WooCommerce E-commerce Stores Database

Explore 3.0m e-commerce stores built on WooCommerce. Instant access to technologies, contacts, platforms, and market dynamics.

· · Next full refresh: January 2026

Categories Distribution

Clothing & Accessories leads with 19.1% of all stores (422,144 stores) , followed by Health & Beauty (16.6%) and Food & Beverages (12.2%) .

Top 10 Categories

Clothing & Accessories 19.1%

422,144 stores

Health & Beauty 16.6%

367,486 stores

Food & Beverages 12.2%

269,204 stores

Electronics & Technology 9.6%

212,743 stores

Home & Garden 6.6%

145,852 stores

Furniture & Home Decor 6.0%

133,644 stores

Business & Industrial 4.5%

99,024 stores

Vehicles & Parts 4.4%

97,397 stores

Jewelry & Watches 4.4%

96,617 stores

Arts & Entertainment 3.3%

73,003 stores

Visual Distribution

Distribution of top 10 WooCommerce store categories (December 2025)
Distribution of categories in WooCommerce e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 422144 19.10%
Health & Beauty 367486 16.62%
Food & Beverages 269204 12.18%
Electronics & Technology 212743 9.62%
Home & Garden 145852 6.60%
Furniture & Home Decor 133644 6.05%
Business & Industrial 99024 4.48%
Vehicles & Parts 97397 4.41%
Jewelry & Watches 96617 4.37%
Arts & Entertainment 73003 3.30%
Tools & Hardware 68545 3.10%
Sporting Goods & Outdoor Gear 67091 3.04%
Gifts & Special Occasions 67075 3.03%
Books & Media 47540 2.15%
Pets & Pet Supplies 43152 1.95%

Payment Providers Distribution

PayPal leads with 29.7% among AI-verified physical stores (281,198 stores) , followed by MasterCard (16.1%) and Stripe Connect (14.2%) .

Base: 872,058 AI-verified physical stores with detectable payment providers (15.2% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 29.7%

281,198 stores

152,734 stores

134,234 stores

102,532 stores

VISA 4.9%

46,799 stores

44,436 stores

42,407 stores

34,481 stores

Bolt 2.6%

24,276 stores

JCB 2.1%

20,021 stores

Visual Distribution

Distribution of top 10 WooCommerce payment providers (December 2025)
Distribution of payment providers in WooCommerce e-commerce stores
Payment Provider Store Count Market Share
PayPal 281198 29.68%
MasterCard 152734 16.12%
Stripe Connect 134234 14.17%
American Express 102532 10.82%
VISA 46799 4.94%
Apple Pay 44436 4.69%
Klarna 42407 4.48%
Google Pay 34481 3.64%
Bolt 24276 2.56%
JCB 20021 2.11%
BitCoin 14731 1.55%
Mercado Pago 13142 1.39%
Bancontact 12414 1.31%
Przelewy24 12309 1.30%
Mollie 11753 1.24%

Shipping Carriers Distribution

UPS leads with 18.6% among AI-verified physical stores (100,680 stores) , followed by DHL (18.1%) and USPS (13.5%) .

Base: 577,637 AI-verified physical stores with detectable shipping carriers (10.1% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

UPS 18.6%

100,680 stores

DHL 18.1%

98,110 stores

USPS 13.5%

73,389 stores

FedEx 11.0%

59,792 stores

DPD 8.3%

45,189 stores

GLS 5.6%

30,617 stores

21,056 stores

16,833 stores

Estes 3.0%

16,505 stores

14,825 stores

Visual Distribution

Distribution of top 10 WooCommerce shipping carriers (December 2025)
Distribution of shipping carriers in WooCommerce e-commerce stores
Shipping Carrier Store Count Market Share
UPS 100680 18.56%
DHL 98110 18.09%
USPS 73389 13.53%
FedEx 59792 11.02%
DPD 45189 8.33%
GLS 30617 5.64%
Royal Mail 21056 3.88%
PostNL 16833 3.10%
Estes 16505 3.04%
Correos 14825 2.73%
InPost 14249 2.63%
TNT 13983 2.58%
Correios 13245 2.44%
Hermes 12366 2.28%
Colissimo 11650 2.15%

Store Launch Timeline

Over the past 12 months, 819,938 new stores were launched in WooCommerce , with the highest activity in 2025-11 (79,795 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2025-11 9.7%

79,795 stores launched

2025-10 8.9%

72,822 stores launched

2025-09 8.9%

72,853 stores launched

2025-08 8.6%

70,635 stores launched

2025-07 9.6%

78,944 stores launched

2025-06 8.4%

68,557 stores launched

2025-05 8.8%

71,867 stores launched

2025-04 8.7%

71,162 stores launched

2025-03 8.8%

72,230 stores launched

2025-02 7.6%

62,342 stores launched

2025-01 8.0%

65,700 stores launched

2024-12 4.0%

33,031 stores launched

Monthly Trend

Monthly store launches in WooCommerce (December 2025)
Monthly store launches in WooCommerce over the past 12 months
Month Stores Launched Percentage
2025-11 79795 9.73%
2025-10 72822 8.88%
2025-09 72853 8.89%
2025-08 70635 8.61%
2025-07 78944 9.63%
2025-06 68557 8.36%
2025-05 71867 8.76%
2025-04 71162 8.68%
2025-03 72230 8.81%
2025-02 62342 7.60%
2025-01 65700 8.01%
2024-12 33031 4.03%

Active Stores by Launch Year

Currently, 3,025,582 active stores in WooCommerce are tracked in our database , with the most stores launched in 2025 (787,493 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2025 26.0%

787,493 active stores

2024 13.8%

416,782 active stores

2023 8.7%

263,747 active stores

2022 6.6%

200,564 active stores

2021 6.9%

209,311 active stores

2020 6.5%

197,222 active stores

2019 4.4%

132,384 active stores

2018 4.5%

136,094 active stores

2017 3.5%

106,636 active stores

2016 2.1%

63,014 active stores

2015 1.7%

52,445 active stores

2014 1.8%

55,091 active stores

2013 2.4%

72,306 active stores

2012 1.4%

41,733 active stores

2011 1.4%

43,003 active stores

Distribution by Launch Year

Active stores in WooCommerce by original launch year (December 2025)
Active stores in WooCommerce by launch year
Launch Year Active Stores Percentage
2025 787493 26.03%
2024 416782 13.78%
2023 263747 8.72%
2022 200564 6.63%
2021 209311 6.92%
2020 197222 6.52%
2019 132384 4.38%
2018 136094 4.50%
2017 106636 3.52%
2016 63014 2.08%
2015 52445 1.73%
2014 55091 1.82%
2013 72306 2.39%
2012 41733 1.38%
2011 43003 1.42%
2010 35717 1.18%
2009 32408 1.07%
2008 26402 0.87%
2007 24349 0.80%
2006 16989 0.56%
2005 14704 0.49%
2004 19664 0.65%
2003 15445 0.51%
2002 14011 0.46%
2001 16829 0.56%
2000 12092 0.40%
1999 8665 0.29%
1998 5671 0.19%
1997 2905 0.10%
1996 1634 0.05%
1995 272 0.01%

Social Media Usage

Facebook leads with 30.3% among stores with at least one detectable social profile (1,395,456 stores) , followed by Instagram (27.8%) and YouTube (9.1%) .

Base: 3,431,499 stores with any detectable social profile (59.9% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 30.3%

1,395,456 stores

Instagram 27.8%

1,279,407 stores

YouTube 9.1%

417,522 stores

LinkedIn 7.2%

332,697 stores

Twitter 7.0%

322,674 stores

Pinterest 5.7%

261,131 stores

TikTok 4.4%

201,835 stores

WhatsApp 4.2%

195,109 stores

X 4.2%

192,971 stores

Vimeo 0.2%

10,247 stores

Visual Distribution

Distribution of social media platforms in WooCommerce (December 2025)
Distribution of social media platforms in WooCommerce e-commerce stores
Social Platform Store Count Market Share
Facebook 1395456 30.28%
Instagram 1279407 27.76%
YouTube 417522 9.06%
LinkedIn 332697 7.22%
Twitter 322674 7.00%
Pinterest 261131 5.67%
TikTok 201835 4.38%
WhatsApp 195109 4.23%
X 192971 4.19%
Vimeo 10247 0.22%

Geographic Distribution

United States leads with 20.1% (345,978 AI-verified stores) , followed by Iran (9.1%) and India (7.5%) .

Base: 1,720,937 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

345,978 AI-verified stores

Iran 9.1%

157,373 AI-verified stores

India 7.5%

128,832 AI-verified stores

118,992 AI-verified stores

Spain 6.0%

103,958 AI-verified stores

92,756 AI-verified stores

82,123 AI-verified stores

Italy 4.8%

81,765 AI-verified stores

67,423 AI-verified stores

66,072 AI-verified stores

Visual Distribution

Geographic distribution of stores using WooCommerce (December 2025)
Geographic distribution of stores using WooCommerce
Country AI-Verified Store Count Market Share
United States 345978 20.10%
Iran 157373 9.14%
India 128832 7.49%
United Kingdom 118992 6.91%
Spain 103958 6.04%
Vietnam 92756 5.39%
France 82123 4.77%
Italy 81765 4.75%
Netherlands 67423 3.92%
Russia 66072 3.84%
Brazil 64135 3.73%
Poland 62222 3.62%
Germany 56745 3.30%
Turkey 54163 3.15%
Australia 52541 3.05%
Canada 42803 2.49%
South Africa 42492 2.47%
Mexico 35175 2.04%
Chile 32965 1.92%
Pakistan 32424 1.88%

Dataset Coverage

Field Rows count Coverage
Website 5.7m 100.00%
Emails 3.6m 63.42%
Phones 1.3m 23.19%
Ecommerce platform 5.7m 100.00%
Couriers 577.6k 10.09%
Payment Providers 872.1k 15.23%
Categories 3.4m 60.04%
Social Media 3.4m 59.91%

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Frequently Asked Questions

What data is included in the WooCommerce E-commerce Database?

Our database covers over 3.0m WooCommerce physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.

How fresh is your data and how often is it updated?

We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.

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Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.

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Yes, you can purchase targeted segments tailored specifically to your business needs—by industry, platform, store size, and more. Contact us for details.

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