 | 0.36% |
| Paczka w Ruchu | 364 | 0.30% |
| USPS | 361 | 0.29% |
Store Launch Timeline
Over the past 12 months, 35,345 new stores were launched in Poland , with the highest activity in 2026-01 (3,451 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
3,451 stores launched
3,091 stores launched
3,920 stores launched
3,945 stores launched
3,197 stores launched
2,995 stores launched
3,074 stores launched
2,539 stores launched
2,755 stores launched
2,524 stores launched
2,788 stores launched
1,066 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-01 | 3451 | 9.76% |
| 2025-12 | 3091 | 8.75% |
| 2025-11 | 3920 | 11.09% |
| 2025-10 | 3945 | 11.16% |
| 2025-09 | 3197 | 9.05% |
| 2025-08 | 2995 | 8.47% |
| 2025-07 | 3074 | 8.70% |
| 2025-06 | 2539 | 7.18% |
| 2025-05 | 2755 | 7.79% |
| 2025-04 | 2524 | 7.14% |
| 2025-03 | 2788 | 7.89% |
| 2025-02 | 1066 | 3.02% |
Active Stores by Launch Year
Currently, 143,941 active stores in Poland are tracked in our database , with the most stores launched in 2026 (3,454 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
3,454 active stores
34,390 active stores
14,026 active stores
10,254 active stores
7,703 active stores
9,037 active stores
9,459 active stores
6,978 active stores
5,866 active stores
5,469 active stores
4,263 active stores
3,589 active stores
3,691 active stores
4,607 active stores
3,032 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 3454 | 2.40% |
| 2025 | 34390 | 23.89% |
| 2024 | 14026 | 9.74% |
| 2023 | 10254 | 7.12% |
| 2022 | 7703 | 5.35% |
| 2021 | 9037 | 6.28% |
| 2020 | 9459 | 6.57% |
| 2019 | 6978 | 4.85% |
| 2018 | 5866 | 4.08% |
| 2017 | 5469 | 3.80% |
| 2016 | 4263 | 2.96% |
| 2015 | 3589 | 2.49% |
| 2014 | 3691 | 2.56% |
| 2013 | 4607 | 3.20% |
| 2012 | 3032 | 2.11% |
| 2011 | 2856 | 1.98% |
| 2010 | 2598 | 1.80% |
| 2009 | 2463 | 1.71% |
| 2008 | 2031 | 1.41% |
| 2007 | 1682 | 1.17% |
| 2006 | 1333 | 0.93% |
| 2005 | 1074 | 0.75% |
| 2004 | 968 | 0.67% |
| 2003 | 832 | 0.58% |
| 2002 | 607 | 0.42% |
| 2001 | 853 | 0.59% |
| 2000 | 413 | 0.29% |
| 1999 | 229 | 0.16% |
| 1998 | 110 | 0.08% |
| 1997 | 53 | 0.04% |
| 1996 | 15 | 0.01% |
| 1995 | 6 | 0.00% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank. Revenue estimates in USD.
Custom - Clothing & Accessories
Custom
Custom
Custom
Custom - Electronics & Technology
New Stores
Recently launched stores detected by ShopRank in the last full month.
Shopify
Shopify
Shopify - Electronics & Technology
Shopify
WooCommerce
Dataset Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 147.4k | 100.00% |
| Emails | 105.0k | 71.23% |
| Phones | 59.3k | 40.25% |
| Ecommerce platform | 147.4k | 100.00% |
| Couriers | 62.8k | 42.61% |
| Payment Providers | 67.0k | 45.45% |
| Categories | 117.7k | 79.91% |
| Social Media | 78.2k | 53.09% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Starter Package
Immediate self-service access
Get instant access to our database
- Immediate data access
- Direct download or API integration
- Standard segments available
- Secure online payment
Enterprise Solution
Customized datasets tailored to your needs
Enterprise-grade solutions
- Customized datasets
- Dedicated account management
- Flexible licensing and pricing
- Volume discounts
- Technical support
Maximize Your ROI
Use our detailed Poland E-commerce Database to:
Gain actionable insights into 147.4k verified e-commerce stores in Poland.
- Identify High-Value Leads
-
Quickly find and contact the best decision-makers at Poland online stores.
- Conduct Competitive Analysis
-
Analyze your competitors' market share, product categories, and technology stacks.
- Direct Outreach
-
Access verified business contacts to accelerate your sales and marketing outreach.
Data Format & Delivery
Available Formats
- CSV
- Excel (XLS/XLSX)
- Text (TXT)
Delivery Methods
- Direct download
- Email delivery
- API access
Use Cases
- Lead Generation
- B2B Marketing
- Direct Marketing
- Email Marketing
- B2B Retargeting
- Market Research
Explore Other Markets
Frequently Asked Questions
- What data is included in the Poland E-commerce Database?
-
Our database covers over 147.4k verified Poland e-commerce stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.
- How fresh is your data and how often is it updated?
-
We update our database monthly, using web crawling, AI classification, and public data analysis. This ensures you always receive the most accurate, relevant, and actionable data.
- Can I get a free sample before purchasing?
-
Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.
- Can I buy only selected segments of data?
-
Yes, you can purchase targeted segments tailored specifically to your business needs-by industry, platform, store size, and more. Contact us for details.
- How quickly can I access the full dataset after purchase?
-
You'll receive immediate access upon payment completion. Our data can be downloaded directly or delivered via email or API.
- What licensing options are available?
-
We offer flexible licensing: one-time purchases, annual subscriptions, and customized enterprise plans. Reach out to discuss the best solution for your business.
Social Media Usage
Facebook leads with 38.1% among stores with at least one detectable social profile (69,939 stores) , followed by Instagram (31.0%) and YouTube (11.1%) .
Base: 78,235 stores with any detectable social profile (53.1% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
69,939 stores
56,859 stores
20,345 stores
12,136 stores
8,073 stores
6,343 stores
6,105 stores
2,336 stores
1,136 stores
323 stores
Visual Distribution