JTL Shop Market Share & Real Store Usage

Explore 9.7k verified e-commerce stores built on JTL Shop. Compare platform usage, available contact fields, PSP/carrier signals, and merchant-size segments.

Detected across 10.5k domains. 9.7k verified as active stores with physical delivery.

Verified stores
9.7k
active stores with physical delivery
Top country
Germany
8,267 verified stores
Top payment signal
PayPal
5,958 stores detected
Top carrier signal
DHL
3,778 stores detected
Top category
Food & Beverages
1,208 verified stores

This is a public preview. Use the catalog, exports, or API for full account lists and CRM-ready fields.

· · Next full refresh: June 2026

9.7k verified active stores out of 10.5k detected · 91.7% verification rate

Categories Distribution

Food & Beverages stores with 14.2% of all stores (1,208 stores) , followed by Sporting Goods & Outdoor Gear (12.3%) and Home & Garden (10.9%) .

Base: 8,491 AI-verified stores with physical delivery and detected product categories (87.9% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Food & Beverages 14.2%

1,208 stores

Sporting Goods & Outdoor Gear 12.3%

1,046 stores

Home & Garden 10.9%

924 stores

Tools & Hardware 9.0%

766 stores

Clothing & Accessories 8.0%

678 stores

Vehicles & Parts 7.6%

644 stores

Electronics & Technology 7.2%

615 stores

Health & Beauty 6.9%

585 stores

Business & Industrial 5.6%

478 stores

Toys & Games 5.5%

471 stores

Visual Distribution

Distribution of top 10 JTL Shop store categories (May 2026)
Distribution of categories in JTL Shop e-commerce stores
Category Number of Stores Percentage
Food & Beverages 1208 14.23%
Sporting Goods & Outdoor Gear 1046 12.32%
Home & Garden 924 10.88%
Tools & Hardware 766 9.02%
Clothing & Accessories 678 7.98%
Vehicles & Parts 644 7.58%
Electronics & Technology 615 7.24%
Health & Beauty 585 6.89%
Business & Industrial 478 5.63%
Toys & Games 471 5.55%

Payment Providers Distribution

PayPal stores with 23.2% among AI-verified physical stores (5,958 stores) , followed by Klarna (21.7%) and Amazon Pay (9.2%) .

Base: 7,302 AI-verified physical stores with detectable payment providers (69.3% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 23.2%

5,958 stores

Klarna 21.7%

5,571 stores

2,352 stores

2,023 stores

SEPA 6.2%

1,603 stores

1,596 stores

1,436 stores

1,104 stores

665 stores

659 stores

Visual Distribution

Distribution of top 10 JTL Shop payment providers (May 2026)
Distribution of payment providers in JTL Shop e-commerce stores
Payment Provider Store Count Market Share
PayPal 5958 23.21%
Klarna 5571 21.70%
Amazon Pay 2352 9.16%
Apple Pay 2023 7.88%
SEPA 1603 6.24%
Google Pay 1596 6.22%
Amazon Payments 1436 5.59%
Mollie 1104 4.30%
Bancontact 665 2.59%
MasterCard 659 2.57%

Shipping Carriers Distribution

DHL stores with 41.0% among AI-verified physical stores (3,778 stores) , followed by DPD (17.1%) and GLS (11.2%) .

Base: 4,611 AI-verified physical stores with detectable shipping carriers (43.8% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

DHL 41.0%

3,778 stores

DPD 17.1%

1,576 stores

GLS 11.2%

1,036 stores

994 stores

UPS 8.8%

813 stores

454 stores

141 stores

110 stores

FedEx 1.0%

94 stores

TNT 1.0%

88 stores

Visual Distribution

Distribution of top 10 JTL Shop shipping carriers (May 2026)
Distribution of shipping carriers in JTL Shop e-commerce stores
Shipping Carrier Store Count Market Share
DHL 3778 40.99%
DPD 1576 17.10%
GLS 1036 11.24%
Deutsche Post 994 10.78%
UPS 813 8.82%
Hermes 454 4.93%
Schenker 141 1.53%
Osterreichische Post 110 1.19%
FedEx 94 1.02%
TNT 88 0.95%

Store Launch Timeline

Over the past 12 months, 681 new stores were launched in JTL Shop , with the highest activity in 2026-04 (61 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-04 9.0%

61 stores launched

2026-03 7.3%

50 stores launched

2026-02 12.2%

83 stores launched

2026-01 10.3%

70 stores launched

2025-12 6.5%

44 stores launched

2025-11 9.4%

64 stores launched

2025-10 8.5%

58 stores launched

2025-09 8.4%

57 stores launched

2025-08 6.2%

42 stores launched

2025-07 9.7%

66 stores launched

2025-06 7.9%

54 stores launched

2025-05 4.7%

32 stores launched

Monthly Trend

Monthly store launches in JTL Shop (May 2026)
Monthly store launches in JTL Shop over the past 12 months
Month Stores Launched Percentage
2026-04 61 8.96%
2026-03 50 7.34%
2026-02 83 12.19%
2026-01 70 10.28%
2025-12 44 6.46%
2025-11 64 9.40%
2025-10 58 8.52%
2025-09 57 8.37%
2025-08 42 6.17%
2025-07 66 9.69%
2025-06 54 7.93%
2025-05 32 4.70%

Active Stores by Launch Year

Currently, 9,586 active stores in JTL Shop are tracked in our database , with the most stores launched in 2026 (273 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 2.8%

273 active stores

2025 7.1%

679 active stores

2024 6.6%

635 active stores

2023 6.1%

589 active stores

2022 5.2%

498 active stores

2021 6.5%

623 active stores

2020 5.3%

509 active stores

2019 4.4%

423 active stores

2018 5.4%

516 active stores

2017 6.9%

660 active stores

2016 2.9%

276 active stores

2015 3.0%

286 active stores

2014 3.2%

308 active stores

2013 5.3%

505 active stores

2012 2.9%

281 active stores

Distribution by Launch Year

Active stores in JTL Shop by original launch year (May 2026)
Active stores in JTL Shop by launch year
Launch Year Active Stores Percentage
2026 273 2.85%
2025 679 7.08%
2024 635 6.62%
2023 589 6.14%
2022 498 5.20%
2021 623 6.50%
2020 509 5.31%
2019 423 4.41%
2018 516 5.38%
2017 660 6.89%
2016 276 2.88%
2015 286 2.98%
2014 308 3.21%
2013 505 5.27%
2012 281 2.93%

Social Media Usage

Facebook stores with 26.4% among stores with at least one detectable social profile (3,834 stores) , followed by Vimeo (24.0%) and Instagram (22.7%) .

Base: 6,596 stores with any detectable social profile (62.6% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 26.4%

3,834 stores

Vimeo 24.0%

3,485 stores

Instagram 22.7%

3,298 stores

YouTube 12.3%

1,789 stores

Twitter 4.1%

594 stores

TikTok 3.5%

504 stores

LinkedIn 3.3%

487 stores

WhatsApp 1.8%

256 stores

Pinterest 1.4%

209 stores

X 0.6%

92 stores

Visual Distribution

Distribution of social media platforms in JTL Shop (May 2026)
Distribution of social media platforms in JTL Shop e-commerce stores
Social Platform Store Count Market Share
Facebook 3834 26.35%
Vimeo 3485 23.96%
Instagram 3298 22.67%
YouTube 1789 12.30%
Twitter 594 4.08%
TikTok 504 3.46%
LinkedIn 487 3.35%
WhatsApp 256 1.76%
Pinterest 209 1.44%
X 92 0.63%

Geographic Distribution

Germany stores with 87.0% (8,267 AI-verified stores) , followed by Austria (4.9%) and Switzerland (3.6%) .

Base: 9,497 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

Germany 87.0%

8,267 AI-verified stores

464 AI-verified stores

344 AI-verified stores

Italy 1.1%

101 AI-verified stores

64 AI-verified stores

50 AI-verified stores

31 AI-verified stores

28 AI-verified stores

Spain 0.3%

25 AI-verified stores

24 AI-verified stores

Visual Distribution

Geographic distribution of stores using JTL Shop (May 2026)
Geographic distribution of stores using JTL Shop
Country AI-Verified Store Count Market Share
Germany 8267 87.05%
Austria 464 4.89%
Switzerland 344 3.62%
Italy 101 1.06%
France 64 0.67%
United States 50 0.53%
Netherlands 31 0.33%
Ireland 28 0.29%
Spain 25 0.26%
Poland 24 0.25%

Data Coverage

Field Rows count Coverage
Website 10.5k 100.00%
Emails 7.0k 66.67%
Phones 7.8k 73.92%
Ecommerce platform 10.5k 100.00%
Couriers 4.6k 43.75%
Payment Providers 7.3k 69.29%
Categories 8.8k 83.95%
Social Media 6.6k 62.59%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

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Market Intelligence

Understand the JTL Shop e-commerce landscape:

Analyze 9.7k verified e-commerce stores on JTL Shop - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across JTL Shop e-commerce.

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Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

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Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

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Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the JTL Shop e-commerce intelligence?

We track 9.7k verified JTL Shop e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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