OpenCart Market Share & Real Store Usage

Explore 172.4k verified e-commerce stores built on OpenCart. Compare platform usage, available contact fields, PSP/carrier signals, and merchant-size segments.

Detected across 223.6k domains. 172.4k verified as active stores with physical delivery.

Verified stores
172.4k
active stores with physical delivery
Top country
Russia
58,753 verified stores
Top payment signal
VISA
55,631 detection occurrences
Top carrier signal
СДЭК
35,908 detection occurrences
Top category
Clothing & Accessories
20,026 verified stores

This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.

172.4k verified active stores out of 223.6k detected · 77.1% verification rate

Categories Distribution

Clothing & Accessories stores with 11.6% of all stores (20,026 stores) , followed by Home & Garden (11.5%) and Sporting Goods & Outdoor Gear (11.1%) .

Base: 172,425 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.

Top 10 Categories

Clothing & Accessories 11.6%

20,026 stores

Home & Garden 11.5%

19,749 stores

Sporting Goods & Outdoor Gear 11.1%

19,084 stores

Electronics & Technology 10.3%

17,748 stores

Health & Beauty 9.7%

16,666 stores

Tools & Hardware 8.6%

14,868 stores

Food & Beverages 5.8%

9,926 stores

Vehicles & Parts 4.9%

8,532 stores

Business & Industrial 4.7%

8,018 stores

Toys & Games 3.3%

5,630 stores

Visual Distribution

Distribution of top 10 OpenCart store categories (October 2026)
Distribution of categories in OpenCart e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 20026 11.61%
Home & Garden 19749 11.45%
Sporting Goods & Outdoor Gear 19084 11.07%
Electronics & Technology 17748 10.29%
Health & Beauty 16666 9.67%
Tools & Hardware 14868 8.62%
Food & Beverages 9926 5.76%
Vehicles & Parts 8532 4.95%
Business & Industrial 8018 4.65%
Toys & Games 5630 3.27%

Payment Providers Distribution

VISA accounts for 23.4% of displayed detection occurrences (55,631 occurrences) , followed by MasterCard (22.4%) and МИР (12.0%) .

Base: 238,167 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from publicly accessible website content and technical signals. Detection does not confirm an active provider contract or availability at checkout.

Top 10 Payment Providers

VISA 23.4%

55,631 occurrences

53,417 occurrences

МИР 12.0%

28,494 occurrences

T-Bank (Tinkoff) 10.7%

25,415 occurrences

СБП 10.7%

25,378 occurrences

21,784 occurrences

10,171 occurrences

Discover 2.6%

6,307 occurrences

Maestro 2.4%

5,820 occurrences

5,750 occurrences

Visual Distribution

Distribution of top 10 OpenCart payment providers (October 2026)
Distribution of payment providers in OpenCart e-commerce stores
Payment Provider Detection Occurrences Share of Displayed Occurrences
VISA 55631 23.36%
MasterCard 53417 22.43%
МИР 28494 11.96%
T-Bank (Tinkoff) 25415 10.67%
СБП 25378 10.66%
PayPal 21784 9.15%
American Express 10171 4.27%
Discover 6307 2.65%
Maestro 5820 2.44%
Stripe 5750 2.41%

Shipping Carriers Distribution

СДЭК accounts for 29.0% of displayed detection occurrences (35,908 occurrences) , followed by Почта России (26.3%) and Nova Poshta (12.3%) .

Base: 123,928 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from publicly accessible website content and technical signals. Detection does not confirm an active carrier contract or shipping destinations.

Top 10 Shipping Carriers

35,908 occurrences

32,610 occurrences

15,210 occurrences

Деловые Линии 5.8%

7,178 occurrences

DHL 5.6%

6,919 occurrences

ПЭК 5.1%

6,330 occurrences

5,588 occurrences

DPD 4.0%

4,967 occurrences

UPS 3.8%

4,768 occurrences

GLS 3.6%

4,450 occurrences

Visual Distribution

Distribution of top 10 OpenCart shipping carriers (October 2026)
Distribution of shipping carriers in OpenCart e-commerce stores
Shipping Carrier Detection Occurrences Share of Displayed Occurrences
СДЭК 35908 28.97%
Почта России 32610 26.31%
Nova Poshta 15210 12.27%
Деловые Линии 7178 5.79%
DHL 6919 5.58%
ПЭК 6330 5.11%
Ukrposhta 5588 4.51%
DPD 4967 4.01%
UPS 4768 3.85%
GLS 4450 3.59%

Store Launch Timeline

Over the past 12 months, 42,698 new stores were launched in OpenCart , with the highest activity in 2026-09 (2,753 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-09 6.4%

2,753 stores launched

2026-08 7.5%

3,184 stores launched

2026-07 54.8%

23,378 stores launched

2026-06 4.5%

1,903 stores launched

2026-05 3.8%

1,602 stores launched

2026-04 3.3%

1,422 stores launched

2026-03 3.9%

1,685 stores launched

2026-02 3.1%

1,315 stores launched

2026-01 4.3%

1,841 stores launched

2025-12 4.3%

1,822 stores launched

2025-11 3.6%

1,558 stores launched

2025-10 0.6%

235 stores launched

Monthly Trend

Monthly store launches in OpenCart (October 2026)
Monthly store launches in OpenCart over the past 12 months
Month Stores Launched Percentage
2026-09 2753 6.45%
2026-08 3184 7.46%
2026-07 23378 54.75%
2026-06 1903 4.46%
2026-05 1602 3.75%
2026-04 1422 3.33%
2026-03 1685 3.95%
2026-02 1315 3.08%
2026-01 1841 4.31%
2025-12 1822 4.27%
2025-11 1558 3.65%
2025-10 235 0.55%

Active Stores by Launch Year

Currently, 171,568 active stores in OpenCart are tracked in our database , with the most stores launched in 2026 (39,526 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 23.0%

39,526 active stores

2025 8.5%

14,612 active stores

2024 6.2%

10,695 active stores

2023 5.3%

9,089 active stores

2022 5.0%

8,583 active stores

2021 6.0%

10,240 active stores

2020 6.2%

10,609 active stores

2019 5.2%

9,007 active stores

2018 5.2%

8,940 active stores

2017 4.9%

8,385 active stores

2016 3.2%

5,473 active stores

2015 2.6%

4,462 active stores

2014 2.5%

4,287 active stores

2013 3.5%

6,075 active stores

2012 2.3%

3,928 active stores

Distribution by Launch Year

Active stores in OpenCart by original launch year (October 2026)
Active stores in OpenCart by launch year
Launch Year Active Stores Percentage
2026 39526 23.04%
2025 14612 8.52%
2024 10695 6.23%
2023 9089 5.30%
2022 8583 5.00%
2021 10240 5.97%
2020 10609 6.18%
2019 9007 5.25%
2018 8940 5.21%
2017 8385 4.89%
2016 5473 3.19%
2015 4462 2.60%
2014 4287 2.50%
2013 6075 3.54%
2012 3928 2.29%

Social Media Usage

Facebook accounts for 31.1% of displayed detection occurrences (49,672 occurrences) , followed by Instagram (28.6%) and YouTube (13.8%) .

Base: 159,876 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 31.1%

49,672 occurrences

Instagram 28.6%

45,803 occurrences

YouTube 13.8%

21,983 occurrences

WhatsApp 9.0%

14,363 occurrences

Twitter 6.8%

10,863 occurrences

TikTok 4.0%

6,426 occurrences

Pinterest 2.9%

4,605 occurrences

LinkedIn 2.5%

3,954 occurrences

X 1.1%

1,792 occurrences

Telegram 0.3%

415 occurrences

Visual Distribution

Distribution of social media platforms in OpenCart (October 2026)
Distribution of social media platforms in OpenCart e-commerce stores
Social Platform Detection Occurrences Share of Displayed Occurrences
Facebook 49672 31.07%
Instagram 45803 28.65%
YouTube 21983 13.75%
WhatsApp 14363 8.98%
Twitter 10863 6.79%
TikTok 6426 4.02%
Pinterest 4605 2.88%
LinkedIn 3954 2.47%
X 1792 1.12%
Telegram 415 0.26%

Geographic Distribution

Russia stores with 34.1% (58,753 active verified stores) , followed by Ukraine (11.7%) and Turkey (5.5%) .

Base: 172,425 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.

Top 10 Countries

Russia 34.1%

58,753 active verified stores

Ukraine 11.7%

20,146 active verified stores

9,486 active verified stores

8,739 active verified stores

5,783 active verified stores

5,338 active verified stores

4,051 active verified stores

3,822 active verified stores

3,646 active verified stores

3,440 active verified stores

Visual Distribution

Geographic distribution of stores using OpenCart (October 2026)
Geographic distribution of stores using OpenCart
Country AI-Verified Store Count Market Share
Russia 58753 34.07%
Ukraine 20146 11.68%
Turkey 9486 5.50%
United States 8739 5.07%
Greece 5783 3.35%
Hungary 5338 3.10%
Bulgaria 4051 2.35%
United Kingdom 3822 2.22%
Romania 3646 2.11%
Brazil 3440 2.00%

Data Coverage

Coverage among all domains with this detected signal, including non-active profiles; not just active stores.

Field Rows count Coverage
Website 223.6k 100.00%
Emails 147.3k 65.87%
Phones 156k 69.78%
Ecommerce platform 223.6k 100.00%
Couriers 92.5k 41.36%
Payment Providers 91.6k 40.96%
Categories 192k 85.85%
Social Media 99.1k 44.32%

Coverage reflects detectability from publicly accessible website content and technical signals. A detected provider does not establish an active commercial relationship, and a missing signal does not establish absence. These counts are not confirmed transaction or shipment market shares.

Market Intelligence

On-demand market analysis

Self-service access to market data and insights

  • Search and segment stores by any criteria
  • API integration for automated workflows
  • Periodic index updates
  • Market sizing and segmentation
Explore segment →

Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

  • Custom market reports and analysis
  • Competitive landscape monitoring
  • Direct support from the founder
  • Flexible licensing and enterprise pricing
Get Enterprise Pricing

Market Intelligence

Understand the OpenCart e-commerce landscape:

Analyze 172.4k verified e-commerce stores on OpenCart - technology adoption, market share, competitive positioning.

Compare Market Segments

Compare the platform, technology, and category segments in this report. For changes over time, request a custom comparison of available snapshots.

Explore Data

Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

Explore Data

Compare Markets

See how payment providers, shipping carriers and platforms differ by country, category and store size.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • CSV/XLSX exports; full-market datasets by agreement

Use Cases

See which stores moved to or from each platform with platform migration data.

  • Competitive intelligence and market sizing
  • Technology adoption analysis and custom snapshot comparisons
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the OpenCart e-commerce intelligence?

We track 172.4k verified OpenCart e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

Unlock full access to ShopRank

Login now to explore merchant intelligence including:
  • Merchant size bands and scoring
  • PSP, carrier, and technology filters
  • Exports, saved lists, and API access
By login to our system you are accepting Terms & conditions and Privacy Policy