India E-commerce Database
Explore 305.8k verified e-commerce stores in the India. Instant access to technologies, contacts, platforms, and market dynamics.
Scanned from 300M+ domains. 497.0k with e-commerce signals. 305.8k verified as active stores.
· · Next full refresh: May 2026
E-commerce Platforms Distribution
WooCommerce leads with 40.7% of stores with physical delivery (121,062 stores) , followed by Shopify (34.6%) and Custom (16.6%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
121,062 stores
102,998 stores
49,228 stores
10,702 stores
4,252 stores
2,682 stores
2,119 stores
1,677 stores
1,543 stores
1,072 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 121062 | 40.72% |
| Shopify | 102998 | 34.64% |
| Custom | 49228 | 16.56% |
| Wix eCommerce | 10702 | 3.60% |
| GetBazaar | 4252 | 1.43% |
| BASE | 2682 | 0.90% |
| OpenCart | 2119 | 0.71% |
| Magento | 1677 | 0.56% |
| Botble CMS | 1543 | 0.52% |
| GoDaddy Online Store | 1072 | 0.36% |
All Stores Distribution
WooCommerce holds 56.0% share of all India e-commerce stores (261,987) , with Shopify at 23.2% and Custom at 10.5% (April 2026) .
Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.
Top 10 Platforms (All Stores)
261,987 stores
108,388 stores
49,228 stores
30,946 stores
4,257 stores
3,240 stores
2,705 stores
2,363 stores
2,441 stores
2,032 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| WooCommerce | 261987 | 56.03% |
| Shopify | 108388 | 23.18% |
| Custom | 49228 | 10.53% |
| Wix eCommerce | 30946 | 6.62% |
| GetBazaar | 4257 | 0.91% |
| BASE | 3240 | 0.69% |
| OpenCart | 2705 | 0.58% |
| Magento | 2363 | 0.51% |
| Botble CMS | 2441 | 0.52% |
| GoDaddy Online Store | 2032 | 0.43% |
Categories Distribution
Clothing & Accessories leads with 27.0% of all stores (74,465 stores) , followed by Health & Beauty (18.5%) and Food & Beverages (12.9%) .
Base: 275,739 AI-verified stores with physical delivery and detected product categories (90.2% of all verified stores). Percentages show share of stores within each category.
Top 10 Categories
74,465 stores
50,972 stores
35,705 stores
21,157 stores
14,609 stores
14,451 stores
14,376 stores
9,423 stores
8,187 stores
7,511 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 74465 | 27.01% |
| Health & Beauty | 50972 | 18.49% |
| Food & Beverages | 35705 | 12.95% |
| Jewelry & Watches | 21157 | 7.67% |
| Gifts & Special Occasions | 14609 | 5.30% |
| Electronics & Technology | 14451 | 5.24% |
| Home & Garden | 14376 | 5.21% |
| Sporting Goods & Outdoor Gear | 9423 | 3.42% |
| Toys & Games | 8187 | 2.97% |
| Furniture & Home Decor | 7511 | 2.72% |
| Arts & Entertainment | 7384 | 2.68% |
| Business & Industrial | 7203 | 2.61% |
| Tools & Hardware | 5456 | 1.98% |
| Books & Media | 2553 | 0.93% |
| Vehicles & Parts | 2287 | 0.83% |
Payment Providers Distribution
Razorpay leads with 18.1% among AI-verified physical stores (9,368 stores) , followed by PayPal (14.8%) and MasterCard (12.5%) .
Base: 30,031 AI-verified physical stores with detectable payment providers (9.8% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
9,368 stores
7,662 stores
6,462 stores
5,788 stores
5,234 stores
4,944 stores
4,361 stores
1,469 stores
1,417 stores
1,189 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| Razorpay | 9368 | 18.07% |
| PayPal | 7662 | 14.78% |
| MasterCard | 6462 | 12.46% |
| American Express | 5788 | 11.16% |
| Paytm | 5234 | 10.09% |
| Stripe Connect | 4944 | 9.53% |
| Google Pay | 4361 | 8.41% |
| Bolt | 1469 | 2.83% |
| VISA | 1417 | 2.73% |
| PayU | 1189 | 2.29% |
| Amazon Pay | 1124 | 2.17% |
| Apple Pay | 862 | 1.66% |
| Rupay | 712 | 1.37% |
| JCB | 669 | 1.29% |
| BitCoin | 592 | 1.14% |
Shipping Carriers Distribution
Delhivery leads with 15.7% among AI-verified physical stores (6,779 stores) , followed by Bluedart (11.4%) and DTDC (11.2%) .
Base: 21,710 AI-verified physical stores with detectable shipping carriers (7.1% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
6,779 stores
4,935 stores
4,855 stores
4,562 stores
4,487 stores
4,392 stores
4,087 stores
2,085 stores
1,559 stores
1,313 stores
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| Delhivery | 6779 | 15.70% |
| Bluedart | 4935 | 11.43% |
| DTDC | 4855 | 11.25% |
| DHL | 4562 | 10.57% |
| UPS | 4487 | 10.39% |
| India Post | 4392 | 10.17% |
| FedEx | 4087 | 9.47% |
| Shiprocket | 2085 | 4.83% |
| USPS | 1559 | 3.61% |
| XpressBees | 1313 | 3.04% |
| Ecom Express | 1144 | 2.65% |
| Aramex | 956 | 2.21% |
| Speedy | 796 | 1.84% |
| Ekart | 784 | 1.82% |
| Blue Star | 438 | 1.01% |
Store Launch Timeline
Over the past 12 months, 100,117 new stores were launched in India , with the highest activity in 2026-03 (9,442 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
9,442 stores launched
8,151 stores launched
10,934 stores launched
10,297 stores launched
8,572 stores launched
7,851 stores launched
9,015 stores launched
8,976 stores launched
8,708 stores launched
7,339 stores launched
7,200 stores launched
3,632 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-03 | 9442 | 9.43% |
| 2026-02 | 8151 | 8.14% |
| 2026-01 | 10934 | 10.92% |
| 2025-12 | 10297 | 10.28% |
| 2025-11 | 8572 | 8.56% |
| 2025-10 | 7851 | 7.84% |
| 2025-09 | 9015 | 9.00% |
| 2025-08 | 8976 | 8.97% |
| 2025-07 | 8708 | 8.70% |
| 2025-06 | 7339 | 7.33% |
| 2025-05 | 7200 | 7.19% |
| 2025-04 | 3632 | 3.63% |
Active Stores by Launch Year
Currently, 299,389 active stores in India are tracked in our database , with the most stores launched in 2026 (28,624 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
28,624 active stores
87,671 active stores
42,830 active stores
25,035 active stores
18,389 active stores
18,909 active stores
16,923 active stores
10,609 active stores
10,982 active stores
6,788 active stores
4,441 active stores
4,150 active stores
4,648 active stores
5,002 active stores
2,791 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 28624 | 9.56% |
| 2025 | 87671 | 29.28% |
| 2024 | 42830 | 14.31% |
| 2023 | 25035 | 8.36% |
| 2022 | 18389 | 6.14% |
| 2021 | 18909 | 6.32% |
| 2020 | 16923 | 5.65% |
| 2019 | 10609 | 3.54% |
| 2018 | 10982 | 3.67% |
| 2017 | 6788 | 2.27% |
| 2016 | 4441 | 1.48% |
| 2015 | 4150 | 1.39% |
| 2014 | 4648 | 1.55% |
| 2013 | 5002 | 1.67% |
| 2012 | 2791 | 0.93% |
| 2011 | 2633 | 0.88% |
| 2010 | 1852 | 0.62% |
| 2009 | 1393 | 0.47% |
| 2008 | 1042 | 0.35% |
| 2007 | 857 | 0.29% |
| 2006 | 580 | 0.19% |
| 2005 | 640 | 0.21% |
| 2004 | 694 | 0.23% |
| 2003 | 464 | 0.15% |
| 2002 | 401 | 0.13% |
| 2001 | 408 | 0.14% |
| 2000 | 271 | 0.09% |
| 1999 | 183 | 0.06% |
| 1998 | 118 | 0.04% |
| 1997 | 41 | 0.01% |
| 1996 | 15 | 0.01% |
| 1995 | 5 | 0.00% |
Featured Stores
A selection of notable and recently launched stores in this segment.
New Stores
Recently launched stores detected by ShopRank in the last full month.
Custom - Jewelry & Watches
Shopify - Health & Beauty
WooCommerce - Toys & Games
Wix eCommerce - Sporting Goods & Outdoor Gear
WooCommerce
Data Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 305.8k | 100.00% |
| Emails | 174.9k | 57.20% |
| Phones | 52.6k | 17.21% |
| Ecommerce platform | 305.8k | 100.00% |
| Couriers | 21.7k | 7.10% |
| Payment Providers | 30.0k | 9.82% |
| Categories | 280.3k | 91.65% |
| Social Media | 192.0k | 62.76% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Monthly data refreshes
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Dedicated analyst support
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the India e-commerce landscape:
Analyze 305.8k verified e-commerce stores in India - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across India e-commerce.
- Size Your Addressable Market
-
Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.
- Monitor Adoption Trends
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Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Monthly data refreshes with historical tracking
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Explore Other Markets
Frequently Asked Questions
- What data is included in the India e-commerce intelligence?
-
We track 305.8k verified India e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.
- How is the data collected and how often is it updated?
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We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.
- How do I access the data?
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Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Instagram leads with 30.6% among stores with at least one detectable social profile (166,847 stores) , followed by Facebook (27.4%) and YouTube (12.3%) .
Base: 191,954 stores with any detectable social profile (62.8% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
166,847 stores
149,723 stores
66,983 stores
40,096 stores
34,988 stores
33,024 stores
23,835 stores
22,807 stores
6,535 stores
655 stores
Visual Distribution