Amazon Pay Payment Provider Usage Database

Explore 95.0k verified e-commerce stores accepting Amazon Pay. Analyze payment adoption, merchant insights, and market opportunities.

Detected across 100.6k domains. 95.0k verified as active stores with physical delivery.

· · Next full refresh: March 2026

95.0k verified active stores out of 100.6k detected · 94.4% verification rate

E-commerce Platforms Distribution

Shopify leads with 89.2% of stores with physical delivery (84,167 stores) , followed by MakeShop (2.5%) and Custom (2.4%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Shopify 89.2%

84,167 stores

2,321 stores

2,273 stores

1,362 stores

1,324 stores

1,130 stores

854 stores

206 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (February 2026)
E-commerce platforms distribution for stores with physical delivery in Amazon Pay
Platform Stores with Physical Delivery Percentage
Shopify 84167 89.17%
MakeShop 2321 2.46%
Custom 2273 2.41%
JTL Shop 1362 1.44%
Shopware 1324 1.40%
PrestaShop 1130 1.20%
WooCommerce 854 0.90%
plentymarkets, plentyShop LTS 217 0.23%
Magento 206 0.22%
plentyShop LTS, plentymarkets 187 0.20%
Salesforce Commerce Cloud 100 0.11%
Modified eCommerce 71 0.08%
OpenCart 61 0.06%
BigCommerce 59 0.06%
Shopify, Zoorix 57 0.06%

Categories Distribution

Clothing & Accessories leads with 31.3% of all stores (22,194 stores) , followed by Health & Beauty (18.6%) and Food & Beverages (8.2%) .

Base: 70,948 AI-verified stores with physical delivery and detected product categories (74.7% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Clothing & Accessories 31.3%

22,194 stores

Health & Beauty 18.6%

13,225 stores

Food & Beverages 8.2%

5,800 stores

Jewelry & Watches 7.2%

5,113 stores

Home & Garden 5.0%

3,530 stores

Electronics & Technology 4.7%

3,300 stores

Arts & Entertainment 4.2%

2,973 stores

Sporting Goods & Outdoor Gear 3.6%

2,532 stores

Gifts & Special Occasions 3.6%

2,520 stores

Vehicles & Parts 3.1%

2,192 stores

Visual Distribution

Distribution of top 10 Amazon Pay store categories (February 2026)
Distribution of categories in Amazon Pay e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 22194 31.28%
Health & Beauty 13225 18.64%
Food & Beverages 5800 8.18%
Jewelry & Watches 5113 7.21%
Home & Garden 3530 4.98%
Electronics & Technology 3300 4.65%
Arts & Entertainment 2973 4.19%
Sporting Goods & Outdoor Gear 2532 3.57%
Gifts & Special Occasions 2520 3.55%
Vehicles & Parts 2192 3.09%
Furniture & Home Decor 2045 2.88%
Pets & Pet Supplies 1882 2.65%
Toys & Games 1460 2.06%
Tools & Hardware 1232 1.74%
Books & Media 950 1.34%

Shipping Carriers Distribution

USPS leads with 33.5% among AI-verified physical stores (12,929 stores) , followed by UPS (26.1%) and DHL (14.7%) .

Base: 20,373 AI-verified physical stores with detectable shipping carriers (20.2% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

USPS 33.5%

12,929 stores

UPS 26.1%

10,071 stores

DHL 14.7%

5,672 stores

FedEx 14.5%

5,614 stores

DPD 3.1%

1,203 stores

GLS 2.0%

774 stores

675 stores

455 stores

245 stores

TNT 0.6%

229 stores

Visual Distribution

Distribution of top 10 Amazon Pay shipping carriers (February 2026)
Distribution of shipping carriers in Amazon Pay e-commerce stores
Shipping Carrier Store Count Market Share
USPS 12929 33.48%
UPS 10071 26.08%
DHL 5672 14.69%
FedEx 5614 14.54%
DPD 1203 3.11%
GLS 774 2.00%
Deutsche Post 675 1.75%
Hermes 455 1.18%
Speedy 245 0.63%
TNT 229 0.59%
Canada Post 221 0.57%
Royal Mail 220 0.57%
ePacket 126 0.33%
Blue Star 95 0.25%
Estes 93 0.24%

Store Launch Timeline

Over the past 12 months, 14,174 new stores were launched in Amazon Pay , with the highest activity in 2026-01 (999 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-01 7.0%

999 stores launched

2025-12 6.5%

922 stores launched

2025-11 7.1%

1,008 stores launched

2025-10 7.3%

1,029 stores launched

2025-09 10.4%

1,480 stores launched

2025-08 11.6%

1,643 stores launched

2025-07 10.4%

1,476 stores launched

2025-06 8.5%

1,202 stores launched

2025-05 9.3%

1,312 stores launched

2025-04 8.2%

1,157 stores launched

2025-03 8.5%

1,204 stores launched

2025-02 5.2%

742 stores launched

Monthly Trend

Monthly store launches in Amazon Pay (February 2026)
Monthly store launches in Amazon Pay over the past 12 months
Month Stores Launched Percentage
2026-01 999 7.05%
2025-12 922 6.50%
2025-11 1008 7.11%
2025-10 1029 7.26%
2025-09 1480 10.44%
2025-08 1643 11.59%
2025-07 1476 10.41%
2025-06 1202 8.48%
2025-05 1312 9.26%
2025-04 1157 8.16%
2025-03 1204 8.49%
2025-02 742 5.23%

Active Stores by Launch Year

Currently, 94,279 active stores in Amazon Pay are tracked in our database , with the most stores launched in 2026 (1,002 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 1.1%

1,002 active stores

2025 15.1%

14,242 active stores

2024 11.9%

11,187 active stores

2023 9.0%

8,459 active stores

2022 7.6%

7,146 active stores

2021 8.3%

7,812 active stores

2020 8.0%

7,498 active stores

2019 5.3%

4,956 active stores

2018 5.1%

4,828 active stores

2017 4.1%

3,843 active stores

2016 2.5%

2,348 active stores

2015 2.3%

2,190 active stores

2014 2.5%

2,333 active stores

2013 3.0%

2,840 active stores

2012 1.7%

1,638 active stores

Distribution by Launch Year

Active stores in Amazon Pay by original launch year (February 2026)
Active stores in Amazon Pay by launch year
Launch Year Active Stores Percentage
2026 1002 1.06%
2025 14242 15.11%
2024 11187 11.87%
2023 8459 8.97%
2022 7146 7.58%
2021 7812 8.29%
2020 7498 7.95%
2019 4956 5.26%
2018 4828 5.12%
2017 3843 4.08%
2016 2348 2.49%
2015 2190 2.32%
2014 2333 2.47%
2013 2840 3.01%
2012 1638 1.74%
2011 1797 1.91%
2010 1310 1.39%
2009 1210 1.28%
2008 919 0.97%
2007 838 0.89%
2006 655 0.69%
2005 707 0.75%
2004 938 0.99%
2003 628 0.67%
2002 527 0.56%
2001 747 0.79%
2000 499 0.53%
1999 468 0.50%
1998 321 0.34%
1997 199 0.21%
1996 148 0.16%
1995 46 0.05%

Social Media Usage

Instagram leads with 29.2% among stores with at least one detectable social profile (60,698 stores) , followed by Facebook (25.9%) and YouTube (11.7%) .

Base: 69,564 stores with any detectable social profile (69.1% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Instagram 29.2%

60,698 stores

Facebook 25.9%

53,860 stores

YouTube 11.7%

24,413 stores

TikTok 11.6%

24,222 stores

Pinterest 9.2%

19,153 stores

Twitter 7.2%

14,979 stores

X 2.2%

4,543 stores

LinkedIn 2.0%

4,230 stores

Vimeo 0.5%

1,127 stores

WhatsApp 0.4%

840 stores

Visual Distribution

Distribution of social media platforms in Amazon Pay (February 2026)
Distribution of social media platforms in Amazon Pay e-commerce stores
Social Platform Store Count Market Share
Instagram 60698 29.17%
Facebook 53860 25.89%
YouTube 24413 11.73%
TikTok 24222 11.64%
Pinterest 19153 9.21%
Twitter 14979 7.20%
X 4543 2.18%
LinkedIn 4230 2.03%
Vimeo 1127 0.54%
WhatsApp 840 0.40%

Geographic Distribution

United States leads with 88.0% (81,420 AI-verified stores) , followed by Germany (4.6%) and Japan (3.8%) .

Base: 92,541 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

81,420 AI-verified stores

4,252 AI-verified stores

Japan 3.8%

3,511 AI-verified stores

Italy 0.6%

535 AI-verified stores

512 AI-verified stores

India 0.5%

500 AI-verified stores

369 AI-verified stores

Spain 0.3%

308 AI-verified stores

265 AI-verified stores

185 AI-verified stores

Visual Distribution

Geographic distribution of stores using Amazon Pay (February 2026)
Geographic distribution of stores using Amazon Pay
Country AI-Verified Store Count Market Share
United States 81420 87.98%
Germany 4252 4.59%
Japan 3511 3.79%
Italy 535 0.58%
United Kingdom 512 0.55%
India 500 0.54%
France 369 0.40%
Spain 308 0.33%
Austria 265 0.29%
Netherlands 185 0.20%
Canada 158 0.17%
Australia 95 0.10%
Switzerland 84 0.09%
Turkey 73 0.08%
Sweden 51 0.06%
Ireland 48 0.05%
Brazil 47 0.05%
Poland 45 0.05%
Mexico 43 0.05%
Vietnam 40 0.04%

Dataset Coverage

Field Rows count Coverage
Website 100.6k 100.00%
Emails 48.2k 47.89%
Phones 9.6k 9.55%
Ecommerce platform 100.5k 99.92%
Couriers 20.4k 20.25%
Payment Providers 20.4k 20.25%
Categories 74.0k 73.59%
Social Media 69.6k 69.14%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

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Data Format & Delivery

Available Formats

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Delivery Methods

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Use Cases

  • Lead Generation
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  • Email Marketing
  • B2B Retargeting
  • Market Research

Frequently Asked Questions

What data is included in the Amazon Pay E-commerce Database?

Our database covers over 95.0k verified Amazon Pay e-commerce stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.

How fresh is your data and how often is it updated?

We update our database monthly, using web crawling, AI classification, and public data analysis. This ensures you always receive the most accurate, relevant, and actionable data.

Can I get a free sample before purchasing?

Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.

Can I buy only selected segments of data?

Yes, you can purchase targeted segments tailored specifically to your business needs-by industry, platform, store size, and more. Contact us for details.

How quickly can I access the full dataset after purchase?

You'll receive immediate access upon payment completion. Our data can be downloaded directly or delivered via email or API.

What licensing options are available?

We offer flexible licensing: one-time purchases, annual subscriptions, and customized enterprise plans. Reach out to discuss the best solution for your business.

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