Denmark E-commerce Database
Explore 44.0k verified e-commerce stores in the Denmark. Instant access to technologies, contacts, platforms, and market dynamics.
Scanned from 300M+ domains. 67.8k with e-commerce signals. 44.0k verified as active stores.
· · Next full refresh: April 2026
E-commerce Platforms Distribution
Shopify leads with 36.8% of stores with physical delivery (15,740 stores) , followed by WooCommerce (36.5%) and Custom (14.7%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
15,740 stores
15,649 stores
6,285 stores
1,873 stores
978 stores
899 stores
607 stores
430 stores
184 stores
184 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Shopify | 15740 | 36.75% |
| WooCommerce | 15649 | 36.54% |
| Custom | 6285 | 14.67% |
| DanDomain Webshop | 1873 | 4.37% |
| PrestaShop | 978 | 2.28% |
| Magento | 899 | 2.10% |
| Wix eCommerce | 607 | 1.42% |
| Squarespace Commerce | 430 | 1.00% |
| SmartWeb, DanDomain | 184 | 0.43% |
| DanDomain, SmartWeb | 184 | 0.43% |
All Stores Distribution
Shopify holds 25.7% share of all Denmark e-commerce stores (16,650) , with WooCommerce at 49.2% and Custom at 9.7% (March 2026) .
Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.
Top 10 Platforms (All Stores)
16,650 stores
31,838 stores
6,285 stores
2,075 stores
1,050 stores
1,075 stores
2,770 stores
2,428 stores
258 stores
248 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| Shopify | 16650 | 25.74% |
| WooCommerce | 31838 | 49.23% |
| Custom | 6285 | 9.72% |
| DanDomain Webshop | 2075 | 3.21% |
| PrestaShop | 1050 | 1.62% |
| Magento | 1075 | 1.66% |
| Wix eCommerce | 2770 | 4.28% |
| Squarespace Commerce | 2428 | 3.75% |
| SmartWeb, DanDomain | 258 | 0.40% |
| DanDomain, SmartWeb | 248 | 0.38% |
Categories Distribution
Clothing & Accessories leads with 19.8% of all stores (6,660 stores) , followed by Health & Beauty (12.5%) and Food & Beverages (10.4%) .
Base: 33,591 AI-verified stores with physical delivery and detected product categories (76.3% of all verified stores). Percentages show share of stores within each category.
Top 10 Categories
6,660 stores
4,204 stores
3,489 stores
2,908 stores
2,696 stores
2,284 stores
1,895 stores
1,875 stores
1,849 stores
1,110 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 6660 | 19.83% |
| Health & Beauty | 4204 | 12.52% |
| Food & Beverages | 3489 | 10.39% |
| Home & Garden | 2908 | 8.66% |
| Furniture & Home Decor | 2696 | 8.03% |
| Electronics & Technology | 2284 | 6.80% |
| Sporting Goods & Outdoor Gear | 1895 | 5.64% |
| Jewelry & Watches | 1875 | 5.58% |
| Arts & Entertainment | 1849 | 5.50% |
| Gifts & Special Occasions | 1110 | 3.30% |
| Tools & Hardware | 1108 | 3.30% |
| Vehicles & Parts | 1028 | 3.06% |
| Pets & Pet Supplies | 1023 | 3.05% |
| Business & Industrial | 745 | 2.22% |
| Toys & Games | 717 | 2.13% |
Payment Providers Distribution
VISA leads with 22.0% among AI-verified physical stores (5,590 stores) , followed by MasterCard (17.9%) and PayPal (13.5%) .
Base: 13,077 AI-verified physical stores with detectable payment providers (29.7% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
5,590 stores
4,566 stores
3,438 stores
2,347 stores
1,847 stores
1,829 stores
1,706 stores
1,474 stores
1,423 stores
299 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| VISA | 5590 | 21.96% |
| MasterCard | 4566 | 17.94% |
| PayPal | 3438 | 13.51% |
| American Express | 2347 | 9.22% |
| Apple Pay | 1847 | 7.26% |
| JCB | 1829 | 7.18% |
| Stripe Connect | 1706 | 6.70% |
| Klarna | 1474 | 5.79% |
| Google Pay | 1423 | 5.59% |
| Bolt | 299 | 1.17% |
| Bambora | 288 | 1.13% |
| UnionPay | 221 | 0.87% |
| Bancontact | 188 | 0.74% |
| Amazon Pay | 123 | 0.48% |
| iDEAL | 118 | 0.46% |
Shipping Carriers Distribution
GLS leads with 48.6% among AI-verified physical stores (10,288 stores) , followed by PostNord (22.4%) and UPS (7.7%) .
Base: 14,345 AI-verified physical stores with detectable shipping carriers (32.6% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| GLS | 10288 | 48.57% |
| PostNord | 4749 | 22.42% |
| UPS | 1641 | 7.75% |
| DHL | 1534 | 7.24% |
| Danske Fragtmænd | 741 | 3.50% |
| FedEx | 496 | 2.34% |
| DPD | 387 | 1.83% |
| DSV | 270 | 1.27% |
| USPS | 268 | 1.27% |
| 4PX | 197 | 0.93% |
| TNT | 182 | 0.86% |
| Hermes | 124 | 0.59% |
| Schenker | 113 | 0.53% |
| DAO365 | 106 | 0.50% |
| Deutsche Post | 86 | 0.41% |
Store Launch Timeline
Over the past 12 months, 7,158 new stores were launched in Denmark , with the highest activity in 2026-02 (549 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
549 stores launched
797 stores launched
666 stores launched
678 stores launched
671 stores launched
556 stores launched
637 stores launched
525 stores launched
495 stores launched
565 stores launched
512 stores launched
507 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-02 | 549 | 7.67% |
| 2026-01 | 797 | 11.13% |
| 2025-12 | 666 | 9.30% |
| 2025-11 | 678 | 9.47% |
| 2025-10 | 671 | 9.37% |
| 2025-09 | 556 | 7.77% |
| 2025-08 | 637 | 8.90% |
| 2025-07 | 525 | 7.33% |
| 2025-06 | 495 | 6.92% |
| 2025-05 | 565 | 7.89% |
| 2025-04 | 512 | 7.15% |
| 2025-03 | 507 | 7.08% |
Active Stores by Launch Year
Currently, 43,415 active stores in Denmark are tracked in our database , with the most stores launched in 2026 (1,351 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
1,351 active stores
6,759 active stores
4,281 active stores
3,160 active stores
2,820 active stores
3,245 active stores
2,751 active stores
2,124 active stores
2,140 active stores
1,898 active stores
1,219 active stores
979 active stores
1,000 active stores
1,090 active stores
812 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 1351 | 3.11% |
| 2025 | 6759 | 15.57% |
| 2024 | 4281 | 9.86% |
| 2023 | 3160 | 7.28% |
| 2022 | 2820 | 6.50% |
| 2021 | 3245 | 7.47% |
| 2020 | 2751 | 6.34% |
| 2019 | 2124 | 4.89% |
| 2018 | 2140 | 4.93% |
| 2017 | 1898 | 4.37% |
| 2016 | 1219 | 2.81% |
| 2015 | 979 | 2.25% |
| 2014 | 1000 | 2.30% |
| 2013 | 1090 | 2.51% |
| 2012 | 812 | 1.87% |
| 2011 | 730 | 1.68% |
| 2010 | 662 | 1.52% |
| 2009 | 636 | 1.46% |
| 2008 | 573 | 1.32% |
| 2007 | 591 | 1.36% |
| 2006 | 477 | 1.10% |
| 2005 | 425 | 0.98% |
| 2004 | 540 | 1.24% |
| 2003 | 503 | 1.16% |
| 2002 | 450 | 1.04% |
| 2001 | 627 | 1.44% |
| 2000 | 522 | 1.20% |
| 1999 | 399 | 0.92% |
| 1998 | 298 | 0.69% |
| 1997 | 228 | 0.53% |
| 1996 | 116 | 0.27% |
| 1995 | 9 | 0.02% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Custom - Clothing & Accessories
Custom - Clothing & Accessories
Custom - Home & Garden
Custom
Custom - Electronics & Technology
New Stores
Recently launched stores detected by ShopRank in the last full month.
Shopify - Vehicles & Parts
WooCommerce
Shopify
Shopify - Electronics & Technology
Shopify - Health & Beauty
Data Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 44.0k | 100.00% |
| Emails | 27.9k | 63.39% |
| Phones | 19.7k | 44.83% |
| Ecommerce platform | 44.0k | 100.00% |
| Couriers | 14.3k | 32.59% |
| Payment Providers | 13.1k | 29.71% |
| Categories | 35.3k | 80.11% |
| Social Media | 26.1k | 59.35% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Monthly data refreshes
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Dedicated analyst support
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Denmark e-commerce landscape:
Analyze 44.0k verified e-commerce stores in Denmark - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across Denmark e-commerce.
- Size Your Addressable Market
-
Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Monthly data refreshes with historical tracking
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Explore Other Markets
Frequently Asked Questions
- What data is included in the Denmark e-commerce intelligence?
-
We track 44.0k verified Denmark e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.
- How is the data collected and how often is it updated?
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We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.
- How do I access the data?
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Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook leads with 36.2% among stores with at least one detectable social profile (22,304 stores) , followed by Instagram (34.0%) and YouTube (9.1%) .
Base: 26,121 stores with any detectable social profile (59.4% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
22,304 stores
20,940 stores
5,616 stores
3,979 stores
3,519 stores
2,327 stores
1,988 stores
671 stores
174 stores
156 stores
Visual Distribution