Russia E-commerce Database

Explore 584.9k e-commerce stores in the Russia. Instant access to technologies, contacts, platforms, and market dynamics.

· · Next full refresh: January 2026

E-commerce Platforms Distribution

Custom leads with 58.9% of stores with physical delivery (342,992 stores) , followed by 1C-Bitrix (23.7%) and WooCommerce (11.3%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 58.9%

342,992 stores

137,931 stores

65,866 stores

21,340 stores

3,845 stores

3,769 stores

3,127 stores

1,859 stores

760 stores

576 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (December 2025)
E-commerce platforms distribution for stores with physical delivery in Russia
Platform Stores with Physical Delivery Percentage
Custom 342992 58.93%
1C-Bitrix 137931 23.70%
WooCommerce 65866 11.32%
OpenCart 21340 3.67%
CS Cart 3845 0.66%
PrestaShop 3769 0.65%
JoomShopping 3127 0.54%
Moguta.CMS 1859 0.32%
Magento 760 0.13%
Drupal Commerce 576 0.10%

All Stores Distribution

Custom holds 46.4% share of all Russia e-commerce stores (342,992) , with 1C-Bitrix at 34.1% and WooCommerce at 14.1% (December 2025) .

Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.

Top 10 Platforms (All Stores)

Custom 46.4%

342,992 stores

252,111 stores

104,264 stores

24,144 stores

4,246 stores

4,029 stores

3,685 stores

2,189 stores

1,021 stores

680 stores

Visual Distribution

Distribution of top 10 platforms by all stores (December 2025)
E-commerce platforms distribution for all stores in Russia
Platform Total Stores Percentage
Custom 342992 46.39%
1C-Bitrix 252111 34.10%
WooCommerce 104264 14.10%
OpenCart 24144 3.27%
CS Cart 4246 0.57%
PrestaShop 4029 0.54%
JoomShopping 3685 0.50%
Moguta.CMS 2189 0.30%
Magento 1021 0.14%
Drupal Commerce 680 0.09%

Categories Distribution

Business & Industrial leads with 16.2% of all stores (79,655 stores) , followed by Home & Garden (11.1%) and Vehicles & Parts (10.4%) .

Top 10 Categories

Business & Industrial 16.2%

79,655 stores

Home & Garden 11.1%

54,683 stores

Vehicles & Parts 10.4%

51,425 stores

Electronics & Technology 10.3%

50,565 stores

Furniture & Home Decor 9.6%

47,118 stores

Health & Beauty 8.2%

40,385 stores

Tools & Hardware 8.1%

39,846 stores

Clothing & Accessories 7.8%

38,499 stores

Food & Beverages 5.8%

28,636 stores

Gifts & Special Occasions 3.9%

19,022 stores

Visual Distribution

Distribution of top 10 Russia store categories (December 2025)
Distribution of categories in Russia e-commerce stores
Category Number of Stores Percentage
Business & Industrial 79655 16.18%
Home & Garden 54683 11.11%
Vehicles & Parts 51425 10.45%
Electronics & Technology 50565 10.27%
Furniture & Home Decor 47118 9.57%
Health & Beauty 40385 8.20%
Tools & Hardware 39846 8.09%
Clothing & Accessories 38499 7.82%
Food & Beverages 28636 5.82%
Gifts & Special Occasions 19022 3.86%
Sporting Goods & Outdoor Gear 15578 3.16%
Jewelry & Watches 11035 2.24%
Arts & Entertainment 5904 1.20%
Pets & Pet Supplies 5268 1.07%
Toys & Games 4625 0.94%

Payment Providers Distribution

MasterCard leads with 36.1% among AI-verified physical stores (59,547 stores) , followed by VISA (23.6%) and JCB (11.1%) .

Base: 89,553 AI-verified physical stores with detectable payment providers (15.3% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

59,547 stores

VISA 23.6%

38,956 stores

JCB 11.1%

18,304 stores

QIWI 8.3%

13,742 stores

10,379 stores

7,800 stores

3,797 stores

3,343 stores

2,128 stores

Bolt 1.2%

1,903 stores

Visual Distribution

Distribution of top 10 Russia payment providers (December 2025)
Distribution of payment providers in Russia e-commerce stores
Payment Provider Store Count Market Share
MasterCard 59547 36.06%
VISA 38956 23.59%
JCB 18304 11.09%
QIWI 13742 8.32%
WebMoney 10379 6.29%
PayPal 7800 4.72%
Apple Pay 3797 2.30%
Google Pay 3343 2.02%
American Express 2128 1.29%
Bolt 1903 1.15%
Stripe Connect 1600 0.97%
UnionPay 1198 0.73%
BitCoin 1036 0.63%
AliPay 754 0.46%
Paddle 628 0.38%

Shipping Carriers Distribution

СДЭК leads with 37.0% among AI-verified physical stores (83,958 stores) , followed by Почта России (35.8%) and DPD (6.3%) .

Base: 155,125 AI-verified physical stores with detectable shipping carriers (26.5% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

83,958 stores

81,345 stores

DPD 6.3%

14,250 stores

12,466 stores

DHL 4.2%

9,460 stores

UPS 2.8%

6,272 stores

3,301 stores

GLS 1.3%

3,031 stores

FedEx 1.0%

2,350 stores

TNT 0.9%

2,034 stores

Visual Distribution

Distribution of top 10 Russia shipping carriers (December 2025)
Distribution of shipping carriers in Russia e-commerce stores
Shipping Carrier Store Count Market Share
СДЭК 83958 36.99%
Почта России 81345 35.83%
DPD 14250 6.28%
Boxberry 12466 5.49%
DHL 9460 4.17%
UPS 6272 2.76%
Hermes 3301 1.45%
GLS 3031 1.34%
FedEx 2350 1.04%
TNT 2034 0.90%
Russian Post 1842 0.81%
Yamato Japan 1772 0.78%
TCS 1769 0.78%
PickPoint 1727 0.76%
ASM 1428 0.63%

Store Launch Timeline

Over the past 12 months, 75,190 new stores were launched in Russia , with the highest activity in 2025-11 (7,912 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2025-11 10.5%

7,912 stores launched

2025-10 9.7%

7,294 stores launched

2025-09 9.5%

7,174 stores launched

2025-08 8.9%

6,729 stores launched

2025-07 7.9%

5,920 stores launched

2025-06 7.7%

5,827 stores launched

2025-05 7.4%

5,594 stores launched

2025-04 10.3%

7,766 stores launched

2025-03 8.8%

6,598 stores launched

2025-02 9.6%

7,203 stores launched

2025-01 6.1%

4,578 stores launched

2024-12 3.5%

2,595 stores launched

Monthly Trend

Monthly store launches in Russia (December 2025)
Monthly store launches in Russia over the past 12 months
Month Stores Launched Percentage
2025-11 7912 10.52%
2025-10 7294 9.70%
2025-09 7174 9.54%
2025-08 6729 8.95%
2025-07 5920 7.87%
2025-06 5827 7.75%
2025-05 5594 7.44%
2025-04 7766 10.33%
2025-03 6598 8.78%
2025-02 7203 9.58%
2025-01 4578 6.09%
2024-12 2595 3.45%

Active Stores by Launch Year

Currently, 572,940 active stores in Russia are tracked in our database , with the most stores launched in 2025 (72,620 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2025 12.7%

72,620 active stores

2024 10.4%

59,330 active stores

2023 7.3%

41,846 active stores

2022 7.8%

44,595 active stores

2021 7.4%

42,395 active stores

2020 8.4%

47,866 active stores

2019 8.6%

49,133 active stores

2018 6.3%

36,379 active stores

2017 5.5%

31,258 active stores

2016 4.2%

23,810 active stores

2015 3.0%

17,335 active stores

2014 2.6%

14,944 active stores

2013 3.5%

19,866 active stores

2012 2.3%

13,165 active stores

2011 2.1%

11,766 active stores

Distribution by Launch Year

Active stores in Russia by original launch year (December 2025)
Active stores in Russia by launch year
Launch Year Active Stores Percentage
2025 72620 12.67%
2024 59330 10.36%
2023 41846 7.30%
2022 44595 7.78%
2021 42395 7.40%
2020 47866 8.35%
2019 49133 8.58%
2018 36379 6.35%
2017 31258 5.46%
2016 23810 4.16%
2015 17335 3.03%
2014 14944 2.61%
2013 19866 3.47%
2012 13165 2.30%
2011 11766 2.05%
2010 10269 1.79%
2009 8535 1.49%
2008 6051 1.06%
2007 5516 0.96%
2006 3961 0.69%
2005 2960 0.52%
2004 2563 0.45%
2003 1847 0.32%
2002 1579 0.28%
2001 1624 0.28%
2000 919 0.16%
1999 377 0.07%
1998 305 0.05%
1997 87 0.02%
1996 37 0.01%
1995 2 0.00%

Social Media Usage

YouTube leads with 27.4% among stores with at least one detectable social profile (87,701 stores) , followed by Instagram (26.7%) and WhatsApp (16.4%) .

Base: 194,770 stores with any detectable social profile (33.3% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

YouTube 27.4%

87,701 stores

Instagram 26.7%

85,349 stores

WhatsApp 16.4%

52,506 stores

Facebook 14.8%

47,391 stores

Twitter 7.8%

24,879 stores

Pinterest 2.4%

7,644 stores

TikTok 1.8%

5,612 stores

LinkedIn 1.3%

4,101 stores

Telegram 0.8%

2,614 stores

X 0.7%

2,128 stores

Visual Distribution

Distribution of social media platforms in Russia (December 2025)
Distribution of social media platforms in Russia e-commerce stores
Social Platform Store Count Market Share
YouTube 87701 27.41%
Instagram 85349 26.68%
WhatsApp 52506 16.41%
Facebook 47391 14.81%
Twitter 24879 7.78%
Pinterest 7644 2.39%
TikTok 5612 1.75%
LinkedIn 4101 1.28%
Telegram 2614 0.82%
X 2128 0.67%

Dataset Coverage

Field Rows count Coverage
Website 584.9k 100.00%
Emails 395.2k 67.56%
Phones 280.8k 48.01%
Ecommerce platform 584.9k 100.00%
Couriers 155.1k 26.52%
Payment Providers 89.6k 15.31%
Categories 503.6k 86.10%
Social Media 194.8k 33.30%

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Data Format & Delivery

Available Formats

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Delivery Methods

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Use Cases

  • Lead Generation
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Frequently Asked Questions

What data is included in the Russia E-commerce Database?

Our database covers over 584.9k Russia physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.

How fresh is your data and how often is it updated?

We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.

Can I get a free sample before purchasing?

Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.

Can I buy only selected segments of data?

Yes, you can purchase targeted segments tailored specifically to your business needs—by industry, platform, store size, and more. Contact us for details.

How quickly can I access the full dataset after purchase?

You'll receive immediate access upon payment completion. Our data can be downloaded directly or delivered via email or API.

What licensing options are available?

We offer flexible licensing: one-time purchases, annual subscriptions, and customized enterprise plans. Reach out to discuss the best solution for your business.

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