Apple Pay Stores: E-commerce Sites Accepting Apple Pay
Explore 1.8m verified e-commerce stores accepting Apple Pay. Analyze payment adoption, merchant insights, and market opportunities.
Detected across 1.9m domains. 1.8m verified as active stores with physical delivery.
This is a public preview. Use the catalog, exports, or API for full account lists and CRM-ready fields.
· · Next full refresh: June 2026
1.8m verified active stores out of 1.9m detected · 94.6% verification rate
E-commerce Platforms Distribution
Shopify stores with 99.1% of stores with physical delivery (1,743,522 stores) , followed by Custom (0.1%) and Shopify, Shopoe (0.1%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
1,743,522 stores
2,238 stores
2,201 stores
2,027 stores
1,498 stores
1,258 stores
1,144 stores
1,137 stores
1,060 stores
879 stores
Visual Distribution
1,743,522 stores
2,238 stores
2,201 stores
2,027 stores
1,498 stores
1,258 stores
1,144 stores
1,137 stores
1,060 stores
879 stores
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Shopify | 1743522 | 99.07% |
| Custom | 2238 | 0.13% |
| Shopify, Shopoe | 2201 | 0.13% |
| Shopoe, Shopify | 2027 | 0.12% |
| WooCommerce | 1498 | 0.09% |
| Shopify, Opus Cart | 1258 | 0.07% |
| Shopify, Dropshipt | 1144 | 0.07% |
| Opus Cart, Shopify | 1137 | 0.06% |
| Dropshipt, Shopify | 1060 | 0.06% |
| Anifit, Shopify | 879 | 0.05% |
Show broader dataset (all e-commerce signals)
All Stores Distribution
Shopify holds 99.1% share of all Apple Pay e-commerce stores (1,842,947) , with Custom at 0.1% and Shopify, Shopoe at 0.1% (May 2026) .
Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.
Top 10 Platforms (All Stores)
1,842,947 stores
2,238 stores
2,320 stores
2,155 stores
1,687 stores
1,280 stores
1,173 stores
1,159 stores
1,099 stores
929 stores
Visual Distribution
1,842,947 stores
2,238 stores
2,320 stores
2,155 stores
1,687 stores
1,280 stores
1,173 stores
1,159 stores
1,099 stores
929 stores
| Platform | Total Stores | Percentage |
|---|---|---|
| Shopify | 1842947 | 99.08% |
| Custom | 2238 | 0.12% |
| Shopify, Shopoe | 2320 | 0.12% |
| Shopoe, Shopify | 2155 | 0.12% |
| WooCommerce | 1687 | 0.09% |
| Shopify, Opus Cart | 1280 | 0.07% |
| Shopify, Dropshipt | 1173 | 0.06% |
| Opus Cart, Shopify | 1159 | 0.06% |
| Dropshipt, Shopify | 1099 | 0.06% |
| Anifit, Shopify | 929 | 0.05% |
Categories Distribution
Clothing & Accessories stores with 24.2% of all stores (367,314 stores) , followed by Health & Beauty (19.4%) and Sporting Goods & Outdoor Gear (9.6%) .
Base: 1,517,885 AI-verified stores with physical delivery and detected product categories (86.0% of all verified stores). Percentages show share of stores within each category.
Top 10 Categories
367,314 stores
294,630 stores
145,706 stores
139,072 stores
98,658 stores
88,070 stores
82,784 stores
72,938 stores
61,522 stores
34,535 stores
Visual Distribution
367,314 stores
294,630 stores
145,706 stores
139,072 stores
98,658 stores
88,070 stores
82,784 stores
72,938 stores
61,522 stores
34,535 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 367314 | 24.20% |
| Health & Beauty | 294630 | 19.41% |
| Sporting Goods & Outdoor Gear | 145706 | 9.60% |
| Food & Beverages | 139072 | 9.16% |
| Toys & Games | 98658 | 6.50% |
| Arts & Entertainment | 88070 | 5.80% |
| Jewelry & Watches | 82784 | 5.45% |
| Home & Garden | 72938 | 4.81% |
| Gifts & Special Occasions | 61522 | 4.05% |
| Electronics & Technology | 34535 | 2.28% |
Shipping Carriers Distribution
UPS stores with 19.6% among AI-verified physical stores (21,722 stores) , followed by DHL (18.8%) and USPS (18.3%) .
Base: 75,479 AI-verified physical stores with detectable shipping carriers (4.0% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
21,722 stores
20,818 stores
20,283 stores
12,664 stores
7,459 stores
5,717 stores
4,339 stores
3,697 stores
2,874 stores
2,796 stores
Visual Distribution
21,722 stores
20,818 stores
20,283 stores
12,664 stores
7,459 stores
5,717 stores
4,339 stores
3,697 stores
2,874 stores
2,796 stores
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| UPS | 21722 | 19.57% |
| DHL | 20818 | 18.75% |
| USPS | 20283 | 18.27% |
| FedEx | 12664 | 11.41% |
| Royal Mail | 7459 | 6.72% |
| DPD | 5717 | 5.15% |
| Australia Post | 4339 | 3.91% |
| GLS | 3697 | 3.33% |
| Colissimo | 2874 | 2.59% |
| Canada Post | 2796 | 2.52% |
Store Launch Timeline
Over the past 12 months, 446,658 new stores were launched in Apple Pay , with the highest activity in 2026-04 (54,568 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
54,568 stores launched
53,225 stores launched
47,307 stores launched
47,974 stores launched
36,466 stores launched
35,141 stores launched
35,967 stores launched
32,651 stores launched
31,801 stores launched
30,112 stores launched
26,831 stores launched
14,615 stores launched
Monthly Trend
12.2% of last 12 months
11.9% of last 12 months
10.6% of last 12 months
10.7% of last 12 months
8.2% of last 12 months
7.9% of last 12 months
8.1% of last 12 months
7.3% of last 12 months
7.1% of last 12 months
6.7% of last 12 months
6.0% of last 12 months
3.3% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-04 | 54568 | 12.22% |
| 2026-03 | 53225 | 11.92% |
| 2026-02 | 47307 | 10.59% |
| 2026-01 | 47974 | 10.74% |
| 2025-12 | 36466 | 8.16% |
| 2025-11 | 35141 | 7.87% |
| 2025-10 | 35967 | 8.05% |
| 2025-09 | 32651 | 7.31% |
| 2025-08 | 31801 | 7.12% |
| 2025-07 | 30112 | 6.74% |
| 2025-06 | 26831 | 6.01% |
| 2025-05 | 14615 | 3.27% |
Active Stores by Launch Year
Currently, 1,753,537 active stores in Apple Pay are tracked in our database , with the most stores launched in 2026 (209,548 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
209,548 active stores
350,187 active stores
209,560 active stores
153,061 active stores
118,312 active stores
121,327 active stores
113,970 active stores
69,780 active stores
70,756 active stores
57,929 active stores
29,985 active stores
26,950 active stores
28,240 active stores
34,943 active stores
19,446 active stores
Distribution by Launch Year
12.0% of tracked active stores
20.0% of tracked active stores
12.0% of tracked active stores
8.7% of tracked active stores
6.7% of tracked active stores
6.9% of tracked active stores
6.5% of tracked active stores
4.0% of tracked active stores
4.0% of tracked active stores
3.3% of tracked active stores
1.7% of tracked active stores
1.5% of tracked active stores
1.6% of tracked active stores
2.0% of tracked active stores
1.1% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 209548 | 11.95% |
| 2025 | 350187 | 19.97% |
| 2024 | 209560 | 11.95% |
| 2023 | 153061 | 8.73% |
| 2022 | 118312 | 6.75% |
| 2021 | 121327 | 6.92% |
| 2020 | 113970 | 6.50% |
| 2019 | 69780 | 3.98% |
| 2018 | 70756 | 4.04% |
| 2017 | 57929 | 3.30% |
| 2016 | 29985 | 1.71% |
| 2015 | 26950 | 1.54% |
| 2014 | 28240 | 1.61% |
| 2013 | 34943 | 1.99% |
| 2012 | 19446 | 1.11% |
Geographic Distribution
United States stores with 49.1% (803,291 AI-verified stores) , followed by United Kingdom (10.6%) and Australia (6.5%) .
Base: 1,636,585 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
803,291 AI-verified stores
173,341 AI-verified stores
105,776 AI-verified stores
98,354 AI-verified stores
84,722 AI-verified stores
76,359 AI-verified stores
44,211 AI-verified stores
41,764 AI-verified stores
41,211 AI-verified stores
30,682 AI-verified stores
Visual Distribution
803,291 AI-verified stores
173,341 AI-verified stores
105,776 AI-verified stores
98,354 AI-verified stores
84,722 AI-verified stores
76,359 AI-verified stores
44,211 AI-verified stores
41,764 AI-verified stores
41,211 AI-verified stores
30,682 AI-verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 803291 | 49.08% |
| United Kingdom | 173341 | 10.59% |
| Australia | 105776 | 6.46% |
| Canada | 98354 | 6.01% |
| Germany | 84722 | 5.18% |
| France | 76359 | 4.67% |
| Italy | 44211 | 2.70% |
| Netherlands | 41764 | 2.55% |
| Spain | 41211 | 2.52% |
| Japan | 30682 | 1.87% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Shopify
Shopify - Clothing & Accessories
Shopify - Clothing & Accessories
Shopify - Clothing & Accessories
Shopify
New Stores
Recently launched stores detected by ShopRank in the last full month.
Shopify - Health & Beauty
Shopify - Health & Beauty
Shopify - Arts & Entertainment
Shopify
Shopify - Clothing & Accessories
Data Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 1.9m | 100.00% |
| Emails | 413.3k | 22.15% |
| Phones | 334.1k | 17.91% |
| Ecommerce platform | 1.9m | 100.00% |
| Couriers | 75.5k | 4.05% |
| Payment Providers | 78.2k | 4.19% |
| Categories | 1.6m | 84.66% |
| Social Media | 1.2m | 64.91% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Monthly data refreshes
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Dedicated analyst support
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Apple Pay e-commerce landscape:
Analyze 1.8m verified e-commerce stores on Apple Pay - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across Apple Pay e-commerce.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Monthly data refreshes with historical tracking
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the Apple Pay e-commerce intelligence?
-
We track 1.8m verified Apple Pay e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Instagram stores with 34.6% among stores with at least one detectable social profile (1,062,693 stores) , followed by Facebook (26.0%) and TikTok (13.1%) .
Base: 1,211,014 stores with any detectable social profile (64.9% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
1,062,693 stores
800,121 stores
401,624 stores
307,660 stores
195,204 stores
172,228 stores
58,902 stores
53,842 stores
12,500 stores
6,769 stores
Visual Distribution
1,062,693 stores
800,121 stores
401,624 stores
307,660 stores
195,204 stores
172,228 stores
58,902 stores
53,842 stores
12,500 stores
6,769 stores