GoDaddy Online Store Market Share & Real Store Usage

Explore 53.2k verified e-commerce stores built on GoDaddy Online Store. Compare platform usage, available contact fields, PSP/carrier signals, and merchant-size segments.

Detected across 145.1k domains. 53.2k verified as active stores with physical delivery.

Verified stores
53.2k
active stores with physical delivery
Top country
United States
27,876 verified stores
Top payment signal
PayPal
2,202 stores detected
Top carrier signal
USPS
2,313 stores detected
Top category
Health & Beauty
10,487 verified stores

This is a public preview. Use the catalog, exports, or API for full account lists and CRM-ready fields.

· · Next full refresh: July 2026

53.2k verified active stores out of 145.1k detected · 36.6% verification rate

Categories Distribution

Health & Beauty stores with 24.6% of all stores (10,487 stores) , followed by Sporting Goods & Outdoor Gear (13.9%) and Food & Beverages (13.6%) .

Base: 42,594 AI-verified stores with physical delivery and detected product categories (80.1% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Health & Beauty 24.6%

10,487 stores

Sporting Goods & Outdoor Gear 13.9%

5,924 stores

Food & Beverages 13.6%

5,795 stores

Toys & Games 10.0%

4,255 stores

Clothing & Accessories 9.6%

4,083 stores

Gifts & Special Occasions 7.4%

3,138 stores

Arts & Entertainment 7.3%

3,093 stores

Home & Garden 3.1%

1,331 stores

Jewelry & Watches 2.1%

882 stores

Tools & Hardware 2.1%

879 stores

Visual Distribution

Distribution of top 10 GoDaddy Online Store store categories (June 2026)
Distribution of categories in GoDaddy Online Store e-commerce stores
Category Number of Stores Percentage
Health & Beauty 10487 24.62%
Sporting Goods & Outdoor Gear 5924 13.91%
Food & Beverages 5795 13.61%
Toys & Games 4255 9.99%
Clothing & Accessories 4083 9.59%
Gifts & Special Occasions 3138 7.37%
Arts & Entertainment 3093 7.26%
Home & Garden 1331 3.12%
Jewelry & Watches 882 2.07%
Tools & Hardware 879 2.06%

Payment Providers Distribution

PayPal stores with 44.0% among AI-verified physical stores (2,202 stores) , followed by American Express (14.6%) and Stripe Connect (11.9%) .

Base: 6,814 AI-verified physical stores with detectable payment providers (4.7% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 44.0%

2,202 stores

731 stores

593 stores

446 stores

359 stores

240 stores

Bolt 2.1%

104 stores

VISA 1.8%

88 stores

53 stores

42 stores

Visual Distribution

Distribution of top 10 GoDaddy Online Store payment providers (June 2026)
Distribution of payment providers in GoDaddy Online Store e-commerce stores
Payment Provider Store Count Market Share
PayPal 2202 44.05%
American Express 731 14.62%
Stripe Connect 593 11.86%
MasterCard 446 8.92%
Apple Pay 359 7.18%
Google Pay 240 4.80%
Bolt 104 2.08%
VISA 88 1.76%
Klarna 53 1.06%
Mercado Pago 42 0.84%

Shipping Carriers Distribution

USPS stores with 39.4% among AI-verified physical stores (2,313 stores) , followed by UPS (24.4%) and FedEx (12.7%) .

Base: 5,767 AI-verified physical stores with detectable shipping carriers (4.0% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

USPS 39.4%

2,313 stores

UPS 24.4%

1,432 stores

FedEx 12.7%

747 stores

492 stores

DHL 4.3%

250 stores

210 stores

141 stores

DPD 1.1%

66 stores

41 stores

38 stores

Visual Distribution

Distribution of top 10 GoDaddy Online Store shipping carriers (June 2026)
Distribution of shipping carriers in GoDaddy Online Store e-commerce stores
Shipping Carrier Store Count Market Share
USPS 2313 39.40%
UPS 1432 24.39%
FedEx 747 12.72%
Royal Mail 492 8.38%
DHL 250 4.26%
Australia Post 210 3.58%
Canada Post 141 2.40%
DPD 66 1.12%
Hermes 41 0.70%
Speedy 38 0.65%

Store Launch Timeline

Over the past 12 months, 8,242 new stores were launched in GoDaddy Online Store , with the highest activity in 2026-05 (860 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-05 10.4%

860 stores launched

2026-04 5.5%

456 stores launched

2026-03 8.5%

699 stores launched

2026-02 7.4%

614 stores launched

2026-01 9.6%

789 stores launched

2025-12 10.1%

835 stores launched

2025-11 9.2%

761 stores launched

2025-10 8.6%

709 stores launched

2025-09 8.1%

668 stores launched

2025-08 9.6%

793 stores launched

2025-07 9.0%

741 stores launched

2025-06 3.8%

317 stores launched

Monthly Trend

Monthly store launches in GoDaddy Online Store (June 2026)
Monthly store launches in GoDaddy Online Store over the past 12 months
Month Stores Launched Percentage
2026-05 860 10.43%
2026-04 456 5.53%
2026-03 699 8.48%
2026-02 614 7.45%
2026-01 789 9.57%
2025-12 835 10.13%
2025-11 761 9.23%
2025-10 709 8.60%
2025-09 668 8.10%
2025-08 793 9.62%
2025-07 741 8.99%
2025-06 317 3.85%

Active Stores by Launch Year

Currently, 53,128 active stores in GoDaddy Online Store are tracked in our database , with the most stores launched in 2026 (3,453 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 6.5%

3,453 active stores

2025 15.2%

8,086 active stores

2024 14.1%

7,467 active stores

2023 9.0%

4,807 active stores

2022 8.4%

4,458 active stores

2021 9.2%

4,883 active stores

2020 8.1%

4,323 active stores

2019 4.6%

2,446 active stores

2018 4.7%

2,519 active stores

2017 3.1%

1,646 active stores

2016 1.6%

848 active stores

2015 1.7%

891 active stores

2014 1.9%

983 active stores

2013 2.3%

1,225 active stores

2012 1.3%

679 active stores

Distribution by Launch Year

Active stores in GoDaddy Online Store by original launch year (June 2026)
Active stores in GoDaddy Online Store by launch year
Launch Year Active Stores Percentage
2026 3453 6.50%
2025 8086 15.22%
2024 7467 14.05%
2023 4807 9.05%
2022 4458 8.39%
2021 4883 9.19%
2020 4323 8.14%
2019 2446 4.60%
2018 2519 4.74%
2017 1646 3.10%
2016 848 1.60%
2015 891 1.68%
2014 983 1.85%
2013 1225 2.31%
2012 679 1.28%

Social Media Usage

Facebook stores with 36.9% among stores with at least one detectable social profile (24,378 stores) , followed by Instagram (34.5%) and TikTok (8.8%) .

Base: 69,081 stores with any detectable social profile (47.6% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 36.9%

24,378 stores

Instagram 34.5%

22,762 stores

TikTok 8.8%

5,814 stores

YouTube 7.6%

5,030 stores

X 5.0%

3,316 stores

Pinterest 3.4%

2,262 stores

LinkedIn 2.5%

1,619 stores

Twitter 1.0%

666 stores

Twitch 0.2%

109 stores

Discord 0.1%

68 stores

Visual Distribution

Distribution of social media platforms in GoDaddy Online Store (June 2026)
Distribution of social media platforms in GoDaddy Online Store e-commerce stores
Social Platform Store Count Market Share
Facebook 24378 36.92%
Instagram 22762 34.48%
TikTok 5814 8.81%
YouTube 5030 7.62%
X 3316 5.02%
Pinterest 2262 3.43%
LinkedIn 1619 2.45%
Twitter 666 1.01%
Twitch 109 0.17%
Discord 68 0.10%

Geographic Distribution

United States stores with 70.7% (27,876 AI-verified stores) , followed by United Kingdom (8.1%) and Canada (5.4%) .

Base: 39,444 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

27,876 AI-verified stores

3,189 AI-verified stores

2,130 AI-verified stores

1,506 AI-verified stores

1,022 AI-verified stores

India 2.4%

964 AI-verified stores

355 AI-verified stores

Spain 0.9%

354 AI-verified stores

329 AI-verified stores

292 AI-verified stores

Visual Distribution

Geographic distribution of stores using GoDaddy Online Store (June 2026)
Geographic distribution of stores using GoDaddy Online Store
Country AI-Verified Store Count Market Share
United States 27876 70.67%
United Kingdom 3189 8.08%
Canada 2130 5.40%
Australia 1506 3.82%
Mexico 1022 2.59%
India 964 2.44%
Ecuador 355 0.90%
Spain 354 0.90%
Brazil 329 0.83%
South Africa 292 0.74%

Data Coverage

Field Rows count Coverage
Website 145.1k 100.00%
Emails 106.1k 73.15%
Phones 11.7k 8.05%
Ecommerce platform 145.1k 100.00%
Couriers 5.8k 3.98%
Payment Providers 6.8k 4.70%
Categories 53.6k 36.94%
Social Media 69.1k 47.62%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

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Market Intelligence

Understand the GoDaddy Online Store e-commerce landscape:

Analyze 53.2k verified e-commerce stores on GoDaddy Online Store - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across GoDaddy Online Store e-commerce.

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Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the GoDaddy Online Store e-commerce intelligence?

We track 53.2k verified GoDaddy Online Store e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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