Japan E-commerce Database
Explore 174.8k verified e-commerce stores in the Japan. Instant access to technologies, contacts, platforms, and market dynamics.
Scanned from 300M+ domains. 245.4k with e-commerce signals. 174.8k verified as active stores.
· · Next full refresh: May 2026
E-commerce Platforms Distribution
Custom leads with 38.0% of stores with physical delivery (63,126 stores) , followed by Shopify (23.6%) and BASE (9.4%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
63,126 stores
39,241 stores
15,701 stores
14,559 stores
11,352 stores
7,240 stores
6,695 stores
4,970 stores
1,887 stores
1,519 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Custom | 63126 | 37.96% |
| Shopify | 39241 | 23.60% |
| BASE | 15701 | 9.44% |
| WooCommerce | 14559 | 8.76% |
| EC-CUBE | 11352 | 6.83% |
| Welcart | 7240 | 4.35% |
| MakeShop | 6695 | 4.03% |
| Wix eCommerce | 4970 | 2.99% |
| Ochanoko | 1887 | 1.13% |
| Cafe24 | 1519 | 0.91% |
All Stores Distribution
Custom holds 29.5% share of all Japan e-commerce stores (63,126) , with Shopify at 19.5% and BASE at 8.4% (April 2026) .
Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.
Top 10 Platforms (All Stores)
63,126 stores
41,578 stores
17,960 stores
30,722 stores
12,722 stores
11,960 stores
7,087 stores
24,770 stores
2,039 stores
1,668 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| Custom | 63126 | 29.55% |
| Shopify | 41578 | 19.46% |
| BASE | 17960 | 8.41% |
| WooCommerce | 30722 | 14.38% |
| EC-CUBE | 12722 | 5.96% |
| Welcart | 11960 | 5.60% |
| MakeShop | 7087 | 3.32% |
| Wix eCommerce | 24770 | 11.59% |
| Ochanoko | 2039 | 0.95% |
| Cafe24 | 1668 | 0.78% |
Categories Distribution
Food & Beverages leads with 27.9% of all stores (36,649 stores) , followed by Clothing & Accessories (15.5%) and Health & Beauty (10.4%) .
Base: 131,398 AI-verified stores with physical delivery and detected product categories (75.1% of all verified stores). Percentages show share of stores within each category.
Top 10 Categories
36,649 stores
20,406 stores
13,670 stores
9,180 stores
8,750 stores
8,650 stores
6,071 stores
5,628 stores
4,695 stores
4,611 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Food & Beverages | 36649 | 27.89% |
| Clothing & Accessories | 20406 | 15.53% |
| Health & Beauty | 13670 | 10.40% |
| Sporting Goods & Outdoor Gear | 9180 | 6.99% |
| Arts & Entertainment | 8750 | 6.66% |
| Toys & Games | 8650 | 6.58% |
| Jewelry & Watches | 6071 | 4.62% |
| Home & Garden | 5628 | 4.28% |
| Electronics & Technology | 4695 | 3.57% |
| Business & Industrial | 4611 | 3.51% |
| Gifts & Special Occasions | 4096 | 3.12% |
| Vehicles & Parts | 2761 | 2.10% |
| Furniture & Home Decor | 2496 | 1.90% |
| Tools & Hardware | 2004 | 1.53% |
| Pets & Pet Supplies | 1731 | 1.32% |
Payment Providers Distribution
VISA leads with 25.9% among AI-verified physical stores (23,979 stores) , followed by JCB (24.7%) and Amazon Pay (14.5%) .
Base: 45,137 AI-verified physical stores with detectable payment providers (25.8% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
23,979 stores
22,896 stores
13,416 stores
12,671 stores
7,156 stores
5,576 stores
1,949 stores
1,804 stores
1,443 stores
547 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| VISA | 23979 | 25.86% |
| JCB | 22896 | 24.69% |
| Amazon Pay | 13416 | 14.47% |
| PayPal | 12671 | 13.66% |
| MasterCard | 7156 | 7.72% |
| American Express | 5576 | 6.01% |
| Stripe Connect | 1949 | 2.10% |
| Apple Pay | 1804 | 1.95% |
| Google Pay | 1443 | 1.56% |
| DinersClub | 547 | 0.59% |
| AliPay | 388 | 0.42% |
| UnionPay | 350 | 0.38% |
| Bolt | 331 | 0.36% |
| Klarna | 129 | 0.14% |
| BitCoin | 105 | 0.11% |
Shipping Carriers Distribution
DHL leads with 20.1% among AI-verified physical stores (1,393 stores) , followed by UPS (16.1%) and FedEx (14.0%) .
Base: 4,966 AI-verified physical stores with detectable shipping carriers (2.8% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
1,393 stores
1,117 stores
968 stores
754 stores
709 stores
632 stores
307 stores
288 stores
135 stores
117 stores
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| DHL | 1393 | 20.12% |
| UPS | 1117 | 16.14% |
| FedEx | 968 | 13.98% |
| Japan Post | 754 | 10.89% |
| Yamato Japan | 709 | 10.24% |
| USPS | 632 | 9.13% |
| Hermes | 307 | 4.44% |
| Sagawa | 288 | 4.16% |
| TNT | 135 | 1.95% |
| Speedy | 117 | 1.69% |
| GLS | 116 | 1.68% |
| ePacket | 106 | 1.53% |
| Royal Mail | 95 | 1.37% |
| JX | 93 | 1.34% |
| DPD | 92 | 1.33% |
Store Launch Timeline
Over the past 12 months, 21,677 new stores were launched in Japan , with the highest activity in 2026-03 (3,189 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
3,189 stores launched
1,644 stores launched
1,623 stores launched
2,366 stores launched
1,818 stores launched
1,902 stores launched
1,675 stores launched
1,623 stores launched
1,759 stores launched
1,752 stores launched
1,535 stores launched
791 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-03 | 3189 | 14.71% |
| 2026-02 | 1644 | 7.58% |
| 2026-01 | 1623 | 7.49% |
| 2025-12 | 2366 | 10.91% |
| 2025-11 | 1818 | 8.39% |
| 2025-10 | 1902 | 8.77% |
| 2025-09 | 1675 | 7.73% |
| 2025-08 | 1623 | 7.49% |
| 2025-07 | 1759 | 8.11% |
| 2025-06 | 1752 | 8.08% |
| 2025-05 | 1535 | 7.08% |
| 2025-04 | 791 | 3.65% |
Active Stores by Launch Year
Currently, 169,923 active stores in Japan are tracked in our database , with the most stores launched in 2026 (6,548 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
6,548 active stores
19,764 active stores
15,973 active stores
14,465 active stores
14,944 active stores
17,167 active stores
15,467 active stores
8,140 active stores
7,935 active stores
6,093 active stores
4,136 active stores
3,985 active stores
3,433 active stores
4,156 active stores
2,851 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 6548 | 3.85% |
| 2025 | 19764 | 11.63% |
| 2024 | 15973 | 9.40% |
| 2023 | 14465 | 8.51% |
| 2022 | 14944 | 8.79% |
| 2021 | 17167 | 10.10% |
| 2020 | 15467 | 9.10% |
| 2019 | 8140 | 4.79% |
| 2018 | 7935 | 4.67% |
| 2017 | 6093 | 3.59% |
| 2016 | 4136 | 2.43% |
| 2015 | 3985 | 2.35% |
| 2014 | 3433 | 2.02% |
| 2013 | 4156 | 2.45% |
| 2012 | 2851 | 1.68% |
| 2011 | 2769 | 1.63% |
| 2010 | 2925 | 1.72% |
| 2009 | 2794 | 1.64% |
| 2008 | 2381 | 1.40% |
| 2007 | 2392 | 1.41% |
| 2006 | 1871 | 1.10% |
| 2005 | 1741 | 1.02% |
| 2004 | 1681 | 0.99% |
| 2003 | 1409 | 0.83% |
| 2002 | 1182 | 0.70% |
| 2001 | 1673 | 0.98% |
| 2000 | 1345 | 0.79% |
| 1999 | 363 | 0.21% |
| 1998 | 204 | 0.12% |
| 1997 | 77 | 0.05% |
| 1996 | 52 | 0.03% |
| 1995 | 7 | 0.00% |
Featured Stores
A selection of notable and recently launched stores in this segment.
New Stores
Recently launched stores detected by ShopRank in the last full month.
Shopify
Shopify
OpenCart - Clothing & Accessories
BASE - Pets & Pet Supplies
Custom - Home & Garden
Data Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 174.8k | 100.00% |
| Emails | 63.7k | 36.43% |
| Phones | 24.8k | 14.18% |
| Ecommerce platform | 174.8k | 100.00% |
| Couriers | 5.0k | 2.84% |
| Payment Providers | 45.1k | 25.81% |
| Categories | 134.1k | 76.67% |
| Social Media | 101.8k | 58.23% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Monthly data refreshes
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Dedicated analyst support
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Japan e-commerce landscape:
Analyze 174.8k verified e-commerce stores in Japan - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across Japan e-commerce.
- Size Your Addressable Market
-
Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.
- Monitor Adoption Trends
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Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Monthly data refreshes with historical tracking
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Explore Other Markets
Frequently Asked Questions
- What data is included in the Japan e-commerce intelligence?
-
We track 174.8k verified Japan e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.
- How is the data collected and how often is it updated?
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We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.
- How do I access the data?
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Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
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Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.
- Do you offer enterprise or custom licensing?
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Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Instagram leads with 38.1% among stores with at least one detectable social profile (85,442 stores) , followed by Facebook (25.1%) and Twitter (13.4%) .
Base: 101,812 stores with any detectable social profile (58.2% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
85,442 stores
56,358 stores
30,168 stores
22,174 stores
18,172 stores
6,643 stores
3,238 stores
1,455 stores
499 stores
235 stores
Visual Distribution