PayPal Payment Provider Usage Database
Explore 1.9m verified e-commerce stores accepting PayPal. Analyze payment adoption, merchant insights, and market opportunities.
Detected across 2.1m domains. 1.9m verified as active stores with physical delivery.
· · Next full refresh: April 2026
1.9m verified active stores out of 2.1m detected · 90.6% verification rate
E-commerce Platforms Distribution
Shopify leads with 88.8% of stores with physical delivery (1,662,862 stores) , followed by Custom (4.2%) and WooCommerce (3.5%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
1,662,862 stores
78,559 stores
65,319 stores
19,887 stores
9,375 stores
8,096 stores
8,069 stores
6,750 stores
3,522 stores
2,285 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Shopify | 1662862 | 88.83% |
| Custom | 78559 | 4.20% |
| WooCommerce | 65319 | 3.49% |
| Magento | 19887 | 1.06% |
| Wix eCommerce | 9375 | 0.50% |
| PrestaShop | 8096 | 0.43% |
| Shopware | 8069 | 0.43% |
| ePages | 6750 | 0.36% |
| OpenCart | 3522 | 0.19% |
| Lightspeed eCom | 2285 | 0.12% |
| JTL Shop | 2162 | 0.12% |
| Jumpseller | 1766 | 0.09% |
| EKM | 1217 | 0.07% |
| EasyStore | 1087 | 0.06% |
| Gambio | 1067 | 0.06% |
All Stores Distribution
Shopify holds 86.2% share of all PayPal e-commerce stores (1,771,687) , with Custom at 3.8% and WooCommerce at 5.9% (March 2026) .
Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.
Top 10 Platforms (All Stores)
1,771,687 stores
78,559 stores
121,575 stores
24,873 stores
19,997 stores
8,573 stores
8,234 stores
7,074 stores
3,923 stores
2,300 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| Shopify | 1771687 | 86.23% |
| Custom | 78559 | 3.82% |
| WooCommerce | 121575 | 5.92% |
| Magento | 24873 | 1.21% |
| Wix eCommerce | 19997 | 0.97% |
| PrestaShop | 8573 | 0.42% |
| Shopware | 8234 | 0.40% |
| ePages | 7074 | 0.34% |
| OpenCart | 3923 | 0.19% |
| Lightspeed eCom | 2300 | 0.11% |
| JTL Shop | 2204 | 0.11% |
| Jumpseller | 1972 | 0.10% |
| EKM | 1298 | 0.06% |
| EasyStore | 1150 | 0.06% |
| Gambio | 1106 | 0.05% |
Categories Distribution
Clothing & Accessories leads with 31.3% of all stores (420,028 stores) , followed by Health & Beauty (17.6%) and Jewelry & Watches (7.9%) .
Base: 1,341,886 AI-verified stores with physical delivery and detected product categories (71.0% of all verified stores). Percentages show share of stores within each category.
Top 10 Categories
420,028 stores
236,236 stores
106,660 stores
104,222 stores
66,293 stores
64,825 stores
63,840 stores
50,046 stores
44,222 stores
43,194 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 420028 | 31.30% |
| Health & Beauty | 236236 | 17.60% |
| Jewelry & Watches | 106660 | 7.95% |
| Food & Beverages | 104222 | 7.77% |
| Home & Garden | 66293 | 4.94% |
| Arts & Entertainment | 64825 | 4.83% |
| Electronics & Technology | 63840 | 4.76% |
| Gifts & Special Occasions | 50046 | 3.73% |
| Furniture & Home Decor | 44222 | 3.30% |
| Sporting Goods & Outdoor Gear | 43194 | 3.22% |
| Vehicles & Parts | 39096 | 2.91% |
| Pets & Pet Supplies | 38311 | 2.86% |
| Toys & Games | 25943 | 1.93% |
| Tools & Hardware | 20583 | 1.53% |
| Books & Media | 18387 | 1.37% |
Shipping Carriers Distribution
DHL leads with 19.9% among AI-verified physical stores (114,215 stores) , followed by UPS (18.6%) and USPS (18.2%) .
Base: 369,464 AI-verified physical stores with detectable shipping carriers (17.7% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
114,215 stores
106,809 stores
104,487 stores
62,609 stores
34,915 stores
31,780 stores
23,018 stores
20,965 stores
14,546 stores
11,218 stores
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| DHL | 114215 | 19.93% |
| UPS | 106809 | 18.64% |
| USPS | 104487 | 18.24% |
| FedEx | 62609 | 10.93% |
| DPD | 34915 | 6.09% |
| Royal Mail | 31780 | 5.55% |
| Australia Post | 23018 | 4.02% |
| GLS | 20965 | 3.66% |
| Colissimo | 14546 | 2.54% |
| Hermes | 11218 | 1.96% |
| Canada Post | 11159 | 1.95% |
| Deutsche Post | 10999 | 1.92% |
| La Poste | 9344 | 1.63% |
| PostNL | 8640 | 1.51% |
| Mondial Relay | 8268 | 1.44% |
Store Launch Timeline
Over the past 12 months, 481,797 new stores were launched in PayPal , with the highest activity in 2026-02 (52,472 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
52,472 stores launched
62,632 stores launched
49,252 stores launched
48,461 stores launched
45,781 stores launched
38,954 stores launched
36,478 stores launched
33,723 stores launched
29,505 stores launched
30,378 stores launched
28,285 stores launched
25,876 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-02 | 52472 | 10.89% |
| 2026-01 | 62632 | 13.00% |
| 2025-12 | 49252 | 10.22% |
| 2025-11 | 48461 | 10.06% |
| 2025-10 | 45781 | 9.50% |
| 2025-09 | 38954 | 8.09% |
| 2025-08 | 36478 | 7.57% |
| 2025-07 | 33723 | 7.00% |
| 2025-06 | 29505 | 6.12% |
| 2025-05 | 30378 | 6.31% |
| 2025-04 | 28285 | 5.87% |
| 2025-03 | 25876 | 5.37% |
Active Stores by Launch Year
Currently, 1,865,493 active stores in PayPal are tracked in our database , with the most stores launched in 2026 (115,684 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
115,684 active stores
416,836 active stores
218,995 active stores
159,558 active stores
126,020 active stores
130,097 active stores
125,236 active stores
80,786 active stores
81,742 active stores
68,879 active stores
36,095 active stores
32,236 active stores
34,438 active stores
42,892 active stores
24,187 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 115684 | 6.20% |
| 2025 | 416836 | 22.34% |
| 2024 | 218995 | 11.74% |
| 2023 | 159558 | 8.55% |
| 2022 | 126020 | 6.76% |
| 2021 | 130097 | 6.97% |
| 2020 | 125236 | 6.71% |
| 2019 | 80786 | 4.33% |
| 2018 | 81742 | 4.38% |
| 2017 | 68879 | 3.69% |
| 2016 | 36095 | 1.93% |
| 2015 | 32236 | 1.73% |
| 2014 | 34438 | 1.85% |
| 2013 | 42892 | 2.30% |
| 2012 | 24187 | 1.30% |
| 2011 | 26120 | 1.40% |
| 2010 | 19693 | 1.06% |
| 2009 | 17552 | 0.94% |
| 2008 | 14167 | 0.76% |
| 2007 | 12771 | 0.68% |
| 2006 | 9644 | 0.52% |
| 2005 | 8844 | 0.47% |
| 2004 | 12218 | 0.65% |
| 2003 | 9337 | 0.50% |
| 2002 | 8324 | 0.45% |
| 2001 | 10192 | 0.55% |
| 2000 | 7606 | 0.41% |
| 1999 | 6462 | 0.35% |
| 1998 | 4257 | 0.23% |
| 1997 | 2382 | 0.13% |
| 1996 | 1790 | 0.10% |
| 1995 | 453 | 0.02% |
Geographic Distribution
United States leads with 47.2% (792,056 AI-verified stores) , followed by United Kingdom (10.0%) and Germany (8.0%) .
Base: 1,677,718 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
792,056 AI-verified stores
167,854 AI-verified stores
134,685 AI-verified stores
99,221 AI-verified stores
86,152 AI-verified stores
79,928 AI-verified stores
52,954 AI-verified stores
41,020 AI-verified stores
39,456 AI-verified stores
25,198 AI-verified stores
Visual Distribution
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 792056 | 47.21% |
| United Kingdom | 167854 | 10.00% |
| Germany | 134685 | 8.03% |
| Australia | 99221 | 5.91% |
| Canada | 86152 | 5.14% |
| France | 79928 | 4.76% |
| Italy | 52954 | 3.16% |
| Netherlands | 41020 | 2.44% |
| Spain | 39456 | 2.35% |
| Mexico | 25198 | 1.50% |
| China | 22579 | 1.35% |
| Hong Kong | 22176 | 1.32% |
| Japan | 18312 | 1.09% |
| Switzerland | 16468 | 0.98% |
| India | 15971 | 0.95% |
| New Zealand | 13657 | 0.81% |
| Brazil | 13369 | 0.80% |
| Sweden | 12609 | 0.75% |
| Austria | 12360 | 0.74% |
| Belgium | 11693 | 0.70% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Custom - Electronics & Technology
Custom
Custom
Custom - Home & Garden
Custom
New Stores
Recently launched stores detected by ShopRank in the last full month.
Shopify
Shopify - Food & Beverages
Shopify
Shopify - Clothing & Accessories
Shopify
Data Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 2.1m | 100.00% |
| Emails | 1.1m | 51.31% |
| Phones | 276.8k | 13.29% |
| Ecommerce platform | 2.1m | 99.83% |
| Couriers | 369.5k | 17.73% |
| Payment Providers | 387.8k | 18.61% |
| Categories | 1.4m | 68.01% |
| Social Media | 1.3m | 63.11% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Monthly data refreshes
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Dedicated analyst support
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the PayPal e-commerce landscape:
Analyze 1.9m verified e-commerce stores on PayPal - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across PayPal e-commerce.
- Size Your Addressable Market
-
Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Monthly data refreshes with historical tracking
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the PayPal e-commerce intelligence?
-
We track 1.9m verified PayPal e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.
- How is the data collected and how often is it updated?
-
We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Instagram leads with 32.9% among stores with at least one detectable social profile (1,074,622 stores) , followed by Facebook (26.6%) and TikTok (11.8%) .
Base: 1,314,915 stores with any detectable social profile (63.1% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
1,074,622 stores
867,503 stores
386,255 stores
341,879 stores
219,070 stores
210,611 stores
71,638 stores
60,491 stores
24,690 stores
8,849 stores
Visual Distribution