India E-commerce Database
Explore 307.4k verified e-commerce stores in the India. Instant access to technologies, contacts, platforms, and market dynamics.
Scanned from 300M+ domains. 492.1k with e-commerce signals. 307.4k verified as active stores.
· · Next full refresh: April 2026
E-commerce Platforms Distribution
WooCommerce leads with 40.2% of stores with physical delivery (122,313 stores) , followed by Shopify (36.4%) and Custom (16.6%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
122,313 stores
110,600 stores
50,569 stores
11,069 stores
2,702 stores
2,401 stores
1,574 stores
1,511 stores
766 stores
729 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 122313 | 40.20% |
| Shopify | 110600 | 36.35% |
| Custom | 50569 | 16.62% |
| Wix eCommerce | 11069 | 3.64% |
| BASE | 2702 | 0.89% |
| OpenCart | 2401 | 0.79% |
| Magento | 1574 | 0.52% |
| Botble CMS | 1511 | 0.50% |
| GoDaddy Online Store | 766 | 0.25% |
| PrestaShop | 729 | 0.24% |
All Stores Distribution
WooCommerce holds 55.7% share of all India e-commerce stores (266,705) , with Shopify at 24.2% and Custom at 10.6% (March 2026) .
Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.
Top 10 Platforms (All Stores)
266,705 stores
115,858 stores
50,569 stores
31,947 stores
3,293 stores
3,121 stores
2,263 stores
2,429 stores
2,159 stores
847 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| WooCommerce | 266705 | 55.66% |
| Shopify | 115858 | 24.18% |
| Custom | 50569 | 10.55% |
| Wix eCommerce | 31947 | 6.67% |
| BASE | 3293 | 0.69% |
| OpenCart | 3121 | 0.65% |
| Magento | 2263 | 0.47% |
| Botble CMS | 2429 | 0.51% |
| GoDaddy Online Store | 2159 | 0.45% |
| PrestaShop | 847 | 0.18% |
Categories Distribution
Clothing & Accessories leads with 31.2% of all stores (77,462 stores) , followed by Health & Beauty (17.8%) and Food & Beverages (11.7%) .
Base: 247,913 AI-verified stores with physical delivery and detected product categories (80.6% of all verified stores). Percentages show share of stores within each category.
Top 10 Categories
77,462 stores
44,027 stores
29,009 stores
24,326 stores
19,615 stores
13,183 stores
10,984 stores
7,316 stores
5,711 stores
3,093 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 77462 | 31.25% |
| Health & Beauty | 44027 | 17.76% |
| Food & Beverages | 29009 | 11.70% |
| Jewelry & Watches | 24326 | 9.81% |
| Electronics & Technology | 19615 | 7.91% |
| Home & Garden | 13183 | 5.32% |
| Furniture & Home Decor | 10984 | 4.43% |
| Gifts & Special Occasions | 7316 | 2.95% |
| Arts & Entertainment | 5711 | 2.30% |
| Business & Industrial | 3093 | 1.25% |
| Toys & Games | 2912 | 1.17% |
| Sporting Goods & Outdoor Gear | 2787 | 1.12% |
| Baby & Toddler | 2620 | 1.06% |
| Pets & Pet Supplies | 2438 | 0.98% |
| Vehicles & Parts | 2430 | 0.98% |
Payment Providers Distribution
Razorpay leads with 17.6% among AI-verified physical stores (11,595 stores) , followed by PayPal (14.7%) and MasterCard (12.9%) .
Base: 38,066 AI-verified physical stores with detectable payment providers (12.4% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
11,595 stores
9,683 stores
8,491 stores
8,319 stores
6,640 stores
6,369 stores
5,113 stores
1,729 stores
1,686 stores
1,641 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| Razorpay | 11595 | 17.61% |
| PayPal | 9683 | 14.71% |
| MasterCard | 8491 | 12.90% |
| American Express | 8319 | 12.64% |
| Stripe Connect | 6640 | 10.09% |
| Paytm | 6369 | 9.67% |
| Google Pay | 5113 | 7.77% |
| VISA | 1729 | 2.63% |
| Bolt | 1686 | 2.56% |
| PayU | 1641 | 2.49% |
| Amazon Pay | 1275 | 1.94% |
| Apple Pay | 982 | 1.49% |
| Rupay | 903 | 1.37% |
| JCB | 744 | 1.13% |
| BitCoin | 668 | 1.01% |
Shipping Carriers Distribution
Delhivery leads with 16.5% among AI-verified physical stores (10,386 stores) , followed by Bluedart (12.7%) and DTDC (10.9%) .
Base: 29,770 AI-verified physical stores with detectable shipping carriers (9.7% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
10,386 stores
8,019 stores
6,846 stores
6,755 stores
5,898 stores
5,887 stores
5,354 stores
3,152 stores
2,589 stores
1,947 stores
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| Delhivery | 10386 | 16.50% |
| Bluedart | 8019 | 12.74% |
| DTDC | 6846 | 10.88% |
| DHL | 6755 | 10.73% |
| India Post | 5898 | 9.37% |
| FedEx | 5887 | 9.35% |
| UPS | 5354 | 8.51% |
| Shiprocket | 3152 | 5.01% |
| XpressBees | 2589 | 4.11% |
| USPS | 1947 | 3.09% |
| Ecom Express | 1653 | 2.63% |
| Aramex | 1619 | 2.57% |
| Ekart | 1340 | 2.13% |
| Speedy | 986 | 1.57% |
| Hermes | 516 | 0.82% |
Store Launch Timeline
Over the past 12 months, 102,837 new stores were launched in India , with the highest activity in 2026-02 (7,605 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
7,605 stores launched
11,857 stores launched
11,339 stores launched
10,033 stores launched
8,407 stores launched
8,875 stores launched
9,208 stores launched
8,678 stores launched
7,280 stores launched
7,196 stores launched
6,744 stores launched
5,615 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-02 | 7605 | 7.40% |
| 2026-01 | 11857 | 11.53% |
| 2025-12 | 11339 | 11.03% |
| 2025-11 | 10033 | 9.76% |
| 2025-10 | 8407 | 8.18% |
| 2025-09 | 8875 | 8.63% |
| 2025-08 | 9208 | 8.95% |
| 2025-07 | 8678 | 8.44% |
| 2025-06 | 7280 | 7.08% |
| 2025-05 | 7196 | 7.00% |
| 2025-04 | 6744 | 6.56% |
| 2025-03 | 5615 | 5.46% |
Active Stores by Launch Year
Currently, 300,517 active stores in India are tracked in our database , with the most stores launched in 2026 (19,558 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
19,558 active stores
93,040 active stores
43,932 active stores
25,945 active stores
18,894 active stores
19,411 active stores
17,315 active stores
10,856 active stores
11,317 active stores
7,023 active stores
4,499 active stores
4,197 active stores
4,661 active stores
5,159 active stores
2,827 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 19558 | 6.51% |
| 2025 | 93040 | 30.96% |
| 2024 | 43932 | 14.62% |
| 2023 | 25945 | 8.63% |
| 2022 | 18894 | 6.29% |
| 2021 | 19411 | 6.46% |
| 2020 | 17315 | 5.76% |
| 2019 | 10856 | 3.61% |
| 2018 | 11317 | 3.77% |
| 2017 | 7023 | 2.34% |
| 2016 | 4499 | 1.50% |
| 2015 | 4197 | 1.40% |
| 2014 | 4661 | 1.55% |
| 2013 | 5159 | 1.72% |
| 2012 | 2827 | 0.94% |
| 2011 | 2683 | 0.89% |
| 2010 | 1892 | 0.63% |
| 2009 | 1424 | 0.47% |
| 2008 | 1047 | 0.35% |
| 2007 | 876 | 0.29% |
| 2006 | 621 | 0.21% |
| 2005 | 663 | 0.22% |
| 2004 | 725 | 0.24% |
| 2003 | 480 | 0.16% |
| 2002 | 410 | 0.14% |
| 2001 | 425 | 0.14% |
| 2000 | 270 | 0.09% |
| 1999 | 190 | 0.06% |
| 1998 | 112 | 0.04% |
| 1997 | 45 | 0.01% |
| 1996 | 14 | 0.00% |
| 1995 | 6 | 0.00% |
Featured Stores
A selection of notable and recently launched stores in this segment.
New Stores
Recently launched stores detected by ShopRank in the last full month.
Shopify - Health & Beauty
WooCommerce
WooCommerce
Custom - Health & Beauty
WooCommerce
Data Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 307.4k | 100.00% |
| Emails | 203.1k | 66.06% |
| Phones | 53.8k | 17.51% |
| Ecommerce platform | 307.4k | 100.00% |
| Couriers | 29.8k | 9.68% |
| Payment Providers | 38.1k | 12.38% |
| Categories | 254.3k | 82.73% |
| Social Media | 193.0k | 62.78% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Monthly data refreshes
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Dedicated analyst support
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the India e-commerce landscape:
Analyze 307.4k verified e-commerce stores in India - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across India e-commerce.
- Size Your Addressable Market
-
Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Monthly data refreshes with historical tracking
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Explore Other Markets
Frequently Asked Questions
- What data is included in the India e-commerce intelligence?
-
We track 307.4k verified India e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.
- How is the data collected and how often is it updated?
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We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.
- How do I access the data?
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Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Instagram leads with 30.2% among stores with at least one detectable social profile (166,574 stores) , followed by Facebook (27.4%) and YouTube (12.2%) .
Base: 192,984 stores with any detectable social profile (62.8% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
166,574 stores
150,972 stores
67,044 stores
41,968 stores
36,167 stores
34,060 stores
23,753 stores
22,817 stores
6,911 stores
671 stores
Visual Distribution