Denmark E-commerce Database
Explore 48.5k e-commerce stores in the Denmark. Instant access to technologies, contacts, platforms, and market dynamics.
· · Next full refresh: February 2026
E-commerce Platforms Distribution
WooCommerce leads with 38.4% of stores with physical delivery (18,123 stores) , followed by Shopify (38.1%) and Custom (11.3%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
18,123 stores
17,994 stores
5,339 stores
2,045 stores
1,145 stores
933 stores
735 stores
500 stores
211 stores
209 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 18123 | 38.37% |
| Shopify | 17994 | 38.10% |
| Custom | 5339 | 11.30% |
| DanDomain Webshop | 2045 | 4.33% |
| PrestaShop | 1145 | 2.42% |
| Magento | 933 | 1.98% |
| Wix eCommerce | 735 | 1.56% |
| Squarespace Commerce | 500 | 1.06% |
| SmartWeb, DanDomain | 211 | 0.45% |
| DanDomain, SmartWeb | 209 | 0.44% |
All Stores Distribution
WooCommerce holds 48.9% share of all Denmark e-commerce stores (31,999) , with Shopify at 28.3% and Custom at 8.2% (January 2026) .
Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.
Top 10 Platforms (All Stores)
31,999 stores
18,535 stores
5,339 stores
2,137 stores
1,192 stores
1,098 stores
2,819 stores
1,760 stores
261 stores
264 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| WooCommerce | 31999 | 48.93% |
| Shopify | 18535 | 28.34% |
| Custom | 5339 | 8.16% |
| DanDomain Webshop | 2137 | 3.27% |
| PrestaShop | 1192 | 1.82% |
| Magento | 1098 | 1.68% |
| Wix eCommerce | 2819 | 4.31% |
| Squarespace Commerce | 1760 | 2.69% |
| SmartWeb, DanDomain | 261 | 0.40% |
| DanDomain, SmartWeb | 264 | 0.40% |
Categories Distribution
Clothing & Accessories leads with 19.7% of all stores (7,060 stores) , followed by Health & Beauty (12.6%) and Food & Beverages (10.1%) .
Top 10 Categories
7,060 stores
4,523 stores
3,639 stores
3,155 stores
2,953 stores
2,334 stores
2,144 stores
2,013 stores
1,965 stores
1,160 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 7060 | 19.66% |
| Health & Beauty | 4523 | 12.59% |
| Food & Beverages | 3639 | 10.13% |
| Home & Garden | 3155 | 8.78% |
| Furniture & Home Decor | 2953 | 8.22% |
| Electronics & Technology | 2334 | 6.50% |
| Arts & Entertainment | 2144 | 5.97% |
| Sporting Goods & Outdoor Gear | 2013 | 5.60% |
| Jewelry & Watches | 1965 | 5.47% |
| Tools & Hardware | 1160 | 3.23% |
| Gifts & Special Occasions | 1140 | 3.17% |
| Vehicles & Parts | 1100 | 3.06% |
| Pets & Pet Supplies | 1097 | 3.05% |
| Business & Industrial | 849 | 2.36% |
| Toys & Games | 784 | 2.18% |
Payment Providers Distribution
VISA leads with 23.5% among AI-verified physical stores (6,594 stores) , followed by MasterCard (17.9%) and PayPal (12.9%) .
Base: 14,571 AI-verified physical stores with detectable payment providers (30.0% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
6,594 stores
5,029 stores
3,606 stores
2,513 stores
2,064 stores
1,975 stores
1,834 stores
1,543 stores
1,502 stores
340 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| VISA | 6594 | 23.50% |
| MasterCard | 5029 | 17.92% |
| PayPal | 3606 | 12.85% |
| American Express | 2513 | 8.96% |
| JCB | 2064 | 7.36% |
| Apple Pay | 1975 | 7.04% |
| Stripe Connect | 1834 | 6.54% |
| Google Pay | 1543 | 5.50% |
| Klarna | 1502 | 5.35% |
| Bambora | 340 | 1.21% |
| Bolt | 317 | 1.13% |
| UnionPay | 222 | 0.79% |
| Bancontact | 193 | 0.69% |
| Paddle | 185 | 0.66% |
| iDEAL | 142 | 0.51% |
Shipping Carriers Distribution
GLS leads with 50.0% among AI-verified physical stores (11,285 stores) , followed by PostNord (22.6%) and UPS (7.4%) .
Base: 15,492 AI-verified physical stores with detectable shipping carriers (31.9% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| GLS | 11285 | 50.03% |
| PostNord | 5104 | 22.63% |
| UPS | 1668 | 7.39% |
| DHL | 1614 | 7.16% |
| Danske Fragtmænd | 829 | 3.68% |
| FedEx | 464 | 2.06% |
| DPD | 397 | 1.76% |
| DSV | 295 | 1.31% |
| TNT | 186 | 0.82% |
| USPS | 168 | 0.74% |
| Hermes | 128 | 0.57% |
| DAO365 | 126 | 0.56% |
| Schenker | 124 | 0.55% |
| Speedy | 96 | 0.43% |
| Deutsche Post | 73 | 0.32% |
Store Launch Timeline
Over the past 12 months, 8,136 new stores were launched in Denmark , with the highest activity in 2025-12 (550 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
550 stores launched
820 stores launched
755 stores launched
705 stores launched
845 stores launched
674 stores launched
634 stores launched
718 stores launched
691 stores launched
778 stores launched
662 stores launched
304 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2025-12 | 550 | 6.76% |
| 2025-11 | 820 | 10.08% |
| 2025-10 | 755 | 9.28% |
| 2025-09 | 705 | 8.67% |
| 2025-08 | 845 | 10.39% |
| 2025-07 | 674 | 8.28% |
| 2025-06 | 634 | 7.79% |
| 2025-05 | 718 | 8.82% |
| 2025-04 | 691 | 8.49% |
| 2025-03 | 778 | 9.56% |
| 2025-02 | 662 | 8.14% |
| 2025-01 | 304 | 3.74% |
Active Stores by Launch Year
Currently, 47,887 active stores in Denmark are tracked in our database , with the most stores launched in 2025 (8,443 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
8,443 active stores
4,942 active stores
3,564 active stores
3,234 active stores
3,695 active stores
3,112 active stores
2,310 active stores
2,255 active stores
2,070 active stores
1,351 active stores
1,093 active stores
1,102 active stores
1,228 active stores
887 active stores
822 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2025 | 8443 | 17.63% |
| 2024 | 4942 | 10.32% |
| 2023 | 3564 | 7.44% |
| 2022 | 3234 | 6.75% |
| 2021 | 3695 | 7.72% |
| 2020 | 3112 | 6.50% |
| 2019 | 2310 | 4.82% |
| 2018 | 2255 | 4.71% |
| 2017 | 2070 | 4.32% |
| 2016 | 1351 | 2.82% |
| 2015 | 1093 | 2.28% |
| 2014 | 1102 | 2.30% |
| 2013 | 1228 | 2.56% |
| 2012 | 887 | 1.85% |
| 2011 | 822 | 1.72% |
| 2010 | 744 | 1.55% |
| 2009 | 693 | 1.45% |
| 2008 | 618 | 1.29% |
| 2007 | 638 | 1.33% |
| 2006 | 529 | 1.10% |
| 2005 | 467 | 0.98% |
| 2004 | 601 | 1.26% |
| 2003 | 560 | 1.17% |
| 2002 | 475 | 0.99% |
| 2001 | 694 | 1.45% |
| 2000 | 575 | 1.20% |
| 1999 | 458 | 0.96% |
| 1998 | 332 | 0.69% |
| 1997 | 259 | 0.54% |
| 1996 | 127 | 0.27% |
| 1995 | 9 | 0.02% |
Featured Stores
Discover the strongest performers and newest entrants in Denmark's e-commerce landscape.
Top Stores by GMV
Data will be available soon.
New Stores
Recently launched ecommerce sites detected by ShopRank in the last full month.
Shopify - Clothing & Accessories
Shopify
Shopify
Shopify
Shopify - Jewelry & Watches
Dataset Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 48.5k | 100.00% |
| Emails | 31.7k | 65.42% |
| Phones | 22.3k | 45.99% |
| Ecommerce platform | 48.5k | 100.00% |
| Couriers | 15.5k | 31.93% |
| Payment Providers | 14.6k | 30.03% |
| Categories | 37.7k | 77.69% |
| Social Media | 28.9k | 59.59% |
Starter Package
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- Direct download or API integration
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Enterprise Solution
Customized datasets tailored to your needs
Enterprise-grade solutions
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Maximize Your ROI
Use our detailed Denmark E-commerce Database to:
Gain actionable insights into 48.5k physical stores in Denmark.
- Identify High-Value Leads
-
Quickly find and contact the best decision-makers at Denmark online stores.
- Conduct Competitive Analysis
-
Analyze your competitors' market share, product categories, and technology stacks.
- Direct Outreach
-
Access verified business contacts to accelerate your sales and marketing outreach.
Data Format & Delivery
Available Formats
- CSV
- Excel (XLS/XLSX)
- Text (TXT)
Delivery Methods
- Direct download
- Email delivery
- API access
Use Cases
- Lead Generation
- B2B Marketing
- Direct Marketing
- Email Marketing
- B2B Retargeting
- Market Research
Frequently Asked Questions
- What data is included in the Denmark E-commerce Database?
-
Our database covers over 48.5k Denmark physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.
- How fresh is your data and how often is it updated?
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We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.
- Can I get a free sample before purchasing?
-
Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.
- Can I buy only selected segments of data?
-
Yes, you can purchase targeted segments tailored specifically to your business needs-by industry, platform, store size, and more. Contact us for details.
- How quickly can I access the full dataset after purchase?
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You'll receive immediate access upon payment completion. Our data can be downloaded directly or delivered via email or API.
- What licensing options are available?
-
We offer flexible licensing: one-time purchases, annual subscriptions, and customized enterprise plans. Reach out to discuss the best solution for your business.
Social Media Usage
Facebook leads with 36.5% among stores with at least one detectable social profile (24,653 stores) , followed by Instagram (34.0%) and YouTube (9.1%) .
Base: 28,912 stores with any detectable social profile (59.6% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
24,653 stores
22,963 stores
6,125 stores
4,511 stores
3,753 stores
2,295 stores
2,119 stores
696 stores
202 stores
178 stores
Visual Distribution