United Kingdom E-commerce Database

Explore 559.1k e-commerce stores in the United Kingdom. Instant access to technologies, contacts, platforms, and market dynamics.

· · Next full refresh: January 2026

E-commerce Platforms Distribution

Shopify leads with 41.4% of stores with physical delivery (226,031 stores) , followed by Custom (23.9%) and WooCommerce (21.7%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Shopify 41.4%

226,031 stores

Custom 23.9%

130,593 stores

118,772 stores

34,928 stores

13,754 stores

7,797 stores

5,752 stores

3,186 stores

2,754 stores

2,722 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (December 2025)
E-commerce platforms distribution for stores with physical delivery in United Kingdom
Platform Stores with Physical Delivery Percentage
Shopify 226031 41.38%
Custom 130593 23.91%
WooCommerce 118772 21.74%
Wix eCommerce 34928 6.39%
Squarespace Commerce 13754 2.52%
Magento 7797 1.43%
GoDaddy Online Store 5752 1.05%
OpenCart 3186 0.58%
BigCommerce 2754 0.50%
PrestaShop 2722 0.50%

All Stores Distribution

Shopify holds 30.8% share of all United Kingdom e-commerce stores (253,172) , with Custom at 15.9% and WooCommerce at 30.4% (December 2025) .

Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.

Top 10 Platforms (All Stores)

Shopify 30.8%

253,172 stores

Custom 15.9%

130,593 stores

249,387 stores

114,760 stores

45,755 stores

9,281 stores

8,032 stores

4,210 stores

3,066 stores

3,082 stores

Visual Distribution

Distribution of top 10 platforms by all stores (December 2025)
E-commerce platforms distribution for all stores in United Kingdom
Platform Total Stores Percentage
Shopify 253172 30.82%
Custom 130593 15.90%
WooCommerce 249387 30.36%
Wix eCommerce 114760 13.97%
Squarespace Commerce 45755 5.57%
Magento 9281 1.13%
GoDaddy Online Store 8032 0.98%
OpenCart 4210 0.51%
BigCommerce 3066 0.37%
PrestaShop 3082 0.38%

Categories Distribution

Clothing & Accessories leads with 21.3% of all stores (85,663 stores) , followed by Health & Beauty (14.7%) and Food & Beverages (9.0%) .

Top 10 Categories

Clothing & Accessories 21.3%

85,663 stores

Health & Beauty 14.7%

58,852 stores

Food & Beverages 9.0%

36,067 stores

Arts & Entertainment 6.6%

26,575 stores

Home & Garden 6.4%

25,715 stores

Furniture & Home Decor 5.8%

23,152 stores

Gifts & Special Occasions 5.7%

23,047 stores

Electronics & Technology 5.7%

22,920 stores

Jewelry & Watches 5.6%

22,473 stores

Vehicles & Parts 4.9%

19,557 stores

Visual Distribution

Distribution of top 10 United Kingdom store categories (December 2025)
Distribution of categories in United Kingdom e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 85663 21.33%
Health & Beauty 58852 14.65%
Food & Beverages 36067 8.98%
Arts & Entertainment 26575 6.62%
Home & Garden 25715 6.40%
Furniture & Home Decor 23152 5.76%
Gifts & Special Occasions 23047 5.74%
Electronics & Technology 22920 5.71%
Jewelry & Watches 22473 5.60%
Vehicles & Parts 19557 4.87%
Sporting Goods & Outdoor Gear 14666 3.65%
Pets & Pet Supplies 12484 3.11%
Business & Industrial 11568 2.88%
Tools & Hardware 10024 2.50%
Books & Media 8892 2.21%

Payment Providers Distribution

PayPal leads with 28.3% among AI-verified physical stores (58,589 stores) , followed by Stripe Connect (15.4%) and American Express (13.0%) .

Base: 109,816 AI-verified physical stores with detectable payment providers (19.6% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 28.3%

58,589 stores

31,905 stores

26,888 stores

21,615 stores

16,024 stores

14,881 stores

9,684 stores

Bolt 3.1%

6,445 stores

VISA 2.0%

4,066 stores

JCB 1.9%

3,910 stores

Visual Distribution

Distribution of top 10 United Kingdom payment providers (December 2025)
Distribution of payment providers in United Kingdom e-commerce stores
Payment Provider Store Count Market Share
PayPal 58589 28.30%
Stripe Connect 31905 15.41%
American Express 26888 12.99%
MasterCard 21615 10.44%
Klarna 16024 7.74%
Apple Pay 14881 7.19%
Google Pay 9684 4.68%
Bolt 6445 3.11%
VISA 4066 1.96%
JCB 3910 1.89%
SagePay 3566 1.72%
Clearpay 3099 1.50%
Paddle 3041 1.47%
Braintree 1662 0.80%
Worldpay 1623 0.78%

Shipping Carriers Distribution

Royal Mail leads with 42.5% among AI-verified physical stores (66,968 stores) , followed by DPD (12.3%) and DHL (11.7%) .

Base: 100,468 AI-verified physical stores with detectable shipping carriers (18.0% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

66,968 stores

DPD 12.3%

19,333 stores

DHL 11.7%

18,481 stores

UPS 9.2%

14,529 stores

FedEx 6.0%

9,522 stores

USPS 3.9%

6,128 stores

Evri 3.7%

5,880 stores

4,128 stores

3,215 stores

TNT 1.7%

2,696 stores

Visual Distribution

Distribution of top 10 United Kingdom shipping carriers (December 2025)
Distribution of shipping carriers in United Kingdom e-commerce stores
Shipping Carrier Store Count Market Share
Royal Mail 66968 42.48%
DPD 19333 12.26%
DHL 18481 11.72%
UPS 14529 9.22%
FedEx 9522 6.04%
USPS 6128 3.89%
Evri 5880 3.73%
Hermes 4128 2.62%
Speedy 3215 2.04%
TNT 2696 1.71%
Parcel Force 2472 1.57%
Yodel 1699 1.08%
GLS 1392 0.88%
UK Mail 680 0.43%
Blue Star 531 0.34%

Store Launch Timeline

Over the past 12 months, 117,505 new stores were launched in United Kingdom , with the highest activity in 2025-11 (10,337 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2025-11 8.8%

10,337 stores launched

2025-10 9.0%

10,536 stores launched

2025-09 9.2%

10,805 stores launched

2025-08 9.2%

10,851 stores launched

2025-07 10.2%

11,974 stores launched

2025-06 8.9%

10,485 stores launched

2025-05 9.2%

10,828 stores launched

2025-04 8.8%

10,303 stores launched

2025-03 9.0%

10,539 stores launched

2025-02 7.6%

8,908 stores launched

2025-01 7.3%

8,605 stores launched

2024-12 2.8%

3,334 stores launched

Monthly Trend

Monthly store launches in United Kingdom (December 2025)
Monthly store launches in United Kingdom over the past 12 months
Month Stores Launched Percentage
2025-11 10337 8.80%
2025-10 10536 8.97%
2025-09 10805 9.20%
2025-08 10851 9.23%
2025-07 11974 10.19%
2025-06 10485 8.92%
2025-05 10828 9.21%
2025-04 10303 8.77%
2025-03 10539 8.97%
2025-02 8908 7.58%
2025-01 8605 7.32%
2024-12 3334 2.84%

Active Stores by Launch Year

Currently, 549,928 active stores in United Kingdom are tracked in our database , with the most stores launched in 2025 (114,204 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2025 20.8%

114,204 active stores

2024 10.6%

58,551 active stores

2023 7.2%

39,620 active stores

2022 6.7%

36,754 active stores

2021 7.2%

39,415 active stores

2020 7.0%

38,722 active stores

2019 4.5%

24,580 active stores

2018 5.3%

29,001 active stores

2017 4.1%

22,578 active stores

2016 2.5%

13,481 active stores

2015 2.2%

12,205 active stores

2014 2.3%

12,634 active stores

2013 2.9%

15,878 active stores

2012 1.9%

10,636 active stores

2011 1.9%

10,415 active stores

Distribution by Launch Year

Active stores in United Kingdom by original launch year (December 2025)
Active stores in United Kingdom by launch year
Launch Year Active Stores Percentage
2025 114204 20.77%
2024 58551 10.65%
2023 39620 7.20%
2022 36754 6.68%
2021 39415 7.17%
2020 38722 7.04%
2019 24580 4.47%
2018 29001 5.27%
2017 22578 4.11%
2016 13481 2.45%
2015 12205 2.22%
2014 12634 2.30%
2013 15878 2.89%
2012 10636 1.93%
2011 10415 1.89%
2010 8767 1.59%
2009 7823 1.42%
2008 6978 1.27%
2007 6826 1.24%
2006 5575 1.01%
2005 4678 0.85%
2004 5834 1.06%
2003 4289 0.78%
2002 3628 0.66%
2001 4367 0.79%
2000 4911 0.89%
1999 4019 0.73%
1998 1901 0.35%
1997 1117 0.20%
1996 476 0.09%
1995 65 0.01%

Social Media Usage

Instagram leads with 30.3% among stores with at least one detectable social profile (274,175 stores) , followed by Facebook (29.4%) and Twitter (10.6%) .

Base: 343,613 stores with any detectable social profile (61.5% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Instagram 30.3%

274,175 stores

Facebook 29.4%

266,126 stores

Twitter 10.6%

95,744 stores

YouTube 8.3%

75,576 stores

TikTok 8.3%

75,121 stores

LinkedIn 4.6%

41,633 stores

Pinterest 4.6%

41,431 stores

X 3.0%

27,130 stores

WhatsApp 0.7%

6,621 stores

Vimeo 0.2%

2,116 stores

Visual Distribution

Distribution of social media platforms in United Kingdom (December 2025)
Distribution of social media platforms in United Kingdom e-commerce stores
Social Platform Store Count Market Share
Instagram 274175 30.27%
Facebook 266126 29.38%
Twitter 95744 10.57%
YouTube 75576 8.34%
TikTok 75121 8.29%
LinkedIn 41633 4.60%
Pinterest 41431 4.57%
X 27130 3.00%
WhatsApp 6621 0.73%
Vimeo 2116 0.23%

Dataset Coverage

Field Rows count Coverage
Website 559.1k 100.00%
Emails 292.2k 52.27%
Phones 136.6k 24.44%
Ecommerce platform 559.1k 100.00%
Couriers 100.5k 17.97%
Payment Providers 109.8k 19.64%
Categories 421.1k 75.31%
Social Media 343.6k 61.46%

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Frequently Asked Questions

What data is included in the United Kingdom E-commerce Database?

Our database covers over 559.1k United Kingdom physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.

How fresh is your data and how often is it updated?

We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.

Can I get a free sample before purchasing?

Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.

Can I buy only selected segments of data?

Yes, you can purchase targeted segments tailored specifically to your business needs—by industry, platform, store size, and more. Contact us for details.

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