Online Stores Using iDEAL

Explore 77.4k verified e-commerce stores with iDEAL detected on their websites. Analyze payment adoption, merchant insights, and market opportunities.

Detected across 90.6k domains. 77.4k verified as active stores with physical delivery.

Verified stores
77.4k
active stores with physical delivery
Top country
Netherlands
46,366 verified stores
Top carrier signal
DHL
29,709 detection occurrences
Top category
Clothing & Accessories
11,451 verified stores

This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.

77.4k verified active stores out of 90.6k detected · 85.4% verification rate

E-commerce Platforms Distribution

Shopify stores with 32.5% of stores with physical delivery (25,181 stores) , followed by WooCommerce (27.5%) and Custom (16.8%) .

Base: 77,419 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Shopify 32.5%

25,181 stores

21,317 stores

Custom 16.8%

12,978 stores

3,423 stores

2,151 stores

2,129 stores

1,747 stores

1,398 stores

802 stores

798 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (October 2026)
E-commerce platforms distribution for stores with physical delivery in iDEAL
Platform Stores with Physical Delivery Percentage
Shopify 25181 32.53%
WooCommerce 21317 27.53%
Custom 12978 16.76%
Magento 3423 4.42%
Lightspeed eCom 2151 2.78%
Shopware 2129 2.75%
JouwWeb 1747 2.26%
PrestaShop 1398 1.81%
Wix eCommerce 802 1.04%
OpenCart 798 1.03%
Show broader dataset (all e-commerce signals)

Websites with E-commerce Signals

Shopify holds 29.3% share of detected iDEAL e-commerce signals (26,548) , with WooCommerce at 31.4% and Custom at 14.6% (October 2026) .

Base: 90,620 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.

Top 10 Platforms (All Signals)

Shopify 29.3%

26,548 websites

28,499 websites

Custom 14.6%

13,210 websites

3,633 websites

2,190 websites

2,243 websites

1,802 websites

1,450 websites

1,374 websites

849 websites

Visual Distribution

Distribution of top 10 platforms by websites with signals (October 2026)
E-commerce platforms distribution for websites with signals in iDEAL
Platform Websites with Signals Percentage
Shopify 26548 29.30%
WooCommerce 28499 31.45%
Custom 13210 14.58%
Magento 3633 4.01%
Lightspeed eCom 2190 2.42%
Shopware 2243 2.48%
JouwWeb 1802 1.99%
PrestaShop 1450 1.60%
Wix eCommerce 1374 1.52%
OpenCart 849 0.94%

Categories Distribution

Clothing & Accessories stores with 14.8% of all stores (11,451 stores) , followed by Health & Beauty (11.0%) and Home & Garden (8.4%) .

Base: 77,419 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.

Top 10 Categories

Clothing & Accessories 14.8%

11,451 stores

Health & Beauty 11.0%

8,534 stores

Home & Garden 8.4%

6,475 stores

Food & Beverages 7.9%

6,099 stores

Sporting Goods & Outdoor Gear 7.0%

5,404 stores

Tools & Hardware 5.4%

4,211 stores

Arts & Entertainment 5.1%

3,958 stores

Electronics & Technology 4.9%

3,818 stores

Toys & Games 4.2%

3,285 stores

Furniture & Home Decor 4.1%

3,145 stores

Visual Distribution

Distribution of top 10 iDEAL store categories (October 2026)
Distribution of categories in iDEAL e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 11451 14.79%
Health & Beauty 8534 11.02%
Home & Garden 6475 8.36%
Food & Beverages 6099 7.88%
Sporting Goods & Outdoor Gear 5404 6.98%
Tools & Hardware 4211 5.44%
Arts & Entertainment 3958 5.11%
Electronics & Technology 3818 4.93%
Toys & Games 3285 4.24%
Furniture & Home Decor 3145 4.06%

Shipping Carriers Distribution

DHL accounts for 29.2% of displayed detection occurrences (29,709 occurrences) , followed by PostNL (26.7%) and DPD (13.7%) .

Base: 101,890 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from publicly accessible website content and technical signals. Detection does not confirm an active carrier contract or shipping destinations.

Top 10 Shipping Carriers

DHL 29.2%

29,709 occurrences

PostNL 26.7%

27,198 occurrences

DPD 13.7%

13,969 occurrences

UPS 8.0%

8,106 occurrences

GLS 7.1%

7,227 occurrences

5,245 occurrences

FedEx 3.7%

3,778 occurrences

Bpost 3.5%

3,518 occurrences

2,103 occurrences

1,037 occurrences

Visual Distribution

Distribution of top 10 iDEAL shipping carriers (October 2026)
Distribution of shipping carriers in iDEAL e-commerce stores
Shipping Carrier Detection Occurrences Share of Displayed Occurrences
DHL 29709 29.16%
PostNL 27198 26.69%
DPD 13969 13.71%
UPS 8106 7.96%
GLS 7227 7.09%
Deutsche Post 5245 5.15%
FedEx 3778 3.71%
Bpost 3518 3.45%
Hermes 2103 2.06%
Osterreichische Post 1037 1.02%

Store Launch Timeline

Over the past 12 months, 11,430 new stores were launched in iDEAL , with the highest activity in 2026-09 (1,664 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-09 14.6%

1,664 stores launched

2026-08 11.4%

1,304 stores launched

2026-07 10.3%

1,172 stores launched

2026-06 10.1%

1,154 stores launched

2026-05 8.6%

983 stores launched

2026-04 8.3%

948 stores launched

2026-03 7.2%

820 stores launched

2026-02 6.9%

791 stores launched

2026-01 7.3%

829 stores launched

2025-12 6.3%

718 stores launched

2025-11 7.4%

846 stores launched

2025-10 1.8%

201 stores launched

Monthly Trend

Monthly store launches in iDEAL (October 2026)
Monthly store launches in iDEAL over the past 12 months
Month Stores Launched Percentage
2026-09 1664 14.56%
2026-08 1304 11.41%
2026-07 1172 10.25%
2026-06 1154 10.10%
2026-05 983 8.60%
2026-04 948 8.29%
2026-03 820 7.17%
2026-02 791 6.92%
2026-01 829 7.25%
2025-12 718 6.28%
2025-11 846 7.40%
2025-10 201 1.76%

Active Stores by Launch Year

Currently, 77,200 active stores in iDEAL are tracked in our database , with the most stores launched in 2026 (10,066 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 13.0%

10,066 active stores

2025 10.9%

8,405 active stores

2024 7.9%

6,109 active stores

2023 6.3%

4,888 active stores

2022 5.1%

3,948 active stores

2021 6.4%

4,905 active stores

2020 6.5%

5,016 active stores

2019 4.4%

3,417 active stores

2018 4.8%

3,689 active stores

2017 5.6%

4,327 active stores

2016 2.7%

2,082 active stores

2015 2.2%

1,667 active stores

2014 2.3%

1,813 active stores

2013 3.5%

2,666 active stores

2012 2.1%

1,630 active stores

Distribution by Launch Year

Active stores in iDEAL by original launch year (October 2026)
Active stores in iDEAL by launch year
Launch Year Active Stores Percentage
2026 10066 13.04%
2025 8405 10.89%
2024 6109 7.91%
2023 4888 6.33%
2022 3948 5.11%
2021 4905 6.35%
2020 5016 6.50%
2019 3417 4.43%
2018 3689 4.78%
2017 4327 5.60%
2016 2082 2.70%
2015 1667 2.16%
2014 1813 2.35%
2013 2666 3.45%
2012 1630 2.11%

Social Media Usage

Instagram accounts for 30.9% of displayed detection occurrences (44,713 occurrences) , followed by Facebook (29.0%) and YouTube (10.3%) .

Base: 144,552 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Instagram 30.9%

44,713 occurrences

Facebook 29.0%

41,971 occurrences

YouTube 10.3%

14,838 occurrences

TikTok 9.0%

12,966 occurrences

Pinterest 6.7%

9,728 occurrences

LinkedIn 5.8%

8,372 occurrences

Twitter 3.8%

5,480 occurrences

WhatsApp 2.2%

3,118 occurrences

X 1.9%

2,708 occurrences

Vimeo 0.5%

658 occurrences

Visual Distribution

Distribution of social media platforms in iDEAL (October 2026)
Distribution of social media platforms in iDEAL e-commerce stores
Social Platform Detection Occurrences Share of Displayed Occurrences
Instagram 44713 30.93%
Facebook 41971 29.04%
YouTube 14838 10.26%
TikTok 12966 8.97%
Pinterest 9728 6.73%
LinkedIn 8372 5.79%
Twitter 5480 3.79%
WhatsApp 3118 2.16%
X 2708 1.87%
Vimeo 658 0.46%

Geographic Distribution

Netherlands stores with 59.9% (46,366 active verified stores) , followed by Germany (17.6%) and Belgium (6.3%) .

Base: 77,419 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.

Top 10 Countries

46,366 active verified stores

Germany 17.6%

13,650 active verified stores

4,896 active verified stores

1,410 active verified stores

1,324 active verified stores

981 active verified stores

960 active verified stores

Italy 1.2%

956 active verified stores

Spain 1.0%

738 active verified stores

498 active verified stores

Visual Distribution

Geographic distribution of stores using iDEAL (October 2026)
Geographic distribution of stores using iDEAL
Country AI-Verified Store Count Market Share
Netherlands 46366 59.89%
Germany 13650 17.63%
Belgium 4896 6.32%
France 1410 1.82%
United States 1324 1.71%
Austria 981 1.27%
United Kingdom 960 1.24%
Italy 956 1.23%
Spain 738 0.95%
Poland 498 0.64%

Data Coverage

Coverage among all domains with this detected signal, including non-active profiles; not just active stores.

Field Rows count Coverage
Website 90.6k 100.00%
Emails 78.8k 86.94%
Phones 67.5k 74.50%
Ecommerce platform 88k 97.12%
Couriers 58.2k 64.22%
Payment Providers 90.6k 100.00%
Categories 73.9k 81.53%
Social Media 61.2k 67.55%

Coverage reflects detectability from publicly accessible website content and technical signals. A detected provider does not establish an active commercial relationship, and a missing signal does not establish absence. These counts are not confirmed transaction or shipment market shares.

Market Intelligence

On-demand market analysis

Self-service access to market data and insights

  • Search and segment stores by any criteria
  • API integration for automated workflows
  • Periodic index updates
  • Market sizing and segmentation
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Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

  • Custom market reports and analysis
  • Competitive landscape monitoring
  • Direct support from the founder
  • Flexible licensing and enterprise pricing
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Market Intelligence

Understand the iDEAL e-commerce landscape:

Analyze 77.4k verified e-commerce stores on iDEAL - technology adoption, market share, competitive positioning.

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Compare the platform, technology, and category segments in this report. For changes over time, request a custom comparison of available snapshots.

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Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

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Compare Markets

See how payment providers, shipping carriers and platforms differ by country, category and store size.

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Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • CSV/XLSX exports; full-market datasets by agreement

Use Cases

Get every store that uses each payment provider in your countries, with size tier and company ID, as a market feed.

  • Competitive intelligence and market sizing
  • Technology adoption analysis and custom snapshot comparisons
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the iDEAL e-commerce intelligence?

We track 77.4k verified iDEAL e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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