Switzerland E-commerce Database
Explore 67.2k verified e-commerce stores in the Switzerland. Instant access to technologies, contacts, platforms, and market dynamics.
Scanned from 300M+ domains. 119.8k with e-commerce signals. 67.2k verified as active stores.
· · Next full refresh: May 2026
E-commerce Platforms Distribution
Shopify leads with 30.6% of stores with physical delivery (19,529 stores) , followed by WooCommerce (27.8%) and Custom (23.0%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
19,529 stores
17,721 stores
14,702 stores
4,600 stores
2,854 stores
1,490 stores
1,005 stores
810 stores
722 stores
387 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Shopify | 19529 | 30.60% |
| WooCommerce | 17721 | 27.77% |
| Custom | 14702 | 23.04% |
| Wix eCommerce | 4600 | 7.21% |
| PrestaShop | 2854 | 4.47% |
| Magento | 1490 | 2.33% |
| Shopware | 1005 | 1.57% |
| ePages | 810 | 1.27% |
| Squarespace Commerce | 722 | 1.13% |
| Gambio | 387 | 0.61% |
All Stores Distribution
Shopify holds 18.8% share of all Switzerland e-commerce stores (20,925) , with WooCommerce at 39.0% and Custom at 13.2% (April 2026) .
Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.
Top 10 Platforms (All Stores)
20,925 stores
43,323 stores
14,702 stores
21,102 stores
3,135 stores
1,795 stores
1,088 stores
853 stores
3,747 stores
396 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| Shopify | 20925 | 18.84% |
| WooCommerce | 43323 | 39.01% |
| Custom | 14702 | 13.24% |
| Wix eCommerce | 21102 | 19.00% |
| PrestaShop | 3135 | 2.82% |
| Magento | 1795 | 1.62% |
| Shopware | 1088 | 0.98% |
| ePages | 853 | 0.77% |
| Squarespace Commerce | 3747 | 3.37% |
| Gambio | 396 | 0.36% |
Categories Distribution
Food & Beverages leads with 16.9% of all stores (9,713 stores) , followed by Health & Beauty (14.9%) and Clothing & Accessories (14.5%) .
Base: 57,452 AI-verified stores with physical delivery and detected product categories (85.5% of all verified stores). Percentages show share of stores within each category.
Top 10 Categories
9,713 stores
8,552 stores
8,309 stores
4,848 stores
4,152 stores
3,806 stores
3,109 stores
2,895 stores
2,246 stores
2,208 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Food & Beverages | 9713 | 16.91% |
| Health & Beauty | 8552 | 14.89% |
| Clothing & Accessories | 8309 | 14.46% |
| Sporting Goods & Outdoor Gear | 4848 | 8.44% |
| Arts & Entertainment | 4152 | 7.23% |
| Home & Garden | 3806 | 6.62% |
| Jewelry & Watches | 3109 | 5.41% |
| Toys & Games | 2895 | 5.04% |
| Business & Industrial | 2246 | 3.91% |
| Electronics & Technology | 2208 | 3.84% |
| Gifts & Special Occasions | 1898 | 3.30% |
| Tools & Hardware | 1658 | 2.89% |
| Furniture & Home Decor | 1599 | 2.78% |
| Vehicles & Parts | 1303 | 2.27% |
| Pets & Pet Supplies | 1156 | 2.01% |
Payment Providers Distribution
PayPal leads with 22.6% among AI-verified physical stores (8,887 stores) , followed by Twint (15.5%) and Klarna (10.9%) .
Base: 17,668 AI-verified physical stores with detectable payment providers (26.3% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
8,887 stores
6,102 stores
4,288 stores
3,511 stores
3,462 stores
3,323 stores
2,895 stores
2,319 stores
1,620 stores
950 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| PayPal | 8887 | 22.56% |
| Twint | 6102 | 15.49% |
| Klarna | 4288 | 10.89% |
| Stripe Connect | 3511 | 8.91% |
| American Express | 3462 | 8.79% |
| MasterCard | 3323 | 8.44% |
| Apple Pay | 2895 | 7.35% |
| VISA | 2319 | 5.89% |
| Google Pay | 1620 | 4.11% |
| Giropay | 950 | 2.41% |
| Skrill | 812 | 2.06% |
| SEPA | 394 | 1.00% |
| Bolt | 315 | 0.80% |
| Bancontact | 262 | 0.67% |
| Amazon Pay | 249 | 0.63% |
Shipping Carriers Distribution
DHL leads with 24.2% among AI-verified physical stores (2,417 stores) , followed by DPD (15.5%) and Swiss Post (13.6%) .
Base: 7,579 AI-verified physical stores with detectable shipping carriers (11.3% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
2,417 stores
1,554 stores
1,357 stores
1,228 stores
996 stores
507 stores
465 stores
379 stores
195 stores
190 stores
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| DHL | 2417 | 24.17% |
| DPD | 1554 | 15.54% |
| Swiss Post | 1357 | 13.57% |
| UPS | 1228 | 12.28% |
| La Poste | 996 | 9.96% |
| DSV | 507 | 5.07% |
| FedEx | 465 | 4.65% |
| GLS | 379 | 3.79% |
| Hermes | 195 | 1.95% |
| Deutsche Post | 190 | 1.90% |
| TNT | 181 | 1.81% |
| Colissimo | 157 | 1.57% |
| USPS | 131 | 1.31% |
| Speedy | 125 | 1.25% |
| TCS | 117 | 1.17% |
Store Launch Timeline
Over the past 12 months, 11,302 new stores were launched in Switzerland , with the highest activity in 2026-03 (1,075 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
1,075 stores launched
908 stores launched
1,174 stores launched
1,070 stores launched
1,131 stores launched
1,125 stores launched
972 stores launched
891 stores launched
893 stores launched
784 stores launched
832 stores launched
447 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-03 | 1075 | 9.51% |
| 2026-02 | 908 | 8.03% |
| 2026-01 | 1174 | 10.39% |
| 2025-12 | 1070 | 9.47% |
| 2025-11 | 1131 | 10.01% |
| 2025-10 | 1125 | 9.95% |
| 2025-09 | 972 | 8.60% |
| 2025-08 | 891 | 7.88% |
| 2025-07 | 893 | 7.90% |
| 2025-06 | 784 | 6.94% |
| 2025-05 | 832 | 7.36% |
| 2025-04 | 447 | 3.96% |
Active Stores by Launch Year
Currently, 66,628 active stores in Switzerland are tracked in our database , with the most stores launched in 2026 (3,163 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
3,163 active stores
10,957 active stores
7,267 active stores
5,737 active stores
4,365 active stores
5,179 active stores
5,079 active stores
3,106 active stores
3,804 active stores
4,606 active stores
1,438 active stores
1,112 active stores
889 active stores
1,528 active stores
815 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 3163 | 4.75% |
| 2025 | 10957 | 16.45% |
| 2024 | 7267 | 10.91% |
| 2023 | 5737 | 8.61% |
| 2022 | 4365 | 6.55% |
| 2021 | 5179 | 7.77% |
| 2020 | 5079 | 7.62% |
| 2019 | 3106 | 4.66% |
| 2018 | 3804 | 5.71% |
| 2017 | 4606 | 6.91% |
| 2016 | 1438 | 2.16% |
| 2015 | 1112 | 1.67% |
| 2014 | 889 | 1.33% |
| 2013 | 1528 | 2.29% |
| 2012 | 815 | 1.22% |
| 2011 | 748 | 1.12% |
| 2010 | 726 | 1.09% |
| 2009 | 704 | 1.06% |
| 2008 | 599 | 0.90% |
| 2007 | 594 | 0.89% |
| 2006 | 331 | 0.50% |
| 2005 | 268 | 0.40% |
| 2004 | 547 | 0.82% |
| 2003 | 534 | 0.80% |
| 2002 | 572 | 0.86% |
| 2001 | 866 | 1.30% |
| 2000 | 377 | 0.57% |
| 1999 | 282 | 0.42% |
| 1998 | 312 | 0.47% |
| 1997 | 66 | 0.10% |
| 1996 | 54 | 0.08% |
| 1995 | 3 | 0.00% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Custom - Clothing & Accessories
Custom - Electronics & Technology
Custom - Clothing & Accessories
Custom
Custom
New Stores
Recently launched stores detected by ShopRank in the last full month.
Shopify
Custom - Food & Beverages
Custom - Food & Beverages
Shopify - Health & Beauty
Shopify - Health & Beauty
Data Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 67.2k | 100.00% |
| Emails | 35.4k | 52.73% |
| Phones | 25.5k | 38.01% |
| Ecommerce platform | 67.2k | 100.00% |
| Couriers | 7.6k | 11.28% |
| Payment Providers | 17.7k | 26.29% |
| Categories | 59.3k | 88.18% |
| Social Media | 40.1k | 59.68% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Monthly data refreshes
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Dedicated analyst support
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Switzerland e-commerce landscape:
Analyze 67.2k verified e-commerce stores in Switzerland - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across Switzerland e-commerce.
- Size Your Addressable Market
-
Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Monthly data refreshes with historical tracking
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Explore Other Markets
Frequently Asked Questions
- What data is included in the Switzerland e-commerce intelligence?
-
We track 67.2k verified Switzerland e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.
- How is the data collected and how often is it updated?
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We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.
- How do I access the data?
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Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Instagram leads with 35.4% among stores with at least one detectable social profile (34,318 stores) , followed by Facebook (30.2%) and YouTube (9.9%) .
Base: 40,102 stores with any detectable social profile (59.7% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
34,318 stores
29,302 stores
9,569 stores
6,695 stores
6,255 stores
4,150 stores
3,427 stores
1,521 stores
1,257 stores
392 stores
Visual Distribution