Russia E-commerce Database
Explore 382.7k verified e-commerce stores in the Russia. Instant access to technologies, contacts, platforms, and market dynamics.
Scanned from 300M+ domains. 579.0k with e-commerce signals. 382.7k verified as active stores.
· · Next full refresh: April 2026
E-commerce Platforms Distribution
Custom leads with 51.6% of stores with physical delivery (196,417 stores) , followed by 1C-Bitrix (27.1%) and WooCommerce (12.8%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
196,417 stores
103,251 stores
48,726 stores
18,847 stores
3,571 stores
3,454 stores
2,737 stores
2,458 stores
590 stores
462 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Custom | 196417 | 51.62% |
| 1C-Bitrix | 103251 | 27.13% |
| WooCommerce | 48726 | 12.81% |
| OpenCart | 18847 | 4.95% |
| CS Cart | 3571 | 0.94% |
| PrestaShop | 3454 | 0.91% |
| Moguta.CMS | 2737 | 0.72% |
| JoomShopping | 2458 | 0.65% |
| Shopify | 590 | 0.16% |
| Magento | 462 | 0.12% |
All Stores Distribution
Custom holds 34.5% share of all Russia e-commerce stores (196,417) , with 1C-Bitrix at 41.6% and WooCommerce at 17.3% (March 2026) .
Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.
Top 10 Platforms (All Stores)
196,417 stores
237,010 stores
98,813 stores
22,210 stores
3,990 stores
3,759 stores
2,950 stores
3,418 stores
733 stores
720 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| Custom | 196417 | 34.46% |
| 1C-Bitrix | 237010 | 41.58% |
| WooCommerce | 98813 | 17.34% |
| OpenCart | 22210 | 3.90% |
| CS Cart | 3990 | 0.70% |
| PrestaShop | 3759 | 0.66% |
| Moguta.CMS | 2950 | 0.52% |
| JoomShopping | 3418 | 0.60% |
| Shopify | 733 | 0.13% |
| Magento | 720 | 0.13% |
Categories Distribution
Electronics & Technology leads with 12.0% of all stores (39,500 stores) , followed by Business & Industrial (11.5%) and Home & Garden (10.7%) .
Base: 328,428 AI-verified stores with physical delivery and detected product categories (85.8% of all verified stores). Percentages show share of stores within each category.
Top 10 Categories
39,500 stores
37,716 stores
35,108 stores
35,047 stores
33,883 stores
30,055 stores
29,518 stores
26,351 stores
17,542 stores
13,965 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Electronics & Technology | 39500 | 12.03% |
| Business & Industrial | 37716 | 11.48% |
| Home & Garden | 35108 | 10.69% |
| Clothing & Accessories | 35047 | 10.67% |
| Furniture & Home Decor | 33883 | 10.32% |
| Health & Beauty | 30055 | 9.15% |
| Tools & Hardware | 29518 | 8.99% |
| Vehicles & Parts | 26351 | 8.02% |
| Gifts & Special Occasions | 17542 | 5.34% |
| Food & Beverages | 13965 | 4.25% |
| Sporting Goods & Outdoor Gear | 12697 | 3.87% |
| Jewelry & Watches | 5531 | 1.68% |
| Arts & Entertainment | 3920 | 1.19% |
| Pets & Pet Supplies | 3869 | 1.18% |
| Toys & Games | 3726 | 1.13% |
Payment Providers Distribution
MasterCard leads with 36.7% among AI-verified physical stores (53,859 stores) , followed by VISA (23.6%) and JCB (9.5%) .
Base: 76,581 AI-verified physical stores with detectable payment providers (20.0% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
53,859 stores
34,722 stores
13,895 stores
12,890 stores
9,551 stores
8,456 stores
4,019 stores
3,108 stores
1,954 stores
1,256 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| MasterCard | 53859 | 36.66% |
| VISA | 34722 | 23.64% |
| JCB | 13895 | 9.46% |
| QIWI | 12890 | 8.77% |
| WebMoney | 9551 | 6.50% |
| PayPal | 8456 | 5.76% |
| Google Pay | 4019 | 2.74% |
| Apple Pay | 3108 | 2.12% |
| American Express | 1954 | 1.33% |
| Stripe Connect | 1256 | 0.86% |
| UnionPay | 1121 | 0.76% |
| Bolt | 967 | 0.66% |
| BitCoin | 524 | 0.36% |
| AliPay | 364 | 0.25% |
| PayU | 213 | 0.14% |
Shipping Carriers Distribution
СДЭК leads with 43.3% among AI-verified physical stores (81,760 stores) , followed by Почта России (33.4%) and DPD (7.0%) .
Base: 127,325 AI-verified physical stores with detectable shipping carriers (33.3% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
81,760 stores
62,961 stores
13,158 stores
10,500 stores
5,461 stores
3,410 stores
2,390 stores
1,465 stores
1,345 stores
1,288 stores
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| СДЭК | 81760 | 43.34% |
| Почта России | 62961 | 33.37% |
| DPD | 13158 | 6.97% |
| Boxberry | 10500 | 5.57% |
| DHL | 5461 | 2.89% |
| UPS | 3410 | 1.81% |
| Hermes | 2390 | 1.27% |
| GLS | 1465 | 0.78% |
| PickPoint | 1345 | 0.71% |
| Yamato Japan | 1288 | 0.68% |
| Russian Post | 1115 | 0.59% |
| ASM | 1099 | 0.58% |
| TNT | 933 | 0.49% |
| FedEx | 910 | 0.48% |
| TCS | 860 | 0.46% |
Store Launch Timeline
Over the past 12 months, 57,868 new stores were launched in Russia , with the highest activity in 2026-02 (6,848 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
6,848 stores launched
5,229 stores launched
7,983 stores launched
5,406 stores launched
5,147 stores launched
5,388 stores launched
4,055 stores launched
3,685 stores launched
3,413 stores launched
2,855 stores launched
4,453 stores launched
3,406 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-02 | 6848 | 11.83% |
| 2026-01 | 5229 | 9.04% |
| 2025-12 | 7983 | 13.80% |
| 2025-11 | 5406 | 9.34% |
| 2025-10 | 5147 | 8.89% |
| 2025-09 | 5388 | 9.31% |
| 2025-08 | 4055 | 7.01% |
| 2025-07 | 3685 | 6.37% |
| 2025-06 | 3413 | 5.90% |
| 2025-05 | 2855 | 4.93% |
| 2025-04 | 4453 | 7.70% |
| 2025-03 | 3406 | 5.89% |
Active Stores by Launch Year
Currently, 376,237 active stores in Russia are tracked in our database , with the most stores launched in 2026 (12,105 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
12,105 active stores
53,065 active stores
36,261 active stores
24,697 active stores
28,336 active stores
25,173 active stores
29,920 active stores
36,558 active stores
23,119 active stores
19,534 active stores
14,535 active stores
10,628 active stores
9,149 active stores
11,891 active stores
7,727 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 12105 | 3.22% |
| 2025 | 53065 | 14.10% |
| 2024 | 36261 | 9.64% |
| 2023 | 24697 | 6.56% |
| 2022 | 28336 | 7.53% |
| 2021 | 25173 | 6.69% |
| 2020 | 29920 | 7.95% |
| 2019 | 36558 | 9.72% |
| 2018 | 23119 | 6.14% |
| 2017 | 19534 | 5.19% |
| 2016 | 14535 | 3.86% |
| 2015 | 10628 | 2.82% |
| 2014 | 9149 | 2.43% |
| 2013 | 11891 | 3.16% |
| 2012 | 7727 | 2.05% |
| 2011 | 6871 | 1.83% |
| 2010 | 6019 | 1.60% |
| 2009 | 4954 | 1.32% |
| 2008 | 3434 | 0.91% |
| 2007 | 3038 | 0.81% |
| 2006 | 2266 | 0.60% |
| 2005 | 1686 | 0.45% |
| 2004 | 1441 | 0.38% |
| 2003 | 1030 | 0.27% |
| 2002 | 884 | 0.23% |
| 2001 | 927 | 0.25% |
| 2000 | 548 | 0.15% |
| 1999 | 213 | 0.06% |
| 1998 | 169 | 0.04% |
| 1997 | 38 | 0.01% |
| 1996 | 20 | 0.01% |
| 1995 | 1 | 0.00% |
Featured Stores
A selection of notable and recently launched stores in this segment.
New Stores
Recently launched stores detected by ShopRank in the last full month.
Custom - Home & Garden
Custom - Vehicles & Parts
WooCommerce - Clothing & Accessories
Custom - Health & Beauty
1C-Bitrix - Clothing & Accessories
Data Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 382.7k | 100.00% |
| Emails | 258.5k | 67.55% |
| Phones | 171.9k | 44.92% |
| Ecommerce platform | 382.7k | 100.00% |
| Couriers | 127.3k | 33.27% |
| Payment Providers | 76.6k | 20.01% |
| Categories | 335.6k | 87.70% |
| Social Media | 134.6k | 35.17% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Monthly data refreshes
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Dedicated analyst support
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Russia e-commerce landscape:
Analyze 382.7k verified e-commerce stores in Russia - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across Russia e-commerce.
- Size Your Addressable Market
-
Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Monthly data refreshes with historical tracking
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Explore Other Markets
Frequently Asked Questions
- What data is included in the Russia e-commerce intelligence?
-
We track 382.7k verified Russia e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.
- How is the data collected and how often is it updated?
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We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
YouTube leads with 28.0% among stores with at least one detectable social profile (61,867 stores) , followed by Instagram (27.1%) and WhatsApp (15.2%) .
Base: 134,571 stores with any detectable social profile (35.2% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
61,867 stores
59,839 stores
33,552 stores
30,433 stores
17,695 stores
6,388 stores
4,345 stores
2,789 stores
1,996 stores
1,881 stores
Visual Distribution