GoDaddy Online Store Market Share & Real Store Usage
Explore 53.2k verified e-commerce stores built on GoDaddy Online Store. Compare platform usage, available contact fields, PSP/carrier signals, and merchant-size segments.
Detected across 145.1k domains. 53.2k verified as active stores with physical delivery.
This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.
53.2k verified active stores out of 145.1k detected · 36.6% verification rate
Categories Distribution
Health & Beauty stores with 19.7% of all stores (10,487 stores) , followed by Sporting Goods & Outdoor Gear (11.1%) and Food & Beverages (10.9%) .
Base: 53,153 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.
Top 10 Categories
10,487 stores
5,924 stores
5,795 stores
4,255 stores
4,083 stores
3,138 stores
3,093 stores
1,331 stores
882 stores
879 stores
Visual Distribution
10,487 stores
5,924 stores
5,795 stores
4,255 stores
4,083 stores
3,138 stores
3,093 stores
1,331 stores
882 stores
879 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Health & Beauty | 10487 | 19.73% |
| Sporting Goods & Outdoor Gear | 5924 | 11.15% |
| Food & Beverages | 5795 | 10.90% |
| Toys & Games | 4255 | 8.01% |
| Clothing & Accessories | 4083 | 7.68% |
| Gifts & Special Occasions | 3138 | 5.90% |
| Arts & Entertainment | 3093 | 5.82% |
| Home & Garden | 1331 | 2.50% |
| Jewelry & Watches | 882 | 1.66% |
| Tools & Hardware | 879 | 1.65% |
Payment Providers Distribution
PayPal accounts for 45.3% of displayed detection occurrences (2,202 occurrences) , followed by American Express (15.0%) and Stripe Connect (12.2%) .
Base: 4,858 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from publicly accessible website content and technical signals. Detection does not confirm an active provider contract or availability at checkout.
Top 10 Payment Providers
2,202 occurrences
731 occurrences
593 occurrences
446 occurrences
359 occurrences
240 occurrences
104 occurrences
88 occurrences
53 occurrences
42 occurrences
Visual Distribution
2,202 occurrences
731 occurrences
593 occurrences
446 occurrences
359 occurrences
240 occurrences
104 occurrences
88 occurrences
53 occurrences
42 occurrences
| Payment Provider | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| PayPal | 2202 | 45.33% |
| American Express | 731 | 15.05% |
| Stripe Connect | 593 | 12.21% |
| MasterCard | 446 | 9.18% |
| Apple Pay | 359 | 7.39% |
| Google Pay | 240 | 4.94% |
| Bolt | 104 | 2.14% |
| VISA | 88 | 1.81% |
| Klarna | 53 | 1.09% |
| Mercado Pago | 42 | 0.86% |
Shipping Carriers Distribution
USPS accounts for 40.4% of displayed detection occurrences (2,313 occurrences) , followed by UPS (25.0%) and FedEx (13.0%) .
Base: 5,730 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from publicly accessible website content and technical signals. Detection does not confirm an active carrier contract or shipping destinations.
Top 10 Shipping Carriers
2,313 occurrences
1,432 occurrences
747 occurrences
492 occurrences
250 occurrences
210 occurrences
141 occurrences
66 occurrences
41 occurrences
38 occurrences
Visual Distribution
2,313 occurrences
1,432 occurrences
747 occurrences
492 occurrences
250 occurrences
210 occurrences
141 occurrences
66 occurrences
41 occurrences
38 occurrences
| Shipping Carrier | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| USPS | 2313 | 40.37% |
| UPS | 1432 | 24.99% |
| FedEx | 747 | 13.04% |
| Royal Mail | 492 | 8.59% |
| DHL | 250 | 4.36% |
| Australia Post | 210 | 3.66% |
| Canada Post | 141 | 2.46% |
| DPD | 66 | 1.15% |
| Hermes | 41 | 0.72% |
| Speedy | 38 | 0.66% |
Store Launch Timeline
Over the past 12 months, 8,242 new stores were launched in GoDaddy Online Store , with the highest activity in 2026-05 (860 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
860 stores launched
456 stores launched
699 stores launched
614 stores launched
789 stores launched
835 stores launched
761 stores launched
709 stores launched
668 stores launched
793 stores launched
741 stores launched
317 stores launched
Monthly Trend
10.4% of last 12 months
5.5% of last 12 months
8.5% of last 12 months
7.4% of last 12 months
9.6% of last 12 months
10.1% of last 12 months
9.2% of last 12 months
8.6% of last 12 months
8.1% of last 12 months
9.6% of last 12 months
9.0% of last 12 months
3.8% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-05 | 860 | 10.43% |
| 2026-04 | 456 | 5.53% |
| 2026-03 | 699 | 8.48% |
| 2026-02 | 614 | 7.45% |
| 2026-01 | 789 | 9.57% |
| 2025-12 | 835 | 10.13% |
| 2025-11 | 761 | 9.23% |
| 2025-10 | 709 | 8.60% |
| 2025-09 | 668 | 8.10% |
| 2025-08 | 793 | 9.62% |
| 2025-07 | 741 | 8.99% |
| 2025-06 | 317 | 3.85% |
Active Stores by Launch Year
Currently, 53,128 active stores in GoDaddy Online Store are tracked in our database , with the most stores launched in 2026 (3,453 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
3,453 active stores
8,086 active stores
7,467 active stores
4,807 active stores
4,458 active stores
4,883 active stores
4,323 active stores
2,446 active stores
2,519 active stores
1,646 active stores
848 active stores
891 active stores
983 active stores
1,225 active stores
679 active stores
Distribution by Launch Year
6.5% of tracked active stores
15.2% of tracked active stores
14.1% of tracked active stores
9.0% of tracked active stores
8.4% of tracked active stores
9.2% of tracked active stores
8.1% of tracked active stores
4.6% of tracked active stores
4.7% of tracked active stores
3.1% of tracked active stores
1.6% of tracked active stores
1.7% of tracked active stores
1.9% of tracked active stores
2.3% of tracked active stores
1.3% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 3453 | 6.50% |
| 2025 | 8086 | 15.22% |
| 2024 | 7467 | 14.05% |
| 2023 | 4807 | 9.05% |
| 2022 | 4458 | 8.39% |
| 2021 | 4883 | 9.19% |
| 2020 | 4323 | 8.14% |
| 2019 | 2446 | 4.60% |
| 2018 | 2519 | 4.74% |
| 2017 | 1646 | 3.10% |
| 2016 | 848 | 1.60% |
| 2015 | 891 | 1.68% |
| 2014 | 983 | 1.85% |
| 2013 | 1225 | 2.31% |
| 2012 | 679 | 1.28% |
Geographic Distribution
United States stores with 52.4% (27,876 active verified stores) , followed by United Kingdom (6.0%) and Canada (4.0%) .
Base: 53,153 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.
Top 10 Countries
27,876 active verified stores
3,189 active verified stores
2,130 active verified stores
1,506 active verified stores
1,022 active verified stores
964 active verified stores
355 active verified stores
354 active verified stores
329 active verified stores
292 active verified stores
Visual Distribution
27,876 active verified stores
3,189 active verified stores
2,130 active verified stores
1,506 active verified stores
1,022 active verified stores
964 active verified stores
355 active verified stores
354 active verified stores
329 active verified stores
292 active verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 27876 | 52.44% |
| United Kingdom | 3189 | 6.00% |
| Canada | 2130 | 4.01% |
| Australia | 1506 | 2.83% |
| Mexico | 1022 | 1.92% |
| India | 964 | 1.81% |
| Ecuador | 355 | 0.67% |
| Spain | 354 | 0.67% |
| Brazil | 329 | 0.62% |
| South Africa | 292 | 0.55% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
GoDaddy Online Store
GoDaddy Online Store
GoDaddy Online Store
GoDaddy Online Store
GoDaddy Online Store
New Stores
Recently launched stores detected by ShopRank in the last full month.
GoDaddy Online Store - Sporting Goods & Outdoor Gear
GoDaddy Online Store - Food & Beverages
GoDaddy Online Store - Furniture & Home Decor
GoDaddy Online Store - Clothing & Accessories
GoDaddy Online Store - Health & Beauty
Data Coverage
Coverage among all domains with this detected signal, including non-active profiles; not just active stores.
| Field | Rows count | Coverage |
|---|---|---|
| Website | 145.1k | 100.00% |
| Emails | 106.1k | 73.15% |
| Phones | 11.7k | 8.05% |
| Ecommerce platform | 145.1k | 100.00% |
| Couriers | 5.8k | 3.98% |
| Payment Providers | 6.8k | 4.70% |
| Categories | 53.6k | 36.94% |
| Social Media | 69.1k | 47.62% |
Coverage reflects detectability from publicly accessible website content and technical signals. A detected provider does not establish an active commercial relationship, and a missing signal does not establish absence. These counts are not confirmed transaction or shipment market shares.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Periodic index updates
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Direct support from the founder
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the GoDaddy Online Store e-commerce landscape:
Analyze 53.2k verified e-commerce stores on GoDaddy Online Store - technology adoption, market share, competitive positioning.
- Compare Market Segments
-
Compare the platform, technology, and category segments in this report. For changes over time, request a custom comparison of available snapshots.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Index updates; historical datasets by agreement
Use Cases
Use platform and technology segments for e-commerce SaaS prospecting.
- Competitive intelligence and market sizing
- Technology adoption analysis and custom snapshot comparisons
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the GoDaddy Online Store e-commerce intelligence?
-
We track 53.2k verified GoDaddy Online Store e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook accounts for 36.9% of displayed detection occurrences (24,378 occurrences) , followed by Instagram (34.5%) and TikTok (8.8%) .
Base: 66,024 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
24,378 occurrences
22,762 occurrences
5,814 occurrences
5,030 occurrences
3,316 occurrences
2,262 occurrences
1,619 occurrences
666 occurrences
109 occurrences
68 occurrences
Visual Distribution
24,378 occurrences
22,762 occurrences
5,814 occurrences
5,030 occurrences
3,316 occurrences
2,262 occurrences
1,619 occurrences
666 occurrences
109 occurrences
68 occurrences