Shopware E-commerce Stores Database

Explore 22.0k verified e-commerce stores built on Shopware. Instant access to technologies, contacts, platforms, and market dynamics.

Detected across 23.3k domains. 22.0k verified as active stores with physical delivery.

· · Next full refresh: April 2026

22.0k verified active stores out of 23.3k detected · 94.5% verification rate

Categories Distribution

Clothing & Accessories leads with 16.8% of all stores (2,519 stores) , followed by Food & Beverages (12.8%) and Health & Beauty (10.7%) .

Base: 15,027 AI-verified stores with physical delivery and detected product categories (68.4% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Clothing & Accessories 16.8%

2,519 stores

Food & Beverages 12.8%

1,922 stores

Health & Beauty 10.7%

1,613 stores

Home & Garden 10.2%

1,534 stores

Electronics & Technology 7.6%

1,136 stores

Business & Industrial 6.3%

942 stores

Tools & Hardware 5.8%

875 stores

Vehicles & Parts 5.8%

874 stores

Furniture & Home Decor 5.2%

775 stores

Sporting Goods & Outdoor Gear 4.6%

688 stores

Visual Distribution

Distribution of top 10 Shopware store categories (March 2026)
Distribution of categories in Shopware e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 2519 16.76%
Food & Beverages 1922 12.79%
Health & Beauty 1613 10.73%
Home & Garden 1534 10.21%
Electronics & Technology 1136 7.56%
Business & Industrial 942 6.27%
Tools & Hardware 875 5.82%
Vehicles & Parts 874 5.82%
Furniture & Home Decor 775 5.16%
Sporting Goods & Outdoor Gear 688 4.58%
Gifts & Special Occasions 602 4.01%
Pets & Pet Supplies 441 2.93%
Arts & Entertainment 415 2.76%
Jewelry & Watches 378 2.52%
Books & Media 313 2.08%

Payment Providers Distribution

PayPal leads with 30.0% among AI-verified physical stores (13,380 stores) , followed by Klarna (23.7%) and Amazon Pay (6.6%) .

Base: 16,124 AI-verified physical stores with detectable payment providers (69.3% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 30.0%

13,380 stores

Klarna 23.7%

10,561 stores

2,950 stores

SEPA 6.4%

2,871 stores

2,547 stores

2,120 stores

1,657 stores

VISA 3.2%

1,438 stores

1,357 stores

1,266 stores

Visual Distribution

Distribution of top 10 Shopware payment providers (March 2026)
Distribution of payment providers in Shopware e-commerce stores
Payment Provider Store Count Market Share
PayPal 13380 30.01%
Klarna 10561 23.69%
Amazon Pay 2950 6.62%
SEPA 2871 6.44%
MasterCard 2547 5.71%
Apple Pay 2120 4.75%
Amazon Payments 1657 3.72%
VISA 1438 3.23%
American Express 1357 3.04%
Google Pay 1266 2.84%
Stripe Connect 1242 2.79%
Giropay 1087 2.44%
Mollie 1041 2.33%
Bancontact 629 1.41%
Przelewy24 440 0.99%

Shipping Carriers Distribution

DHL leads with 42.3% among AI-verified physical stores (7,913 stores) , followed by DPD (16.1%) and UPS (11.4%) .

Base: 10,207 AI-verified physical stores with detectable shipping carriers (43.9% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

DHL 42.3%

7,913 stores

DPD 16.1%

3,021 stores

UPS 11.4%

2,138 stores

GLS 9.7%

1,815 stores

1,786 stores

795 stores

FedEx 1.3%

251 stores

241 stores

TNT 1.2%

233 stores

172 stores

Visual Distribution

Distribution of top 10 Shopware shipping carriers (March 2026)
Distribution of shipping carriers in Shopware e-commerce stores
Shipping Carrier Store Count Market Share
DHL 7913 42.29%
DPD 3021 16.14%
UPS 2138 11.43%
GLS 1815 9.70%
Deutsche Post 1786 9.54%
Hermes 795 4.25%
FedEx 251 1.34%
Schenker 241 1.29%
TNT 233 1.25%
Osterreichische Post 172 0.92%
PostNL 133 0.71%
Speedy 58 0.31%
Raben 57 0.30%
DSV 50 0.27%
Geis 50 0.27%

Store Launch Timeline

Over the past 12 months, 1,333 new stores were launched in Shopware , with the highest activity in 2026-02 (291 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-02 21.8%

291 stores launched

2026-01 17.3%

230 stores launched

2025-12 6.0%

80 stores launched

2025-11 8.0%

106 stores launched

2025-10 7.7%

103 stores launched

2025-09 6.3%

84 stores launched

2025-08 5.5%

73 stores launched

2025-07 5.6%

74 stores launched

2025-06 6.4%

85 stores launched

2025-05 4.9%

65 stores launched

2025-04 4.9%

65 stores launched

2025-03 5.8%

77 stores launched

Monthly Trend

Monthly store launches in Shopware (March 2026)
Monthly store launches in Shopware over the past 12 months
Month Stores Launched Percentage
2026-02 291 21.83%
2026-01 230 17.25%
2025-12 80 6.00%
2025-11 106 7.95%
2025-10 103 7.73%
2025-09 84 6.30%
2025-08 73 5.48%
2025-07 74 5.55%
2025-06 85 6.38%
2025-05 65 4.88%
2025-04 65 4.88%
2025-03 77 5.78%

Active Stores by Launch Year

Currently, 21,723 active stores in Shopware are tracked in our database , with the most stores launched in 2026 (524 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 2.4%

524 active stores

2025 4.6%

998 active stores

2024 4.3%

932 active stores

2023 5.7%

1,232 active stores

2022 6.7%

1,451 active stores

2021 8.9%

1,925 active stores

2020 9.3%

2,012 active stores

2019 5.7%

1,241 active stores

2018 6.0%

1,311 active stores

2017 6.2%

1,347 active stores

2016 3.2%

688 active stores

2015 2.3%

490 active stores

2014 2.6%

564 active stores

2013 4.5%

972 active stores

2012 2.5%

552 active stores

Distribution by Launch Year

Active stores in Shopware by original launch year (March 2026)
Active stores in Shopware by launch year
Launch Year Active Stores Percentage
2026 524 2.41%
2025 998 4.59%
2024 932 4.29%
2023 1232 5.67%
2022 1451 6.68%
2021 1925 8.86%
2020 2012 9.26%
2019 1241 5.71%
2018 1311 6.04%
2017 1347 6.20%
2016 688 3.17%
2015 490 2.26%
2014 564 2.60%
2013 972 4.47%
2012 552 2.54%
2011 507 2.33%
2010 483 2.22%
2009 527 2.43%
2008 520 2.39%
2007 412 1.90%
2006 258 1.19%
2005 238 1.10%
2004 388 1.79%
2003 359 1.65%
2002 361 1.66%
2001 599 2.76%
2000 337 1.55%
1999 283 1.30%
1998 144 0.66%
1997 33 0.15%
1996 32 0.15%
1995 3 0.01%

Social Media Usage

Facebook leads with 35.0% among stores with at least one detectable social profile (6,963 stores) , followed by Instagram (31.4%) and YouTube (15.4%) .

Base: 8,442 stores with any detectable social profile (36.3% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 35.0%

6,963 stores

Instagram 31.4%

6,240 stores

YouTube 15.4%

3,058 stores

LinkedIn 5.6%

1,116 stores

Twitter 5.2%

1,025 stores

Pinterest 2.8%

555 stores

TikTok 2.5%

489 stores

WhatsApp 1.3%

258 stores

X 0.6%

122 stores

Vimeo 0.3%

58 stores

Visual Distribution

Distribution of social media platforms in Shopware (March 2026)
Distribution of social media platforms in Shopware e-commerce stores
Social Platform Store Count Market Share
Facebook 6963 35.02%
Instagram 6240 31.38%
YouTube 3058 15.38%
LinkedIn 1116 5.61%
Twitter 1025 5.15%
Pinterest 555 2.79%
TikTok 489 2.46%
WhatsApp 258 1.30%
X 122 0.61%
Vimeo 58 0.29%

Geographic Distribution

Germany leads with 80.6% (16,997 AI-verified stores) , followed by Austria (4.6%) and Switzerland (4.4%) .

Base: 21,082 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

Germany 80.6%

16,997 AI-verified stores

965 AI-verified stores

933 AI-verified stores

635 AI-verified stores

418 AI-verified stores

Italy 1.0%

215 AI-verified stores

154 AI-verified stores

122 AI-verified stores

119 AI-verified stores

Spain 0.4%

90 AI-verified stores

Visual Distribution

Geographic distribution of stores using Shopware (March 2026)
Geographic distribution of stores using Shopware
Country AI-Verified Store Count Market Share
Germany 16997 80.62%
Austria 965 4.58%
Switzerland 933 4.43%
Netherlands 635 3.01%
United States 418 1.98%
Italy 215 1.02%
France 154 0.73%
United Kingdom 122 0.58%
Belgium 119 0.56%
Spain 90 0.43%
Cocos (Keeling) Islands 72 0.34%
Poland 67 0.32%
Ireland 58 0.28%
Denmark 56 0.27%
Czechia 46 0.22%
Sweden 41 0.19%
Portugal 34 0.16%
Slovakia 22 0.10%
India 20 0.09%
Norway 18 0.09%

Data Coverage

Field Rows count Coverage
Website 23.3k 100.00%
Emails 17.4k 74.87%
Phones 15.2k 65.32%
Ecommerce platform 23.3k 100.00%
Couriers 10.2k 43.90%
Payment Providers 16.1k 69.34%
Categories 15.9k 68.51%
Social Media 8.4k 36.31%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

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Market Intelligence

Understand the Shopware e-commerce landscape:

Analyze 22.0k verified e-commerce stores on Shopware - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Shopware e-commerce.

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Size Your Addressable Market

Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

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Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Shopware e-commerce intelligence?

We track 22.0k verified Shopware e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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