Klarna Stores: E-commerce Sites Accepting Klarna
Explore 179.2k verified e-commerce stores accepting Klarna. Analyze payment adoption, merchant insights, and market opportunities.
Detected across 209.6k domains. 179.2k verified as active stores with physical delivery.
This is a public preview. Use the catalog, exports, or API for full account lists and CRM-ready fields.
· · Next full refresh: June 2026
179.2k verified active stores out of 209.6k detected · 85.5% verification rate
E-commerce Platforms Distribution
Custom stores with 35.6% of stores with physical delivery (59,819 stores) , followed by WooCommerce (26.7%) and Shopify (14.7%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
59,819 stores
44,920 stores
24,712 stores
10,887 stores
4,987 stores
4,919 stores
3,926 stores
3,815 stores
2,247 stores
1,931 stores
Visual Distribution
59,819 stores
44,920 stores
24,712 stores
10,887 stores
4,987 stores
4,919 stores
3,926 stores
3,815 stores
2,247 stores
1,931 stores
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Custom | 59819 | 35.56% |
| WooCommerce | 44920 | 26.70% |
| Shopify | 24712 | 14.69% |
| Shopware | 10887 | 6.47% |
| JTL Shop | 4987 | 2.96% |
| Wix eCommerce | 4919 | 2.92% |
| PrestaShop | 3926 | 2.33% |
| Magento | 3815 | 2.27% |
| Gambio | 2247 | 1.34% |
| ePages | 1931 | 1.15% |
Show broader dataset (all e-commerce signals)
All Stores Distribution
Custom holds 31.1% share of all Klarna e-commerce stores (59,819) , with WooCommerce at 31.7% and Shopify at 13.1% (May 2026) .
Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.
Top 10 Platforms (All Stores)
59,819 stores
60,943 stores
25,305 stores
11,233 stores
5,181 stores
9,734 stores
4,033 stores
4,115 stores
2,286 stores
1,954 stores
Visual Distribution
59,819 stores
60,943 stores
25,305 stores
11,233 stores
5,181 stores
9,734 stores
4,033 stores
4,115 stores
2,286 stores
1,954 stores
| Platform | Total Stores | Percentage |
|---|---|---|
| Custom | 59819 | 31.07% |
| WooCommerce | 60943 | 31.66% |
| Shopify | 25305 | 13.15% |
| Shopware | 11233 | 5.84% |
| JTL Shop | 5181 | 2.69% |
| Wix eCommerce | 9734 | 5.06% |
| PrestaShop | 4033 | 2.10% |
| Magento | 4115 | 2.14% |
| Gambio | 2286 | 1.19% |
| ePages | 1954 | 1.02% |
Categories Distribution
Clothing & Accessories stores with 17.6% of all stores (27,648 stores) , followed by Health & Beauty (12.2%) and Toys & Games (9.3%) .
Base: 156,744 AI-verified stores with physical delivery and detected product categories (87.5% of all verified stores). Percentages show share of stores within each category.
Top 10 Categories
27,648 stores
19,152 stores
14,528 stores
14,498 stores
12,343 stores
11,969 stores
9,774 stores
7,376 stores
7,189 stores
6,463 stores
Visual Distribution
27,648 stores
19,152 stores
14,528 stores
14,498 stores
12,343 stores
11,969 stores
9,774 stores
7,376 stores
7,189 stores
6,463 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 27648 | 17.64% |
| Health & Beauty | 19152 | 12.22% |
| Toys & Games | 14528 | 9.27% |
| Sporting Goods & Outdoor Gear | 14498 | 9.25% |
| Home & Garden | 12343 | 7.87% |
| Food & Beverages | 11969 | 7.64% |
| Arts & Entertainment | 9774 | 6.24% |
| Tools & Hardware | 7376 | 4.71% |
| Electronics & Technology | 7189 | 4.59% |
| Jewelry & Watches | 6463 | 4.12% |
Shipping Carriers Distribution
DHL stores with 35.3% among AI-verified physical stores (50,691 stores) , followed by DPD (14.0%) and UPS (11.1%) .
Base: 88,905 AI-verified physical stores with detectable shipping carriers (42.4% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
50,691 stores
20,143 stores
15,870 stores
11,577 stores
8,358 stores
7,204 stores
6,406 stores
5,788 stores
3,548 stores
3,424 stores
Visual Distribution
50,691 stores
20,143 stores
15,870 stores
11,577 stores
8,358 stores
7,204 stores
6,406 stores
5,788 stores
3,548 stores
3,424 stores
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| DHL | 50691 | 35.32% |
| DPD | 20143 | 14.04% |
| UPS | 15870 | 11.06% |
| GLS | 11577 | 8.07% |
| Deutsche Post | 8358 | 5.82% |
| PostNL | 7204 | 5.02% |
| Hermes | 6406 | 4.46% |
| FedEx | 5788 | 4.03% |
| Royal Mail | 3548 | 2.47% |
| PostNord | 3424 | 2.39% |
Store Launch Timeline
Over the past 12 months, 33,854 new stores were launched in Klarna , with the highest activity in 2026-04 (7,110 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
7,110 stores launched
4,391 stores launched
2,331 stores launched
2,842 stores launched
2,529 stores launched
2,473 stores launched
2,548 stores launched
2,408 stores launched
2,016 stores launched
2,142 stores launched
1,951 stores launched
1,113 stores launched
Monthly Trend
21.0% of last 12 months
13.0% of last 12 months
6.9% of last 12 months
8.4% of last 12 months
7.5% of last 12 months
7.3% of last 12 months
7.5% of last 12 months
7.1% of last 12 months
6.0% of last 12 months
6.3% of last 12 months
5.8% of last 12 months
3.3% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-04 | 7110 | 21.00% |
| 2026-03 | 4391 | 12.97% |
| 2026-02 | 2331 | 6.89% |
| 2026-01 | 2842 | 8.39% |
| 2025-12 | 2529 | 7.47% |
| 2025-11 | 2473 | 7.30% |
| 2025-10 | 2548 | 7.53% |
| 2025-09 | 2408 | 7.11% |
| 2025-08 | 2016 | 5.95% |
| 2025-07 | 2142 | 6.33% |
| 2025-06 | 1951 | 5.76% |
| 2025-05 | 1113 | 3.29% |
Active Stores by Launch Year
Currently, 176,693 active stores in Klarna are tracked in our database , with the most stores launched in 2026 (17,147 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
17,147 active stores
24,666 active stores
16,136 active stores
12,386 active stores
10,793 active stores
12,428 active stores
11,799 active stores
8,155 active stores
8,362 active stores
8,175 active stores
4,047 active stores
3,459 active stores
3,576 active stores
5,435 active stores
3,155 active stores
Distribution by Launch Year
9.7% of tracked active stores
14.0% of tracked active stores
9.1% of tracked active stores
7.0% of tracked active stores
6.1% of tracked active stores
7.0% of tracked active stores
6.7% of tracked active stores
4.6% of tracked active stores
4.7% of tracked active stores
4.6% of tracked active stores
2.3% of tracked active stores
2.0% of tracked active stores
2.0% of tracked active stores
3.1% of tracked active stores
1.8% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 17147 | 9.70% |
| 2025 | 24666 | 13.96% |
| 2024 | 16136 | 9.13% |
| 2023 | 12386 | 7.01% |
| 2022 | 10793 | 6.11% |
| 2021 | 12428 | 7.03% |
| 2020 | 11799 | 6.68% |
| 2019 | 8155 | 4.62% |
| 2018 | 8362 | 4.73% |
| 2017 | 8175 | 4.63% |
| 2016 | 4047 | 2.29% |
| 2015 | 3459 | 1.96% |
| 2014 | 3576 | 2.02% |
| 2013 | 5435 | 3.08% |
| 2012 | 3155 | 1.79% |
Geographic Distribution
Germany stores with 40.6% (66,029 AI-verified stores) , followed by United States (13.5%) and Netherlands (8.1%) .
Base: 162,819 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
66,029 AI-verified stores
21,974 AI-verified stores
13,145 AI-verified stores
11,267 AI-verified stores
10,144 AI-verified stores
6,675 AI-verified stores
6,662 AI-verified stores
4,462 AI-verified stores
3,945 AI-verified stores
3,775 AI-verified stores
Visual Distribution
66,029 AI-verified stores
21,974 AI-verified stores
13,145 AI-verified stores
11,267 AI-verified stores
10,144 AI-verified stores
6,675 AI-verified stores
6,662 AI-verified stores
4,462 AI-verified stores
3,945 AI-verified stores
3,775 AI-verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| Germany | 66029 | 40.55% |
| United States | 21974 | 13.50% |
| Netherlands | 13145 | 8.07% |
| United Kingdom | 11267 | 6.92% |
| Sweden | 10144 | 6.23% |
| Austria | 6675 | 4.10% |
| Italy | 6662 | 4.09% |
| Switzerland | 4462 | 2.74% |
| Norway | 3945 | 2.42% |
| France | 3775 | 2.32% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Custom
Custom
Custom - Clothing & Accessories
Custom - Toys & Games
HCL Commerce - Sporting Goods & Outdoor Gear
New Stores
Recently launched stores detected by ShopRank in the last full month.
Custom - Sporting Goods & Outdoor Gear
Custom - Vehicles & Parts
Custom - Vehicles & Parts
Shopify - Electronics & Technology
Custom - Toys & Games
Data Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 209.6k | 100.00% |
| Emails | 162.0k | 77.31% |
| Phones | 125.4k | 59.85% |
| Ecommerce platform | 205.1k | 97.86% |
| Couriers | 88.9k | 42.41% |
| Payment Providers | 209.6k | 100.00% |
| Categories | 164.1k | 78.28% |
| Social Media | 133.5k | 63.70% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Monthly data refreshes
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Dedicated analyst support
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Klarna e-commerce landscape:
Analyze 179.2k verified e-commerce stores on Klarna - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across Klarna e-commerce.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Monthly data refreshes with historical tracking
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the Klarna e-commerce intelligence?
-
We track 179.2k verified Klarna e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Instagram stores with 30.8% among stores with at least one detectable social profile (92,869 stores) , followed by Facebook (27.9%) and YouTube (12.9%) .
Base: 133,518 stores with any detectable social profile (63.7% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
92,869 stores
84,272 stores
38,933 stores
27,186 stores
14,852 stores
13,725 stores
11,464 stores
7,862 stores
5,699 stores
4,817 stores
Visual Distribution
92,869 stores
84,272 stores
38,933 stores
27,186 stores
14,852 stores
13,725 stores
11,464 stores
7,862 stores
5,699 stores
4,817 stores