PostNord Shipping Carrier Usage Database

Explore 9.7k verified e-commerce stores shipping with PostNord. Discover logistics partnerships, geographic reach, and carrier adoption.

Detected across 11.1k domains. 9.7k verified as active stores with physical delivery.

Verified stores
9.7k
active stores with physical delivery
Top country
Sweden
3,756 verified stores
Top payment signal
Klarna
3,315 stores detected
Top category
Clothing & Accessories
1,163 verified stores

This is a public preview. Use the catalog, exports, or API for full account lists and CRM-ready fields.

· · Next full refresh: July 2026

9.7k verified active stores out of 11.1k detected · 87.1% verification rate

E-commerce Platforms Distribution

WooCommerce stores with 43.6% of stores with physical delivery (3,963 stores) , followed by Custom (25.6%) and Shopify (7.6%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

3,963 stores

Custom 25.6%

2,326 stores

693 stores

442 stores

303 stores

300 stores

245 stores

206 stores

114 stores

ScanNet Webshop, DanDomain Webshop 1.1%

102 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (June 2026)
E-commerce platforms distribution for stores with physical delivery in PostNord
Platform Stores with Physical Delivery Percentage
WooCommerce 3963 43.61%
Custom 2326 25.60%
Shopify 693 7.63%
Quickbutik 442 4.86%
PrestaShop 303 3.33%
Magento 300 3.30%
Wix eCommerce 245 2.70%
DanDomain Webshop 206 2.27%
Wikinggruppen 114 1.25%
ScanNet Webshop, DanDomain Webshop 102 1.12%
Show broader dataset (all e-commerce signals)

All Stores Distribution

WooCommerce holds 47.0% share of all PostNord e-commerce stores (4,690) , with Custom at 23.3% and Shopify at 7.0% (June 2026) .

Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.

Top 10 Platforms (All Stores)

4,690 stores

Custom 23.3%

2,326 stores

698 stores

446 stores

306 stores

308 stores

322 stores

218 stores

114 stores

ScanNet Webshop, DanDomain Webshop 1.0%

104 stores

Visual Distribution

Distribution of top 10 platforms by all stores (June 2026)
E-commerce platforms distribution for all stores in PostNord
Platform Total Stores Percentage
WooCommerce 4690 46.97%
Custom 2326 23.29%
Shopify 698 6.99%
Quickbutik 446 4.47%
PrestaShop 306 3.06%
Magento 308 3.08%
Wix eCommerce 322 3.22%
DanDomain Webshop 218 2.18%
Wikinggruppen 114 1.14%
ScanNet Webshop, DanDomain Webshop 104 1.04%

Categories Distribution

Clothing & Accessories stores with 14.5% of all stores (1,163 stores) , followed by Health & Beauty (12.0%) and Sporting Goods & Outdoor Gear (11.9%) .

Base: 8,044 AI-verified stores with physical delivery and detected product categories (83.1% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Clothing & Accessories 14.5%

1,163 stores

Health & Beauty 12.0%

967 stores

Sporting Goods & Outdoor Gear 11.9%

958 stores

Arts & Entertainment 9.2%

737 stores

Food & Beverages 8.5%

687 stores

Home & Garden 8.4%

674 stores

Electronics & Technology 7.2%

581 stores

Jewelry & Watches 5.4%

434 stores

Toys & Games 4.7%

378 stores

Vehicles & Parts 4.0%

318 stores

Visual Distribution

Distribution of top 10 PostNord store categories (June 2026)
Distribution of categories in PostNord e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 1163 14.46%
Health & Beauty 967 12.02%
Sporting Goods & Outdoor Gear 958 11.91%
Arts & Entertainment 737 9.16%
Food & Beverages 687 8.54%
Home & Garden 674 8.38%
Electronics & Technology 581 7.22%
Jewelry & Watches 434 5.40%
Toys & Games 378 4.70%
Vehicles & Parts 318 3.95%

Payment Providers Distribution

Klarna stores with 23.2% among AI-verified physical stores (3,315 stores) , followed by MasterCard (13.7%) and PayPal (12.7%) .

Base: 7,564 AI-verified physical stores with detectable payment providers (68.1% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

Klarna 23.2%

3,315 stores

1,952 stores

PayPal 12.7%

1,805 stores

VISA 11.6%

1,652 stores

1,300 stores

1,050 stores

958 stores

825 stores

JCB 3.5%

496 stores

Svea 1.9%

268 stores

Visual Distribution

Distribution of top 10 PostNord payment providers (June 2026)
Distribution of payment providers in PostNord e-commerce stores
Payment Provider Store Count Market Share
Klarna 3315 23.25%
MasterCard 1952 13.69%
PayPal 1805 12.66%
VISA 1652 11.58%
Stripe Connect 1300 9.12%
Apple Pay 1050 7.36%
American Express 958 6.72%
Google Pay 825 5.79%
JCB 496 3.48%
Svea 268 1.88%

Store Launch Timeline

Over the past 12 months, 1,639 new stores were launched in PostNord , with the highest activity in 2026-05 (310 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-05 18.9%

310 stores launched

2026-04 10.1%

165 stores launched

2026-03 9.0%

148 stores launched

2026-02 8.4%

137 stores launched

2026-01 18.1%

297 stores launched

2025-12 5.0%

82 stores launched

2025-11 5.5%

90 stores launched

2025-10 6.7%

110 stores launched

2025-09 7.0%

114 stores launched

2025-08 4.9%

81 stores launched

2025-07 4.8%

78 stores launched

2025-06 1.6%

27 stores launched

Monthly Trend

Monthly store launches in PostNord (June 2026)
Monthly store launches in PostNord over the past 12 months
Month Stores Launched Percentage
2026-05 310 18.91%
2026-04 165 10.07%
2026-03 148 9.03%
2026-02 137 8.36%
2026-01 297 18.12%
2025-12 82 5.00%
2025-11 90 5.49%
2025-10 110 6.71%
2025-09 114 6.96%
2025-08 81 4.94%
2025-07 78 4.76%
2025-06 27 1.65%

Active Stores by Launch Year

Currently, 9,655 active stores in PostNord are tracked in our database , with the most stores launched in 2026 (1,129 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 11.7%

1,129 active stores

2025 10.7%

1,036 active stores

2024 7.2%

692 active stores

2023 5.7%

552 active stores

2022 5.2%

500 active stores

2021 6.2%

599 active stores

2020 6.0%

578 active stores

2019 4.8%

467 active stores

2018 5.3%

514 active stores

2017 4.8%

459 active stores

2016 2.6%

251 active stores

2015 2.2%

215 active stores

2014 2.4%

234 active stores

2013 2.4%

233 active stores

2012 1.8%

173 active stores

Distribution by Launch Year

Active stores in PostNord by original launch year (June 2026)
Active stores in PostNord by launch year
Launch Year Active Stores Percentage
2026 1129 11.69%
2025 1036 10.73%
2024 692 7.17%
2023 552 5.72%
2022 500 5.18%
2021 599 6.20%
2020 578 5.99%
2019 467 4.84%
2018 514 5.32%
2017 459 4.75%
2016 251 2.60%
2015 215 2.23%
2014 234 2.42%
2013 233 2.41%
2012 173 1.79%

Social Media Usage

Facebook stores with 36.6% among stores with at least one detectable social profile (5,553 stores) , followed by Instagram (34.9%) and YouTube (9.8%) .

Base: 7,241 stores with any detectable social profile (65.1% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 36.6%

5,553 stores

Instagram 34.9%

5,287 stores

YouTube 9.8%

1,492 stores

TikTok 6.3%

956 stores

LinkedIn 5.4%

826 stores

Pinterest 3.0%

455 stores

Twitter 2.4%

366 stores

X 1.0%

158 stores

WhatsApp 0.3%

40 stores

Vimeo 0.2%

36 stores

Visual Distribution

Distribution of social media platforms in PostNord (June 2026)
Distribution of social media platforms in PostNord e-commerce stores
Social Platform Store Count Market Share
Facebook 5553 36.61%
Instagram 5287 34.85%
YouTube 1492 9.84%
TikTok 956 6.30%
LinkedIn 826 5.45%
Pinterest 455 3.00%
Twitter 366 2.41%
X 158 1.04%
WhatsApp 40 0.26%
Vimeo 36 0.24%

Geographic Distribution

Sweden stores with 40.7% (3,756 AI-verified stores) , followed by Denmark (35.6%) and Norway (10.3%) .

Base: 9,225 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

Sweden 40.7%

3,756 AI-verified stores

Denmark 35.6%

3,284 AI-verified stores

Norway 10.3%

947 AI-verified stores

489 AI-verified stores

135 AI-verified stores

104 AI-verified stores

Niue 1.1%

102 AI-verified stores

63 AI-verified stores

57 AI-verified stores

44 AI-verified stores

Visual Distribution

Geographic distribution of stores using PostNord (June 2026)
Geographic distribution of stores using PostNord
Country AI-Verified Store Count Market Share
Sweden 3756 40.72%
Denmark 3284 35.60%
Norway 947 10.27%
Finland 489 5.30%
Germany 135 1.46%
United States 104 1.13%
Niue 102 1.11%
Netherlands 63 0.68%
United Kingdom 57 0.62%
France 44 0.48%

Data Coverage

Field Rows count Coverage
Website 11.1k 100.00%
Emails 8.7k 78.17%
Phones 7.0k 63.31%
Ecommerce platform 10.7k 96.06%
Couriers 11.1k 100.00%
Payment Providers 7.6k 68.05%
Categories 8.5k 76.75%
Social Media 7.2k 65.15%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

On-demand market analysis

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  • Search and segment stores by any criteria
  • API integration for automated workflows
  • Monthly data refreshes
  • Market sizing and segmentation
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Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

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  • Competitive landscape monitoring
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Market Intelligence

Understand the PostNord e-commerce landscape:

Analyze 9.7k verified e-commerce stores on PostNord - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across PostNord e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the PostNord e-commerce intelligence?

We track 9.7k verified PostNord e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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