Japan E-commerce Database
Explore 163.7k verified e-commerce stores in the Japan. Instant access to technologies, contacts, platforms, and market dynamics.
Scanned from 300M+ domains. 218.2k with e-commerce signals. 163.7k verified as active stores.
· · Next full refresh: April 2026
E-commerce Platforms Distribution
Custom leads with 33.3% of stores with physical delivery (52,952 stores) , followed by Shopify (25.1%) and BASE (10.0%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
52,952 stores
39,973 stores
15,845 stores
15,204 stores
11,718 stores
7,756 stores
6,723 stores
5,223 stores
2,051 stores
1,499 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Custom | 52952 | 33.31% |
| Shopify | 39973 | 25.15% |
| BASE | 15845 | 9.97% |
| WooCommerce | 15204 | 9.57% |
| EC-CUBE | 11718 | 7.37% |
| Welcart | 7756 | 4.88% |
| MakeShop | 6723 | 4.23% |
| Wix eCommerce | 5223 | 3.29% |
| Ochanoko | 2051 | 1.29% |
| Raku-uru Cart | 1499 | 0.94% |
All Stores Distribution
Custom holds 25.8% share of all Japan e-commerce stores (52,952) , with Shopify at 20.4% and BASE at 8.8% (March 2026) .
Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.
Top 10 Platforms (All Stores)
52,952 stores
41,833 stores
18,150 stores
31,142 stores
12,781 stores
12,119 stores
7,228 stores
25,174 stores
2,199 stores
1,574 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| Custom | 52952 | 25.81% |
| Shopify | 41833 | 20.39% |
| BASE | 18150 | 8.85% |
| WooCommerce | 31142 | 15.18% |
| EC-CUBE | 12781 | 6.23% |
| Welcart | 12119 | 5.91% |
| MakeShop | 7228 | 3.52% |
| Wix eCommerce | 25174 | 12.27% |
| Ochanoko | 2199 | 1.07% |
| Raku-uru Cart | 1574 | 0.77% |
Categories Distribution
Food & Beverages leads with 24.2% of all stores (26,826 stores) , followed by Clothing & Accessories (24.0%) and Health & Beauty (14.7%) .
Base: 110,764 AI-verified stores with physical delivery and detected product categories (67.7% of all verified stores). Percentages show share of stores within each category.
Top 10 Categories
26,826 stores
26,601 stores
16,322 stores
6,758 stores
5,542 stores
5,396 stores
4,331 stores
4,056 stores
3,691 stores
2,819 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Food & Beverages | 26826 | 24.22% |
| Clothing & Accessories | 26601 | 24.02% |
| Health & Beauty | 16322 | 14.74% |
| Jewelry & Watches | 6758 | 6.10% |
| Electronics & Technology | 5542 | 5.00% |
| Home & Garden | 5396 | 4.87% |
| Gifts & Special Occasions | 4331 | 3.91% |
| Arts & Entertainment | 4056 | 3.66% |
| Furniture & Home Decor | 3691 | 3.33% |
| Sporting Goods & Outdoor Gear | 2819 | 2.55% |
| Vehicles & Parts | 2133 | 1.93% |
| Pets & Pet Supplies | 1912 | 1.73% |
| Toys & Games | 1832 | 1.65% |
| Collectibles & Hobbies | 1487 | 1.34% |
| Tools & Hardware | 1058 | 0.96% |
Payment Providers Distribution
VISA leads with 24.8% among AI-verified physical stores (28,187 stores) , followed by JCB (23.9%) and Amazon Pay (12.2%) .
Base: 49,417 AI-verified physical stores with detectable payment providers (30.2% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
28,187 stores
27,130 stores
13,798 stores
11,725 stores
8,673 stores
8,436 stores
5,779 stores
5,380 stores
2,174 stores
556 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| VISA | 28187 | 24.85% |
| JCB | 27130 | 23.92% |
| Amazon Pay | 13798 | 12.16% |
| PayPal | 11725 | 10.34% |
| MasterCard | 8673 | 7.65% |
| American Express | 8436 | 7.44% |
| Apple Pay | 5779 | 5.09% |
| Google Pay | 5380 | 4.74% |
| Stripe Connect | 2174 | 1.92% |
| AliPay | 556 | 0.49% |
| DinersClub | 551 | 0.49% |
| UnionPay | 415 | 0.37% |
| Bolt | 376 | 0.33% |
| Klarna | 135 | 0.12% |
| BitCoin | 114 | 0.10% |
Shipping Carriers Distribution
DHL leads with 20.2% among AI-verified physical stores (2,158 stores) , followed by FedEx (13.7%) and Japan Post (13.6%) .
Base: 7,160 AI-verified physical stores with detectable shipping carriers (4.4% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
2,158 stores
1,470 stores
1,457 stores
1,427 stores
1,385 stores
687 stores
590 stores
365 stores
342 stores
187 stores
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| DHL | 2158 | 20.19% |
| FedEx | 1470 | 13.75% |
| Japan Post | 1457 | 13.63% |
| UPS | 1427 | 13.35% |
| Yamato Japan | 1385 | 12.95% |
| USPS | 687 | 6.43% |
| Sagawa | 590 | 5.52% |
| Speedy | 365 | 3.41% |
| Hermes | 342 | 3.20% |
| ePacket | 187 | 1.75% |
| TNT | 163 | 1.52% |
| GLS | 120 | 1.12% |
| JX | 119 | 1.11% |
| Royal Mail | 113 | 1.06% |
| DPD | 108 | 1.01% |
Store Launch Timeline
Over the past 12 months, 21,611 new stores were launched in Japan , with the highest activity in 2026-02 (2,186 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
2,186 stores launched
2,058 stores launched
2,497 stores launched
1,862 stores launched
2,046 stores launched
1,633 stores launched
1,637 stores launched
1,699 stores launched
1,692 stores launched
1,495 stores launched
1,507 stores launched
1,299 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-02 | 2186 | 10.12% |
| 2026-01 | 2058 | 9.52% |
| 2025-12 | 2497 | 11.55% |
| 2025-11 | 1862 | 8.62% |
| 2025-10 | 2046 | 9.47% |
| 2025-09 | 1633 | 7.56% |
| 2025-08 | 1637 | 7.57% |
| 2025-07 | 1699 | 7.86% |
| 2025-06 | 1692 | 7.83% |
| 2025-05 | 1495 | 6.92% |
| 2025-04 | 1507 | 6.97% |
| 2025-03 | 1299 | 6.01% |
Active Stores by Launch Year
Currently, 159,380 active stores in Japan are tracked in our database , with the most stores launched in 2026 (4,263 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
4,263 active stores
19,945 active stores
15,902 active stores
14,169 active stores
14,457 active stores
16,452 active stores
14,437 active stores
7,531 active stores
7,204 active stores
5,700 active stores
3,790 active stores
3,612 active stores
3,186 active stores
3,814 active stores
2,654 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 4263 | 2.67% |
| 2025 | 19945 | 12.51% |
| 2024 | 15902 | 9.98% |
| 2023 | 14169 | 8.89% |
| 2022 | 14457 | 9.07% |
| 2021 | 16452 | 10.32% |
| 2020 | 14437 | 9.06% |
| 2019 | 7531 | 4.73% |
| 2018 | 7204 | 4.52% |
| 2017 | 5700 | 3.58% |
| 2016 | 3790 | 2.38% |
| 2015 | 3612 | 2.27% |
| 2014 | 3186 | 2.00% |
| 2013 | 3814 | 2.39% |
| 2012 | 2654 | 1.67% |
| 2011 | 2521 | 1.58% |
| 2010 | 2662 | 1.67% |
| 2009 | 2524 | 1.58% |
| 2008 | 2097 | 1.32% |
| 2007 | 2132 | 1.34% |
| 2006 | 1671 | 1.05% |
| 2005 | 1540 | 0.97% |
| 2004 | 1504 | 0.94% |
| 2003 | 1265 | 0.79% |
| 2002 | 1056 | 0.66% |
| 2001 | 1473 | 0.92% |
| 2000 | 1173 | 0.74% |
| 1999 | 328 | 0.21% |
| 1998 | 186 | 0.12% |
| 1997 | 76 | 0.05% |
| 1996 | 48 | 0.03% |
| 1995 | 8 | 0.01% |
Featured Stores
A selection of notable and recently launched stores in this segment.
New Stores
Recently launched stores detected by ShopRank in the last full month.
Shopify - Clothing & Accessories
Custom
Custom - Home & Garden
WooCommerce - Clothing & Accessories
Shopify
Data Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 163.7k | 100.00% |
| Emails | 71.6k | 43.76% |
| Phones | 22.6k | 13.79% |
| Ecommerce platform | 163.7k | 100.00% |
| Couriers | 7.2k | 4.37% |
| Payment Providers | 49.4k | 30.19% |
| Categories | 113.6k | 69.40% |
| Social Media | 96.2k | 58.79% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Monthly data refreshes
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Dedicated analyst support
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Japan e-commerce landscape:
Analyze 163.7k verified e-commerce stores in Japan - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across Japan e-commerce.
- Size Your Addressable Market
-
Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.
- Monitor Adoption Trends
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Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Monthly data refreshes with historical tracking
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Explore Other Markets
Frequently Asked Questions
- What data is included in the Japan e-commerce intelligence?
-
We track 163.7k verified Japan e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.
- How is the data collected and how often is it updated?
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We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.
- How do I access the data?
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Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.
- Do you offer enterprise or custom licensing?
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Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Instagram leads with 38.0% among stores with at least one detectable social profile (81,224 stores) , followed by Facebook (24.9%) and Twitter (13.5%) .
Base: 96,224 stores with any detectable social profile (58.8% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
81,224 stores
53,234 stores
28,769 stores
21,146 stores
17,384 stores
6,648 stores
3,303 stores
1,477 stores
453 stores
238 stores
Visual Distribution