Amazon Pay Payment Provider Usage Database
Explore 94.8k e-commerce stores accepting Amazon Pay. Analyze payment adoption, merchant insights, and market opportunities.
· · Next full refresh: February 2026
E-commerce Platforms Distribution
Shopify leads with 89.0% of stores with physical delivery (83,829 stores) , followed by Custom (2.4%) and MakeShop (2.4%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
83,829 stores
2,292 stores
2,261 stores
1,412 stores
1,382 stores
1,154 stores
912 stores
214 stores
210 stores
205 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Shopify | 83829 | 88.97% |
| Custom | 2292 | 2.43% |
| MakeShop | 2261 | 2.40% |
| JTL Shop | 1412 | 1.50% |
| Shopware | 1382 | 1.47% |
| PrestaShop | 1154 | 1.22% |
| WooCommerce | 912 | 0.97% |
| Magento | 214 | 0.23% |
| plentyShop LTS, plentymarkets | 210 | 0.22% |
| plentymarkets, plentyShop LTS | 205 | 0.22% |
| Salesforce Commerce Cloud | 102 | 0.11% |
| Modified eCommerce | 73 | 0.08% |
| BigCommerce | 61 | 0.06% |
| OpenCart | 59 | 0.06% |
| EC-CUBE | 55 | 0.06% |
All Stores Distribution
Shopify holds 88.8% share of all Amazon Pay e-commerce stores (85,242) , with Custom at 2.4% and MakeShop at 2.4% (January 2026) .
Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.
Top 10 Platforms (All Stores)
85,242 stores
2,292 stores
2,269 stores
1,443 stores
1,416 stores
1,171 stores
1,110 stores
230 stores
217 stores
211 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| Shopify | 85242 | 88.82% |
| Custom | 2292 | 2.39% |
| MakeShop | 2269 | 2.36% |
| JTL Shop | 1443 | 1.50% |
| Shopware | 1416 | 1.48% |
| PrestaShop | 1171 | 1.22% |
| WooCommerce | 1110 | 1.16% |
| Magento | 230 | 0.24% |
| plentyShop LTS, plentymarkets | 217 | 0.23% |
| plentymarkets, plentyShop LTS | 211 | 0.22% |
| Salesforce Commerce Cloud | 108 | 0.11% |
| Modified eCommerce | 77 | 0.08% |
| BigCommerce | 61 | 0.06% |
| OpenCart | 62 | 0.06% |
| EC-CUBE | 60 | 0.06% |
Categories Distribution
Clothing & Accessories leads with 31.2% of all stores (21,908 stores) , followed by Health & Beauty (18.6%) and Food & Beverages (8.2%) .
Top 10 Categories
21,908 stores
13,048 stores
5,768 stores
5,031 stores
3,483 stores
3,237 stores
2,977 stores
2,535 stores
2,487 stores
2,186 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 21908 | 31.22% |
| Health & Beauty | 13048 | 18.59% |
| Food & Beverages | 5768 | 8.22% |
| Jewelry & Watches | 5031 | 7.17% |
| Home & Garden | 3483 | 4.96% |
| Electronics & Technology | 3237 | 4.61% |
| Arts & Entertainment | 2977 | 4.24% |
| Sporting Goods & Outdoor Gear | 2535 | 3.61% |
| Gifts & Special Occasions | 2487 | 3.54% |
| Vehicles & Parts | 2186 | 3.11% |
| Furniture & Home Decor | 1990 | 2.84% |
| Pets & Pet Supplies | 1863 | 2.65% |
| Toys & Games | 1426 | 2.03% |
| Tools & Hardware | 1214 | 1.73% |
| Books & Media | 1024 | 1.46% |
Shipping Carriers Distribution
USPS leads with 33.4% among AI-verified physical stores (12,881 stores) , followed by UPS (26.0%) and DHL (14.8%) .
Base: 20,169 AI-verified physical stores with detectable shipping carriers (20.9% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| USPS | 12881 | 33.40% |
| UPS | 10039 | 26.03% |
| DHL | 5715 | 14.82% |
| FedEx | 5555 | 14.40% |
| DPD | 1225 | 3.18% |
| GLS | 792 | 2.05% |
| Deutsche Post | 686 | 1.78% |
| Hermes | 455 | 1.18% |
| Speedy | 240 | 0.62% |
| TNT | 235 | 0.61% |
| Canada Post | 223 | 0.58% |
| Royal Mail | 211 | 0.55% |
| ePacket | 122 | 0.32% |
| Estes | 92 | 0.24% |
| Blue Star | 92 | 0.24% |
Store Launch Timeline
Over the past 12 months, 13,731 new stores were launched in Amazon Pay , with the highest activity in 2025-12 (928 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
928 stores launched
967 stores launched
1,016 stores launched
1,472 stores launched
1,613 stores launched
1,451 stores launched
1,181 stores launched
1,303 stores launched
1,166 stores launched
1,211 stores launched
1,023 stores launched
400 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2025-12 | 928 | 6.76% |
| 2025-11 | 967 | 7.04% |
| 2025-10 | 1016 | 7.40% |
| 2025-09 | 1472 | 10.72% |
| 2025-08 | 1613 | 11.75% |
| 2025-07 | 1451 | 10.57% |
| 2025-06 | 1181 | 8.60% |
| 2025-05 | 1303 | 9.49% |
| 2025-04 | 1166 | 8.49% |
| 2025-03 | 1211 | 8.82% |
| 2025-02 | 1023 | 7.45% |
| 2025-01 | 400 | 2.91% |
Active Stores by Launch Year
Currently, 94,107 active stores in Amazon Pay are tracked in our database , with the most stores launched in 2026 (2 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
2 active stores
14,289 active stores
11,300 active stores
8,600 active stores
7,205 active stores
7,976 active stores
7,572 active stores
5,010 active stores
4,875 active stores
3,880 active stores
2,373 active stores
2,205 active stores
2,366 active stores
2,837 active stores
1,647 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 2 | 0.00% |
| 2025 | 14289 | 15.18% |
| 2024 | 11300 | 12.01% |
| 2023 | 8600 | 9.14% |
| 2022 | 7205 | 7.66% |
| 2021 | 7976 | 8.48% |
| 2020 | 7572 | 8.05% |
| 2019 | 5010 | 5.32% |
| 2018 | 4875 | 5.18% |
| 2017 | 3880 | 4.12% |
| 2016 | 2373 | 2.52% |
| 2015 | 2205 | 2.34% |
| 2014 | 2366 | 2.51% |
| 2013 | 2837 | 3.01% |
| 2012 | 1647 | 1.75% |
| 2011 | 1808 | 1.92% |
| 2010 | 1301 | 1.38% |
| 2009 | 1201 | 1.28% |
| 2008 | 914 | 0.97% |
| 2007 | 849 | 0.90% |
| 2006 | 661 | 0.70% |
| 2005 | 704 | 0.75% |
| 2004 | 933 | 0.99% |
| 2003 | 635 | 0.67% |
| 2002 | 529 | 0.56% |
| 2001 | 760 | 0.81% |
| 2000 | 496 | 0.53% |
| 1999 | 464 | 0.49% |
| 1998 | 322 | 0.34% |
| 1997 | 196 | 0.21% |
| 1996 | 150 | 0.16% |
| 1995 | 47 | 0.05% |
Geographic Distribution
United States leads with 87.9% (81,562 AI-verified stores) , followed by Germany (4.8%) and Japan (3.7%) .
Base: 92,761 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
81,562 AI-verified stores
4,413 AI-verified stores
3,445 AI-verified stores
544 AI-verified stores
503 AI-verified stores
483 AI-verified stores
369 AI-verified stores
310 AI-verified stores
271 AI-verified stores
182 AI-verified stores
Visual Distribution
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 81562 | 87.93% |
| Germany | 4413 | 4.76% |
| Japan | 3445 | 3.71% |
| Italy | 544 | 0.59% |
| United Kingdom | 503 | 0.54% |
| India | 483 | 0.52% |
| France | 369 | 0.40% |
| Spain | 310 | 0.33% |
| Austria | 271 | 0.29% |
| Netherlands | 182 | 0.20% |
| Canada | 158 | 0.17% |
| Australia | 89 | 0.10% |
| Switzerland | 87 | 0.09% |
| Turkey | 74 | 0.08% |
| Sweden | 50 | 0.05% |
| Ireland | 50 | 0.05% |
| Poland | 46 | 0.05% |
| Brazil | 45 | 0.05% |
| Mexico | 41 | 0.04% |
| Denmark | 39 | 0.04% |
Featured Stores
Discover the strongest performers and newest entrants in Amazon Pay's e-commerce landscape.
Top Stores by GMV
Data will be available soon.
New Stores
Recently launched ecommerce sites detected by ShopRank in the last full month.
Shopify
Shopify
Shopify
WooCommerce - Toys & Games
WooCommerce - Clothing & Accessories
Dataset Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 96.7k | 100.00% |
| Emails | 47.0k | 48.67% |
| Phones | 9.4k | 9.71% |
| Ecommerce platform | 96.6k | 99.95% |
| Couriers | 20.2k | 20.86% |
| Payment Providers | 20.1k | 20.80% |
| Categories | 73.2k | 75.69% |
| Social Media | 68.5k | 70.81% |
Starter Package
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Get instant access to our database
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- Direct download or API integration
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Customized datasets tailored to your needs
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Maximize Your ROI
Use our detailed Amazon Pay E-commerce Database to:
Gain actionable insights into 94.8k physical stores in Amazon Pay.
- Identify High-Value Leads
-
Quickly find and contact the best decision-makers at Amazon Pay online stores.
- Conduct Competitive Analysis
-
Analyze your competitors' market share, product categories, and technology stacks.
- Direct Outreach
-
Access verified business contacts to accelerate your sales and marketing outreach.
Data Format & Delivery
Available Formats
- CSV
- Excel (XLS/XLSX)
- Text (TXT)
Delivery Methods
- Direct download
- Email delivery
- API access
Use Cases
- Lead Generation
- B2B Marketing
- Direct Marketing
- Email Marketing
- B2B Retargeting
- Market Research
Frequently Asked Questions
- What data is included in the Amazon Pay E-commerce Database?
-
Our database covers over 94.8k Amazon Pay physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.
- How fresh is your data and how often is it updated?
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We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.
- Can I get a free sample before purchasing?
-
Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.
- Can I buy only selected segments of data?
-
Yes, you can purchase targeted segments tailored specifically to your business needs-by industry, platform, store size, and more. Contact us for details.
- How quickly can I access the full dataset after purchase?
-
You'll receive immediate access upon payment completion. Our data can be downloaded directly or delivered via email or API.
- What licensing options are available?
-
We offer flexible licensing: one-time purchases, annual subscriptions, and customized enterprise plans. Reach out to discuss the best solution for your business.
Social Media Usage
Instagram leads with 29.1% among stores with at least one detectable social profile (60,673 stores) , followed by Facebook (25.9%) and YouTube (11.7%) .
Base: 68,452 stores with any detectable social profile (70.8% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
60,673 stores
53,970 stores
24,435 stores
23,980 stores
19,217 stores
15,215 stores
4,466 stores
4,235 stores
1,148 stores
864 stores
Visual Distribution