WooCommerce E-commerce Stores Database

Explore 2.3m verified e-commerce stores built on WooCommerce. Instant access to technologies, contacts, platforms, and market dynamics.

Detected across 5.5m domains. 2.3m verified as active stores with physical delivery.

· · Next full refresh: April 2026

2.3m verified active stores out of 5.5m detected · 42.2% verification rate

Categories Distribution

Clothing & Accessories leads with 20.0% of all stores (358,417 stores) , followed by Health & Beauty (17.9%) and Food & Beverages (12.1%) .

Base: 1,788,748 AI-verified stores with physical delivery and detected product categories (76.9% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Clothing & Accessories 20.0%

358,417 stores

Health & Beauty 17.9%

321,071 stores

Food & Beverages 12.1%

216,708 stores

Electronics & Technology 9.3%

166,896 stores

Home & Garden 6.6%

118,793 stores

Furniture & Home Decor 6.2%

111,077 stores

Jewelry & Watches 5.0%

90,235 stores

Vehicles & Parts 3.5%

63,001 stores

Gifts & Special Occasions 3.3%

58,890 stores

Sporting Goods & Outdoor Gear 3.2%

56,662 stores

Visual Distribution

Distribution of top 10 WooCommerce store categories (March 2026)
Distribution of categories in WooCommerce e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 358417 20.04%
Health & Beauty 321071 17.95%
Food & Beverages 216708 12.12%
Electronics & Technology 166896 9.33%
Home & Garden 118793 6.64%
Furniture & Home Decor 111077 6.21%
Jewelry & Watches 90235 5.04%
Vehicles & Parts 63001 3.52%
Gifts & Special Occasions 58890 3.29%
Sporting Goods & Outdoor Gear 56662 3.17%
Tools & Hardware 55018 3.08%
Business & Industrial 53924 3.01%
Arts & Entertainment 49966 2.79%
Pets & Pet Supplies 37285 2.08%
Toys & Games 30805 1.72%

Payment Providers Distribution

PayPal leads with 29.7% among AI-verified physical stores (258,722 stores) , followed by MasterCard (15.8%) and Stripe Connect (14.2%) .

Base: 820,854 AI-verified physical stores with detectable payment providers (14.9% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 29.7%

258,722 stores

137,982 stores

124,142 stores

87,469 stores

44,845 stores

43,433 stores

VISA 4.8%

42,104 stores

33,639 stores

Bolt 2.8%

24,827 stores

JCB 1.8%

15,252 stores

Visual Distribution

Distribution of top 10 WooCommerce payment providers (March 2026)
Distribution of payment providers in WooCommerce e-commerce stores
Payment Provider Store Count Market Share
PayPal 258722 29.69%
MasterCard 137982 15.84%
Stripe Connect 124142 14.25%
American Express 87469 10.04%
Klarna 44845 5.15%
Apple Pay 43433 4.98%
VISA 42104 4.83%
Google Pay 33639 3.86%
Bolt 24827 2.85%
JCB 15252 1.75%
BitCoin 12707 1.46%
Bancontact 12271 1.41%
Mercado Pago 11577 1.33%
Przelewy24 11459 1.32%
Mollie 10876 1.25%

Shipping Carriers Distribution

DHL leads with 19.0% among AI-verified physical stores (97,360 stores) , followed by UPS (18.2%) and USPS (12.8%) .

Base: 555,087 AI-verified physical stores with detectable shipping carriers (10.1% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

DHL 19.0%

97,360 stores

UPS 18.2%

93,572 stores

USPS 12.8%

65,716 stores

FedEx 10.9%

55,990 stores

DPD 8.6%

44,086 stores

GLS 5.7%

29,317 stores

19,422 stores

15,806 stores

TNT 2.8%

14,192 stores

14,020 stores

Visual Distribution

Distribution of top 10 WooCommerce shipping carriers (March 2026)
Distribution of shipping carriers in WooCommerce e-commerce stores
Shipping Carrier Store Count Market Share
DHL 97360 18.99%
UPS 93572 18.25%
USPS 65716 12.82%
FedEx 55990 10.92%
DPD 44086 8.60%
GLS 29317 5.72%
Royal Mail 19422 3.79%
PostNL 15806 3.08%
TNT 14192 2.77%
Colissimo 14020 2.73%
InPost 13899 2.71%
Estes 13228 2.58%
Correios 12340 2.41%
Hermes 12207 2.38%
Correos 11596 2.26%

Store Launch Timeline

Over the past 12 months, 636,224 new stores were launched in WooCommerce , with the highest activity in 2026-02 (47,527 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-02 7.5%

47,527 stores launched

2026-01 10.2%

65,080 stores launched

2025-12 9.6%

61,078 stores launched

2025-11 9.5%

60,254 stores launched

2025-10 9.3%

59,281 stores launched

2025-09 8.9%

56,655 stores launched

2025-08 8.1%

51,341 stores launched

2025-07 8.6%

54,772 stores launched

2025-06 7.5%

47,528 stores launched

2025-05 7.5%

47,820 stores launched

2025-04 7.1%

45,429 stores launched

2025-03 6.2%

39,459 stores launched

Monthly Trend

Monthly store launches in WooCommerce (March 2026)
Monthly store launches in WooCommerce over the past 12 months
Month Stores Launched Percentage
2026-02 47527 7.47%
2026-01 65080 10.23%
2025-12 61078 9.60%
2025-11 60254 9.47%
2025-10 59281 9.32%
2025-09 56655 8.90%
2025-08 51341 8.07%
2025-07 54772 8.61%
2025-06 47528 7.47%
2025-05 47820 7.52%
2025-04 45429 7.14%
2025-03 39459 6.20%

Active Stores by Launch Year

Currently, 2,322,970 active stores in WooCommerce are tracked in our database , with the most stores launched in 2026 (113,120 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 4.9%

113,120 active stores

2025 25.2%

586,283 active stores

2024 11.7%

271,400 active stores

2023 8.2%

190,785 active stores

2022 6.3%

146,873 active stores

2021 6.7%

156,634 active stores

2020 6.5%

151,656 active stores

2019 4.4%

101,487 active stores

2018 4.5%

104,198 active stores

2017 3.5%

82,263 active stores

2016 2.0%

45,973 active stores

2015 1.7%

38,337 active stores

2014 1.7%

40,230 active stores

2013 2.3%

52,664 active stores

2012 1.3%

30,457 active stores

Distribution by Launch Year

Active stores in WooCommerce by original launch year (March 2026)
Active stores in WooCommerce by launch year
Launch Year Active Stores Percentage
2026 113120 4.87%
2025 586283 25.24%
2024 271400 11.68%
2023 190785 8.21%
2022 146873 6.32%
2021 156634 6.74%
2020 151656 6.53%
2019 101487 4.37%
2018 104198 4.49%
2017 82263 3.54%
2016 45973 1.98%
2015 38337 1.65%
2014 40230 1.73%
2013 52664 2.27%
2012 30457 1.31%
2011 30721 1.32%
2010 26104 1.12%
2009 23663 1.02%
2008 19123 0.82%
2007 17628 0.76%
2006 12258 0.53%
2005 10648 0.46%
2004 13883 0.60%
2003 11257 0.48%
2002 10215 0.44%
2001 12497 0.54%
2000 8867 0.38%
1999 6351 0.27%
1998 4113 0.18%
1997 2047 0.09%
1996 1053 0.05%
1995 182 0.01%

Social Media Usage

Facebook leads with 30.6% among stores with at least one detectable social profile (1,084,159 stores) , followed by Instagram (28.1%) and YouTube (8.5%) .

Base: 3,345,844 stores with any detectable social profile (60.6% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 30.6%

1,084,159 stores

Instagram 28.1%

996,603 stores

YouTube 8.5%

301,735 stores

LinkedIn 6.7%

235,910 stores

Twitter 6.3%

221,924 stores

Pinterest 6.0%

213,574 stores

TikTok 5.0%

176,082 stores

X 4.6%

163,708 stores

WhatsApp 4.1%

146,100 stores

Vimeo 0.2%

6,056 stores

Visual Distribution

Distribution of social media platforms in WooCommerce (March 2026)
Distribution of social media platforms in WooCommerce e-commerce stores
Social Platform Store Count Market Share
Facebook 1084159 30.58%
Instagram 996603 28.11%
YouTube 301735 8.51%
LinkedIn 235910 6.65%
Twitter 221924 6.26%
Pinterest 213574 6.02%
TikTok 176082 4.97%
X 163708 4.62%
WhatsApp 146100 4.12%
Vimeo 6056 0.17%

Geographic Distribution

United States leads with 25.7% (394,962 AI-verified stores) , followed by India (8.0%) and United Kingdom (6.5%) .

Base: 1,536,491 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

394,962 AI-verified stores

India 8.0%

122,543 AI-verified stores

100,047 AI-verified stores

86,324 AI-verified stores

Iran 5.2%

79,380 AI-verified stores

78,727 AI-verified stores

Italy 4.9%

74,751 AI-verified stores

Spain 4.7%

72,569 AI-verified stores

70,558 AI-verified stores

62,441 AI-verified stores

Visual Distribution

Geographic distribution of stores using WooCommerce (March 2026)
Geographic distribution of stores using WooCommerce
Country AI-Verified Store Count Market Share
United States 394962 25.71%
India 122543 7.98%
United Kingdom 100047 6.51%
Germany 86324 5.62%
Iran 79380 5.17%
France 78727 5.12%
Italy 74751 4.87%
Spain 72569 4.72%
Vietnam 70558 4.59%
Netherlands 62441 4.06%
Brazil 55833 3.63%
Poland 50000 3.25%
Russia 48885 3.18%
Australia 42515 2.77%
Canada 36199 2.36%
Turkey 34999 2.28%
Pakistan 34564 2.25%
South Africa 32865 2.14%
Romania 29296 1.91%
Greece 29033 1.89%

Data Coverage

Field Rows count Coverage
Website 5.5m 100.00%
Emails 3.4m 61.21%
Phones 1.3m 22.84%
Ecommerce platform 5.5m 100.00%
Couriers 555.1k 10.06%
Payment Providers 820.9k 14.88%
Categories 2.1m 37.72%
Social Media 3.3m 60.65%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

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  • API integration for automated workflows
  • Monthly data refreshes
  • Market sizing and segmentation
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Custom research and competitive analysis

Tailored intelligence for strategic decisions

  • Custom market reports and analysis
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Market Intelligence

Understand the WooCommerce e-commerce landscape:

Analyze 2.3m verified e-commerce stores on WooCommerce - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across WooCommerce e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the WooCommerce e-commerce intelligence?

We track 2.3m verified WooCommerce e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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