Apple Pay Payment Provider Usage Database
Explore 1.8m verified e-commerce stores accepting Apple Pay. Analyze payment adoption, merchant insights, and market opportunities.
Detected across 1.9m domains. 1.8m verified as active stores with physical delivery.
· · Next full refresh: May 2026
1.8m verified active stores out of 1.9m detected · 94.5% verification rate
E-commerce Platforms Distribution
Shopify leads with 99.0% of stores with physical delivery (1,728,143 stores) , followed by Shopify, Shopoe (0.1%) and Shopoe, Shopify (0.1%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
1,728,143 stores
2,271 stores
2,036 stores
1,981 stores
1,456 stores
1,379 stores
1,275 stores
1,267 stores
1,161 stores
911 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Shopify | 1728143 | 99.04% |
| Shopify, Shopoe | 2271 | 0.13% |
| Shopoe, Shopify | 2036 | 0.12% |
| Custom | 1981 | 0.11% |
| WooCommerce | 1456 | 0.08% |
| Shopify, Dropshipt | 1379 | 0.08% |
| Dropshipt, Shopify | 1275 | 0.07% |
| Shopify, Opus Cart | 1267 | 0.07% |
| Opus Cart, Shopify | 1161 | 0.07% |
| Anifit, Shopify | 911 | 0.05% |
| Shopify, Anifit | 904 | 0.05% |
| Shopify, Instasell | 610 | 0.03% |
| Instasell, Shopify | 562 | 0.03% |
| Shopify, Sellvio E-commerce Platform | 465 | 0.03% |
| Sellvio E-commerce Platform, Shopify | 447 | 0.03% |
All Stores Distribution
Shopify holds 99.1% share of all Apple Pay e-commerce stores (1,828,113) , with Shopify, Shopoe at 0.1% and Shopoe, Shopify at 0.1% (April 2026) .
Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.
Top 10 Platforms (All Stores)
1,828,113 stores
2,393 stores
2,173 stores
1,981 stores
1,650 stores
1,425 stores
1,318 stores
1,294 stores
1,185 stores
968 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| Shopify | 1828113 | 99.05% |
| Shopify, Shopoe | 2393 | 0.13% |
| Shopoe, Shopify | 2173 | 0.12% |
| Custom | 1981 | 0.11% |
| WooCommerce | 1650 | 0.09% |
| Shopify, Dropshipt | 1425 | 0.08% |
| Dropshipt, Shopify | 1318 | 0.07% |
| Shopify, Opus Cart | 1294 | 0.07% |
| Opus Cart, Shopify | 1185 | 0.06% |
| Anifit, Shopify | 968 | 0.05% |
| Shopify, Anifit | 945 | 0.05% |
| Shopify, Instasell | 653 | 0.04% |
| Instasell, Shopify | 588 | 0.03% |
| Shopify, Sellvio E-commerce Platform | 467 | 0.03% |
| Sellvio E-commerce Platform, Shopify | 450 | 0.02% |
Categories Distribution
Clothing & Accessories leads with 24.2% of all stores (363,751 stores) , followed by Health & Beauty (19.4%) and Sporting Goods & Outdoor Gear (9.6%) .
Base: 1,503,445 AI-verified stores with physical delivery and detected product categories (85.9% of all verified stores). Percentages show share of stores within each category.
Top 10 Categories
363,751 stores
291,394 stores
144,133 stores
137,905 stores
98,158 stores
87,223 stores
82,353 stores
71,974 stores
61,702 stores
34,481 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 363751 | 24.19% |
| Health & Beauty | 291394 | 19.38% |
| Sporting Goods & Outdoor Gear | 144133 | 9.59% |
| Food & Beverages | 137905 | 9.17% |
| Toys & Games | 98158 | 6.53% |
| Arts & Entertainment | 87223 | 5.80% |
| Jewelry & Watches | 82353 | 5.48% |
| Home & Garden | 71974 | 4.79% |
| Gifts & Special Occasions | 61702 | 4.10% |
| Electronics & Technology | 34481 | 2.29% |
| Furniture & Home Decor | 31517 | 2.10% |
| Vehicles & Parts | 29456 | 1.96% |
| Pets & Pet Supplies | 25356 | 1.69% |
| Tools & Hardware | 24294 | 1.62% |
| Business & Industrial | 19748 | 1.31% |
Shipping Carriers Distribution
UPS leads with 19.8% among AI-verified physical stores (19,991 stores) , followed by DHL (18.7%) and USPS (18.5%) .
Base: 69,750 AI-verified physical stores with detectable shipping carriers (3.8% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
19,991 stores
18,902 stores
18,711 stores
11,267 stores
6,900 stores
5,271 stores
4,125 stores
3,382 stores
2,515 stores
2,489 stores
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| UPS | 19991 | 19.77% |
| DHL | 18902 | 18.69% |
| USPS | 18711 | 18.51% |
| FedEx | 11267 | 11.14% |
| Royal Mail | 6900 | 6.82% |
| DPD | 5271 | 5.21% |
| Australia Post | 4125 | 4.08% |
| GLS | 3382 | 3.34% |
| Canada Post | 2515 | 2.49% |
| Colissimo | 2489 | 2.46% |
| Mondial Relay | 1907 | 1.89% |
| Hermes | 1627 | 1.61% |
| PostNL | 1618 | 1.60% |
| La Poste | 1419 | 1.40% |
| Deutsche Post | 987 | 0.98% |
Store Launch Timeline
Over the past 12 months, 440,999 new stores were launched in Apple Pay , with the highest activity in 2026-03 (57,233 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
57,233 stores launched
46,663 stores launched
51,311 stores launched
39,891 stores launched
37,880 stores launched
37,747 stores launched
34,370 stores launched
33,156 stores launched
31,327 stores launched
27,738 stores launched
29,076 stores launched
14,607 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-03 | 57233 | 12.98% |
| 2026-02 | 46663 | 10.58% |
| 2026-01 | 51311 | 11.64% |
| 2025-12 | 39891 | 9.05% |
| 2025-11 | 37880 | 8.59% |
| 2025-10 | 37747 | 8.56% |
| 2025-09 | 34370 | 7.79% |
| 2025-08 | 33156 | 7.52% |
| 2025-07 | 31327 | 7.10% |
| 2025-06 | 27738 | 6.29% |
| 2025-05 | 29076 | 6.59% |
| 2025-04 | 14607 | 3.31% |
Active Stores by Launch Year
Currently, 1,738,262 active stores in Apple Pay are tracked in our database , with the most stores launched in 2026 (155,505 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
155,505 active stores
368,295 active stores
214,547 active stores
156,656 active stores
120,713 active stores
123,572 active stores
116,170 active stores
70,895 active stores
71,877 active stores
58,668 active stores
30,348 active stores
27,182 active stores
28,590 active stores
35,396 active stores
19,664 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 155505 | 8.95% |
| 2025 | 368295 | 21.19% |
| 2024 | 214547 | 12.34% |
| 2023 | 156656 | 9.01% |
| 2022 | 120713 | 6.94% |
| 2021 | 123572 | 7.11% |
| 2020 | 116170 | 6.68% |
| 2019 | 70895 | 4.08% |
| 2018 | 71877 | 4.13% |
| 2017 | 58668 | 3.38% |
| 2016 | 30348 | 1.75% |
| 2015 | 27182 | 1.56% |
| 2014 | 28590 | 1.64% |
| 2013 | 35396 | 2.04% |
| 2012 | 19664 | 1.13% |
| 2011 | 21847 | 1.26% |
| 2010 | 15998 | 0.92% |
| 2009 | 14003 | 0.81% |
| 2008 | 11293 | 0.65% |
| 2007 | 10070 | 0.58% |
| 2006 | 7860 | 0.45% |
| 2005 | 7285 | 0.42% |
| 2004 | 10260 | 0.59% |
| 2003 | 7736 | 0.45% |
| 2002 | 6754 | 0.39% |
| 2001 | 7945 | 0.46% |
| 2000 | 5996 | 0.34% |
| 1999 | 5358 | 0.31% |
| 1998 | 3661 | 0.21% |
| 1997 | 2097 | 0.12% |
| 1996 | 1594 | 0.09% |
| 1995 | 427 | 0.02% |
Geographic Distribution
United States leads with 49.4% (805,522 AI-verified stores) , followed by United Kingdom (10.6%) and Australia (6.5%) .
Base: 1,629,572 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
805,522 AI-verified stores
172,271 AI-verified stores
105,293 AI-verified stores
97,843 AI-verified stores
82,963 AI-verified stores
75,897 AI-verified stores
43,125 AI-verified stores
41,071 AI-verified stores
38,975 AI-verified stores
30,287 AI-verified stores
Visual Distribution
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 805522 | 49.43% |
| United Kingdom | 172271 | 10.57% |
| Australia | 105293 | 6.46% |
| Canada | 97843 | 6.00% |
| Germany | 82963 | 5.09% |
| France | 75897 | 4.66% |
| Italy | 43125 | 2.65% |
| Netherlands | 41071 | 2.52% |
| Spain | 38975 | 2.39% |
| Japan | 30287 | 1.86% |
| Hong Kong | 19787 | 1.21% |
| New Zealand | 19366 | 1.19% |
| Sweden | 17156 | 1.05% |
| Switzerland | 15539 | 0.95% |
| Mexico | 12937 | 0.79% |
| Belgium | 11764 | 0.72% |
| Denmark | 10508 | 0.64% |
| Poland | 10251 | 0.63% |
| Ireland | 9585 | 0.59% |
| Singapore | 9432 | 0.58% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Shopify
Shopify - Furniture & Home Decor
Shopify - Clothing & Accessories
Shopify - Clothing & Accessories
Shopify - Clothing & Accessories
New Stores
Recently launched stores detected by ShopRank in the last full month.
Shopify - Clothing & Accessories
Shopify
Shopify - Health & Beauty
Shopify - Health & Beauty
Shopify - Food & Beverages
Data Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 1.9m | 100.00% |
| Emails | 381.2k | 20.59% |
| Phones | 181.2k | 9.79% |
| Ecommerce platform | 1.9m | 100.00% |
| Couriers | 69.8k | 3.77% |
| Payment Providers | 71.4k | 3.86% |
| Categories | 1.6m | 84.50% |
| Social Media | 1.2m | 65.06% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Monthly data refreshes
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Dedicated analyst support
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Apple Pay e-commerce landscape:
Analyze 1.8m verified e-commerce stores on Apple Pay - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across Apple Pay e-commerce.
- Size Your Addressable Market
-
Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Monthly data refreshes with historical tracking
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the Apple Pay e-commerce intelligence?
-
We track 1.8m verified Apple Pay e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.
- How is the data collected and how often is it updated?
-
We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Instagram leads with 34.6% among stores with at least one detectable social profile (1,055,734 stores) , followed by Facebook (26.1%) and TikTok (12.9%) .
Base: 1,204,467 stores with any detectable social profile (65.1% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
1,055,734 stores
798,461 stores
395,079 stores
304,687 stores
195,303 stores
175,388 stores
57,491 stores
52,638 stores
12,349 stores
6,830 stores
Visual Distribution