Niue E-commerce Market

Explore 1.9k verified e-commerce stores in the Niue. Compare platforms, categories, PSP/carrier signals, available contacts, and merchant-size segments.

Scanned from 300M+ domains. 3.6k with e-commerce signals. 1.9k verified as active stores.

Verified stores
1.9k
active stores with physical delivery
Top platform
WooCommerce
751 verified stores
Top payment signal
Klarna
244 stores detected
Top carrier signal
DHL
211 stores detected
Top category
Clothing & Accessories
162 verified stores

This is a public preview. Use the catalog, exports, or API for full account lists and CRM-ready fields.

· · Next full refresh: June 2026

E-commerce Platforms Distribution

WooCommerce stores with 44.2% of stores with physical delivery (751 stores) , followed by Custom (23.6%) and Shopify (15.3%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

751 stores

Custom 23.6%

401 stores

Shopify 15.3%

259 stores

76 stores

57 stores

49 stores

32 stores

30 stores

26 stores

United Profile 1.0%

17 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (May 2026)
E-commerce platforms distribution for stores with physical delivery in Niue
Platform Stores with Physical Delivery Percentage
WooCommerce 751 44.23%
Custom 401 23.62%
Shopify 259 15.25%
Quickbutik 76 4.48%
Magento 57 3.36%
PrestaShop 49 2.89%
OpenCart 32 1.88%
osCommerce 30 1.77%
Wix eCommerce 26 1.53%
United Profile 17 1.00%
Show broader dataset (all e-commerce signals)

All Stores Distribution

WooCommerce holds 62.7% share of all Niue e-commerce stores (1,938) , with Custom at 13.0% and Shopify at 9.3% (May 2026) .

Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.

Top 10 Platforms (All Stores)

1,938 stores

Custom 13.0%

401 stores

288 stores

88 stores

61 stores

51 stores

38 stores

30 stores

180 stores

United Profile 0.6%

18 stores

Visual Distribution

Distribution of top 10 platforms by all stores (May 2026)
E-commerce platforms distribution for all stores in Niue
Platform Total Stores Percentage
WooCommerce 1938 62.66%
Custom 401 12.96%
Shopify 288 9.31%
Quickbutik 88 2.85%
Magento 61 1.97%
PrestaShop 51 1.65%
OpenCart 38 1.23%
osCommerce 30 0.97%
Wix eCommerce 180 5.82%
United Profile 18 0.58%

Categories Distribution

Clothing & Accessories stores with 10.7% of all stores (162 stores) , followed by Home & Garden (10.5%) and Health & Beauty (9.9%) .

Base: 1,510 AI-verified stores with physical delivery and detected product categories (81.2% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Clothing & Accessories 10.7%

162 stores

Home & Garden 10.5%

158 stores

Health & Beauty 9.9%

149 stores

Food & Beverages 9.7%

146 stores

Sporting Goods & Outdoor Gear 9.6%

145 stores

Business & Industrial 8.3%

125 stores

Electronics & Technology 7.8%

118 stores

Vehicles & Parts 5.6%

84 stores

Arts & Entertainment 5.1%

77 stores

Tools & Hardware 4.8%

72 stores

Visual Distribution

Distribution of top 10 Niue store categories (May 2026)
Distribution of categories in Niue e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 162 10.73%
Home & Garden 158 10.46%
Health & Beauty 149 9.87%
Food & Beverages 146 9.67%
Sporting Goods & Outdoor Gear 145 9.60%
Business & Industrial 125 8.28%
Electronics & Technology 118 7.81%
Vehicles & Parts 84 5.56%
Arts & Entertainment 77 5.10%
Tools & Hardware 72 4.77%

Payment Providers Distribution

Klarna stores with 27.1% among AI-verified physical stores (244 stores) , followed by PayPal (12.1%) and VISA (9.1%) .

Base: 525 AI-verified physical stores with detectable payment providers (28.2% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

Klarna 27.1%

244 stores

PayPal 12.1%

109 stores

VISA 9.1%

82 stores

78 stores

76 stores

iDEAL 5.9%

53 stores

47 stores

46 stores

36 stores

33 stores

Visual Distribution

Distribution of top 10 Niue payment providers (May 2026)
Distribution of payment providers in Niue e-commerce stores
Payment Provider Store Count Market Share
Klarna 244 27.05%
PayPal 109 12.08%
VISA 82 9.09%
MasterCard 78 8.65%
Stripe Connect 76 8.43%
iDEAL 53 5.88%
American Express 47 5.21%
Bancontact 46 5.10%
Apple Pay 36 3.99%
Mollie 33 3.66%

Shipping Carriers Distribution

DHL stores with 34.0% among AI-verified physical stores (211 stores) , followed by PostNord (17.9%) and PostNL (10.1%) .

Base: 424 AI-verified physical stores with detectable shipping carriers (22.8% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

DHL 34.0%

211 stores

111 stores

PostNL 10.1%

63 stores

GLS 9.3%

58 stores

54 stores

UPS 7.2%

45 stores

DPD 4.2%

26 stores

TNT 2.6%

16 stores

FedEx 2.1%

13 stores

DSV 1.1%

7 stores

Visual Distribution

Distribution of top 10 Niue shipping carriers (May 2026)
Distribution of shipping carriers in Niue e-commerce stores
Shipping Carrier Store Count Market Share
DHL 211 33.98%
PostNord 111 17.87%
PostNL 63 10.14%
GLS 58 9.34%
Schenker 54 8.70%
UPS 45 7.25%
DPD 26 4.19%
TNT 16 2.58%
FedEx 13 2.09%
DSV 7 1.13%

Store Launch Timeline

Over the past 12 months, 181 new stores were launched in Niue , with the highest activity in 2026-04 (23 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-04 12.7%

23 stores launched

2026-03 9.9%

18 stores launched

2026-02 4.4%

8 stores launched

2026-01 9.4%

17 stores launched

2025-12 7.7%

14 stores launched

2025-11 12.2%

22 stores launched

2025-10 14.4%

26 stores launched

2025-09 8.3%

15 stores launched

2025-08 5.0%

9 stores launched

2025-07 8.3%

15 stores launched

2025-06 5.5%

10 stores launched

2025-05 2.2%

4 stores launched

Monthly Trend

Monthly store launches in Niue (May 2026)
Monthly store launches in Niue over the past 12 months
Month Stores Launched Percentage
2026-04 23 12.71%
2026-03 18 9.94%
2026-02 8 4.42%
2026-01 17 9.39%
2025-12 14 7.73%
2025-11 22 12.15%
2025-10 26 14.36%
2025-09 15 8.29%
2025-08 9 4.97%
2025-07 15 8.29%
2025-06 10 5.52%
2025-05 4 2.21%

Active Stores by Launch Year

Currently, 1,854 active stores in Niue are tracked in our database , with the most stores launched in 2026 (67 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 3.6%

67 active stores

2025 8.6%

160 active stores

2024 5.9%

110 active stores

2023 6.6%

123 active stores

2022 5.0%

93 active stores

2021 5.4%

100 active stores

2020 7.8%

145 active stores

2019 6.5%

121 active stores

2018 6.8%

126 active stores

2017 5.4%

100 active stores

2016 5.0%

92 active stores

2015 4.2%

78 active stores

2014 2.8%

51 active stores

2013 3.1%

58 active stores

2012 2.6%

49 active stores

Distribution by Launch Year

Active stores in Niue by original launch year (May 2026)
Active stores in Niue by launch year
Launch Year Active Stores Percentage
2026 67 3.61%
2025 160 8.63%
2024 110 5.93%
2023 123 6.63%
2022 93 5.02%
2021 100 5.39%
2020 145 7.82%
2019 121 6.53%
2018 126 6.80%
2017 100 5.39%
2016 92 4.96%
2015 78 4.21%
2014 51 2.75%
2013 58 3.13%
2012 49 2.64%

Social Media Usage

Facebook stores with 38.3% among stores with at least one detectable social profile (834 stores) , followed by Instagram (33.7%) and YouTube (8.1%) .

Base: 943 stores with any detectable social profile (50.7% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 38.3%

834 stores

Instagram 33.7%

732 stores

YouTube 8.1%

176 stores

LinkedIn 6.0%

130 stores

Twitter 4.4%

95 stores

TikTok 4.0%

86 stores

Pinterest 3.2%

70 stores

X 1.5%

32 stores

Vimeo 0.5%

10 stores

WhatsApp 0.5%

10 stores

Visual Distribution

Distribution of social media platforms in Niue (May 2026)
Distribution of social media platforms in Niue e-commerce stores
Social Platform Store Count Market Share
Facebook 834 38.34%
Instagram 732 33.66%
YouTube 176 8.09%
LinkedIn 130 5.98%
Twitter 95 4.37%
TikTok 86 3.95%
Pinterest 70 3.22%
X 32 1.47%
Vimeo 10 0.46%
WhatsApp 10 0.46%

Data Coverage

Field Rows count Coverage
Website 1.9k 100.00%
Emails 1.0k 55.97%
Phones 808.0 43.44%
Ecommerce platform 1.9k 100.00%
Couriers 424.0 22.80%
Payment Providers 525.0 28.23%
Categories 1.6k 83.39%
Social Media 943.0 50.70%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

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Market Intelligence

Understand the Niue e-commerce landscape:

Analyze 1.9k verified e-commerce stores in Niue - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Niue e-commerce.

Filter Niue stores

Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

Build targeted list

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Find matching merchants

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Niue e-commerce intelligence?

We track 1.9k verified Niue e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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