Niue E-commerce Market

Explore 1.6k verified e-commerce stores in the Niue. Compare platforms, categories, PSP/carrier signals, available contacts, and merchant-size segments.

Scanned from 300M+ domains. 7.9k with e-commerce signals. 1.6k verified as active stores.

Verified stores
1.6k
active stores with physical delivery
Top platform
WooCommerce
655 verified stores
Top payment signal
Klarna
398 detection occurrences
Top carrier signal
PostNord
300 detection occurrences
Top category
Food & Beverages
144 verified stores

This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.

E-commerce Platforms Distribution

WooCommerce stores with 40.0% of stores with physical delivery (655 stores) , followed by Custom (23.6%) and Shopify (14.5%) .

Base: 1,636 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

655 stores

Custom 23.6%

386 stores

Shopify 14.5%

238 stores

75 stores

44 stores

41 stores

35 stores

27 stores

15 stores

12 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (October 2026)
E-commerce platforms distribution for stores with physical delivery in Niue
Platform Stores with Physical Delivery Percentage
WooCommerce 655 40.04%
Custom 386 23.59%
Shopify 238 14.55%
Quickbutik 75 4.58%
Magento 44 2.69%
OpenCart 41 2.51%
PrestaShop 35 2.14%
osCommerce 27 1.65%
Wix eCommerce 15 0.92%
CCV Shop 12 0.73%
Show broader dataset (all e-commerce signals)

Websites with E-commerce Signals

WooCommerce holds 47.5% share of detected Niue e-commerce signals (3,755) , with Custom at 16.1% and Shopify at 11.0% (October 2026) .

Base: 7,908 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.

Top 10 Platforms (All Signals)

3,755 websites

Custom 16.1%

1,277 websites

Shopify 11.0%

871 websites

165 websites

200 websites

62 websites

142 websites

32 websites

348 websites

28 websites

Visual Distribution

Distribution of top 10 platforms by websites with signals (October 2026)
E-commerce platforms distribution for websites with signals in Niue
Platform Websites with Signals Percentage
WooCommerce 3755 47.48%
Custom 1277 16.15%
Shopify 871 11.01%
Quickbutik 165 2.09%
Magento 200 2.53%
OpenCart 62 0.78%
PrestaShop 142 1.80%
osCommerce 32 0.40%
Wix eCommerce 348 4.40%
CCV Shop 28 0.35%

Categories Distribution

Food & Beverages stores with 8.8% of all stores (144 stores) , followed by Clothing & Accessories (8.6%) and Health & Beauty (8.1%) .

Base: 1,636 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.

Top 10 Categories

Food & Beverages 8.8%

144 stores

Clothing & Accessories 8.6%

140 stores

Health & Beauty 8.1%

133 stores

Home & Garden 8.1%

132 stores

Sporting Goods & Outdoor Gear 7.2%

118 stores

Business & Industrial 7.0%

114 stores

Electronics & Technology 5.6%

92 stores

Tools & Hardware 4.6%

75 stores

Vehicles & Parts 4.5%

73 stores

Arts & Entertainment 4.3%

71 stores

Visual Distribution

Distribution of top 10 Niue store categories (October 2026)
Distribution of categories in Niue e-commerce stores
Category Number of Stores Percentage
Food & Beverages 144 8.80%
Clothing & Accessories 140 8.56%
Health & Beauty 133 8.13%
Home & Garden 132 8.07%
Sporting Goods & Outdoor Gear 118 7.21%
Business & Industrial 114 6.97%
Electronics & Technology 92 5.62%
Tools & Hardware 75 4.58%
Vehicles & Parts 73 4.46%
Arts & Entertainment 71 4.34%

Payment Providers Distribution

Klarna accounts for 17.2% of displayed detection occurrences (398 occurrences) , followed by VISA (16.3%) and MasterCard (15.7%) .

Base: 2,312 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from publicly accessible website content and technical signals. Detection does not confirm an active provider contract or availability at checkout.

Top 10 Payment Providers

Klarna 17.2%

398 occurrences

VISA 16.3%

377 occurrences

363 occurrences

PayPal 14.1%

326 occurrences

231 occurrences

155 occurrences

Maestro 6.5%

150 occurrences

113 occurrences

iDEAL 4.6%

107 occurrences

Vipps MobilePay 4.0%

92 occurrences

Visual Distribution

Distribution of top 10 Niue payment providers (October 2026)
Distribution of payment providers in Niue e-commerce stores
Payment Provider Detection Occurrences Share of Displayed Occurrences
Klarna 398 17.21%
VISA 377 16.31%
MasterCard 363 15.70%
PayPal 326 14.10%
Apple Pay 231 9.99%
American Express 155 6.70%
Maestro 150 6.49%
Stripe 113 4.89%
iDEAL 107 4.63%
Vipps MobilePay 92 3.98%

Shipping Carriers Distribution

PostNord accounts for 31.6% of displayed detection occurrences (300 occurrences) , followed by DHL (27.6%) and PostNL (10.6%) .

Base: 950 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from publicly accessible website content and technical signals. Detection does not confirm an active carrier contract or shipping destinations.

Top 10 Shipping Carriers

300 occurrences

DHL 27.6%

262 occurrences

PostNL 10.6%

101 occurrences

GLS 8.2%

78 occurrences

65 occurrences

UPS 4.8%

46 occurrences

DPD 3.7%

35 occurrences

Bring 2.5%

24 occurrences

FedEx 2.1%

20 occurrences

19 occurrences

Visual Distribution

Distribution of top 10 Niue shipping carriers (October 2026)
Distribution of shipping carriers in Niue e-commerce stores
Shipping Carrier Detection Occurrences Share of Displayed Occurrences
PostNord 300 31.58%
DHL 262 27.58%
PostNL 101 10.63%
GLS 78 8.21%
Schenker 65 6.84%
UPS 46 4.84%
DPD 35 3.68%
Bring 24 2.53%
FedEx 20 2.11%
DAO365 19 2.00%

Store Launch Timeline

Over the past 12 months, 142 new stores were launched in Niue , with the highest activity in 2026-09 (12 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-09 8.5%

12 stores launched

2026-08 11.3%

16 stores launched

2026-07 7.7%

11 stores launched

2026-06 5.6%

8 stores launched

2026-05 9.9%

14 stores launched

2026-04 11.3%

16 stores launched

2026-03 10.6%

15 stores launched

2026-02 7.0%

10 stores launched

2026-01 9.9%

14 stores launched

2025-12 4.2%

6 stores launched

2025-11 9.9%

14 stores launched

2025-10 4.2%

6 stores launched

Monthly Trend

Monthly store launches in Niue (October 2026)
Monthly store launches in Niue over the past 12 months
Month Stores Launched Percentage
2026-09 12 8.45%
2026-08 16 11.27%
2026-07 11 7.75%
2026-06 8 5.63%
2026-05 14 9.86%
2026-04 16 11.27%
2026-03 15 10.56%
2026-02 10 7.04%
2026-01 14 9.86%
2025-12 6 4.23%
2025-11 14 9.86%
2025-10 6 4.23%

Active Stores by Launch Year

Currently, 1,633 active stores in Niue are tracked in our database , with the most stores launched in 2026 (121 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 7.4%

121 active stores

2025 7.1%

116 active stores

2024 5.4%

88 active stores

2023 6.8%

111 active stores

2022 4.7%

76 active stores

2021 5.6%

91 active stores

2020 6.9%

113 active stores

2019 5.8%

95 active stores

2018 6.7%

109 active stores

2017 5.1%

83 active stores

2016 5.0%

82 active stores

2015 4.4%

72 active stores

2014 2.2%

36 active stores

2013 3.0%

49 active stores

2012 2.8%

45 active stores

Distribution by Launch Year

Active stores in Niue by original launch year (October 2026)
Active stores in Niue by launch year
Launch Year Active Stores Percentage
2026 121 7.41%
2025 116 7.10%
2024 88 5.39%
2023 111 6.80%
2022 76 4.65%
2021 91 5.57%
2020 113 6.92%
2019 95 5.82%
2018 109 6.67%
2017 83 5.08%
2016 82 5.02%
2015 72 4.41%
2014 36 2.20%
2013 49 3.00%
2012 45 2.76%

Social Media Usage

Facebook accounts for 38.3% of displayed detection occurrences (709 occurrences) , followed by Instagram (34.3%) and YouTube (8.3%) .

Base: 1,849 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 38.3%

709 occurrences

Instagram 34.3%

634 occurrences

YouTube 8.3%

153 occurrences

LinkedIn 5.4%

99 occurrences

Twitter 4.4%

81 occurrences

TikTok 4.2%

78 occurrences

Pinterest 3.1%

57 occurrences

X 1.5%

28 occurrences

WhatsApp 0.3%

6 occurrences

Vimeo 0.2%

4 occurrences

Visual Distribution

Distribution of social media platforms in Niue (October 2026)
Distribution of social media platforms in Niue e-commerce stores
Social Platform Detection Occurrences Share of Displayed Occurrences
Facebook 709 38.35%
Instagram 634 34.29%
YouTube 153 8.27%
LinkedIn 99 5.35%
Twitter 81 4.38%
TikTok 78 4.22%
Pinterest 57 3.08%
X 28 1.51%
WhatsApp 6 0.32%
Vimeo 4 0.22%

Data Coverage

Coverage among active verified stores in this country.

Field Rows count Coverage
Website 1.6k 100.00%
Emails 1.2k 76.04%
Phones 749 45.78%
Ecommerce platform 1.6k 100.00%
Couriers 623 38.08%
Payment Providers 893 54.58%
Categories 1.4k 82.82%
Social Media 817 49.94%

Coverage reflects detectability from publicly accessible website content and technical signals. A detected provider does not establish an active commercial relationship, and a missing signal does not establish absence. These counts are not confirmed transaction or shipment market shares.

Market Intelligence

On-demand market analysis

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  • Periodic index updates
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Custom research and competitive analysis

Tailored intelligence for strategic decisions

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Market Intelligence

Understand the Niue e-commerce landscape:

Analyze 1.6k verified e-commerce stores in Niue - technology adoption, market share, competitive positioning.

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Compare the platform, technology, and category segments in this report. For changes over time, request a custom comparison of available snapshots.

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Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • CSV/XLSX exports; full-market datasets by agreement

Use Cases

Get every store in this country with its payment providers, carriers and size tier as a market feed.

  • Competitive intelligence and market sizing
  • Technology adoption analysis and custom snapshot comparisons
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Niue e-commerce intelligence?

We track 1.6k verified Niue e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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