Online Stores Using Amazon Payments
Explore 22.3k verified e-commerce stores with Amazon Payments detected on their websites. Analyze payment adoption, merchant insights, and market opportunities.
Detected across 25.9k domains. 22.3k verified as active stores with physical delivery.
This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.
22.3k verified active stores out of 25.9k detected · 86.0% verification rate
E-commerce Platforms Distribution
Shopify stores with 44.8% of stores with physical delivery (9,984 stores) , followed by WooCommerce (14.1%) and Shopware (11.3%) .
Base: 22,299 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
9,984 stores
3,151 stores
2,527 stores
2,438 stores
1,331 stores
462 stores
400 stores
329 stores
313 stores
256 stores
Visual Distribution
9,984 stores
3,151 stores
2,527 stores
2,438 stores
1,331 stores
462 stores
400 stores
329 stores
313 stores
256 stores
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Shopify | 9984 | 44.77% |
| WooCommerce | 3151 | 14.13% |
| Shopware | 2527 | 11.33% |
| Custom | 2438 | 10.93% |
| JTL Shop | 1331 | 5.97% |
| Magento | 462 | 2.07% |
| Wix eCommerce | 400 | 1.79% |
| plentymarkets | 329 | 1.48% |
| PrestaShop | 313 | 1.40% |
| Gambio | 256 | 1.15% |
Show broader dataset (all e-commerce signals)
Websites with E-commerce Signals
Shopify holds 41.3% share of detected Amazon Payments e-commerce signals (10,713) , with WooCommerce at 16.6% and Shopware at 10.5% (October 2026) .
Base: 25,933 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.
Top 10 Platforms (All Signals)
10,713 websites
4,295 websites
2,712 websites
2,508 websites
1,382 websites
499 websites
654 websites
351 websites
323 websites
266 websites
Visual Distribution
10,713 websites
4,295 websites
2,712 websites
2,508 websites
1,382 websites
499 websites
654 websites
351 websites
323 websites
266 websites
| Platform | Websites with Signals | Percentage |
|---|---|---|
| Shopify | 10713 | 41.31% |
| WooCommerce | 4295 | 16.56% |
| Shopware | 2712 | 10.46% |
| Custom | 2508 | 9.67% |
| JTL Shop | 1382 | 5.33% |
| Magento | 499 | 1.92% |
| Wix eCommerce | 654 | 2.52% |
| plentymarkets | 351 | 1.35% |
| PrestaShop | 323 | 1.25% |
| Gambio | 266 | 1.03% |
Categories Distribution
Clothing & Accessories stores with 11.7% of all stores (2,601 stores) , followed by Health & Beauty (11.1%) and Food & Beverages (9.1%) .
Base: 22,299 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.
Top 10 Categories
2,601 stores
2,465 stores
2,038 stores
1,887 stores
1,805 stores
1,380 stores
1,224 stores
1,024 stores
896 stores
824 stores
Visual Distribution
2,601 stores
2,465 stores
2,038 stores
1,887 stores
1,805 stores
1,380 stores
1,224 stores
1,024 stores
896 stores
824 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 2601 | 11.66% |
| Health & Beauty | 2465 | 11.05% |
| Food & Beverages | 2038 | 9.14% |
| Home & Garden | 1887 | 8.46% |
| Sporting Goods & Outdoor Gear | 1805 | 8.09% |
| Arts & Entertainment | 1380 | 6.19% |
| Tools & Hardware | 1224 | 5.49% |
| Electronics & Technology | 1024 | 4.59% |
| Toys & Games | 896 | 4.02% |
| Furniture & Home Decor | 824 | 3.70% |
Shipping Carriers Distribution
DHL accounts for 36.2% of displayed detection occurrences (13,696 occurrences) , followed by DPD (14.3%) and Deutsche Post (13.4%) .
Base: 37,792 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from publicly accessible website content and technical signals. Detection does not confirm an active carrier contract or shipping destinations.
Top 10 Shipping Carriers
13,696 occurrences
5,388 occurrences
5,062 occurrences
4,081 occurrences
3,599 occurrences
2,202 occurrences
1,384 occurrences
991 occurrences
767 occurrences
622 occurrences
Visual Distribution
13,696 occurrences
5,388 occurrences
5,062 occurrences
4,081 occurrences
3,599 occurrences
2,202 occurrences
1,384 occurrences
991 occurrences
767 occurrences
622 occurrences
| Shipping Carrier | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| DHL | 13696 | 36.24% |
| DPD | 5388 | 14.26% |
| Deutsche Post | 5062 | 13.39% |
| UPS | 4081 | 10.80% |
| GLS | 3599 | 9.52% |
| Hermes | 2202 | 5.83% |
| FedEx | 1384 | 3.66% |
| Osterreichische Post | 991 | 2.62% |
| USPS | 767 | 2.03% |
| Swiss Post | 622 | 1.65% |
Store Launch Timeline
Over the past 12 months, 1,909 new stores were launched in Amazon Payments , with the highest activity in 2026-09 (159 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
159 stores launched
144 stores launched
154 stores launched
143 stores launched
156 stores launched
142 stores launched
172 stores launched
174 stores launched
227 stores launched
213 stores launched
183 stores launched
42 stores launched
Monthly Trend
8.3% of last 12 months
7.5% of last 12 months
8.1% of last 12 months
7.5% of last 12 months
8.2% of last 12 months
7.4% of last 12 months
9.0% of last 12 months
9.1% of last 12 months
11.9% of last 12 months
11.2% of last 12 months
9.6% of last 12 months
2.2% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-09 | 159 | 8.33% |
| 2026-08 | 144 | 7.54% |
| 2026-07 | 154 | 8.07% |
| 2026-06 | 143 | 7.49% |
| 2026-05 | 156 | 8.17% |
| 2026-04 | 142 | 7.44% |
| 2026-03 | 172 | 9.01% |
| 2026-02 | 174 | 9.11% |
| 2026-01 | 227 | 11.89% |
| 2025-12 | 213 | 11.16% |
| 2025-11 | 183 | 9.59% |
| 2025-10 | 42 | 2.20% |
Active Stores by Launch Year
Currently, 22,231 active stores in Amazon Payments are tracked in our database , with the most stores launched in 2026 (1,542 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
1,542 active stores
1,919 active stores
1,945 active stores
1,803 active stores
1,509 active stores
2,019 active stores
1,526 active stores
956 active stores
956 active stores
1,079 active stores
550 active stores
443 active stores
532 active stores
821 active stores
458 active stores
Distribution by Launch Year
6.9% of tracked active stores
8.6% of tracked active stores
8.7% of tracked active stores
8.1% of tracked active stores
6.8% of tracked active stores
9.1% of tracked active stores
6.9% of tracked active stores
4.3% of tracked active stores
4.3% of tracked active stores
4.9% of tracked active stores
2.5% of tracked active stores
2.0% of tracked active stores
2.4% of tracked active stores
3.7% of tracked active stores
2.1% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 1542 | 6.94% |
| 2025 | 1919 | 8.63% |
| 2024 | 1945 | 8.75% |
| 2023 | 1803 | 8.11% |
| 2022 | 1509 | 6.79% |
| 2021 | 2019 | 9.08% |
| 2020 | 1526 | 6.86% |
| 2019 | 956 | 4.30% |
| 2018 | 956 | 4.30% |
| 2017 | 1079 | 4.85% |
| 2016 | 550 | 2.47% |
| 2015 | 443 | 1.99% |
| 2014 | 532 | 2.39% |
| 2013 | 821 | 3.69% |
| 2012 | 458 | 2.06% |
Geographic Distribution
Germany stores with 76.6% (17,077 active verified stores) , followed by Austria (6.6%) and United States (5.0%) .
Base: 22,299 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.
Top 10 Countries
17,077 active verified stores
1,465 active verified stores
1,126 active verified stores
398 active verified stores
384 active verified stores
320 active verified stores
257 active verified stores
178 active verified stores
161 active verified stores
71 active verified stores
Visual Distribution
17,077 active verified stores
1,465 active verified stores
1,126 active verified stores
398 active verified stores
384 active verified stores
320 active verified stores
257 active verified stores
178 active verified stores
161 active verified stores
71 active verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| Germany | 17077 | 76.58% |
| Austria | 1465 | 6.57% |
| United States | 1126 | 5.05% |
| United Kingdom | 398 | 1.78% |
| Italy | 384 | 1.72% |
| Switzerland | 320 | 1.44% |
| France | 257 | 1.15% |
| Netherlands | 178 | 0.80% |
| Spain | 161 | 0.72% |
| Poland | 71 | 0.32% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Custom
Custom
Shopware - Electronics & Technology
Shopware - Sporting Goods & Outdoor Gear
Custom - Home & Garden
New Stores
Recently launched stores detected by ShopRank in the last full month.
Shopify - Arts & Entertainment
Odoo - Home & Garden
Odoo - Business & Industrial
Odoo - Home & Garden
Odoo - Home & Garden
Data Coverage
Coverage among all domains with this detected signal, including non-active profiles; not just active stores.
| Field | Rows count | Coverage |
|---|---|---|
| Website | 25.9k | 100.00% |
| Emails | 24.3k | 93.60% |
| Phones | 21.8k | 83.97% |
| Ecommerce platform | 25k | 96.42% |
| Couriers | 18k | 69.54% |
| Payment Providers | 25.9k | 100.00% |
| Categories | 21.1k | 81.44% |
| Social Media | 17.3k | 66.80% |
Coverage reflects detectability from publicly accessible website content and technical signals. A detected provider does not establish an active commercial relationship, and a missing signal does not establish absence. These counts are not confirmed transaction or shipment market shares.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Periodic index updates
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Direct support from the founder
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Amazon Payments e-commerce landscape:
Analyze 22.3k verified e-commerce stores on Amazon Payments - technology adoption, market share, competitive positioning.
- Compare Market Segments
-
Compare the platform, technology, and category segments in this report. For changes over time, request a custom comparison of available snapshots.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Compare Markets
-
See how payment providers, shipping carriers and platforms differ by country, category and store size.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- CSV/XLSX exports; full-market datasets by agreement
Use Cases
Get every store that uses each payment provider in your countries, with size tier and company ID, as a market feed.
- Competitive intelligence and market sizing
- Technology adoption analysis and custom snapshot comparisons
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the Amazon Payments e-commerce intelligence?
-
We track 22.3k verified Amazon Payments e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Instagram accounts for 31.7% of displayed detection occurrences (13,025 occurrences) , followed by Facebook (28.1%) and YouTube (13.3%) .
Base: 41,080 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
13,025 occurrences
11,540 occurrences
5,458 occurrences
3,646 occurrences
2,027 occurrences
1,856 occurrences
1,554 occurrences
875 occurrences
578 occurrences
521 occurrences
Visual Distribution
13,025 occurrences
11,540 occurrences
5,458 occurrences
3,646 occurrences
2,027 occurrences
1,856 occurrences
1,554 occurrences
875 occurrences
578 occurrences
521 occurrences