Switzerland E-commerce Database
Explore 70.8k e-commerce stores in the Switzerland. Instant access to technologies, contacts, platforms, and market dynamics.
· · Next full refresh: February 2026
E-commerce Platforms Distribution
Shopify leads with 35.4% of stores with physical delivery (24,000 stores) , followed by WooCommerce (29.8%) and Custom (15.1%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
24,000 stores
20,201 stores
10,278 stores
5,674 stores
3,205 stores
1,540 stores
1,002 stores
872 stores
684 stores
434 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Shopify | 24000 | 35.35% |
| WooCommerce | 20201 | 29.76% |
| Custom | 10278 | 15.14% |
| Wix eCommerce | 5674 | 8.36% |
| PrestaShop | 3205 | 4.72% |
| Magento | 1540 | 2.27% |
| Shopware | 1002 | 1.48% |
| ePages | 872 | 1.28% |
| Squarespace Commerce | 684 | 1.01% |
| nopCommerce | 434 | 0.64% |
All Stores Distribution
Shopify holds 22.5% share of all Switzerland e-commerce stores (24,827) , with WooCommerce at 39.3% and Custom at 9.3% (January 2026) .
Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.
Top 10 Platforms (All Stores)
24,827 stores
43,446 stores
10,278 stores
21,626 stores
3,413 stores
1,776 stores
1,051 stores
901 stores
2,730 stores
460 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| Shopify | 24827 | 22.47% |
| WooCommerce | 43446 | 39.31% |
| Custom | 10278 | 9.30% |
| Wix eCommerce | 21626 | 19.57% |
| PrestaShop | 3413 | 3.09% |
| Magento | 1776 | 1.61% |
| Shopware | 1051 | 0.95% |
| ePages | 901 | 0.82% |
| Squarespace Commerce | 2730 | 2.47% |
| nopCommerce | 460 | 0.42% |
Categories Distribution
Health & Beauty leads with 19.1% of all stores (8,598 stores) , followed by Clothing & Accessories (18.9%) and Food & Beverages (16.0%) .
Top 10 Categories
8,598 stores
8,541 stores
7,223 stores
3,161 stores
2,758 stores
2,433 stores
1,975 stores
1,744 stores
1,622 stores
1,605 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Health & Beauty | 8598 | 19.05% |
| Clothing & Accessories | 8541 | 18.93% |
| Food & Beverages | 7223 | 16.01% |
| Jewelry & Watches | 3161 | 7.00% |
| Home & Garden | 2758 | 6.11% |
| Electronics & Technology | 2433 | 5.39% |
| Sporting Goods & Outdoor Gear | 1975 | 4.38% |
| Furniture & Home Decor | 1744 | 3.86% |
| Gifts & Special Occasions | 1622 | 3.59% |
| Arts & Entertainment | 1605 | 3.56% |
| Pets & Pet Supplies | 1402 | 3.11% |
| Vehicles & Parts | 1346 | 2.98% |
| Business & Industrial | 991 | 2.20% |
| Tools & Hardware | 887 | 1.97% |
| Toys & Games | 843 | 1.87% |
Payment Providers Distribution
PayPal leads with 23.4% among AI-verified physical stores (11,575 stores) , followed by Twint (14.0%) and Klarna (10.4%) .
Base: 21,697 AI-verified physical stores with detectable payment providers (30.7% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
11,575 stores
6,924 stores
5,163 stores
4,649 stores
4,506 stores
4,087 stores
3,911 stores
2,684 stores
2,211 stores
1,292 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| PayPal | 11575 | 23.38% |
| Twint | 6924 | 13.99% |
| Klarna | 5163 | 10.43% |
| American Express | 4649 | 9.39% |
| Stripe Connect | 4506 | 9.10% |
| Apple Pay | 4087 | 8.26% |
| MasterCard | 3911 | 7.90% |
| VISA | 2684 | 5.42% |
| Google Pay | 2211 | 4.47% |
| Giropay | 1292 | 2.61% |
| Skrill | 1102 | 2.23% |
| SEPA | 431 | 0.87% |
| Amazon Pay | 382 | 0.77% |
| BitCoin | 291 | 0.59% |
| Bolt | 291 | 0.59% |
Shipping Carriers Distribution
DHL leads with 26.1% among AI-verified physical stores (3,302 stores) , followed by Swiss Post (14.6%) and DPD (13.9%) .
Base: 9,203 AI-verified physical stores with detectable shipping carriers (13.0% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
3,302 stores
1,848 stores
1,754 stores
1,536 stores
1,035 stores
627 stores
533 stores
433 stores
296 stores
275 stores
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| DHL | 3302 | 26.14% |
| Swiss Post | 1848 | 14.63% |
| DPD | 1754 | 13.89% |
| UPS | 1536 | 12.16% |
| La Poste | 1035 | 8.19% |
| FedEx | 627 | 4.96% |
| DSV | 533 | 4.22% |
| GLS | 433 | 3.43% |
| Hermes | 296 | 2.34% |
| Deutsche Post | 275 | 2.18% |
| TNT | 252 | 2.00% |
| Colissimo | 208 | 1.65% |
| USPS | 185 | 1.46% |
| Speedy | 174 | 1.38% |
| TCS | 172 | 1.36% |
Store Launch Timeline
Over the past 12 months, 13,429 new stores were launched in Switzerland , with the highest activity in 2025-12 (801 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
801 stores launched
1,268 stores launched
1,304 stores launched
1,200 stores launched
1,110 stores launched
1,319 stores launched
1,081 stores launched
1,286 stores launched
1,145 stores launched
1,284 stores launched
1,114 stores launched
517 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2025-12 | 801 | 5.96% |
| 2025-11 | 1268 | 9.44% |
| 2025-10 | 1304 | 9.71% |
| 2025-09 | 1200 | 8.94% |
| 2025-08 | 1110 | 8.27% |
| 2025-07 | 1319 | 9.82% |
| 2025-06 | 1081 | 8.05% |
| 2025-05 | 1286 | 9.58% |
| 2025-04 | 1145 | 8.53% |
| 2025-03 | 1284 | 9.56% |
| 2025-02 | 1114 | 8.30% |
| 2025-01 | 517 | 3.85% |
Active Stores by Launch Year
Currently, 70,261 active stores in Switzerland are tracked in our database , with the most stores launched in 2025 (14,049 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
14,049 active stores
8,489 active stores
6,408 active stores
4,764 active stores
5,661 active stores
5,411 active stores
3,176 active stores
3,734 active stores
4,400 active stores
1,533 active stores
1,169 active stores
991 active stores
1,636 active stores
863 active stores
822 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2025 | 14049 | 20.00% |
| 2024 | 8489 | 12.08% |
| 2023 | 6408 | 9.12% |
| 2022 | 4764 | 6.78% |
| 2021 | 5661 | 8.06% |
| 2020 | 5411 | 7.70% |
| 2019 | 3176 | 4.52% |
| 2018 | 3734 | 5.31% |
| 2017 | 4400 | 6.26% |
| 2016 | 1533 | 2.18% |
| 2015 | 1169 | 1.66% |
| 2014 | 991 | 1.41% |
| 2013 | 1636 | 2.33% |
| 2012 | 863 | 1.23% |
| 2011 | 822 | 1.17% |
| 2010 | 769 | 1.09% |
| 2009 | 730 | 1.04% |
| 2008 | 627 | 0.89% |
| 2007 | 618 | 0.88% |
| 2006 | 338 | 0.48% |
| 2005 | 279 | 0.40% |
| 2004 | 583 | 0.83% |
| 2003 | 543 | 0.77% |
| 2002 | 594 | 0.85% |
| 2001 | 936 | 1.33% |
| 2000 | 392 | 0.56% |
| 1999 | 287 | 0.41% |
| 1998 | 338 | 0.48% |
| 1997 | 58 | 0.08% |
| 1996 | 59 | 0.08% |
| 1995 | 4 | 0.01% |
Featured Stores
Discover the strongest performers and newest entrants in Switzerland's e-commerce landscape.
Top Stores by GMV
Data will be available soon.
New Stores
Recently launched ecommerce sites detected by ShopRank in the last full month.
Shopify
Shopify - Food & Beverages
Shopify - Sporting Goods & Outdoor Gear
WooCommerce
Shopify
Dataset Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 70.8k | 100.00% |
| Emails | 44.6k | 62.94% |
| Phones | 26.4k | 37.30% |
| Ecommerce platform | 70.8k | 100.00% |
| Couriers | 9.2k | 13.00% |
| Payment Providers | 21.7k | 30.65% |
| Categories | 47.3k | 66.80% |
| Social Media | 41.7k | 58.96% |
Starter Package
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Maximize Your ROI
Use our detailed Switzerland E-commerce Database to:
Gain actionable insights into 70.8k physical stores in Switzerland.
- Identify High-Value Leads
-
Quickly find and contact the best decision-makers at Switzerland online stores.
- Conduct Competitive Analysis
-
Analyze your competitors' market share, product categories, and technology stacks.
- Direct Outreach
-
Access verified business contacts to accelerate your sales and marketing outreach.
Data Format & Delivery
Available Formats
- CSV
- Excel (XLS/XLSX)
- Text (TXT)
Delivery Methods
- Direct download
- Email delivery
- API access
Use Cases
- Lead Generation
- B2B Marketing
- Direct Marketing
- Email Marketing
- B2B Retargeting
- Market Research
Frequently Asked Questions
- What data is included in the Switzerland E-commerce Database?
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Our database covers over 70.8k Switzerland physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.
- How fresh is your data and how often is it updated?
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We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.
- Can I get a free sample before purchasing?
-
Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.
- Can I buy only selected segments of data?
-
Yes, you can purchase targeted segments tailored specifically to your business needs-by industry, platform, store size, and more. Contact us for details.
- How quickly can I access the full dataset after purchase?
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You'll receive immediate access upon payment completion. Our data can be downloaded directly or delivered via email or API.
- What licensing options are available?
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We offer flexible licensing: one-time purchases, annual subscriptions, and customized enterprise plans. Reach out to discuss the best solution for your business.
Social Media Usage
Instagram leads with 35.6% among stores with at least one detectable social profile (35,716 stores) , followed by Facebook (30.3%) and YouTube (9.7%) .
Base: 41,735 stores with any detectable social profile (59.0% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
35,716 stores
30,395 stores
9,733 stores
7,245 stores
6,308 stores
4,390 stores
3,415 stores
1,530 stores
1,252 stores
417 stores
Visual Distribution