Norway E-commerce Database
Explore 26.6k verified e-commerce stores in the Norway. Instant access to technologies, contacts, platforms, and market dynamics.
Scanned from 300M+ domains. 43.9k with e-commerce signals. 26.6k verified as active stores.
· · Next full refresh: May 2026
E-commerce Platforms Distribution
Shopify leads with 34.9% of stores with physical delivery (8,713 stores) , followed by WooCommerce (31.6%) and Custom (20.5%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
8,713 stores
7,909 stores
5,117 stores
1,057 stores
574 stores
398 stores
332 stores
320 stores
307 stores
263 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Shopify | 8713 | 34.87% |
| WooCommerce | 7909 | 31.65% |
| Custom | 5117 | 20.48% |
| Wix eCommerce | 1057 | 4.23% |
| Magento | 574 | 2.30% |
| Squarespace Commerce | 398 | 1.59% |
| Quickbutik | 332 | 1.33% |
| Mystore.no, 24nettbutikk | 320 | 1.28% |
| 24nettbutikk, Mystore.no | 307 | 1.23% |
| PrestaShop | 263 | 1.05% |
All Stores Distribution
Shopify holds 23.4% share of all Norway e-commerce stores (9,539) , with WooCommerce at 40.6% and Custom at 12.5% (April 2026) .
Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.
Top 10 Platforms (All Stores)
9,539 stores
16,556 stores
5,117 stores
4,653 stores
642 stores
3,021 stores
346 stores
323 stores
311 stores
285 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| Shopify | 9539 | 23.38% |
| WooCommerce | 16556 | 40.59% |
| Custom | 5117 | 12.54% |
| Wix eCommerce | 4653 | 11.41% |
| Magento | 642 | 1.57% |
| Squarespace Commerce | 3021 | 7.41% |
| Quickbutik | 346 | 0.85% |
| Mystore.no, 24nettbutikk | 323 | 0.79% |
| 24nettbutikk, Mystore.no | 311 | 0.76% |
| PrestaShop | 285 | 0.70% |
Categories Distribution
Clothing & Accessories leads with 15.3% of all stores (3,192 stores) , followed by Health & Beauty (13.5%) and Sporting Goods & Outdoor Gear (12.0%) .
Base: 20,874 AI-verified stores with physical delivery and detected product categories (78.5% of all verified stores). Percentages show share of stores within each category.
Top 10 Categories
3,192 stores
2,810 stores
2,498 stores
1,841 stores
1,725 stores
1,491 stores
1,101 stores
988 stores
978 stores
962 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 3192 | 15.29% |
| Health & Beauty | 2810 | 13.46% |
| Sporting Goods & Outdoor Gear | 2498 | 11.97% |
| Arts & Entertainment | 1841 | 8.82% |
| Home & Garden | 1725 | 8.26% |
| Food & Beverages | 1491 | 7.14% |
| Electronics & Technology | 1101 | 5.27% |
| Toys & Games | 988 | 4.73% |
| Tools & Hardware | 978 | 4.69% |
| Business & Industrial | 962 | 4.61% |
| Vehicles & Parts | 808 | 3.87% |
| Jewelry & Watches | 695 | 3.33% |
| Furniture & Home Decor | 643 | 3.08% |
| Gifts & Special Occasions | 610 | 2.92% |
| Books & Media | 532 | 2.55% |
Payment Providers Distribution
Klarna leads with 36.3% among AI-verified physical stores (3,933 stores) , followed by Stripe Connect (11.8%) and PayPal (11.7%) .
Base: 6,488 AI-verified physical stores with detectable payment providers (24.4% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
3,933 stores
1,274 stores
1,270 stores
1,186 stores
738 stores
451 stores
435 stores
292 stores
278 stores
267 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| Klarna | 3933 | 36.33% |
| Stripe Connect | 1274 | 11.77% |
| PayPal | 1270 | 11.73% |
| MasterCard | 1186 | 10.96% |
| VISA | 738 | 6.82% |
| American Express | 451 | 4.17% |
| Apple Pay | 435 | 4.02% |
| Adyen | 292 | 2.70% |
| Bambora | 278 | 2.57% |
| Google Pay | 267 | 2.47% |
| Svea | 235 | 2.17% |
| Bolt | 231 | 2.13% |
| JCB | 111 | 1.03% |
| BitCoin | 68 | 0.63% |
| Trustly | 57 | 0.53% |
Shipping Carriers Distribution
PostNord leads with 29.7% among AI-verified physical stores (1,005 stores) , followed by DHL (17.6%) and UPS (14.5%) .
Base: 2,631 AI-verified physical stores with detectable shipping carriers (9.9% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| PostNord | 1005 | 29.67% |
| DHL | 597 | 17.63% |
| UPS | 490 | 14.47% |
| Posten Norge | 344 | 10.16% |
| Schenker | 162 | 4.78% |
| FedEx | 157 | 4.64% |
| GLS | 142 | 4.19% |
| USPS | 111 | 3.28% |
| DPD | 98 | 2.89% |
| TNT | 84 | 2.48% |
| Hermes | 43 | 1.27% |
| DSV | 43 | 1.27% |
| Colissimo | 39 | 1.15% |
| La Poste | 36 | 1.06% |
| 4PX | 36 | 1.06% |
Store Launch Timeline
Over the past 12 months, 4,791 new stores were launched in Norway , with the highest activity in 2026-03 (492 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
492 stores launched
420 stores launched
563 stores launched
447 stores launched
503 stores launched
480 stores launched
412 stores launched
379 stores launched
297 stores launched
320 stores launched
316 stores launched
162 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-03 | 492 | 10.27% |
| 2026-02 | 420 | 8.77% |
| 2026-01 | 563 | 11.75% |
| 2025-12 | 447 | 9.33% |
| 2025-11 | 503 | 10.50% |
| 2025-10 | 480 | 10.02% |
| 2025-09 | 412 | 8.60% |
| 2025-08 | 379 | 7.91% |
| 2025-07 | 297 | 6.20% |
| 2025-06 | 320 | 6.68% |
| 2025-05 | 316 | 6.60% |
| 2025-04 | 162 | 3.38% |
Active Stores by Launch Year
Currently, 26,363 active stores in Norway are tracked in our database , with the most stores launched in 2026 (1,476 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
1,476 active stores
4,375 active stores
2,607 active stores
2,184 active stores
1,686 active stores
1,971 active stores
1,767 active stores
1,341 active stores
1,520 active stores
1,600 active stores
649 active stores
439 active stores
370 active stores
486 active stores
335 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 1476 | 5.60% |
| 2025 | 4375 | 16.60% |
| 2024 | 2607 | 9.89% |
| 2023 | 2184 | 8.28% |
| 2022 | 1686 | 6.40% |
| 2021 | 1971 | 7.48% |
| 2020 | 1767 | 6.70% |
| 2019 | 1341 | 5.09% |
| 2018 | 1520 | 5.77% |
| 2017 | 1600 | 6.07% |
| 2016 | 649 | 2.46% |
| 2015 | 439 | 1.67% |
| 2014 | 370 | 1.40% |
| 2013 | 486 | 1.84% |
| 2012 | 335 | 1.27% |
| 2011 | 342 | 1.30% |
| 2010 | 312 | 1.18% |
| 2009 | 289 | 1.10% |
| 2008 | 273 | 1.04% |
| 2007 | 263 | 1.00% |
| 2006 | 175 | 0.66% |
| 2005 | 142 | 0.54% |
| 2004 | 273 | 1.04% |
| 2003 | 247 | 0.94% |
| 2002 | 276 | 1.05% |
| 2001 | 437 | 1.66% |
| 2000 | 251 | 0.95% |
| 1999 | 151 | 0.57% |
| 1998 | 88 | 0.33% |
| 1997 | 19 | 0.07% |
| 1996 | 16 | 0.06% |
| 1995 | 3 | 0.01% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Custom
Custom - Clothing & Accessories
Custom
Custom
Custom - Home & Garden
New Stores
Recently launched stores detected by ShopRank in the last full month.
Custom - Gifts & Special Occasions
Shopify - Clothing & Accessories
Shopify - Sporting Goods & Outdoor Gear
Shopify
Shopify
Data Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 26.6k | 100.00% |
| Emails | 13.7k | 51.47% |
| Phones | 9.3k | 35.14% |
| Ecommerce platform | 26.6k | 100.00% |
| Couriers | 2.6k | 9.90% |
| Payment Providers | 6.5k | 24.41% |
| Categories | 21.5k | 80.79% |
| Social Media | 16.4k | 61.69% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Monthly data refreshes
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Dedicated analyst support
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Norway e-commerce landscape:
Analyze 26.6k verified e-commerce stores in Norway - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across Norway e-commerce.
- Size Your Addressable Market
-
Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Monthly data refreshes with historical tracking
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Explore Other Markets
Frequently Asked Questions
- What data is included in the Norway e-commerce intelligence?
-
We track 26.6k verified Norway e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.
- How is the data collected and how often is it updated?
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We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.
- How do I access the data?
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Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.
- Do you offer enterprise or custom licensing?
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Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook leads with 35.5% among stores with at least one detectable social profile (13,874 stores) , followed by Instagram (33.9%) and YouTube (8.5%) .
Base: 16,394 stores with any detectable social profile (61.7% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
13,874 stores
13,259 stores
3,313 stores
2,707 stores
1,912 stores
1,610 stores
1,602 stores
584 stores
160 stores
103 stores
Visual Distribution