GoDaddy Online Store Market Share & Real Store Usage

Explore 57.0k verified e-commerce stores built on GoDaddy Online Store. Compare platform usage, available contact fields, PSP/carrier signals, and merchant-size segments.

Detected across 149.5k domains. 57.0k verified as active stores with physical delivery.

Verified stores
57.0k
active stores with physical delivery
Top country
United States
29,903 verified stores
Top payment signal
PayPal
2,354 stores detected
Top carrier signal
USPS
2,424 stores detected
Top category
Health & Beauty
11,313 verified stores

This is a public preview. Use the catalog, exports, or API for full account lists and CRM-ready fields.

· · Next full refresh: June 2026

57.0k verified active stores out of 149.5k detected · 38.1% verification rate

Categories Distribution

Health & Beauty stores with 24.8% of all stores (11,313 stores) , followed by Sporting Goods & Outdoor Gear (13.8%) and Food & Beverages (13.6%) .

Base: 45,548 AI-verified stores with physical delivery and detected product categories (79.9% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Health & Beauty 24.8%

11,313 stores

Sporting Goods & Outdoor Gear 13.8%

6,295 stores

Food & Beverages 13.6%

6,189 stores

Toys & Games 10.1%

4,602 stores

Clothing & Accessories 9.5%

4,334 stores

Gifts & Special Occasions 7.4%

3,351 stores

Arts & Entertainment 7.2%

3,283 stores

Home & Garden 3.1%

1,420 stores

Jewelry & Watches 2.1%

952 stores

Tools & Hardware 2.0%

924 stores

Visual Distribution

Distribution of top 10 GoDaddy Online Store store categories (May 2026)
Distribution of categories in GoDaddy Online Store e-commerce stores
Category Number of Stores Percentage
Health & Beauty 11313 24.84%
Sporting Goods & Outdoor Gear 6295 13.82%
Food & Beverages 6189 13.59%
Toys & Games 4602 10.10%
Clothing & Accessories 4334 9.52%
Gifts & Special Occasions 3351 7.36%
Arts & Entertainment 3283 7.21%
Home & Garden 1420 3.12%
Jewelry & Watches 952 2.09%
Tools & Hardware 924 2.03%

Payment Providers Distribution

PayPal stores with 44.5% among AI-verified physical stores (2,354 stores) , followed by American Express (14.6%) and Stripe Connect (11.8%) .

Base: 7,126 AI-verified physical stores with detectable payment providers (4.8% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 44.5%

2,354 stores

771 stores

626 stores

475 stores

379 stores

256 stores

Bolt 1.9%

101 stores

VISA 1.8%

94 stores

53 stores

41 stores

Visual Distribution

Distribution of top 10 GoDaddy Online Store payment providers (May 2026)
Distribution of payment providers in GoDaddy Online Store e-commerce stores
Payment Provider Store Count Market Share
PayPal 2354 44.47%
American Express 771 14.56%
Stripe Connect 626 11.82%
MasterCard 475 8.97%
Apple Pay 379 7.16%
Google Pay 256 4.84%
Bolt 101 1.91%
VISA 94 1.78%
Klarna 53 1.00%
Mercado Pago 41 0.77%

Shipping Carriers Distribution

USPS stores with 39.6% among AI-verified physical stores (2,424 stores) , followed by UPS (24.4%) and FedEx (12.6%) .

Base: 6,001 AI-verified physical stores with detectable shipping carriers (4.0% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

USPS 39.6%

2,424 stores

UPS 24.4%

1,490 stores

FedEx 12.6%

771 stores

517 stores

DHL 4.2%

258 stores

215 stores

142 stores

DPD 1.1%

67 stores

45 stores

Estes 0.7%

40 stores

Visual Distribution

Distribution of top 10 GoDaddy Online Store shipping carriers (May 2026)
Distribution of shipping carriers in GoDaddy Online Store e-commerce stores
Shipping Carrier Store Count Market Share
USPS 2424 39.64%
UPS 1490 24.37%
FedEx 771 12.61%
Royal Mail 517 8.45%
DHL 258 4.22%
Australia Post 215 3.52%
Canada Post 142 2.32%
DPD 67 1.10%
Hermes 45 0.74%
Estes 40 0.65%

Store Launch Timeline

Over the past 12 months, 9,071 new stores were launched in GoDaddy Online Store , with the highest activity in 2026-04 (548 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-04 6.0%

548 stores launched

2026-03 9.3%

847 stores launched

2026-02 8.0%

728 stores launched

2026-01 9.7%

882 stores launched

2025-12 10.0%

904 stores launched

2025-11 9.0%

813 stores launched

2025-10 8.5%

773 stores launched

2025-09 7.9%

720 stores launched

2025-08 9.4%

855 stores launched

2025-07 8.7%

789 stores launched

2025-06 8.6%

779 stores launched

2025-05 4.8%

433 stores launched

Monthly Trend

Monthly store launches in GoDaddy Online Store (May 2026)
Monthly store launches in GoDaddy Online Store over the past 12 months
Month Stores Launched Percentage
2026-04 548 6.04%
2026-03 847 9.34%
2026-02 728 8.03%
2026-01 882 9.72%
2025-12 904 9.97%
2025-11 813 8.96%
2025-10 773 8.52%
2025-09 720 7.94%
2025-08 855 9.43%
2025-07 789 8.70%
2025-06 779 8.59%
2025-05 433 4.77%

Active Stores by Launch Year

Currently, 56,980 active stores in GoDaddy Online Store are tracked in our database , with the most stores launched in 2026 (3,172 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 5.6%

3,172 active stores

2025 16.2%

9,247 active stores

2024 14.4%

8,194 active stores

2023 9.1%

5,194 active stores

2022 8.4%

4,809 active stores

2021 9.2%

5,225 active stores

2020 8.0%

4,585 active stores

2019 4.5%

2,568 active stores

2018 4.7%

2,679 active stores

2017 3.1%

1,746 active stores

2016 1.6%

903 active stores

2015 1.6%

940 active stores

2014 1.9%

1,057 active stores

2013 2.3%

1,294 active stores

2012 1.2%

700 active stores

Distribution by Launch Year

Active stores in GoDaddy Online Store by original launch year (May 2026)
Active stores in GoDaddy Online Store by launch year
Launch Year Active Stores Percentage
2026 3172 5.57%
2025 9247 16.23%
2024 8194 14.38%
2023 5194 9.12%
2022 4809 8.44%
2021 5225 9.17%
2020 4585 8.05%
2019 2568 4.51%
2018 2679 4.70%
2017 1746 3.06%
2016 903 1.58%
2015 940 1.65%
2014 1057 1.86%
2013 1294 2.27%
2012 700 1.23%

Social Media Usage

Facebook stores with 36.8% among stores with at least one detectable social profile (26,123 stores) , followed by Instagram (34.6%) and TikTok (8.9%) .

Base: 73,797 stores with any detectable social profile (49.3% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 36.8%

26,123 stores

Instagram 34.6%

24,549 stores

TikTok 8.9%

6,287 stores

YouTube 7.6%

5,360 stores

X 5.0%

3,546 stores

Pinterest 3.4%

2,421 stores

LinkedIn 2.4%

1,732 stores

Twitter 1.0%

727 stores

Twitch 0.2%

115 stores

Discord 0.1%

78 stores

Visual Distribution

Distribution of social media platforms in GoDaddy Online Store (May 2026)
Distribution of social media platforms in GoDaddy Online Store e-commerce stores
Social Platform Store Count Market Share
Facebook 26123 36.83%
Instagram 24549 34.61%
TikTok 6287 8.86%
YouTube 5360 7.56%
X 3546 5.00%
Pinterest 2421 3.41%
LinkedIn 1732 2.44%
Twitter 727 1.02%
Twitch 115 0.16%
Discord 78 0.11%

Geographic Distribution

United States stores with 70.4% (29,903 AI-verified stores) , followed by United Kingdom (8.1%) and Canada (5.5%) .

Base: 42,450 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

29,903 AI-verified stores

3,432 AI-verified stores

2,316 AI-verified stores

1,620 AI-verified stores

India 2.6%

1,123 AI-verified stores

1,112 AI-verified stores

Spain 0.9%

375 AI-verified stores

365 AI-verified stores

357 AI-verified stores

305 AI-verified stores

Visual Distribution

Geographic distribution of stores using GoDaddy Online Store (May 2026)
Geographic distribution of stores using GoDaddy Online Store
Country AI-Verified Store Count Market Share
United States 29903 70.44%
United Kingdom 3432 8.08%
Canada 2316 5.46%
Australia 1620 3.82%
India 1123 2.65%
Mexico 1112 2.62%
Spain 375 0.88%
Brazil 365 0.86%
Ecuador 357 0.84%
South Africa 305 0.72%

Data Coverage

Field Rows count Coverage
Website 149.5k 100.00%
Emails 111.7k 74.69%
Phones 12.8k 8.54%
Ecommerce platform 149.5k 100.00%
Couriers 6.0k 4.01%
Payment Providers 7.1k 4.76%
Categories 57.0k 38.13%
Social Media 73.8k 49.35%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

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Market Intelligence

Understand the GoDaddy Online Store e-commerce landscape:

Analyze 57.0k verified e-commerce stores on GoDaddy Online Store - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across GoDaddy Online Store e-commerce.

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Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the GoDaddy Online Store e-commerce intelligence?

We track 57.0k verified GoDaddy Online Store e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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