Royal Mail Shipping Carrier Usage Database

Explore 55.7k verified e-commerce stores shipping with Royal Mail. Discover logistics partnerships, geographic reach, and carrier adoption.

Detected across 65.8k domains. 55.7k verified as active stores with physical delivery.

· · Next full refresh: May 2026

55.7k verified active stores out of 65.8k detected · 84.6% verification rate

E-commerce Platforms Distribution

WooCommerce leads with 36.8% of stores with physical delivery (19,864 stores) , followed by Custom (16.2%) and Shopify (14.0%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

19,864 stores

Custom 16.2%

8,726 stores

Shopify 14.0%

7,527 stores

7,407 stores

4,013 stores

1,526 stores

EKM 1.6%

852 stores

722 stores

657 stores

643 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (April 2026)
E-commerce platforms distribution for stores with physical delivery in Royal Mail
Platform Stores with Physical Delivery Percentage
WooCommerce 19864 36.84%
Custom 8726 16.18%
Shopify 7527 13.96%
Wix eCommerce 7407 13.74%
Squarespace Commerce 4013 7.44%
Magento 1526 2.83%
EKM 852 1.58%
BigCommerce 722 1.34%
OpenCart 657 1.22%
PrestaShop 643 1.19%
Big Cartel 638 1.18%
GoDaddy Online Store 516 0.96%
ShopWired 488 0.91%
Bluepark 187 0.35%
nopCommerce 154 0.29%

Categories Distribution

Health & Beauty leads with 15.1% of all stores (7,717 stores) , followed by Clothing & Accessories (14.8%) and Arts & Entertainment (10.7%) .

Base: 51,000 AI-verified stores with physical delivery and detected product categories (91.6% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Health & Beauty 15.1%

7,717 stores

Clothing & Accessories 14.8%

7,565 stores

Arts & Entertainment 10.7%

5,464 stores

Sporting Goods & Outdoor Gear 9.7%

4,954 stores

Food & Beverages 8.5%

4,346 stores

Toys & Games 7.9%

4,029 stores

Jewelry & Watches 7.1%

3,627 stores

Gifts & Special Occasions 6.7%

3,439 stores

Home & Garden 5.0%

2,545 stores

Electronics & Technology 3.3%

1,659 stores

Visual Distribution

Distribution of top 10 Royal Mail store categories (April 2026)
Distribution of categories in Royal Mail e-commerce stores
Category Number of Stores Percentage
Health & Beauty 7717 15.13%
Clothing & Accessories 7565 14.83%
Arts & Entertainment 5464 10.71%
Sporting Goods & Outdoor Gear 4954 9.71%
Food & Beverages 4346 8.52%
Toys & Games 4029 7.90%
Jewelry & Watches 3627 7.11%
Gifts & Special Occasions 3439 6.74%
Home & Garden 2545 4.99%
Electronics & Technology 1659 3.25%
Tools & Hardware 1527 2.99%
Vehicles & Parts 1412 2.77%
Business & Industrial 1332 2.61%
Books & Media 707 1.39%
Pets & Pet Supplies 677 1.33%

Payment Providers Distribution

PayPal leads with 31.7% among AI-verified physical stores (17,812 stores) , followed by Stripe Connect (17.2%) and American Express (10.5%) .

Base: 33,326 AI-verified physical stores with detectable payment providers (50.6% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 31.7%

17,812 stores

9,648 stores

5,913 stores

5,691 stores

3,564 stores

3,432 stores

2,683 stores

Bolt 2.3%

1,305 stores

1,255 stores

VISA 2.0%

1,131 stores

Visual Distribution

Distribution of top 10 Royal Mail payment providers (April 2026)
Distribution of payment providers in Royal Mail e-commerce stores
Payment Provider Store Count Market Share
PayPal 17812 31.71%
Stripe Connect 9648 17.18%
American Express 5913 10.53%
MasterCard 5691 10.13%
Apple Pay 3564 6.35%
Klarna 3432 6.11%
Google Pay 2683 4.78%
Bolt 1305 2.32%
SagePay 1255 2.23%
VISA 1131 2.01%
Clearpay 1045 1.86%
JCB 967 1.72%
BitCoin 639 1.14%
Worldpay 589 1.05%
Braintree 492 0.88%

Store Launch Timeline

Over the past 12 months, 7,439 new stores were launched in Royal Mail , with the highest activity in 2026-03 (929 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-03 12.5%

929 stores launched

2026-02 7.5%

561 stores launched

2026-01 9.3%

689 stores launched

2025-12 7.1%

527 stores launched

2025-11 9.4%

701 stores launched

2025-10 9.0%

667 stores launched

2025-09 9.3%

689 stores launched

2025-08 10.1%

750 stores launched

2025-07 7.8%

580 stores launched

2025-06 7.3%

546 stores launched

2025-05 7.4%

552 stores launched

2025-04 3.3%

248 stores launched

Monthly Trend

Monthly store launches in Royal Mail (April 2026)
Monthly store launches in Royal Mail over the past 12 months
Month Stores Launched Percentage
2026-03 929 12.49%
2026-02 561 7.54%
2026-01 689 9.26%
2025-12 527 7.08%
2025-11 701 9.42%
2025-10 667 8.97%
2025-09 689 9.26%
2025-08 750 10.08%
2025-07 580 7.80%
2025-06 546 7.34%
2025-05 552 7.42%
2025-04 248 3.33%

Active Stores by Launch Year

Currently, 55,252 active stores in Royal Mail are tracked in our database , with the most stores launched in 2026 (2,186 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 4.0%

2,186 active stores

2025 12.0%

6,645 active stores

2024 7.2%

3,997 active stores

2023 5.6%

3,084 active stores

2022 6.0%

3,327 active stores

2021 7.4%

4,110 active stores

2020 7.9%

4,338 active stores

2019 4.9%

2,723 active stores

2018 5.7%

3,134 active stores

2017 5.0%

2,752 active stores

2016 2.9%

1,603 active stores

2015 2.9%

1,603 active stores

2014 2.9%

1,575 active stores

2013 3.4%

1,898 active stores

2012 2.5%

1,378 active stores

Distribution by Launch Year

Active stores in Royal Mail by original launch year (April 2026)
Active stores in Royal Mail by launch year
Launch Year Active Stores Percentage
2026 2186 3.96%
2025 6645 12.03%
2024 3997 7.23%
2023 3084 5.58%
2022 3327 6.02%
2021 4110 7.44%
2020 4338 7.85%
2019 2723 4.93%
2018 3134 5.67%
2017 2752 4.98%
2016 1603 2.90%
2015 1603 2.90%
2014 1575 2.85%
2013 1898 3.44%
2012 1378 2.49%
2011 1314 2.38%
2010 1169 2.12%
2009 1097 1.99%
2008 946 1.71%
2007 820 1.48%
2006 740 1.34%
2005 619 1.12%
2004 820 1.48%
2003 613 1.11%
2002 497 0.90%
2001 563 1.02%
2000 697 1.26%
1999 531 0.96%
1998 260 0.47%
1997 140 0.25%
1996 64 0.12%
1995 9 0.02%

Social Media Usage

Instagram leads with 30.8% among stores with at least one detectable social profile (34,322 stores) , followed by Facebook (30.7%) and Twitter (11.1%) .

Base: 48,474 stores with any detectable social profile (73.7% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Instagram 30.8%

34,322 stores

Facebook 30.7%

34,209 stores

Twitter 11.1%

12,332 stores

YouTube 7.8%

8,728 stores

TikTok 6.3%

7,004 stores

Pinterest 5.0%

5,524 stores

LinkedIn 4.1%

4,606 stores

X 3.3%

3,632 stores

WhatsApp 0.7%

782 stores

Vimeo 0.2%

174 stores

Visual Distribution

Distribution of social media platforms in Royal Mail (April 2026)
Distribution of social media platforms in Royal Mail e-commerce stores
Social Platform Store Count Market Share
Instagram 34322 30.83%
Facebook 34209 30.73%
Twitter 12332 11.08%
YouTube 8728 7.84%
TikTok 7004 6.29%
Pinterest 5524 4.96%
LinkedIn 4606 4.14%
X 3632 3.26%
WhatsApp 782 0.70%
Vimeo 174 0.16%

Geographic Distribution

United Kingdom leads with 85.1% (44,481 AI-verified stores) , followed by United States (7.7%) and Ireland (1.0%) .

Base: 52,242 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

44,481 AI-verified stores

4,025 AI-verified stores

503 AI-verified stores

400 AI-verified stores

368 AI-verified stores

327 AI-verified stores

296 AI-verified stores

276 AI-verified stores

China 0.4%

232 AI-verified stores

193 AI-verified stores

Visual Distribution

Geographic distribution of stores using Royal Mail (April 2026)
Geographic distribution of stores using Royal Mail
Country AI-Verified Store Count Market Share
United Kingdom 44481 85.14%
United States 4025 7.70%
Ireland 503 0.96%
Netherlands 400 0.77%
Germany 368 0.70%
Canada 327 0.63%
Australia 296 0.57%
France 276 0.53%
China 232 0.44%
South Africa 193 0.37%
Spain 184 0.35%
Poland 156 0.30%
Italy 153 0.29%
Hong Kong 142 0.27%
India 122 0.23%
Japan 95 0.18%
Sweden 75 0.14%
New Zealand 72 0.14%
Slovakia 71 0.14%
United Arab Emirates 71 0.14%

Data Coverage

Field Rows count Coverage
Website 65.8k 100.00%
Emails 46.6k 70.85%
Phones 20.8k 31.68%
Ecommerce platform 63.1k 95.95%
Couriers 65.8k 100.00%
Payment Providers 33.3k 50.65%
Categories 54.1k 82.18%
Social Media 48.5k 73.67%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

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  • Monthly data refreshes
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Market Intelligence

Understand the Royal Mail e-commerce landscape:

Analyze 55.7k verified e-commerce stores on Royal Mail - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Royal Mail e-commerce.

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Size Your Addressable Market

Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

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Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Royal Mail e-commerce intelligence?

We track 55.7k verified Royal Mail e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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