GLS Shipping Carrier Usage Database

Explore 106.9k e-commerce stores shipping with GLS. Discover logistics partnerships, geographic reach, and carrier adoption.

· · Next full refresh: December 2025

E-commerce Platforms Distribution

Custom leads with 31.1% of stores with physical delivery (31,459 stores) , followed by WooCommerce (27.0%) and Shopify (16.9%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 31.1%

31,459 stores

27,238 stores

Shopify 16.9%

17,085 stores

6,623 stores

Unas 3.9%

3,924 stores

3,805 stores

2,390 stores

1,697 stores

1,144 stores

1,065 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (November 2025)
E-commerce platforms distribution for stores with physical delivery in GLS
Platform Stores with Physical Delivery Percentage
Custom 31459 31.14%
WooCommerce 27238 26.97%
Shopify 17085 16.91%
PrestaShop 6623 6.56%
Unas 3924 3.88%
Shoptet 3805 3.77%
Magento 2390 2.37%
Shoprenter 1697 1.68%
Wix eCommerce 1144 1.13%
Shoper 1065 1.05%
DanDomain Webshop 1029 1.02%
JTL Shop 1002 0.99%
OpenCart 972 0.96%
Shopware 871 0.86%
IdoSell Shop 705 0.70%

All Stores Distribution

Custom holds 28.3% share of all GLS e-commerce stores (31,459) , with WooCommerce at 29.8% and Shopify at 16.5% (November 2025) .

Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.

Top 10 Platforms (All Stores)

Custom 28.3%

31,459 stores

33,085 stores

Shopify 16.5%

18,333 stores

6,946 stores

Unas 3.7%

4,127 stores

3,946 stores

2,749 stores

1,748 stores

1,790 stores

1,099 stores

Visual Distribution

Distribution of top 10 platforms by all stores (November 2025)
E-commerce platforms distribution for all stores in GLS
Platform Total Stores Percentage
Custom 31459 28.32%
WooCommerce 33085 29.79%
Shopify 18333 16.51%
PrestaShop 6946 6.25%
Unas 4127 3.72%
Shoptet 3946 3.55%
Magento 2749 2.47%
Shoprenter 1748 1.57%
Wix eCommerce 1790 1.61%
Shoper 1099 0.99%
DanDomain Webshop 1168 1.05%
JTL Shop 1363 1.23%
OpenCart 1076 0.97%
Shopware 1452 1.31%
IdoSell Shop 734 0.66%

Categories Distribution

Vehicles & Parts leads with 15.9% of all stores (14,225 stores) , followed by Clothing & Accessories (15.6%) and Health & Beauty (14.9%) .

Top 10 Categories

Vehicles & Parts 15.9%

14,225 stores

Clothing & Accessories 15.6%

13,946 stores

Health & Beauty 14.9%

13,309 stores

Electronics & Technology 8.2%

7,299 stores

Home & Garden 7.6%

6,813 stores

Food & Beverages 6.7%

6,019 stores

Sporting Goods & Outdoor Gear 5.4%

4,814 stores

Furniture & Home Decor 5.1%

4,573 stores

Tools & Hardware 4.4%

3,971 stores

Jewelry & Watches 3.3%

2,949 stores

Visual Distribution

Distribution of top 10 GLS store categories (November 2025)
Distribution of categories in GLS e-commerce stores
Category Number of Stores Percentage
Vehicles & Parts 14225 15.90%
Clothing & Accessories 13946 15.59%
Health & Beauty 13309 14.88%
Electronics & Technology 7299 8.16%
Home & Garden 6813 7.62%
Food & Beverages 6019 6.73%
Sporting Goods & Outdoor Gear 4814 5.38%
Furniture & Home Decor 4573 5.11%
Tools & Hardware 3971 4.44%
Jewelry & Watches 2949 3.30%
Pets & Pet Supplies 2575 2.88%
Gifts & Special Occasions 2343 2.62%
Business & Industrial 2294 2.56%
Arts & Entertainment 2270 2.54%
Toys & Games 2057 2.30%

Payment Providers Distribution

PayPal leads with 24.1% among AI-verified physical stores (31,063 stores) , followed by MasterCard (12.2%) and Klarna (9.2%) .

Base: 73,764 AI-verified physical stores with detectable payment providers (58.0% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 24.1%

31,063 stores

15,792 stores

11,881 stores

VISA 8.5%

10,989 stores

10,103 stores

9,283 stores

8,906 stores

8,697 stores

Bolt 2.8%

3,614 stores

3,513 stores

Visual Distribution

Distribution of top 10 GLS payment providers (November 2025)
Distribution of payment providers in GLS e-commerce stores
Payment Provider Store Count Market Share
PayPal 31063 24.07%
MasterCard 15792 12.24%
Klarna 11881 9.21%
VISA 10989 8.52%
Apple Pay 10103 7.83%
American Express 9283 7.19%
Google Pay 8906 6.90%
Stripe Connect 8697 6.74%
Bolt 3614 2.80%
Przelewy24 3513 2.72%
Bancontact 3512 2.72%
Amazon Pay 3059 2.37%
SEPA 3035 2.35%
JCB 3010 2.33%
PayU 2595 2.01%

Store Launch Timeline

Over the past 12 months, 13,254 new stores were launched in GLS , with the highest activity in 2025-10 (1,471 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2025-10 11.1%

1,471 stores launched

2025-09 9.8%

1,300 stores launched

2025-08 7.5%

996 stores launched

2025-07 8.9%

1,175 stores launched

2025-06 7.8%

1,033 stores launched

2025-05 9.1%

1,205 stores launched

2025-04 9.4%

1,251 stores launched

2025-03 9.8%

1,295 stores launched

2025-02 8.7%

1,151 stores launched

2025-01 8.3%

1,100 stores launched

2024-12 6.0%

798 stores launched

2024-11 3.6%

479 stores launched

Monthly Trend

Monthly store launches in GLS (November 2025)
Monthly store launches in GLS over the past 12 months
Month Stores Launched Percentage
2025-10 1471 11.10%
2025-09 1300 9.81%
2025-08 996 7.51%
2025-07 1175 8.87%
2025-06 1033 7.79%
2025-05 1205 9.09%
2025-04 1251 9.44%
2025-03 1295 9.77%
2025-02 1151 8.68%
2025-01 1100 8.30%
2024-12 798 6.02%
2024-11 479 3.61%

Active Stores by Launch Year

Currently, 106,386 active stores in GLS are tracked in our database , with the most stores launched in 2025 (11,998 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2025 11.3%

11,998 active stores

2024 8.6%

9,132 active stores

2023 7.0%

7,498 active stores

2022 6.3%

6,659 active stores

2021 7.5%

7,928 active stores

2020 7.5%

8,027 active stores

2019 5.5%

5,844 active stores

2018 5.5%

5,811 active stores

2017 5.2%

5,570 active stores

2016 3.5%

3,708 active stores

2015 3.1%

3,265 active stores

2014 3.0%

3,186 active stores

2013 3.9%

4,180 active stores

2012 2.6%

2,816 active stores

2011 2.6%

2,788 active stores

Distribution by Launch Year

Active stores in GLS by original launch year (November 2025)
Active stores in GLS by launch year
Launch Year Active Stores Percentage
2025 11998 11.28%
2024 9132 8.58%
2023 7498 7.05%
2022 6659 6.26%
2021 7928 7.45%
2020 8027 7.55%
2019 5844 5.49%
2018 5811 5.46%
2017 5570 5.24%
2016 3708 3.49%
2015 3265 3.07%
2014 3186 2.99%
2013 4180 3.93%
2012 2816 2.65%
2011 2788 2.62%
2010 2395 2.25%
2009 2504 2.35%
2008 1950 1.83%
2007 1928 1.81%
2006 1237 1.16%
2005 970 0.91%
2004 1318 1.24%
2003 1198 1.13%
2002 990 0.93%
2001 1363 1.28%
2000 811 0.76%
1999 630 0.59%
1998 396 0.37%
1997 183 0.17%
1996 91 0.09%
1995 12 0.01%

Social Media Usage

Facebook leads with 34.7% among stores with at least one detectable social profile (64,406 stores) , followed by Instagram (29.8%) and YouTube (12.4%) .

Base: 83,647 stores with any detectable social profile (65.7% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 34.7%

64,406 stores

Instagram 29.8%

55,447 stores

YouTube 12.4%

22,999 stores

TikTok 6.3%

11,775 stores

Twitter 4.4%

8,221 stores

Pinterest 4.3%

8,027 stores

LinkedIn 3.7%

6,919 stores

WhatsApp 2.4%

4,447 stores

X 1.6%

2,931 stores

Vimeo 0.3%

640 stores

Visual Distribution

Distribution of social media platforms in GLS (November 2025)
Distribution of social media platforms in GLS e-commerce stores
Social Platform Store Count Market Share
Facebook 64406 34.66%
Instagram 55447 29.84%
YouTube 22999 12.38%
TikTok 11775 6.34%
Twitter 8221 4.42%
Pinterest 8027 4.32%
LinkedIn 6919 3.72%
WhatsApp 4447 2.39%
X 2931 1.58%
Vimeo 640 0.34%

Geographic Distribution

Hungary leads with 15.6% (14,764 AI-verified stores) , followed by Denmark (11.4%) and Italy (10.9%) .

Base: 94,737 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

Hungary 15.6%

14,764 AI-verified stores

Denmark 11.4%

10,831 AI-verified stores

Italy 10.9%

10,297 AI-verified stores

Germany 10.4%

9,808 AI-verified stores

7,459 AI-verified stores

6,997 AI-verified stores

4,600 AI-verified stores

Spain 4.7%

4,431 AI-verified stores

3,534 AI-verified stores

3,440 AI-verified stores

Visual Distribution

Geographic distribution of stores using GLS (November 2025)
Geographic distribution of stores using GLS
Country AI-Verified Store Count Market Share
Hungary 14764 15.58%
Denmark 10831 11.43%
Italy 10297 10.87%
Germany 9808 10.35%
Czechia 7459 7.87%
Poland 6997 7.39%
Slovakia 4600 4.86%
Spain 4431 4.68%
Netherlands 3534 3.73%
United States 3440 3.63%
France 3160 3.34%
Romania 2920 3.08%
Russia 2485 2.62%
Croatia 2025 2.14%
Slovenia 1957 2.07%
Austria 1713 1.81%
United Kingdom 1329 1.40%
Belgium 1150 1.21%
Brazil 1023 1.08%
Canada 814 0.86%

Dataset Coverage

Field Rows count Coverage
Website 127.2k 100.00%
Emails 108.4k 85.15%
Phones 66.0k 51.89%
Ecommerce platform 118.6k 93.19%
Couriers 127.2k 100.00%
Payment Providers 73.8k 57.97%
Categories 103.3k 81.17%
Social Media 83.6k 65.74%

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Frequently Asked Questions

What data is included in the GLS E-commerce Database?

Our database covers over 106.9k GLS physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.

How fresh is your data and how often is it updated?

We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.

Can I get a free sample before purchasing?

Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.

Can I buy only selected segments of data?

Yes, you can purchase targeted segments tailored specifically to your business needs—by industry, platform, store size, and more. Contact us for details.

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