Wikinggruppen E-commerce Stores Database
Explore 764.0 verified e-commerce stores built on Wikinggruppen. Instant access to technologies, contacts, platforms, and market dynamics.
Detected across 858.0 domains. 764.0 verified as active stores with physical delivery.
· · Next full refresh: May 2026
764.0 verified active stores out of 858.0 detected · 89.0% verification rate
Categories Distribution
Clothing & Accessories leads with 17.1% of all stores (115 stores) , followed by Home & Garden (14.3%) and Sporting Goods & Outdoor Gear (12.5%) .
Base: 671 AI-verified stores with physical delivery and detected product categories (87.8% of all verified stores). Percentages show share of stores within each category.
Top 10 Categories
115 stores
96 stores
84 stores
47 stores
41 stores
39 stores
38 stores
36 stores
36 stores
31 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 115 | 17.14% |
| Home & Garden | 96 | 14.31% |
| Sporting Goods & Outdoor Gear | 84 | 12.52% |
| Health & Beauty | 47 | 7.00% |
| Food & Beverages | 41 | 6.11% |
| Arts & Entertainment | 39 | 5.81% |
| Vehicles & Parts | 38 | 5.66% |
| Tools & Hardware | 36 | 5.37% |
| Electronics & Technology | 36 | 5.37% |
| Toys & Games | 31 | 4.62% |
| Jewelry & Watches | 28 | 4.17% |
| Gifts & Special Occasions | 27 | 4.02% |
| Business & Industrial | 25 | 3.73% |
| Furniture & Home Decor | 20 | 2.98% |
| Office Supplies | 8 | 1.19% |
Payment Providers Distribution
Klarna leads with 37.5% among AI-verified physical stores (397 stores) , followed by VISA (11.0%) and Stripe Connect (10.4%) .
Base: 553 AI-verified physical stores with detectable payment providers (64.5% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
397 stores
117 stores
110 stores
105 stores
88 stores
84 stores
45 stores
29 stores
21 stores
21 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| Klarna | 397 | 37.49% |
| VISA | 117 | 11.05% |
| Stripe Connect | 110 | 10.39% |
| Svea | 105 | 9.92% |
| MasterCard | 88 | 8.31% |
| PayPal | 84 | 7.93% |
| American Express | 45 | 4.25% |
| Apple Pay | 29 | 2.74% |
| Bolt | 21 | 1.98% |
| Trustly | 21 | 1.98% |
| Google Pay | 15 | 1.42% |
| Adyen | 11 | 1.04% |
| iDEAL | 11 | 1.04% |
| JCB | 3 | 0.28% |
| WebPay | 2 | 0.19% |
Shipping Carriers Distribution
DHL leads with 42.2% among AI-verified physical stores (275 stores) , followed by PostNord (18.0%) and Schenker (12.7%) .
Base: 429 AI-verified physical stores with detectable shipping carriers (50.0% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| DHL | 275 | 42.24% |
| PostNord | 117 | 17.97% |
| Schenker | 83 | 12.75% |
| UPS | 50 | 7.68% |
| GLS | 27 | 4.15% |
| FedEx | 20 | 3.07% |
| Budbee | 17 | 2.61% |
| DPD | 16 | 2.46% |
| DSV | 14 | 2.15% |
| Posti | 7 | 1.08% |
| TNT | 6 | 0.92% |
| Speedy | 5 | 0.77% |
| Postin | 5 | 0.77% |
| Hermes | 5 | 0.77% |
| FMX | 4 | 0.61% |
Store Launch Timeline
Over the past 12 months, 71 new stores were launched in Wikinggruppen , with the highest activity in 2026-03 (10 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
10 stores launched
3 stores launched
16 stores launched
11 stores launched
7 stores launched
9 stores launched
2 stores launched
11 stores launched
1 stores launched
1 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-03 | 10 | 14.08% |
| 2026-02 | 3 | 4.23% |
| 2026-01 | 16 | 22.54% |
| 2025-12 | 11 | 15.49% |
| 2025-11 | 7 | 9.86% |
| 2025-10 | 9 | 12.68% |
| 2025-09 | 2 | 2.82% |
| 2025-06 | 11 | 15.49% |
| 2025-05 | 1 | 1.41% |
| 2025-04 | 1 | 1.41% |
Active Stores by Launch Year
Currently, 759 active stores in Wikinggruppen are tracked in our database , with the most stores launched in 2026 (29 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
29 active stores
43 active stores
38 active stores
19 active stores
23 active stores
30 active stores
36 active stores
56 active stores
55 active stores
75 active stores
29 active stores
18 active stores
18 active stores
43 active stores
25 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 29 | 3.82% |
| 2025 | 43 | 5.67% |
| 2024 | 38 | 5.01% |
| 2023 | 19 | 2.50% |
| 2022 | 23 | 3.03% |
| 2021 | 30 | 3.95% |
| 2020 | 36 | 4.74% |
| 2019 | 56 | 7.38% |
| 2018 | 55 | 7.25% |
| 2017 | 75 | 9.88% |
| 2016 | 29 | 3.82% |
| 2015 | 18 | 2.37% |
| 2014 | 18 | 2.37% |
| 2013 | 43 | 5.67% |
| 2012 | 25 | 3.29% |
| 2011 | 29 | 3.82% |
| 2010 | 24 | 3.16% |
| 2009 | 28 | 3.69% |
| 2008 | 21 | 2.77% |
| 2007 | 18 | 2.37% |
| 2006 | 17 | 2.24% |
| 2005 | 11 | 1.45% |
| 2004 | 17 | 2.24% |
| 2003 | 14 | 1.84% |
| 2002 | 11 | 1.45% |
| 2001 | 9 | 1.19% |
| 2000 | 14 | 1.84% |
| 1999 | 2 | 0.26% |
| 1998 | 1 | 0.13% |
| 1997 | 4 | 0.53% |
| 1996 | 2 | 0.26% |
Geographic Distribution
Sweden leads with 73.8% (555 AI-verified stores) , followed by Denmark (4.3%) and Norway (3.6%) .
Base: 752 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
555 AI-verified stores
32 AI-verified stores
27 AI-verified stores
23 AI-verified stores
20 AI-verified stores
15 AI-verified stores
11 AI-verified stores
10 AI-verified stores
10 AI-verified stores
9 AI-verified stores
Visual Distribution
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| Sweden | 555 | 73.80% |
| Denmark | 32 | 4.26% |
| Norway | 27 | 3.59% |
| Finland | 23 | 3.06% |
| Germany | 20 | 2.66% |
| Niue | 15 | 1.99% |
| Spain | 11 | 1.46% |
| Italy | 10 | 1.33% |
| Netherlands | 10 | 1.33% |
| United Kingdom | 9 | 1.20% |
| France | 8 | 1.06% |
| Belgium | 6 | 0.80% |
| Austria | 6 | 0.80% |
| Poland | 5 | 0.66% |
| Portugal | 3 | 0.40% |
| Czechia | 3 | 0.40% |
| Hungary | 3 | 0.40% |
| Switzerland | 2 | 0.27% |
| Ireland | 2 | 0.27% |
| Latvia | 2 | 0.27% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Wikinggruppen - Sporting Goods & Outdoor Gear
Wikinggruppen - Home & Garden
Wikinggruppen - Home & Garden
Wikinggruppen - Home & Garden
Wikinggruppen - Sporting Goods & Outdoor Gear
New Stores
Recently launched stores detected by ShopRank in the last full month.
Wikinggruppen
Wikinggruppen - Home & Garden
Wikinggruppen - Food & Beverages
Wikinggruppen - Food & Beverages
Wikinggruppen
Data Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 858.0 | 100.00% |
| Emails | 666.0 | 77.62% |
| Phones | 480.0 | 55.94% |
| Ecommerce platform | 858.0 | 100.00% |
| Couriers | 429.0 | 50.00% |
| Payment Providers | 553.0 | 64.45% |
| Categories | 707.0 | 82.40% |
| Social Media | 476.0 | 55.48% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Monthly data refreshes
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Dedicated analyst support
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Wikinggruppen e-commerce landscape:
Analyze 764.0 verified e-commerce stores on Wikinggruppen - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across Wikinggruppen e-commerce.
- Size Your Addressable Market
-
Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Monthly data refreshes with historical tracking
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the Wikinggruppen e-commerce intelligence?
-
We track 764.0 verified Wikinggruppen e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.
- How is the data collected and how often is it updated?
-
We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook leads with 42.3% among stores with at least one detectable social profile (408 stores) , followed by Instagram (37.8%) and YouTube (9.1%) .
Base: 476 stores with any detectable social profile (55.5% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
408 stores
364 stores
88 stores
32 stores
27 stores
18 stores
15 stores
10 stores
2 stores
Visual Distribution