Niue E-commerce Database

Explore 2.9k e-commerce stores in the Niue. Instant access to technologies, contacts, platforms, and market dynamics.

· · Next full refresh: January 2026

E-commerce Platforms Distribution

Custom leads with 43.0% of stores with physical delivery (1,191 stores) , followed by WooCommerce (36.8%) and Shopify (9.5%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 43.0%

1,191 stores

1,019 stores

264 stores

79 stores

60 stores

50 stores

33 stores

30 stores

30 stores

16 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (December 2025)
E-commerce platforms distribution for stores with physical delivery in Niue
Platform Stores with Physical Delivery Percentage
Custom 1191 42.97%
WooCommerce 1019 36.76%
Shopify 264 9.52%
Quickbutik 79 2.85%
Magento 60 2.16%
PrestaShop 50 1.80%
Wix eCommerce 33 1.19%
OpenCart 30 1.08%
osCommerce 30 1.08%
Wikinggruppen 16 0.58%

All Stores Distribution

Custom holds 29.6% share of all Niue e-commerce stores (1,191) , with WooCommerce at 51.2% and Shopify at 7.3% (December 2025) .

Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.

Top 10 Platforms (All Stores)

Custom 29.6%

1,191 stores

2,064 stores

294 stores

83 stores

73 stores

53 stores

177 stores

37 stores

40 stores

16 stores

Visual Distribution

Distribution of top 10 platforms by all stores (December 2025)
E-commerce platforms distribution for all stores in Niue
Platform Total Stores Percentage
Custom 1191 29.57%
WooCommerce 2064 51.24%
Shopify 294 7.30%
Quickbutik 83 2.06%
Magento 73 1.81%
PrestaShop 53 1.32%
Wix eCommerce 177 4.39%
OpenCart 37 0.92%
osCommerce 40 0.99%
Wikinggruppen 16 0.40%

Categories Distribution

Health & Beauty leads with 15.5% of all stores (317 stores) , followed by Clothing & Accessories (13.3%) and Home & Garden (10.8%) .

Top 10 Categories

Health & Beauty 15.5%

317 stores

Clothing & Accessories 13.3%

272 stores

Home & Garden 10.8%

221 stores

Electronics & Technology 9.3%

189 stores

Food & Beverages 8.8%

179 stores

Vehicles & Parts 7.3%

148 stores

Sporting Goods & Outdoor Gear 7.2%

147 stores

Furniture & Home Decor 5.4%

110 stores

Business & Industrial 3.8%

78 stores

Books & Media 3.6%

74 stores

Visual Distribution

Distribution of top 10 Niue store categories (December 2025)
Distribution of categories in Niue e-commerce stores
Category Number of Stores Percentage
Health & Beauty 317 15.54%
Clothing & Accessories 272 13.33%
Home & Garden 221 10.83%
Electronics & Technology 189 9.26%
Food & Beverages 179 8.77%
Vehicles & Parts 148 7.25%
Sporting Goods & Outdoor Gear 147 7.21%
Furniture & Home Decor 110 5.39%
Business & Industrial 78 3.82%
Books & Media 74 3.63%
Gifts & Special Occasions 68 3.33%
Arts & Entertainment 63 3.09%
Tools & Hardware 62 3.04%
Jewelry & Watches 58 2.84%
Pets & Pet Supplies 54 2.65%

Payment Providers Distribution

Klarna leads with 24.0% among AI-verified physical stores (329 stores) , followed by Swish (17.1%) and PayPal (10.4%) .

Base: 790 AI-verified physical stores with detectable payment providers (27.6% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

Klarna 24.0%

329 stores

Swish 17.1%

235 stores

PayPal 10.4%

143 stores

VISA 9.1%

125 stores

96 stores

83 stores

61 stores

iDEAL 4.2%

58 stores

Svea 3.4%

47 stores

46 stores

Visual Distribution

Distribution of top 10 Niue payment providers (December 2025)
Distribution of payment providers in Niue e-commerce stores
Payment Provider Store Count Market Share
Klarna 329 23.98%
Swish 235 17.13%
PayPal 143 10.42%
VISA 125 9.11%
MasterCard 96 7.00%
Stripe Connect 83 6.05%
American Express 61 4.45%
iDEAL 58 4.23%
Svea 47 3.43%
Bancontact 46 3.35%
Apple Pay 41 2.99%
Mollie 35 2.55%
Google Pay 29 2.11%
Bambora 23 1.68%
JCB 21 1.53%

Shipping Carriers Distribution

DHL leads with 32.9% among AI-verified physical stores (252 stores) , followed by PostNord (16.7%) and PostNL (10.1%) .

Base: 534 AI-verified physical stores with detectable shipping carriers (18.6% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

DHL 32.9%

252 stores

128 stores

PostNL 10.1%

77 stores

GLS 9.9%

76 stores

69 stores

UPS 6.4%

49 stores

DPD 5.1%

39 stores

TNT 2.7%

21 stores

FedEx 2.0%

15 stores

11 stores

Visual Distribution

Distribution of top 10 Niue shipping carriers (December 2025)
Distribution of shipping carriers in Niue e-commerce stores
Shipping Carrier Store Count Market Share
DHL 252 32.94%
PostNord 128 16.73%
PostNL 77 10.07%
GLS 76 9.93%
Schenker 69 9.02%
UPS 49 6.41%
DPD 39 5.10%
TNT 21 2.75%
FedEx 15 1.96%
Speedy 11 1.44%
Hermes 8 1.05%
DSV 7 0.92%
Budbee 6 0.78%
TCS 4 0.52%
DAO365 3 0.39%

Store Launch Timeline

Over the past 12 months, 244 new stores were launched in Niue , with the highest activity in 2025-11 (24 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2025-11 9.8%

24 stores launched

2025-10 13.1%

32 stores launched

2025-09 7.4%

18 stores launched

2025-08 8.6%

21 stores launched

2025-07 11.1%

27 stores launched

2025-06 4.9%

12 stores launched

2025-05 8.6%

21 stores launched

2025-04 8.6%

21 stores launched

2025-03 9.0%

22 stores launched

2025-02 6.1%

15 stores launched

2025-01 8.2%

20 stores launched

2024-12 4.5%

11 stores launched

Monthly Trend

Monthly store launches in Niue (December 2025)
Monthly store launches in Niue over the past 12 months
Month Stores Launched Percentage
2025-11 24 9.84%
2025-10 32 13.11%
2025-09 18 7.38%
2025-08 21 8.61%
2025-07 27 11.07%
2025-06 12 4.92%
2025-05 21 8.61%
2025-04 21 8.61%
2025-03 22 9.02%
2025-02 15 6.15%
2025-01 20 8.20%
2024-12 11 4.51%

Active Stores by Launch Year

Currently, 2,837 active stores in Niue are tracked in our database , with the most stores launched in 2025 (233 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2025 8.2%

233 active stores

2024 6.5%

183 active stores

2023 5.7%

163 active stores

2022 5.5%

156 active stores

2021 6.3%

180 active stores

2020 7.6%

216 active stores

2019 5.9%

168 active stores

2018 7.5%

214 active stores

2017 6.1%

174 active stores

2016 5.2%

147 active stores

2015 4.0%

114 active stores

2014 2.6%

74 active stores

2013 3.1%

89 active stores

2012 2.7%

76 active stores

2011 2.7%

77 active stores

Distribution by Launch Year

Active stores in Niue by original launch year (December 2025)
Active stores in Niue by launch year
Launch Year Active Stores Percentage
2025 233 8.21%
2024 183 6.45%
2023 163 5.75%
2022 156 5.50%
2021 180 6.34%
2020 216 7.61%
2019 168 5.92%
2018 214 7.54%
2017 174 6.13%
2016 147 5.18%
2015 114 4.02%
2014 74 2.61%
2013 89 3.14%
2012 76 2.68%
2011 77 2.71%
2010 61 2.15%
2009 50 1.76%
2008 61 2.15%
2007 45 1.59%
2006 41 1.45%
2005 35 1.23%
2004 32 1.13%
2003 29 1.02%
2002 47 1.66%
2001 57 2.01%
2000 48 1.69%
1999 43 1.52%
1998 23 0.81%
1997 1 0.04%

Social Media Usage

Facebook leads with 38.3% among stores with at least one detectable social profile (1,186 stores) , followed by Instagram (31.9%) and YouTube (7.8%) .

Base: 1,366 stores with any detectable social profile (47.7% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 38.3%

1,186 stores

Instagram 31.9%

988 stores

YouTube 7.8%

242 stores

LinkedIn 7.5%

232 stores

Twitter 6.1%

190 stores

Pinterest 3.1%

96 stores

TikTok 2.9%

89 stores

X 1.5%

45 stores

WhatsApp 0.6%

20 stores

Vimeo 0.4%

12 stores

Visual Distribution

Distribution of social media platforms in Niue (December 2025)
Distribution of social media platforms in Niue e-commerce stores
Social Platform Store Count Market Share
Facebook 1186 38.26%
Instagram 988 31.87%
YouTube 242 7.81%
LinkedIn 232 7.48%
Twitter 190 6.13%
Pinterest 96 3.10%
TikTok 89 2.87%
X 45 1.45%
WhatsApp 20 0.65%
Vimeo 12 0.39%

Dataset Coverage

Field Rows count Coverage
Website 2.9k 100.00%
Emails 1.6k 57.30%
Phones 1.0k 35.41%
Ecommerce platform 2.9k 100.00%
Couriers 534.0 18.65%
Payment Providers 790.0 27.58%
Categories 2.2k 75.10%
Social Media 1.4k 47.70%

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Frequently Asked Questions

What data is included in the Niue E-commerce Database?

Our database covers over 2.9k Niue physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.

How fresh is your data and how often is it updated?

We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.

Can I get a free sample before purchasing?

Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.

Can I buy only selected segments of data?

Yes, you can purchase targeted segments tailored specifically to your business needs—by industry, platform, store size, and more. Contact us for details.

How quickly can I access the full dataset after purchase?

You'll receive immediate access upon payment completion. Our data can be downloaded directly or delivered via email or API.

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