Custom E-commerce Stores Database
Explore 1.7m verified e-commerce stores built on Custom. Instant access to technologies, contacts, platforms, and market dynamics.
Detected across 1.7m domains. 1.7m verified as active stores with physical delivery.
· · Next full refresh: May 2026
1.7m verified active stores out of 1.7m detected · 100.0% verification rate
Categories Distribution
Clothing & Accessories leads with 16.7% of all stores (244,792 stores) , followed by Health & Beauty (13.5%) and Food & Beverages (9.9%) .
Base: 1,463,083 AI-verified stores with physical delivery and detected product categories (85.4% of all verified stores). Percentages show share of stores within each category.
Top 10 Categories
244,792 stores
197,840 stores
144,888 stores
106,963 stores
103,857 stores
97,245 stores
95,230 stores
87,422 stores
73,047 stores
69,080 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 244792 | 16.73% |
| Health & Beauty | 197840 | 13.52% |
| Food & Beverages | 144888 | 9.90% |
| Home & Garden | 106963 | 7.31% |
| Sporting Goods & Outdoor Gear | 103857 | 7.10% |
| Tools & Hardware | 97245 | 6.65% |
| Electronics & Technology | 95230 | 6.51% |
| Business & Industrial | 87422 | 5.98% |
| Gifts & Special Occasions | 73047 | 4.99% |
| Toys & Games | 69080 | 4.72% |
| Vehicles & Parts | 64931 | 4.44% |
| Arts & Entertainment | 63472 | 4.34% |
| Furniture & Home Decor | 50286 | 3.44% |
| Jewelry & Watches | 45163 | 3.09% |
| Pets & Pet Supplies | 18867 | 1.29% |
Payment Providers Distribution
PayPal leads with 25.7% among AI-verified physical stores (201,549 stores) , followed by MasterCard (15.0%) and American Express (10.4%) .
Base: 391,877 AI-verified physical stores with detectable payment providers (22.9% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
201,549 stores
117,592 stores
81,369 stores
66,547 stores
56,656 stores
55,774 stores
48,936 stores
45,569 stores
39,308 stores
17,582 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| PayPal | 201549 | 25.71% |
| MasterCard | 117592 | 15.00% |
| American Express | 81369 | 10.38% |
| VISA | 66547 | 8.49% |
| Klarna | 56656 | 7.23% |
| Apple Pay | 55774 | 7.11% |
| Stripe Connect | 48936 | 6.24% |
| JCB | 45569 | 5.81% |
| Google Pay | 39308 | 5.01% |
| AfterPay | 17582 | 2.24% |
| Amazon Pay | 15230 | 1.94% |
| Bolt | 12554 | 1.60% |
| SEPA | 9837 | 1.25% |
| QIWI | 8149 | 1.04% |
| Bancontact | 7337 | 0.94% |
Shipping Carriers Distribution
UPS leads with 15.9% among AI-verified physical stores (68,879 stores) , followed by DHL (15.6%) and USPS (12.3%) .
Base: 321,951 AI-verified physical stores with detectable shipping carriers (18.8% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| UPS | 68879 | 15.91% |
| DHL | 67654 | 15.62% |
| USPS | 53126 | 12.27% |
| СДЭК | 43617 | 10.07% |
| FedEx | 40823 | 9.43% |
| Почта России | 37663 | 8.70% |
| DPD | 37078 | 8.56% |
| GLS | 26052 | 6.02% |
| Hermes | 11379 | 2.63% |
| TNT | 10268 | 2.37% |
| 4PX | 9795 | 2.26% |
| Royal Mail | 8726 | 2.02% |
| PostNL | 6610 | 1.53% |
| Speedy | 5826 | 1.35% |
| Deutsche Post | 5549 | 1.28% |
Store Launch Timeline
Over the past 12 months, 458,153 new stores were launched in Custom , with the highest activity in 2026-03 (71,223 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
71,223 stores launched
39,764 stores launched
46,901 stores launched
46,646 stores launched
39,564 stores launched
36,825 stores launched
34,339 stores launched
34,758 stores launched
32,839 stores launched
32,272 stores launched
27,637 stores launched
15,385 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-03 | 71223 | 15.55% |
| 2026-02 | 39764 | 8.68% |
| 2026-01 | 46901 | 10.24% |
| 2025-12 | 46646 | 10.18% |
| 2025-11 | 39564 | 8.64% |
| 2025-10 | 36825 | 8.04% |
| 2025-09 | 34339 | 7.50% |
| 2025-08 | 34758 | 7.59% |
| 2025-07 | 32839 | 7.17% |
| 2025-06 | 32272 | 7.04% |
| 2025-05 | 27637 | 6.03% |
| 2025-04 | 15385 | 3.36% |
Active Stores by Launch Year
Currently, 1,678,513 active stores in Custom are tracked in our database , with the most stores launched in 2026 (158,857 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
158,857 active stores
362,926 active stores
162,834 active stores
109,287 active stores
91,689 active stores
99,396 active stores
94,795 active stores
70,367 active stores
72,841 active stores
67,745 active stores
39,538 active stores
33,097 active stores
33,333 active stores
47,359 active stores
29,142 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 158857 | 9.46% |
| 2025 | 362926 | 21.62% |
| 2024 | 162834 | 9.70% |
| 2023 | 109287 | 6.51% |
| 2022 | 91689 | 5.46% |
| 2021 | 99396 | 5.92% |
| 2020 | 94795 | 5.65% |
| 2019 | 70367 | 4.19% |
| 2018 | 72841 | 4.34% |
| 2017 | 67745 | 4.04% |
| 2016 | 39538 | 2.36% |
| 2015 | 33097 | 1.97% |
| 2014 | 33333 | 1.99% |
| 2013 | 47359 | 2.82% |
| 2012 | 29142 | 1.74% |
| 2011 | 27213 | 1.62% |
| 2010 | 24922 | 1.48% |
| 2009 | 22307 | 1.33% |
| 2008 | 18336 | 1.09% |
| 2007 | 16941 | 1.01% |
| 2006 | 12341 | 0.74% |
| 2005 | 10896 | 0.65% |
| 2004 | 12870 | 0.77% |
| 2003 | 11261 | 0.67% |
| 2002 | 9899 | 0.59% |
| 2001 | 12751 | 0.76% |
| 2000 | 9594 | 0.57% |
| 1999 | 6669 | 0.40% |
| 1998 | 4540 | 0.27% |
| 1997 | 2589 | 0.15% |
| 1996 | 1714 | 0.10% |
| 1995 | 464 | 0.03% |
Geographic Distribution
United States leads with 23.0% (260,523 AI-verified stores) , followed by Russia (17.2%) and Germany (7.1%) .
Base: 1,131,280 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
260,523 AI-verified stores
195,093 AI-verified stores
80,624 AI-verified stores
63,126 AI-verified stores
57,612 AI-verified stores
49,981 AI-verified stores
49,228 AI-verified stores
40,831 AI-verified stores
40,728 AI-verified stores
37,005 AI-verified stores
Visual Distribution
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 260523 | 23.03% |
| Russia | 195093 | 17.25% |
| Germany | 80624 | 7.13% |
| Japan | 63126 | 5.58% |
| Ukraine | 57612 | 5.09% |
| United Kingdom | 49981 | 4.42% |
| India | 49228 | 4.35% |
| France | 40831 | 3.61% |
| Vietnam | 40728 | 3.60% |
| Netherlands | 37005 | 3.27% |
| Turkey | 36347 | 3.21% |
| China | 30717 | 2.72% |
| Iran | 27652 | 2.44% |
| Italy | 25799 | 2.28% |
| Czechia | 25112 | 2.22% |
| Brazil | 25073 | 2.22% |
| Indonesia | 23093 | 2.04% |
| Taiwan | 21338 | 1.89% |
| South Korea | 20720 | 1.83% |
| Poland | 20678 | 1.83% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Custom - Electronics & Technology
Custom
Custom
Custom - Toys & Games
Custom
New Stores
Recently launched stores detected by ShopRank in the last full month.
Custom - Business & Industrial
Custom - Sporting Goods & Outdoor Gear
Custom
Custom - Clothing & Accessories
Custom - Food & Beverages
Data Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 1.7m | 100.00% |
| Emails | 883.9k | 51.61% |
| Phones | 416.3k | 24.31% |
| Ecommerce platform | 1.7m | 100.00% |
| Couriers | 322.0k | 18.80% |
| Payment Providers | 391.9k | 22.88% |
| Categories | 1.5m | 87.65% |
| Social Media | 808.5k | 47.21% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Monthly data refreshes
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Dedicated analyst support
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Custom e-commerce landscape:
Analyze 1.7m verified e-commerce stores on Custom - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across Custom e-commerce.
- Size Your Addressable Market
-
Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Monthly data refreshes with historical tracking
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the Custom e-commerce intelligence?
-
We track 1.7m verified Custom e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.
- How is the data collected and how often is it updated?
-
We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.
- How do I access the data?
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Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook leads with 29.5% among stores with at least one detectable social profile (595,629 stores) , followed by Instagram (27.3%) and YouTube (12.3%) .
Base: 808,518 stores with any detectable social profile (47.2% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
595,629 stores
551,685 stores
247,368 stores
181,454 stores
103,376 stores
98,543 stores
91,771 stores
86,339 stores
54,521 stores
8,305 stores
Visual Distribution