VISA Payment Provider Usage Database
Explore 1.6m e-commerce stores accepting VISA. Analyze payment adoption, merchant insights, and market opportunities.
· · Next full refresh: February 2026
E-commerce Platforms Distribution
Shopify leads with 99.3% of stores with physical delivery (1,561,830 stores) , followed by Custom (0.2%) and WooCommerce (0.2%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
1,561,830 stores
3,628 stores
3,423 stores
2,246 stores
656 stores
633 stores
480 stores
97 stores
87 stores
53 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Shopify | 1561830 | 99.27% |
| Custom | 3628 | 0.23% |
| WooCommerce | 3423 | 0.22% |
| EasyStore | 2246 | 0.14% |
| Shopify, Zoorix | 656 | 0.04% |
| Zoorix, Shopify | 633 | 0.04% |
| OpenCart | 480 | 0.03% |
| Magento | 97 | 0.01% |
| PrestaShop | 87 | 0.01% |
| EC-CUBE | 53 | 0.00% |
| Shopify, TargetBay | 39 | 0.00% |
| Wix eCommerce | 36 | 0.00% |
| TargetBay, Shopify | 33 | 0.00% |
| Shopify, UpsellPlus | 33 | 0.00% |
| Shopify, BinderPOS | 32 | 0.00% |
All Stores Distribution
Shopify holds 99.3% share of all VISA e-commerce stores (1,686,895) , with Custom at 0.2% and WooCommerce at 0.2% (January 2026) .
Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.
Top 10 Platforms (All Stores)
1,686,895 stores
3,628 stores
3,932 stores
2,326 stores
685 stores
657 stores
530 stores
107 stores
93 stores
53 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| Shopify | 1686895 | 99.28% |
| Custom | 3628 | 0.21% |
| WooCommerce | 3932 | 0.23% |
| EasyStore | 2326 | 0.14% |
| Shopify, Zoorix | 685 | 0.04% |
| Zoorix, Shopify | 657 | 0.04% |
| OpenCart | 530 | 0.03% |
| Magento | 107 | 0.01% |
| PrestaShop | 93 | 0.01% |
| EC-CUBE | 53 | 0.00% |
| Shopify, TargetBay | 41 | 0.00% |
| Wix eCommerce | 46 | 0.00% |
| TargetBay, Shopify | 34 | 0.00% |
| Shopify, UpsellPlus | 34 | 0.00% |
| Shopify, BinderPOS | 32 | 0.00% |
Categories Distribution
Clothing & Accessories leads with 33.6% of all stores (372,315 stores) , followed by Health & Beauty (18.1%) and Jewelry & Watches (8.1%) .
Top 10 Categories
372,315 stores
200,340 stores
89,938 stores
81,634 stores
55,586 stores
46,930 stores
44,136 stores
38,867 stores
35,264 stores
34,775 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 372315 | 33.60% |
| Health & Beauty | 200340 | 18.08% |
| Jewelry & Watches | 89938 | 8.12% |
| Food & Beverages | 81634 | 7.37% |
| Home & Garden | 55586 | 5.02% |
| Electronics & Technology | 46930 | 4.23% |
| Arts & Entertainment | 44136 | 3.98% |
| Gifts & Special Occasions | 38867 | 3.51% |
| Furniture & Home Decor | 35264 | 3.18% |
| Pets & Pet Supplies | 34775 | 3.14% |
| Sporting Goods & Outdoor Gear | 33948 | 3.06% |
| Vehicles & Parts | 24044 | 2.17% |
| Toys & Games | 21814 | 1.97% |
| Baby & Toddler | 16685 | 1.51% |
| Tools & Hardware | 11884 | 1.07% |
Shipping Carriers Distribution
USPS leads with 20.6% among AI-verified physical stores (76,917 stores) , followed by UPS (18.8%) and DHL (17.1%) .
Base: 251,371 AI-verified physical stores with detectable shipping carriers (14.8% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
76,917 stores
70,159 stores
63,927 stores
41,449 stores
23,749 stores
18,881 stores
17,057 stores
11,658 stores
9,886 stores
9,032 stores
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| USPS | 76917 | 20.61% |
| UPS | 70159 | 18.80% |
| DHL | 63927 | 17.13% |
| FedEx | 41449 | 11.11% |
| Royal Mail | 23749 | 6.36% |
| DPD | 18881 | 5.06% |
| Australia Post | 17057 | 4.57% |
| GLS | 11658 | 3.12% |
| Canada Post | 9886 | 2.65% |
| Colissimo | 9032 | 2.42% |
| PostNL | 6525 | 1.75% |
| Correios | 6293 | 1.69% |
| Hermes | 6045 | 1.62% |
| La Poste | 5892 | 1.58% |
| Mondial Relay | 5729 | 1.54% |
Store Launch Timeline
Over the past 12 months, 503,468 new stores were launched in VISA , with the highest activity in 2025-12 (33,397 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
33,397 stores launched
35,672 stores launched
42,751 stores launched
47,178 stores launched
50,533 stores launched
54,095 stores launched
43,000 stores launched
49,641 stores launched
44,598 stores launched
46,529 stores launched
35,254 stores launched
20,820 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2025-12 | 33397 | 6.63% |
| 2025-11 | 35672 | 7.09% |
| 2025-10 | 42751 | 8.49% |
| 2025-09 | 47178 | 9.37% |
| 2025-08 | 50533 | 10.04% |
| 2025-07 | 54095 | 10.74% |
| 2025-06 | 43000 | 8.54% |
| 2025-05 | 49641 | 9.86% |
| 2025-04 | 44598 | 8.86% |
| 2025-03 | 46529 | 9.24% |
| 2025-02 | 35254 | 7.00% |
| 2025-01 | 20820 | 4.14% |
Active Stores by Launch Year
Currently, 1,562,140 active stores in VISA are tracked in our database , with the most stores launched in 2026 (168 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
168 active stores
513,689 active stores
214,565 active stores
147,285 active stores
107,659 active stores
111,363 active stores
102,181 active stores
57,916 active stores
56,364 active stores
40,555 active stores
22,156 active stores
19,736 active stores
21,442 active stores
28,584 active stores
14,478 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 168 | 0.01% |
| 2025 | 513689 | 32.88% |
| 2024 | 214565 | 13.74% |
| 2023 | 147285 | 9.43% |
| 2022 | 107659 | 6.89% |
| 2021 | 111363 | 7.13% |
| 2020 | 102181 | 6.54% |
| 2019 | 57916 | 3.71% |
| 2018 | 56364 | 3.61% |
| 2017 | 40555 | 2.60% |
| 2016 | 22156 | 1.42% |
| 2015 | 19736 | 1.26% |
| 2014 | 21442 | 1.37% |
| 2013 | 28584 | 1.83% |
| 2012 | 14478 | 0.93% |
| 2011 | 17677 | 1.13% |
| 2010 | 12080 | 0.77% |
| 2009 | 10369 | 0.66% |
| 2008 | 8550 | 0.55% |
| 2007 | 7721 | 0.49% |
| 2006 | 5722 | 0.37% |
| 2005 | 5289 | 0.34% |
| 2004 | 7946 | 0.51% |
| 2003 | 5648 | 0.36% |
| 2002 | 4850 | 0.31% |
| 2001 | 5943 | 0.38% |
| 2000 | 4072 | 0.26% |
| 1999 | 3466 | 0.22% |
| 1998 | 2285 | 0.15% |
| 1997 | 1251 | 0.08% |
| 1996 | 920 | 0.06% |
| 1995 | 210 | 0.01% |
Geographic Distribution
United States leads with 46.9% (670,176 AI-verified stores) , followed by United Kingdom (10.8%) and Australia (6.3%) .
Base: 1,428,053 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
670,176 AI-verified stores
153,889 AI-verified stores
89,634 AI-verified stores
83,943 AI-verified stores
74,806 AI-verified stores
64,012 AI-verified stores
42,075 AI-verified stores
39,627 AI-verified stores
36,689 AI-verified stores
23,677 AI-verified stores
Visual Distribution
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 670176 | 46.93% |
| United Kingdom | 153889 | 10.78% |
| Australia | 89634 | 6.28% |
| Canada | 83943 | 5.88% |
| France | 74806 | 5.24% |
| Germany | 64012 | 4.48% |
| Netherlands | 42075 | 2.95% |
| Italy | 39627 | 2.77% |
| Spain | 36689 | 2.57% |
| Japan | 23677 | 1.66% |
| Brazil | 20238 | 1.42% |
| Hong Kong | 19686 | 1.38% |
| Sweden | 18033 | 1.26% |
| India | 16627 | 1.16% |
| Mexico | 15596 | 1.09% |
| New Zealand | 15134 | 1.06% |
| Switzerland | 12919 | 0.90% |
| Belgium | 11304 | 0.79% |
| Poland | 10692 | 0.75% |
| Denmark | 9296 | 0.65% |
Featured Stores
Discover the strongest performers and newest entrants in VISA's e-commerce landscape.
Top Stores by GMV
Data will be available soon.
New Stores
Recently launched ecommerce sites detected by ShopRank in the last full month.
Shopify
Shopify
Shopify
Shopify
Shopify
Dataset Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 1.7m | 100.00% |
| Emails | 758.8k | 44.65% |
| Phones | 152.8k | 8.99% |
| Ecommerce platform | 1.7m | 100.00% |
| Couriers | 251.4k | 14.79% |
| Payment Providers | 244.0k | 14.36% |
| Categories | 1.2m | 70.43% |
| Social Media | 1.0m | 59.44% |
Starter Package
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Customized datasets tailored to your needs
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Maximize Your ROI
Use our detailed VISA E-commerce Database to:
Gain actionable insights into 1.6m physical stores in VISA.
- Identify High-Value Leads
-
Quickly find and contact the best decision-makers at VISA online stores.
- Conduct Competitive Analysis
-
Analyze your competitors' market share, product categories, and technology stacks.
- Direct Outreach
-
Access verified business contacts to accelerate your sales and marketing outreach.
Data Format & Delivery
Available Formats
- CSV
- Excel (XLS/XLSX)
- Text (TXT)
Delivery Methods
- Direct download
- Email delivery
- API access
Use Cases
- Lead Generation
- B2B Marketing
- Direct Marketing
- Email Marketing
- B2B Retargeting
- Market Research
Frequently Asked Questions
- What data is included in the VISA E-commerce Database?
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Our database covers over 1.6m VISA physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.
- How fresh is your data and how often is it updated?
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We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.
- Can I get a free sample before purchasing?
-
Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.
- Can I buy only selected segments of data?
-
Yes, you can purchase targeted segments tailored specifically to your business needs-by industry, platform, store size, and more. Contact us for details.
- How quickly can I access the full dataset after purchase?
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You'll receive immediate access upon payment completion. Our data can be downloaded directly or delivered via email or API.
- What licensing options are available?
-
We offer flexible licensing: one-time purchases, annual subscriptions, and customized enterprise plans. Reach out to discuss the best solution for your business.
Social Media Usage
Instagram leads with 35.4% among stores with at least one detectable social profile (866,079 stores) , followed by Facebook (26.4%) and TikTok (13.7%) .
Base: 1,010,310 stores with any detectable social profile (59.4% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
866,079 stores
647,028 stores
336,308 stores
222,434 stores
155,549 stores
125,688 stores
38,504 stores
37,387 stores
16,034 stores
4,947 stores
Visual Distribution