PayPal Payment Provider Usage Database
Explore 2.3m e-commerce stores accepting PayPal. Analyze payment adoption, merchant insights, and market opportunities.
· · Next full refresh: February 2026
E-commerce Platforms Distribution
Shopify leads with 89.3% of stores with physical delivery (2,002,954 stores) , followed by Custom (4.1%) and WooCommerce (3.5%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
2,002,954 stores
91,392 stores
79,585 stores
20,091 stores
11,296 stores
8,966 stores
7,730 stores
7,281 stores
3,731 stores
2,535 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Shopify | 2002954 | 89.28% |
| Custom | 91392 | 4.07% |
| WooCommerce | 79585 | 3.55% |
| Magento | 20091 | 0.90% |
| Wix eCommerce | 11296 | 0.50% |
| PrestaShop | 8966 | 0.40% |
| Shopware | 7730 | 0.34% |
| ePages | 7281 | 0.32% |
| OpenCart | 3731 | 0.17% |
| JTL Shop | 2535 | 0.11% |
| Lightspeed eCom | 2499 | 0.11% |
| Jumpseller | 1967 | 0.09% |
| EKM | 1299 | 0.06% |
| Gambio | 1125 | 0.05% |
| EasyStore | 1072 | 0.05% |
All Stores Distribution
Shopify holds 87.1% share of all PayPal e-commerce stores (2,069,901) , with Custom at 3.8% and WooCommerce at 5.5% (January 2026) .
Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.
Top 10 Platforms (All Stores)
2,069,901 stores
91,392 stores
131,680 stores
21,390 stores
21,574 stores
9,311 stores
7,866 stores
7,478 stores
4,055 stores
2,591 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| Shopify | 2069901 | 87.14% |
| Custom | 91392 | 3.85% |
| WooCommerce | 131680 | 5.54% |
| Magento | 21390 | 0.90% |
| Wix eCommerce | 21574 | 0.91% |
| PrestaShop | 9311 | 0.39% |
| Shopware | 7866 | 0.33% |
| ePages | 7478 | 0.31% |
| OpenCart | 4055 | 0.17% |
| JTL Shop | 2591 | 0.11% |
| Lightspeed eCom | 2508 | 0.11% |
| Jumpseller | 2091 | 0.09% |
| EKM | 1346 | 0.06% |
| Gambio | 1157 | 0.05% |
| EasyStore | 1141 | 0.05% |
Categories Distribution
Clothing & Accessories leads with 31.6% of all stores (488,752 stores) , followed by Health & Beauty (17.9%) and Jewelry & Watches (7.8%) .
Top 10 Categories
488,752 stores
277,189 stores
120,849 stores
110,804 stores
80,559 stores
78,377 stores
72,931 stores
54,264 stores
49,945 stores
49,772 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 488752 | 31.57% |
| Health & Beauty | 277189 | 17.91% |
| Jewelry & Watches | 120849 | 7.81% |
| Food & Beverages | 110804 | 7.16% |
| Electronics & Technology | 80559 | 5.20% |
| Home & Garden | 78377 | 5.06% |
| Arts & Entertainment | 72931 | 4.71% |
| Gifts & Special Occasions | 54264 | 3.51% |
| Sporting Goods & Outdoor Gear | 49945 | 3.23% |
| Furniture & Home Decor | 49772 | 3.22% |
| Pets & Pet Supplies | 48015 | 3.10% |
| Vehicles & Parts | 42092 | 2.72% |
| Toys & Games | 30417 | 1.96% |
| Books & Media | 22117 | 1.43% |
| Baby & Toddler | 22019 | 1.42% |
Shipping Carriers Distribution
DHL leads with 19.8% among AI-verified physical stores (116,707 stores) , followed by USPS (18.9%) and UPS (18.6%) .
Base: 382,117 AI-verified physical stores with detectable shipping carriers (15.9% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
116,707 stores
111,764 stores
109,852 stores
64,674 stores
34,755 stores
32,724 stores
23,848 stores
20,780 stores
13,799 stores
12,444 stores
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| DHL | 116707 | 19.78% |
| USPS | 111764 | 18.94% |
| UPS | 109852 | 18.61% |
| FedEx | 64674 | 10.96% |
| DPD | 34755 | 5.89% |
| Royal Mail | 32724 | 5.55% |
| Australia Post | 23848 | 4.04% |
| GLS | 20780 | 3.52% |
| Colissimo | 13799 | 2.34% |
| Hermes | 12444 | 2.11% |
| Canada Post | 11926 | 2.02% |
| Deutsche Post | 10896 | 1.85% |
| PostNL | 9136 | 1.55% |
| La Poste | 8580 | 1.45% |
| TNT | 8244 | 1.40% |
Store Launch Timeline
Over the past 12 months, 722,191 new stores were launched in PayPal , with the highest activity in 2025-12 (56,889 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
56,889 stores launched
67,802 stores launched
75,018 stores launched
69,683 stores launched
68,332 stores launched
72,220 stores launched
61,458 stores launched
70,429 stores launched
57,993 stores launched
60,067 stores launched
44,856 stores launched
17,444 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2025-12 | 56889 | 7.88% |
| 2025-11 | 67802 | 9.39% |
| 2025-10 | 75018 | 10.39% |
| 2025-09 | 69683 | 9.65% |
| 2025-08 | 68332 | 9.46% |
| 2025-07 | 72220 | 10.00% |
| 2025-06 | 61458 | 8.51% |
| 2025-05 | 70429 | 9.75% |
| 2025-04 | 57993 | 8.03% |
| 2025-03 | 60067 | 8.32% |
| 2025-02 | 44856 | 6.21% |
| 2025-01 | 17444 | 2.42% |
Active Stores by Launch Year
Currently, 2,235,468 active stores in PayPal are tracked in our database , with the most stores launched in 2026 (326 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
326 active stores
743,034 active stores
265,952 active stores
183,014 active stores
141,365 active stores
145,473 active stores
137,367 active stores
86,761 active stores
89,025 active stores
72,952 active stores
39,278 active stores
34,562 active stores
37,150 active stores
48,071 active stores
25,807 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 326 | 0.01% |
| 2025 | 743034 | 33.24% |
| 2024 | 265952 | 11.90% |
| 2023 | 183014 | 8.19% |
| 2022 | 141365 | 6.32% |
| 2021 | 145473 | 6.51% |
| 2020 | 137367 | 6.14% |
| 2019 | 86761 | 3.88% |
| 2018 | 89025 | 3.98% |
| 2017 | 72952 | 3.26% |
| 2016 | 39278 | 1.76% |
| 2015 | 34562 | 1.55% |
| 2014 | 37150 | 1.66% |
| 2013 | 48071 | 2.15% |
| 2012 | 25807 | 1.15% |
| 2011 | 29474 | 1.32% |
| 2010 | 21347 | 0.95% |
| 2009 | 18639 | 0.83% |
| 2008 | 15343 | 0.69% |
| 2007 | 13711 | 0.61% |
| 2006 | 10267 | 0.46% |
| 2005 | 9367 | 0.42% |
| 2004 | 13416 | 0.60% |
| 2003 | 10034 | 0.45% |
| 2002 | 8851 | 0.40% |
| 2001 | 11073 | 0.50% |
| 2000 | 7929 | 0.35% |
| 1999 | 6726 | 0.30% |
| 1998 | 4405 | 0.20% |
| 1997 | 2439 | 0.11% |
| 1996 | 1843 | 0.08% |
| 1995 | 467 | 0.02% |
Geographic Distribution
United States leads with 46.6% (930,233 AI-verified stores) , followed by United Kingdom (9.9%) and Germany (7.5%) .
Base: 1,995,155 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
930,233 AI-verified stores
197,274 AI-verified stores
149,732 AI-verified stores
115,587 AI-verified stores
104,630 AI-verified stores
102,153 AI-verified stores
62,116 AI-verified stores
52,585 AI-verified stores
49,762 AI-verified stores
30,421 AI-verified stores
Visual Distribution
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 930233 | 46.62% |
| United Kingdom | 197274 | 9.89% |
| Germany | 149732 | 7.50% |
| Australia | 115587 | 5.79% |
| Canada | 104630 | 5.24% |
| France | 102153 | 5.12% |
| Italy | 62116 | 3.11% |
| Spain | 52585 | 2.64% |
| Netherlands | 49762 | 2.49% |
| Mexico | 30421 | 1.52% |
| China | 27861 | 1.40% |
| Brazil | 27622 | 1.38% |
| Hong Kong | 25336 | 1.27% |
| India | 20567 | 1.03% |
| Japan | 19643 | 0.98% |
| Switzerland | 19448 | 0.97% |
| Sweden | 15829 | 0.79% |
| New Zealand | 15687 | 0.79% |
| Belgium | 14611 | 0.73% |
| Poland | 14058 | 0.70% |
Featured Stores
Discover the strongest performers and newest entrants in PayPal's e-commerce landscape.
Top Stores by GMV
Data will be available soon.
New Stores
Recently launched ecommerce sites detected by ShopRank in the last full month.
Shopify
Shopify - Arts & Entertainment
Shopify
Shopify
Custom - Collectibles & Hobbies
Dataset Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 2.4m | 100.00% |
| Emails | 1.1m | 47.65% |
| Phones | 288.0k | 11.96% |
| Ecommerce platform | 2.4m | 99.86% |
| Couriers | 382.1k | 15.87% |
| Payment Providers | 425.0k | 17.65% |
| Categories | 1.7m | 68.70% |
| Social Media | 1.4m | 58.82% |
Starter Package
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Maximize Your ROI
Use our detailed PayPal E-commerce Database to:
Gain actionable insights into 2.3m physical stores in PayPal.
- Identify High-Value Leads
-
Quickly find and contact the best decision-makers at PayPal online stores.
- Conduct Competitive Analysis
-
Analyze your competitors' market share, product categories, and technology stacks.
- Direct Outreach
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Access verified business contacts to accelerate your sales and marketing outreach.
Data Format & Delivery
Available Formats
- CSV
- Excel (XLS/XLSX)
- Text (TXT)
Delivery Methods
- Direct download
- Email delivery
- API access
Use Cases
- Lead Generation
- B2B Marketing
- Direct Marketing
- Email Marketing
- B2B Retargeting
- Market Research
Frequently Asked Questions
- What data is included in the PayPal E-commerce Database?
-
Our database covers over 2.3m PayPal physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.
- How fresh is your data and how often is it updated?
-
We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.
- Can I get a free sample before purchasing?
-
Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.
- Can I buy only selected segments of data?
-
Yes, you can purchase targeted segments tailored specifically to your business needs-by industry, platform, store size, and more. Contact us for details.
- How quickly can I access the full dataset after purchase?
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You'll receive immediate access upon payment completion. Our data can be downloaded directly or delivered via email or API.
- What licensing options are available?
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We offer flexible licensing: one-time purchases, annual subscriptions, and customized enterprise plans. Reach out to discuss the best solution for your business.
Social Media Usage
Instagram leads with 33.4% among stores with at least one detectable social profile (1,187,141 stores) , followed by Facebook (26.4%) and TikTok (12.2%) .
Base: 1,416,580 stores with any detectable social profile (58.8% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
1,187,141 stores
938,364 stores
435,225 stores
359,337 stores
232,622 stores
225,017 stores
72,154 stores
65,466 stores
28,706 stores
9,567 stores
Visual Distribution