Russia E-commerce Database

Explore 399.3k verified e-commerce stores in the Russia. Instant access to technologies, contacts, platforms, and market dynamics.

Scanned from 300M+ domains. 619.5k with e-commerce signals. 399.3k verified as active stores.

· · Next full refresh: May 2026

E-commerce Platforms Distribution

Custom leads with 50.9% of stores with physical delivery (195,093 stores) , followed by 1C-Bitrix (25.9%) and WooCommerce (12.9%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 50.9%

195,093 stores

99,050 stores

49,327 stores

18,493 stores

6,751 stores

3,693 stores

3,390 stores

2,755 stores

2,600 stores

1,915 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (April 2026)
E-commerce platforms distribution for stores with physical delivery in Russia
Platform Stores with Physical Delivery Percentage
Custom 195093 50.93%
1C-Bitrix 99050 25.86%
WooCommerce 49327 12.88%
OpenCart 18493 4.83%
miniShop2 6751 1.76%
VirtueMart 3693 0.96%
PrestaShop 3390 0.88%
Moguta.CMS 2755 0.72%
JoomShopping 2600 0.68%
CS-Cart, CS Cart 1915 0.50%

Categories Distribution

Tools & Hardware leads with 22.9% of all stores (85,212 stores) , followed by Home & Garden (10.2%) and Clothing & Accessories (9.1%) .

Base: 372,745 AI-verified stores with physical delivery and detected product categories (93.4% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Tools & Hardware 22.9%

85,212 stores

Home & Garden 10.2%

38,120 stores

Clothing & Accessories 9.1%

34,012 stores

Vehicles & Parts 8.9%

33,026 stores

Health & Beauty 7.2%

26,958 stores

Electronics & Technology 7.1%

26,502 stores

Business & Industrial 6.5%

24,098 stores

Gifts & Special Occasions 6.0%

22,189 stores

Sporting Goods & Outdoor Gear 5.4%

20,301 stores

Furniture & Home Decor 5.3%

19,899 stores

Visual Distribution

Distribution of top 10 Russia store categories (April 2026)
Distribution of categories in Russia e-commerce stores
Category Number of Stores Percentage
Tools & Hardware 85212 22.86%
Home & Garden 38120 10.23%
Clothing & Accessories 34012 9.12%
Vehicles & Parts 33026 8.86%
Health & Beauty 26958 7.23%
Electronics & Technology 26502 7.11%
Business & Industrial 24098 6.47%
Gifts & Special Occasions 22189 5.95%
Sporting Goods & Outdoor Gear 20301 5.45%
Furniture & Home Decor 19899 5.34%
Food & Beverages 17229 4.62%
Arts & Entertainment 9388 2.52%
Toys & Games 7230 1.94%
Jewelry & Watches 5601 1.50%
Pets & Pet Supplies 2980 0.80%

Payment Providers Distribution

MasterCard leads with 36.5% among AI-verified physical stores (51,305 stores) , followed by VISA (23.3%) and JCB (9.4%) .

Base: 74,104 AI-verified physical stores with detectable payment providers (18.6% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

51,305 stores

VISA 23.3%

32,655 stores

JCB 9.4%

13,142 stores

QIWI 8.6%

12,019 stores

9,425 stores

7,763 stores

3,971 stores

3,053 stores

1,691 stores

1,287 stores

Visual Distribution

Distribution of top 10 Russia payment providers (April 2026)
Distribution of payment providers in Russia e-commerce stores
Payment Provider Store Count Market Share
MasterCard 51305 36.54%
VISA 32655 23.25%
JCB 13142 9.36%
QIWI 12019 8.56%
WebMoney 9425 6.71%
PayPal 7763 5.53%
Google Pay 3971 2.83%
Apple Pay 3053 2.17%
American Express 1691 1.20%
Stripe Connect 1287 0.92%
UnionPay 1075 0.77%
BitCoin 1027 0.73%
Bolt 953 0.68%
AliPay 557 0.40%
LiteCoin 499 0.36%

Shipping Carriers Distribution

СДЭК leads with 42.3% among AI-verified physical stores (80,350 stores) , followed by Почта России (32.7%) and DPD (7.1%) .

Base: 127,646 AI-verified physical stores with detectable shipping carriers (32.0% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

80,350 stores

62,144 stores

DPD 7.1%

13,412 stores

10,054 stores

DHL 3.5%

6,703 stores

UPS 2.3%

4,296 stores

2,743 stores

GLS 0.8%

1,605 stores

FedEx 0.8%

1,597 stores

1,475 stores

Visual Distribution

Distribution of top 10 Russia shipping carriers (April 2026)
Distribution of shipping carriers in Russia e-commerce stores
Shipping Carrier Store Count Market Share
СДЭК 80350 42.27%
Почта России 62144 32.69%
DPD 13412 7.06%
Boxberry 10054 5.29%
DHL 6703 3.53%
UPS 4296 2.26%
Hermes 2743 1.44%
GLS 1605 0.84%
FedEx 1597 0.84%
Russian Post 1475 0.78%
TNT 1361 0.72%
PickPoint 1247 0.66%
Yamato Japan 1167 0.61%
ASM 1013 0.53%
JX 909 0.48%

Store Launch Timeline

Over the past 12 months, 52,613 new stores were launched in Russia , with the highest activity in 2026-03 (3,825 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-03 7.3%

3,825 stores launched

2026-02 10.5%

5,532 stores launched

2026-01 7.7%

4,072 stores launched

2025-12 10.3%

5,444 stores launched

2025-11 9.8%

5,147 stores launched

2025-10 10.3%

5,396 stores launched

2025-09 10.8%

5,679 stores launched

2025-08 8.0%

4,205 stores launched

2025-07 7.0%

3,685 stores launched

2025-06 6.9%

3,604 stores launched

2025-05 5.7%

2,991 stores launched

2025-04 5.8%

3,033 stores launched

Monthly Trend

Monthly store launches in Russia (April 2026)
Monthly store launches in Russia over the past 12 months
Month Stores Launched Percentage
2026-03 3825 7.27%
2026-02 5532 10.51%
2026-01 4072 7.74%
2025-12 5444 10.35%
2025-11 5147 9.78%
2025-10 5396 10.26%
2025-09 5679 10.79%
2025-08 4205 7.99%
2025-07 3685 7.00%
2025-06 3604 6.85%
2025-05 2991 5.68%
2025-04 3033 5.76%

Active Stores by Launch Year

Currently, 391,950 active stores in Russia are tracked in our database , with the most stores launched in 2026 (13,460 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 3.4%

13,460 active stores

2025 13.0%

51,092 active stores

2024 9.6%

37,550 active stores

2023 6.6%

25,848 active stores

2022 7.6%

29,832 active stores

2021 6.9%

26,959 active stores

2020 7.9%

30,837 active stores

2019 10.1%

39,451 active stores

2018 6.2%

24,310 active stores

2017 5.2%

20,371 active stores

2016 3.9%

15,244 active stores

2015 2.9%

11,189 active stores

2014 2.4%

9,529 active stores

2013 3.2%

12,436 active stores

2012 2.1%

8,221 active stores

Distribution by Launch Year

Active stores in Russia by original launch year (April 2026)
Active stores in Russia by launch year
Launch Year Active Stores Percentage
2026 13460 3.43%
2025 51092 13.04%
2024 37550 9.58%
2023 25848 6.59%
2022 29832 7.61%
2021 26959 6.88%
2020 30837 7.87%
2019 39451 10.07%
2018 24310 6.20%
2017 20371 5.20%
2016 15244 3.89%
2015 11189 2.85%
2014 9529 2.43%
2013 12436 3.17%
2012 8221 2.10%
2011 7347 1.87%
2010 6412 1.64%
2009 5237 1.34%
2008 3718 0.95%
2007 3232 0.82%
2006 2453 0.63%
2005 1806 0.46%
2004 1455 0.37%
2003 1096 0.28%
2002 911 0.23%
2001 944 0.24%
2000 573 0.15%
1999 212 0.05%
1998 164 0.04%
1997 38 0.01%
1996 22 0.01%
1995 1 0.00%

Social Media Usage

YouTube leads with 28.5% among stores with at least one detectable social profile (64,522 stores) , followed by Instagram (26.6%) and WhatsApp (15.4%) .

Base: 138,626 stores with any detectable social profile (34.7% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

YouTube 28.5%

64,522 stores

Instagram 26.6%

60,070 stores

WhatsApp 15.4%

34,895 stores

Facebook 13.6%

30,847 stores

Twitter 7.9%

17,968 stores

Pinterest 2.9%

6,474 stores

TikTok 2.0%

4,469 stores

LinkedIn 1.2%

2,785 stores

Telegram 0.9%

2,050 stores

X 0.9%

2,047 stores

Visual Distribution

Distribution of social media platforms in Russia (April 2026)
Distribution of social media platforms in Russia e-commerce stores
Social Platform Store Count Market Share
YouTube 64522 28.53%
Instagram 60070 26.56%
WhatsApp 34895 15.43%
Facebook 30847 13.64%
Twitter 17968 7.95%
Pinterest 6474 2.86%
TikTok 4469 1.98%
LinkedIn 2785 1.23%
Telegram 2050 0.91%
X 2047 0.91%

Data Coverage

Field Rows count Coverage
Website 399.3k 100.00%
Emails 268.9k 67.35%
Phones 179.7k 44.99%
Ecommerce platform 399.3k 100.00%
Couriers 127.6k 31.97%
Payment Providers 74.1k 18.56%
Categories 378.8k 94.87%
Social Media 138.6k 34.72%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

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Market Intelligence

Understand the Russia e-commerce landscape:

Analyze 399.3k verified e-commerce stores in Russia - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Russia e-commerce.

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Size Your Addressable Market

Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.

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Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

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Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Russia e-commerce intelligence?

We track 399.3k verified Russia e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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