Custom E-commerce Stores Database

Explore 1.7m verified e-commerce stores built on Custom. Instant access to technologies, contacts, platforms, and market dynamics.

Detected across 1.7m domains. 1.7m verified as active stores with physical delivery.

· · Next full refresh: May 2026

1.7m verified active stores out of 1.7m detected · 100.0% verification rate

Categories Distribution

Clothing & Accessories leads with 16.7% of all stores (244,792 stores) , followed by Health & Beauty (13.5%) and Food & Beverages (9.9%) .

Base: 1,463,083 AI-verified stores with physical delivery and detected product categories (85.4% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Clothing & Accessories 16.7%

244,792 stores

Health & Beauty 13.5%

197,840 stores

Food & Beverages 9.9%

144,888 stores

Home & Garden 7.3%

106,963 stores

Sporting Goods & Outdoor Gear 7.1%

103,857 stores

Tools & Hardware 6.6%

97,245 stores

Electronics & Technology 6.5%

95,230 stores

Business & Industrial 6.0%

87,422 stores

Gifts & Special Occasions 5.0%

73,047 stores

Toys & Games 4.7%

69,080 stores

Visual Distribution

Distribution of top 10 Custom store categories (April 2026)
Distribution of categories in Custom e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 244792 16.73%
Health & Beauty 197840 13.52%
Food & Beverages 144888 9.90%
Home & Garden 106963 7.31%
Sporting Goods & Outdoor Gear 103857 7.10%
Tools & Hardware 97245 6.65%
Electronics & Technology 95230 6.51%
Business & Industrial 87422 5.98%
Gifts & Special Occasions 73047 4.99%
Toys & Games 69080 4.72%
Vehicles & Parts 64931 4.44%
Arts & Entertainment 63472 4.34%
Furniture & Home Decor 50286 3.44%
Jewelry & Watches 45163 3.09%
Pets & Pet Supplies 18867 1.29%

Payment Providers Distribution

PayPal leads with 25.7% among AI-verified physical stores (201,549 stores) , followed by MasterCard (15.0%) and American Express (10.4%) .

Base: 391,877 AI-verified physical stores with detectable payment providers (22.9% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 25.7%

201,549 stores

117,592 stores

81,369 stores

VISA 8.5%

66,547 stores

56,656 stores

55,774 stores

48,936 stores

JCB 5.8%

45,569 stores

39,308 stores

17,582 stores

Visual Distribution

Distribution of top 10 Custom payment providers (April 2026)
Distribution of payment providers in Custom e-commerce stores
Payment Provider Store Count Market Share
PayPal 201549 25.71%
MasterCard 117592 15.00%
American Express 81369 10.38%
VISA 66547 8.49%
Klarna 56656 7.23%
Apple Pay 55774 7.11%
Stripe Connect 48936 6.24%
JCB 45569 5.81%
Google Pay 39308 5.01%
AfterPay 17582 2.24%
Amazon Pay 15230 1.94%
Bolt 12554 1.60%
SEPA 9837 1.25%
QIWI 8149 1.04%
Bancontact 7337 0.94%

Shipping Carriers Distribution

UPS leads with 15.9% among AI-verified physical stores (68,879 stores) , followed by DHL (15.6%) and USPS (12.3%) .

Base: 321,951 AI-verified physical stores with detectable shipping carriers (18.8% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

UPS 15.9%

68,879 stores

DHL 15.6%

67,654 stores

USPS 12.3%

53,126 stores

43,617 stores

FedEx 9.4%

40,823 stores

37,663 stores

DPD 8.6%

37,078 stores

GLS 6.0%

26,052 stores

11,379 stores

TNT 2.4%

10,268 stores

Visual Distribution

Distribution of top 10 Custom shipping carriers (April 2026)
Distribution of shipping carriers in Custom e-commerce stores
Shipping Carrier Store Count Market Share
UPS 68879 15.91%
DHL 67654 15.62%
USPS 53126 12.27%
СДЭК 43617 10.07%
FedEx 40823 9.43%
Почта России 37663 8.70%
DPD 37078 8.56%
GLS 26052 6.02%
Hermes 11379 2.63%
TNT 10268 2.37%
4PX 9795 2.26%
Royal Mail 8726 2.02%
PostNL 6610 1.53%
Speedy 5826 1.35%
Deutsche Post 5549 1.28%

Store Launch Timeline

Over the past 12 months, 458,153 new stores were launched in Custom , with the highest activity in 2026-03 (71,223 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-03 15.5%

71,223 stores launched

2026-02 8.7%

39,764 stores launched

2026-01 10.2%

46,901 stores launched

2025-12 10.2%

46,646 stores launched

2025-11 8.6%

39,564 stores launched

2025-10 8.0%

36,825 stores launched

2025-09 7.5%

34,339 stores launched

2025-08 7.6%

34,758 stores launched

2025-07 7.2%

32,839 stores launched

2025-06 7.0%

32,272 stores launched

2025-05 6.0%

27,637 stores launched

2025-04 3.4%

15,385 stores launched

Monthly Trend

Monthly store launches in Custom (April 2026)
Monthly store launches in Custom over the past 12 months
Month Stores Launched Percentage
2026-03 71223 15.55%
2026-02 39764 8.68%
2026-01 46901 10.24%
2025-12 46646 10.18%
2025-11 39564 8.64%
2025-10 36825 8.04%
2025-09 34339 7.50%
2025-08 34758 7.59%
2025-07 32839 7.17%
2025-06 32272 7.04%
2025-05 27637 6.03%
2025-04 15385 3.36%

Active Stores by Launch Year

Currently, 1,678,513 active stores in Custom are tracked in our database , with the most stores launched in 2026 (158,857 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 9.5%

158,857 active stores

2025 21.6%

362,926 active stores

2024 9.7%

162,834 active stores

2023 6.5%

109,287 active stores

2022 5.5%

91,689 active stores

2021 5.9%

99,396 active stores

2020 5.6%

94,795 active stores

2019 4.2%

70,367 active stores

2018 4.3%

72,841 active stores

2017 4.0%

67,745 active stores

2016 2.4%

39,538 active stores

2015 2.0%

33,097 active stores

2014 2.0%

33,333 active stores

2013 2.8%

47,359 active stores

2012 1.7%

29,142 active stores

Distribution by Launch Year

Active stores in Custom by original launch year (April 2026)
Active stores in Custom by launch year
Launch Year Active Stores Percentage
2026 158857 9.46%
2025 362926 21.62%
2024 162834 9.70%
2023 109287 6.51%
2022 91689 5.46%
2021 99396 5.92%
2020 94795 5.65%
2019 70367 4.19%
2018 72841 4.34%
2017 67745 4.04%
2016 39538 2.36%
2015 33097 1.97%
2014 33333 1.99%
2013 47359 2.82%
2012 29142 1.74%
2011 27213 1.62%
2010 24922 1.48%
2009 22307 1.33%
2008 18336 1.09%
2007 16941 1.01%
2006 12341 0.74%
2005 10896 0.65%
2004 12870 0.77%
2003 11261 0.67%
2002 9899 0.59%
2001 12751 0.76%
2000 9594 0.57%
1999 6669 0.40%
1998 4540 0.27%
1997 2589 0.15%
1996 1714 0.10%
1995 464 0.03%

Social Media Usage

Facebook leads with 29.5% among stores with at least one detectable social profile (595,629 stores) , followed by Instagram (27.3%) and YouTube (12.3%) .

Base: 808,518 stores with any detectable social profile (47.2% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 29.5%

595,629 stores

Instagram 27.3%

551,685 stores

YouTube 12.3%

247,368 stores

Twitter 9.0%

181,454 stores

TikTok 5.1%

103,376 stores

Pinterest 4.9%

98,543 stores

LinkedIn 4.5%

91,771 stores

WhatsApp 4.3%

86,339 stores

X 2.7%

54,521 stores

Reddit 0.4%

8,305 stores

Visual Distribution

Distribution of social media platforms in Custom (April 2026)
Distribution of social media platforms in Custom e-commerce stores
Social Platform Store Count Market Share
Facebook 595629 29.50%
Instagram 551685 27.32%
YouTube 247368 12.25%
Twitter 181454 8.99%
TikTok 103376 5.12%
Pinterest 98543 4.88%
LinkedIn 91771 4.55%
WhatsApp 86339 4.28%
X 54521 2.70%
Reddit 8305 0.41%

Geographic Distribution

United States leads with 23.0% (260,523 AI-verified stores) , followed by Russia (17.2%) and Germany (7.1%) .

Base: 1,131,280 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

260,523 AI-verified stores

Russia 17.2%

195,093 AI-verified stores

80,624 AI-verified stores

Japan 5.6%

63,126 AI-verified stores

57,612 AI-verified stores

49,981 AI-verified stores

India 4.4%

49,228 AI-verified stores

40,831 AI-verified stores

40,728 AI-verified stores

37,005 AI-verified stores

Visual Distribution

Geographic distribution of stores using Custom (April 2026)
Geographic distribution of stores using Custom
Country AI-Verified Store Count Market Share
United States 260523 23.03%
Russia 195093 17.25%
Germany 80624 7.13%
Japan 63126 5.58%
Ukraine 57612 5.09%
United Kingdom 49981 4.42%
India 49228 4.35%
France 40831 3.61%
Vietnam 40728 3.60%
Netherlands 37005 3.27%
Turkey 36347 3.21%
China 30717 2.72%
Iran 27652 2.44%
Italy 25799 2.28%
Czechia 25112 2.22%
Brazil 25073 2.22%
Indonesia 23093 2.04%
Taiwan 21338 1.89%
South Korea 20720 1.83%
Poland 20678 1.83%

Data Coverage

Field Rows count Coverage
Website 1.7m 100.00%
Emails 883.9k 51.61%
Phones 416.3k 24.31%
Ecommerce platform 1.7m 100.00%
Couriers 322.0k 18.80%
Payment Providers 391.9k 22.88%
Categories 1.5m 87.65%
Social Media 808.5k 47.21%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

On-demand market analysis

Self-service access to market data and insights

  • Search and segment stores by any criteria
  • API integration for automated workflows
  • Monthly data refreshes
  • Market sizing and segmentation
Analyze Market →

Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

  • Custom market reports and analysis
  • Competitive landscape monitoring
  • Dedicated analyst support
  • Flexible licensing and enterprise pricing
Get Enterprise Pricing

Market Intelligence

Understand the Custom e-commerce landscape:

Analyze 1.7m verified e-commerce stores on Custom - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Custom e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Custom e-commerce intelligence?

We track 1.7m verified Custom e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

Unlock full access to ShopRank

Login now to explore premium insights including:
  • ✅ GMV & revenue estimates (beta)
  • ✅ Complete technology profiles
  • ✅ Advanced segmentation filters
By login to our system you are accepting Terms & conditions and Privacy Policy