Japan E-commerce Database

Explore 161.5k verified e-commerce stores in the Japan. Instant access to technologies, contacts, platforms, and market dynamics.

Scanned from 300M+ domains. 219.2k with e-commerce signals. 161.5k verified as active stores.

· · Next full refresh: March 2026

E-commerce Platforms Distribution

Custom leads with 31.4% of stores with physical delivery (49,080 stores) , followed by Shopify (26.6%) and BASE (9.8%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 31.4%

49,080 stores

Shopify 26.6%

41,573 stores

BASE 9.8%

15,265 stores

14,609 stores

12,375 stores

7,977 stores

6,811 stores

5,238 stores

2,094 stores

1,521 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (February 2026)
E-commerce platforms distribution for stores with physical delivery in Japan
Platform Stores with Physical Delivery Percentage
Custom 49080 31.35%
Shopify 41573 26.56%
BASE 15265 9.75%
WooCommerce 14609 9.33%
EC-CUBE 12375 7.91%
Welcart 7977 5.10%
MakeShop 6811 4.35%
Wix eCommerce 5238 3.35%
Ochanoko 2094 1.34%
Raku-uru Cart 1521 0.97%

Categories Distribution

Food & Beverages leads with 24.5% of all stores (26,962 stores) , followed by Clothing & Accessories (23.6%) and Health & Beauty (14.9%) .

Base: 110,153 AI-verified stores with physical delivery and detected product categories (68.2% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Food & Beverages 24.5%

26,962 stores

Clothing & Accessories 23.6%

26,027 stores

Health & Beauty 14.9%

16,385 stores

Jewelry & Watches 6.0%

6,595 stores

Home & Garden 4.9%

5,394 stores

Electronics & Technology 4.9%

5,358 stores

Gifts & Special Occasions 3.9%

4,340 stores

Arts & Entertainment 3.6%

3,949 stores

Furniture & Home Decor 3.3%

3,582 stores

Sporting Goods & Outdoor Gear 2.6%

2,868 stores

Visual Distribution

Distribution of top 10 Japan store categories (February 2026)
Distribution of categories in Japan e-commerce stores
Category Number of Stores Percentage
Food & Beverages 26962 24.48%
Clothing & Accessories 26027 23.63%
Health & Beauty 16385 14.87%
Jewelry & Watches 6595 5.99%
Home & Garden 5394 4.90%
Electronics & Technology 5358 4.86%
Gifts & Special Occasions 4340 3.94%
Arts & Entertainment 3949 3.59%
Furniture & Home Decor 3582 3.25%
Sporting Goods & Outdoor Gear 2868 2.60%
Vehicles & Parts 2193 1.99%
Pets & Pet Supplies 1942 1.76%
Toys & Games 1917 1.74%
Collectibles & Hobbies 1542 1.40%
Tools & Hardware 1099 1.00%

Payment Providers Distribution

VISA leads with 25.0% among AI-verified physical stores (27,545 stores) , followed by JCB (23.9%) and PayPal (12.0%) .

Base: 49,418 AI-verified physical stores with detectable payment providers (30.6% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

VISA 25.0%

27,545 stores

JCB 23.9%

26,326 stores

PayPal 12.0%

13,277 stores

12,422 stores

8,253 stores

7,695 stores

5,529 stores

5,163 stores

1,981 stores

598 stores

Visual Distribution

Distribution of top 10 Japan payment providers (February 2026)
Distribution of payment providers in Japan e-commerce stores
Payment Provider Store Count Market Share
VISA 27545 24.98%
JCB 26326 23.87%
PayPal 13277 12.04%
Amazon Pay 12422 11.26%
MasterCard 8253 7.48%
American Express 7695 6.98%
Apple Pay 5529 5.01%
Google Pay 5163 4.68%
Stripe Connect 1981 1.80%
DinersClub 598 0.54%
AliPay 486 0.44%
Bolt 425 0.39%
UnionPay 338 0.31%
Klarna 129 0.12%
Paddle 117 0.11%

Shipping Carriers Distribution

DHL leads with 20.0% among AI-verified physical stores (1,960 stores) , followed by FedEx (13.6%) and Yamato Japan (13.5%) .

Base: 6,730 AI-verified physical stores with detectable shipping carriers (4.2% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

DHL 20.0%

1,960 stores

FedEx 13.6%

1,331 stores

1,330 stores

1,319 stores

UPS 13.0%

1,276 stores

USPS 6.8%

672 stores

508 stores

376 stores

315 stores

TNT 1.8%

172 stores

Visual Distribution

Distribution of top 10 Japan shipping carriers (February 2026)
Distribution of shipping carriers in Japan e-commerce stores
Shipping Carrier Store Count Market Share
DHL 1960 19.96%
FedEx 1331 13.55%
Yamato Japan 1330 13.54%
Japan Post 1319 13.43%
UPS 1276 12.99%
USPS 672 6.84%
Sagawa 508 5.17%
Hermes 376 3.83%
Speedy 315 3.21%
TNT 172 1.75%
ePacket 151 1.54%
JX 109 1.11%
GLS 107 1.09%
Royal Mail 97 0.99%
DPD 97 0.99%

Store Launch Timeline

Over the past 12 months, 22,528 new stores were launched in Japan , with the highest activity in 2026-01 (2,492 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-01 11.1%

2,492 stores launched

2025-12 12.4%

2,784 stores launched

2025-11 9.0%

2,022 stores launched

2025-10 8.9%

2,005 stores launched

2025-09 7.3%

1,640 stores launched

2025-08 7.6%

1,702 stores launched

2025-07 8.3%

1,881 stores launched

2025-06 8.3%

1,875 stores launched

2025-05 7.9%

1,771 stores launched

2025-04 7.3%

1,654 stores launched

2025-03 7.6%

1,702 stores launched

2025-02 4.4%

1,000 stores launched

Monthly Trend

Monthly store launches in Japan (February 2026)
Monthly store launches in Japan over the past 12 months
Month Stores Launched Percentage
2026-01 2492 11.06%
2025-12 2784 12.36%
2025-11 2022 8.98%
2025-10 2005 8.90%
2025-09 1640 7.28%
2025-08 1702 7.56%
2025-07 1881 8.35%
2025-06 1875 8.32%
2025-05 1771 7.86%
2025-04 1654 7.34%
2025-03 1702 7.56%
2025-02 1000 4.44%

Active Stores by Launch Year

Currently, 157,040 active stores in Japan are tracked in our database , with the most stores launched in 2026 (2,496 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 1.6%

2,496 active stores

2025 13.8%

21,667 active stores

2024 9.8%

15,461 active stores

2023 9.0%

14,157 active stores

2022 9.1%

14,360 active stores

2021 10.4%

16,355 active stores

2020 9.1%

14,236 active stores

2019 4.6%

7,296 active stores

2018 4.4%

6,846 active stores

2017 3.5%

5,497 active stores

2016 2.3%

3,663 active stores

2015 2.2%

3,515 active stores

2014 2.0%

3,106 active stores

2013 2.4%

3,746 active stores

2012 1.7%

2,615 active stores

Distribution by Launch Year

Active stores in Japan by original launch year (February 2026)
Active stores in Japan by launch year
Launch Year Active Stores Percentage
2026 2496 1.59%
2025 21667 13.80%
2024 15461 9.85%
2023 14157 9.01%
2022 14360 9.14%
2021 16355 10.41%
2020 14236 9.07%
2019 7296 4.65%
2018 6846 4.36%
2017 5497 3.50%
2016 3663 2.33%
2015 3515 2.24%
2014 3106 1.98%
2013 3746 2.39%
2012 2615 1.67%
2011 2476 1.58%
2010 2663 1.70%
2009 2492 1.59%
2008 2068 1.32%
2007 2096 1.33%
2006 1607 1.02%
2005 1518 0.97%
2004 1493 0.95%
2003 1268 0.81%
2002 1043 0.66%
2001 1483 0.94%
2000 1164 0.74%
1999 341 0.22%
1998 189 0.12%
1997 73 0.05%
1996 45 0.03%
1995 5 0.00%

Social Media Usage

Instagram leads with 37.7% among stores with at least one detectable social profile (78,638 stores) , followed by Facebook (25.1%) and Twitter (13.6%) .

Base: 93,566 stores with any detectable social profile (58.0% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Instagram 37.7%

78,638 stores

Facebook 25.1%

52,509 stores

Twitter 13.6%

28,464 stores

YouTube 9.8%

20,536 stores

X 8.0%

16,666 stores

TikTok 3.1%

6,552 stores

Pinterest 1.6%

3,271 stores

LinkedIn 0.7%

1,447 stores

WhatsApp 0.2%

492 stores

Vimeo 0.1%

233 stores

Visual Distribution

Distribution of social media platforms in Japan (February 2026)
Distribution of social media platforms in Japan e-commerce stores
Social Platform Store Count Market Share
Instagram 78638 37.66%
Facebook 52509 25.15%
Twitter 28464 13.63%
YouTube 20536 9.83%
X 16666 7.98%
TikTok 6552 3.14%
Pinterest 3271 1.57%
LinkedIn 1447 0.69%
WhatsApp 492 0.24%
Vimeo 233 0.11%

Dataset Coverage

Field Rows count Coverage
Website 161.5k 100.00%
Emails 70.1k 43.44%
Phones 23.3k 14.41%
Ecommerce platform 161.5k 100.00%
Couriers 6.7k 4.17%
Payment Providers 49.4k 30.61%
Categories 113.0k 70.01%
Social Media 93.6k 57.95%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

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Data Format & Delivery

Available Formats

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Delivery Methods

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Use Cases

  • Lead Generation
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Frequently Asked Questions

What data is included in the Japan E-commerce Database?

Our database covers over 161.5k verified Japan e-commerce stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.

How fresh is your data and how often is it updated?

We update our database monthly, using web crawling, AI classification, and public data analysis. This ensures you always receive the most accurate, relevant, and actionable data.

Can I get a free sample before purchasing?

Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.

Can I buy only selected segments of data?

Yes, you can purchase targeted segments tailored specifically to your business needs-by industry, platform, store size, and more. Contact us for details.

How quickly can I access the full dataset after purchase?

You'll receive immediate access upon payment completion. Our data can be downloaded directly or delivered via email or API.

What licensing options are available?

We offer flexible licensing: one-time purchases, annual subscriptions, and customized enterprise plans. Reach out to discuss the best solution for your business.

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