United Kingdom E-commerce Database

Explore 512.6k e-commerce stores in the United Kingdom. Instant access to technologies, contacts, platforms, and market dynamics.

· · Next full refresh: December 2025

E-commerce Platforms Distribution

Shopify leads with 39.0% of stores with physical delivery (195,231 stores) , followed by Custom (26.4%) and WooCommerce (21.6%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Shopify 39.0%

195,231 stores

Custom 26.4%

132,024 stores

108,279 stores

32,496 stores

12,645 stores

6,958 stores

5,238 stores

2,906 stores

2,616 stores

2,342 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (November 2025)
E-commerce platforms distribution for stores with physical delivery in United Kingdom
Platform Stores with Physical Delivery Percentage
Shopify 195231 38.99%
Custom 132024 26.37%
WooCommerce 108279 21.62%
Wix eCommerce 32496 6.49%
Squarespace Commerce 12645 2.53%
Magento 6958 1.39%
GoDaddy Online Store 5238 1.05%
OpenCart 2906 0.58%
BigCommerce 2616 0.52%
PrestaShop 2342 0.47%

All Stores Distribution

Shopify holds 30.6% share of all United Kingdom e-commerce stores (241,340) , with Custom at 16.7% and WooCommerce at 29.4% (November 2025) .

Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.

Top 10 Platforms (All Stores)

Shopify 30.6%

241,340 stores

Custom 16.7%

132,024 stores

231,895 stores

112,731 stores

46,634 stores

8,652 stores

5,375 stores

4,135 stores

3,065 stores

2,747 stores

Visual Distribution

Distribution of top 10 platforms by all stores (November 2025)
E-commerce platforms distribution for all stores in United Kingdom
Platform Total Stores Percentage
Shopify 241340 30.60%
Custom 132024 16.74%
WooCommerce 231895 29.41%
Wix eCommerce 112731 14.30%
Squarespace Commerce 46634 5.91%
Magento 8652 1.10%
GoDaddy Online Store 5375 0.68%
OpenCart 4135 0.52%
BigCommerce 3065 0.39%
PrestaShop 2747 0.35%

Categories Distribution

Clothing & Accessories leads with 21.4% of all stores (82,411 stores) , followed by Health & Beauty (14.2%) and Food & Beverages (8.9%) .

Top 10 Categories

Clothing & Accessories 21.4%

82,411 stores

Health & Beauty 14.2%

54,745 stores

Food & Beverages 8.9%

34,132 stores

Arts & Entertainment 6.9%

26,680 stores

Home & Garden 6.5%

25,021 stores

Furniture & Home Decor 5.8%

22,508 stores

Jewelry & Watches 5.7%

21,987 stores

Gifts & Special Occasions 5.7%

21,833 stores

Electronics & Technology 5.5%

21,336 stores

Vehicles & Parts 5.0%

19,207 stores

Visual Distribution

Distribution of top 10 United Kingdom store categories (November 2025)
Distribution of categories in United Kingdom e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 82411 21.37%
Health & Beauty 54745 14.20%
Food & Beverages 34132 8.85%
Arts & Entertainment 26680 6.92%
Home & Garden 25021 6.49%
Furniture & Home Decor 22508 5.84%
Jewelry & Watches 21987 5.70%
Gifts & Special Occasions 21833 5.66%
Electronics & Technology 21336 5.53%
Vehicles & Parts 19207 4.98%
Sporting Goods & Outdoor Gear 14261 3.70%
Pets & Pet Supplies 11908 3.09%
Business & Industrial 11023 2.86%
Tools & Hardware 9411 2.44%
Books & Media 9144 2.37%

Payment Providers Distribution

PayPal leads with 28.0% among AI-verified physical stores (54,568 stores) , followed by Stripe Connect (15.7%) and American Express (13.0%) .

Base: 104,117 AI-verified physical stores with detectable payment providers (20.3% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 28.0%

54,568 stores

30,507 stores

25,256 stores

20,566 stores

15,255 stores

13,711 stores

8,671 stores

Bolt 3.1%

6,009 stores

VISA 2.0%

3,797 stores

JCB 1.9%

3,755 stores

Visual Distribution

Distribution of top 10 United Kingdom payment providers (November 2025)
Distribution of payment providers in United Kingdom e-commerce stores
Payment Provider Store Count Market Share
PayPal 54568 28.04%
Stripe Connect 30507 15.68%
American Express 25256 12.98%
MasterCard 20566 10.57%
Klarna 15255 7.84%
Apple Pay 13711 7.05%
Google Pay 8671 4.46%
Bolt 6009 3.09%
VISA 3797 1.95%
JCB 3755 1.93%
SagePay 3430 1.76%
Clearpay 3003 1.54%
Paddle 2818 1.45%
Braintree 1693 0.87%
Worldpay 1544 0.79%

Shipping Carriers Distribution

Royal Mail leads with 42.8% among AI-verified physical stores (62,885 stores) , followed by DPD (12.4%) and DHL (11.7%) .

Base: 94,253 AI-verified physical stores with detectable shipping carriers (18.4% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

62,885 stores

DPD 12.4%

18,239 stores

DHL 11.7%

17,238 stores

UPS 9.2%

13,456 stores

FedEx 5.8%

8,560 stores

USPS 3.8%

5,576 stores

Evri 3.6%

5,347 stores

3,928 stores

2,922 stores

TNT 1.7%

2,425 stores

Visual Distribution

Distribution of top 10 United Kingdom shipping carriers (November 2025)
Distribution of shipping carriers in United Kingdom e-commerce stores
Shipping Carrier Store Count Market Share
Royal Mail 62885 42.79%
DPD 18239 12.41%
DHL 17238 11.73%
UPS 13456 9.16%
FedEx 8560 5.82%
USPS 5576 3.79%
Evri 5347 3.64%
Hermes 3928 2.67%
Speedy 2922 1.99%
TNT 2425 1.65%
Parcel Force 2345 1.60%
Yodel 1578 1.07%
GLS 1329 0.90%
UK Mail 650 0.44%
Blue Star 486 0.33%

Store Launch Timeline

Over the past 12 months, 104,164 new stores were launched in United Kingdom , with the highest activity in 2025-10 (10,619 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2025-10 10.2%

10,619 stores launched

2025-09 10.5%

10,929 stores launched

2025-08 10.6%

11,062 stores launched

2025-07 11.0%

11,414 stores launched

2025-06 9.6%

9,995 stores launched

2025-05 9.1%

9,507 stores launched

2025-04 8.5%

8,855 stores launched

2025-03 8.0%

8,334 stores launched

2025-02 7.2%

7,512 stores launched

2025-01 7.3%

7,588 stores launched

2024-12 5.1%

5,316 stores launched

2024-11 2.9%

3,033 stores launched

Monthly Trend

Monthly store launches in United Kingdom (November 2025)
Monthly store launches in United Kingdom over the past 12 months
Month Stores Launched Percentage
2025-10 10619 10.19%
2025-09 10929 10.49%
2025-08 11062 10.62%
2025-07 11414 10.96%
2025-06 9995 9.60%
2025-05 9507 9.13%
2025-04 8855 8.50%
2025-03 8334 8.00%
2025-02 7512 7.21%
2025-01 7588 7.28%
2024-12 5316 5.10%
2024-11 3033 2.91%

Active Stores by Launch Year

Currently, 503,830 active stores in United Kingdom are tracked in our database , with the most stores launched in 2025 (96,066 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2025 19.1%

96,066 active stores

2024 10.6%

53,339 active stores

2023 7.2%

36,479 active stores

2022 6.8%

34,034 active stores

2021 7.3%

36,775 active stores

2020 7.2%

36,102 active stores

2019 4.5%

22,891 active stores

2018 5.4%

27,022 active stores

2017 4.1%

20,724 active stores

2016 2.5%

12,820 active stores

2015 2.3%

11,665 active stores

2014 2.4%

11,928 active stores

2013 3.0%

15,119 active stores

2012 2.0%

10,192 active stores

2011 2.0%

9,999 active stores

Distribution by Launch Year

Active stores in United Kingdom by original launch year (November 2025)
Active stores in United Kingdom by launch year
Launch Year Active Stores Percentage
2025 96066 19.07%
2024 53339 10.59%
2023 36479 7.24%
2022 34034 6.76%
2021 36775 7.30%
2020 36102 7.17%
2019 22891 4.54%
2018 27022 5.36%
2017 20724 4.11%
2016 12820 2.54%
2015 11665 2.32%
2014 11928 2.37%
2013 15119 3.00%
2012 10192 2.02%
2011 9999 1.98%
2010 8437 1.67%
2009 7442 1.48%
2008 6685 1.33%
2007 6572 1.30%
2006 5353 1.06%
2005 4467 0.89%
2004 5607 1.11%
2003 4149 0.82%
2002 3534 0.70%
2001 4277 0.85%
2000 4776 0.95%
1999 3895 0.77%
1998 1857 0.37%
1997 1088 0.22%
1996 471 0.09%
1995 65 0.01%

Social Media Usage

Instagram leads with 30.3% among stores with at least one detectable social profile (247,294 stores) , followed by Facebook (29.4%) and Twitter (10.6%) .

Base: 312,073 stores with any detectable social profile (60.9% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Instagram 30.3%

247,294 stores

Facebook 29.4%

240,590 stores

Twitter 10.6%

86,639 stores

YouTube 8.2%

66,980 stores

TikTok 8.1%

66,092 stores

Pinterest 4.7%

38,619 stores

LinkedIn 4.4%

35,888 stores

X 3.3%

27,364 stores

WhatsApp 0.7%

6,047 stores

Vimeo 0.2%

1,909 stores

Visual Distribution

Distribution of social media platforms in United Kingdom (November 2025)
Distribution of social media platforms in United Kingdom e-commerce stores
Social Platform Store Count Market Share
Instagram 247294 30.25%
Facebook 240590 29.43%
Twitter 86639 10.60%
YouTube 66980 8.19%
TikTok 66092 8.09%
Pinterest 38619 4.72%
LinkedIn 35888 4.39%
X 27364 3.35%
WhatsApp 6047 0.74%
Vimeo 1909 0.23%

Dataset Coverage

Field Rows count Coverage
Website 512.6k 100.00%
Emails 278.2k 54.27%
Phones 130.7k 25.50%
Ecommerce platform 512.6k 100.00%
Couriers 94.3k 18.39%
Payment Providers 104.1k 20.31%
Categories 404.7k 78.96%
Social Media 312.1k 60.88%

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Frequently Asked Questions

What data is included in the United Kingdom E-commerce Database?

Our database covers over 512.6k United Kingdom physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.

How fresh is your data and how often is it updated?

We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.

Can I get a free sample before purchasing?

Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.

Can I buy only selected segments of data?

Yes, you can purchase targeted segments tailored specifically to your business needs—by industry, platform, store size, and more. Contact us for details.

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