USPS Shipping Carrier Usage Database

Explore 289.2k e-commerce stores shipping with USPS. Discover logistics partnerships, geographic reach, and carrier adoption.

· · Next full refresh: December 2025

E-commerce Platforms Distribution

Shopify leads with 41.9% of stores with physical delivery (120,040 stores) , followed by WooCommerce (23.6%) and Custom (18.9%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Shopify 41.9%

120,040 stores

67,624 stores

Custom 18.9%

54,121 stores

15,268 stores

7,513 stores

5,848 stores

4,049 stores

3,710 stores

2,832 stores

2,488 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (November 2025)
E-commerce platforms distribution for stores with physical delivery in USPS
Platform Stores with Physical Delivery Percentage
Shopify 120040 41.89%
WooCommerce 67624 23.60%
Custom 54121 18.89%
Wix eCommerce 15268 5.33%
Squarespace Commerce 7513 2.62%
BigCommerce 5848 2.04%
Magento 4049 1.41%
ShopBase 3710 1.29%
GoDaddy Online Store 2832 0.99%
Big Cartel 2488 0.87%
OpenCart 795 0.28%
Lightspeed eCom 675 0.24%
PrestaShop 594 0.21%
Volusion 587 0.20%
nopCommerce 409 0.14%

All Stores Distribution

Shopify holds 40.4% share of all USPS e-commerce stores (125,136) , with WooCommerce at 24.9% and Custom at 17.5% (November 2025) .

Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.

Top 10 Platforms (All Stores)

Shopify 40.4%

125,136 stores

77,326 stores

Custom 17.5%

54,121 stores

19,548 stores

10,466 stores

6,308 stores

4,386 stores

3,832 stores

2,924 stores

2,721 stores

Visual Distribution

Distribution of top 10 platforms by all stores (November 2025)
E-commerce platforms distribution for all stores in USPS
Platform Total Stores Percentage
Shopify 125136 40.35%
WooCommerce 77326 24.93%
Custom 54121 17.45%
Wix eCommerce 19548 6.30%
Squarespace Commerce 10466 3.37%
BigCommerce 6308 2.03%
Magento 4386 1.41%
ShopBase 3832 1.24%
GoDaddy Online Store 2924 0.94%
Big Cartel 2721 0.88%
OpenCart 897 0.29%
Lightspeed eCom 688 0.22%
PrestaShop 648 0.21%
Volusion 633 0.20%
nopCommerce 491 0.16%

Categories Distribution

Clothing & Accessories leads with 29.3% of all stores (66,906 stores) , followed by Health & Beauty (17.8%) and Jewelry & Watches (8.4%) .

Top 10 Categories

Clothing & Accessories 29.3%

66,906 stores

Health & Beauty 17.8%

40,662 stores

Jewelry & Watches 8.4%

19,201 stores

Arts & Entertainment 6.7%

15,266 stores

Food & Beverages 5.4%

12,343 stores

Home & Garden 5.2%

11,956 stores

Electronics & Technology 5.0%

11,360 stores

Sporting Goods & Outdoor Gear 3.9%

8,893 stores

Vehicles & Parts 3.7%

8,356 stores

Gifts & Special Occasions 3.7%

8,343 stores

Visual Distribution

Distribution of top 10 USPS store categories (November 2025)
Distribution of categories in USPS e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 66906 29.32%
Health & Beauty 40662 17.82%
Jewelry & Watches 19201 8.41%
Arts & Entertainment 15266 6.69%
Food & Beverages 12343 5.41%
Home & Garden 11956 5.24%
Electronics & Technology 11360 4.98%
Sporting Goods & Outdoor Gear 8893 3.90%
Vehicles & Parts 8356 3.66%
Gifts & Special Occasions 8343 3.66%
Furniture & Home Decor 6699 2.94%
Pets & Pet Supplies 6250 2.74%
Toys & Games 4364 1.91%
Tools & Hardware 4291 1.88%
Books & Media 3329 1.46%

Payment Providers Distribution

PayPal leads with 28.6% among AI-verified physical stores (76,437 stores) , followed by American Express (19.4%) and MasterCard (15.2%) .

Base: 148,673 AI-verified physical stores with detectable payment providers (45.0% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 28.6%

76,437 stores

51,946 stores

40,619 stores

30,329 stores

18,941 stores

10,398 stores

VISA 2.8%

7,531 stores

Bolt 2.8%

7,365 stores

JCB 2.7%

7,274 stores

4,509 stores

Visual Distribution

Distribution of top 10 USPS payment providers (November 2025)
Distribution of payment providers in USPS e-commerce stores
Payment Provider Store Count Market Share
PayPal 76437 28.55%
American Express 51946 19.40%
MasterCard 40619 15.17%
Stripe Connect 30329 11.33%
Apple Pay 18941 7.07%
Google Pay 10398 3.88%
VISA 7531 2.81%
Bolt 7365 2.75%
JCB 7274 2.72%
Klarna 4509 1.68%
Paddle 3060 1.14%
Amazon Pay 2659 0.99%
Affirm 2582 0.96%
BitCoin 2379 0.89%
Sezzle 1695 0.63%

Store Launch Timeline

Over the past 12 months, 71,571 new stores were launched in USPS , with the highest activity in 2025-10 (7,259 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2025-10 10.1%

7,259 stores launched

2025-09 9.4%

6,708 stores launched

2025-08 12.8%

9,192 stores launched

2025-07 9.7%

6,967 stores launched

2025-06 10.2%

7,323 stores launched

2025-05 9.0%

6,430 stores launched

2025-04 8.6%

6,190 stores launched

2025-03 7.5%

5,364 stores launched

2025-02 6.0%

4,285 stores launched

2025-01 6.7%

4,793 stores launched

2024-12 6.7%

4,770 stores launched

2024-11 3.2%

2,290 stores launched

Monthly Trend

Monthly store launches in USPS (November 2025)
Monthly store launches in USPS over the past 12 months
Month Stores Launched Percentage
2025-10 7259 10.14%
2025-09 6708 9.37%
2025-08 9192 12.84%
2025-07 6967 9.73%
2025-06 7323 10.23%
2025-05 6430 8.98%
2025-04 6190 8.65%
2025-03 5364 7.49%
2025-02 4285 5.99%
2025-01 4793 6.70%
2024-12 4770 6.66%
2024-11 2290 3.20%

Active Stores by Launch Year

Currently, 286,078 active stores in USPS are tracked in our database , with the most stores launched in 2025 (64,640 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2025 22.6%

64,640 active stores

2024 9.8%

28,146 active stores

2023 5.9%

16,947 active stores

2022 5.4%

15,313 active stores

2021 6.8%

19,345 active stores

2020 7.1%

20,342 active stores

2019 4.8%

13,701 active stores

2018 4.8%

13,870 active stores

2017 4.0%

11,389 active stores

2016 2.5%

7,175 active stores

2015 2.4%

6,923 active stores

2014 2.6%

7,537 active stores

2013 3.1%

8,938 active stores

2012 1.9%

5,464 active stores

2011 2.2%

6,193 active stores

Distribution by Launch Year

Active stores in USPS by original launch year (November 2025)
Active stores in USPS by launch year
Launch Year Active Stores Percentage
2025 64640 22.60%
2024 28146 9.84%
2023 16947 5.92%
2022 15313 5.35%
2021 19345 6.76%
2020 20342 7.11%
2019 13701 4.79%
2018 13870 4.85%
2017 11389 3.98%
2016 7175 2.51%
2015 6923 2.42%
2014 7537 2.63%
2013 8938 3.12%
2012 5464 1.91%
2011 6193 2.16%
2010 4622 1.62%
2009 3991 1.40%
2008 3332 1.16%
2007 3056 1.07%
2006 2527 0.88%
2005 2494 0.87%
2004 3336 1.17%
2003 2726 0.95%
2002 2387 0.83%
2001 2697 0.94%
2000 2313 0.81%
1999 2452 0.86%
1998 1875 0.66%
1997 1167 0.41%
1996 925 0.32%
1995 255 0.09%

Social Media Usage

Instagram leads with 29.2% among stores with at least one detectable social profile (150,205 stores) , followed by Facebook (28.4%) and YouTube (10.1%) .

Base: 204,025 stores with any detectable social profile (61.8% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Instagram 29.2%

150,205 stores

Facebook 28.4%

146,016 stores

YouTube 10.1%

52,014 stores

Pinterest 10.1%

51,798 stores

Twitter 9.2%

47,179 stores

TikTok 6.9%

35,545 stores

X 3.2%

16,524 stores

LinkedIn 2.3%

11,823 stores

WhatsApp 0.4%

2,165 stores

Vimeo 0.2%

1,119 stores

Visual Distribution

Distribution of social media platforms in USPS (November 2025)
Distribution of social media platforms in USPS e-commerce stores
Social Platform Store Count Market Share
Instagram 150205 29.20%
Facebook 146016 28.39%
YouTube 52014 10.11%
Pinterest 51798 10.07%
Twitter 47179 9.17%
TikTok 35545 6.91%
X 16524 3.21%
LinkedIn 11823 2.30%
WhatsApp 2165 0.42%
Vimeo 1119 0.22%

Geographic Distribution

United States leads with 86.7% (199,640 AI-verified stores) , followed by Canada (2.5%) and United Kingdom (2.4%) .

Base: 230,316 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

199,640 AI-verified stores

5,827 AI-verified stores

5,576 AI-verified stores

China 1.6%

3,593 AI-verified stores

India 0.9%

2,055 AI-verified stores

1,794 AI-verified stores

1,641 AI-verified stores

1,415 AI-verified stores

1,305 AI-verified stores

1,042 AI-verified stores

Visual Distribution

Geographic distribution of stores using USPS (November 2025)
Geographic distribution of stores using USPS
Country AI-Verified Store Count Market Share
United States 199640 86.68%
Canada 5827 2.53%
United Kingdom 5576 2.42%
China 3593 1.56%
India 2055 0.89%
Hong Kong 1794 0.78%
Australia 1641 0.71%
France 1415 0.61%
Germany 1305 0.57%
South Africa 1042 0.45%
Brazil 957 0.42%
Italy 809 0.35%
Vietnam 774 0.34%
Netherlands 771 0.33%
Japan 653 0.28%
Mexico 603 0.26%
Spain 561 0.24%
Sweden 478 0.21%
Singapore 420 0.18%
Turkey 402 0.17%

Dataset Coverage

Field Rows count Coverage
Website 330.2k 100.00%
Emails 239.0k 72.38%
Phones 21.9k 6.64%
Ecommerce platform 314.0k 95.08%
Couriers 330.2k 100.00%
Payment Providers 148.7k 45.03%
Categories 254.0k 76.94%
Social Media 204.0k 61.79%

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Frequently Asked Questions

What data is included in the USPS E-commerce Database?

Our database covers over 289.2k USPS physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.

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We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.

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Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.

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Yes, you can purchase targeted segments tailored specifically to your business needs—by industry, platform, store size, and more. Contact us for details.

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