SEPA Payment Provider Usage Database
Explore 32.3k verified e-commerce stores accepting SEPA. Analyze payment adoption, merchant insights, and market opportunities.
Detected across 44.0k domains. 32.3k verified as active stores with physical delivery.
· · Next full refresh: May 2026
32.3k verified active stores out of 44.0k detected · 73.3% verification rate
E-commerce Platforms Distribution
Custom leads with 32.4% of stores with physical delivery (9,837 stores) , followed by WooCommerce (31.2%) and Shopware (9.8%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
9,837 stores
9,480 stores
2,979 stores
1,374 stores
1,244 stores
1,165 stores
905 stores
860 stores
700 stores
650 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Custom | 9837 | 32.38% |
| WooCommerce | 9480 | 31.21% |
| Shopware | 2979 | 9.81% |
| JTL Shop | 1374 | 4.52% |
| PrestaShop | 1244 | 4.09% |
| Shopify | 1165 | 3.83% |
| Magento | 905 | 2.98% |
| Gambio | 860 | 2.83% |
| Wix eCommerce | 700 | 2.30% |
| ePages | 650 | 2.14% |
| plentymarkets | 368 | 1.21% |
| Modified eCommerce | 306 | 1.01% |
| Niceshops E-commerce Platform | 210 | 0.69% |
| OpenCart | 176 | 0.58% |
| Lightspeed eCom | 125 | 0.41% |
All Stores Distribution
Custom holds 25.3% share of all SEPA e-commerce stores (9,837) , with WooCommerce at 41.5% and Shopware at 8.0% (April 2026) .
Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.
Top 10 Platforms (All Stores)
9,837 stores
16,159 stores
3,122 stores
1,419 stores
1,349 stores
1,295 stores
1,026 stores
885 stores
1,954 stores
659 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| Custom | 9837 | 25.25% |
| WooCommerce | 16159 | 41.49% |
| Shopware | 3122 | 8.02% |
| JTL Shop | 1419 | 3.64% |
| PrestaShop | 1349 | 3.46% |
| Shopify | 1295 | 3.32% |
| Magento | 1026 | 2.63% |
| Gambio | 885 | 2.27% |
| Wix eCommerce | 1954 | 5.02% |
| ePages | 659 | 1.69% |
| plentymarkets | 385 | 0.99% |
| Modified eCommerce | 313 | 0.80% |
| Niceshops E-commerce Platform | 210 | 0.54% |
| OpenCart | 212 | 0.54% |
| Lightspeed eCom | 126 | 0.32% |
Categories Distribution
Health & Beauty leads with 14.4% of all stores (4,108 stores) , followed by Food & Beverages (13.5%) and Clothing & Accessories (9.6%) .
Base: 28,440 AI-verified stores with physical delivery and detected product categories (88.2% of all verified stores). Percentages show share of stores within each category.
Top 10 Categories
4,108 stores
3,853 stores
2,737 stores
2,459 stores
2,397 stores
1,826 stores
1,796 stores
1,688 stores
1,626 stores
1,405 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Health & Beauty | 4108 | 14.44% |
| Food & Beverages | 3853 | 13.55% |
| Clothing & Accessories | 2737 | 9.62% |
| Home & Garden | 2459 | 8.65% |
| Sporting Goods & Outdoor Gear | 2397 | 8.43% |
| Business & Industrial | 1826 | 6.42% |
| Tools & Hardware | 1796 | 6.32% |
| Electronics & Technology | 1688 | 5.94% |
| Arts & Entertainment | 1626 | 5.72% |
| Toys & Games | 1405 | 4.94% |
| Vehicles & Parts | 1399 | 4.92% |
| Furniture & Home Decor | 951 | 3.34% |
| Gifts & Special Occasions | 802 | 2.82% |
| Jewelry & Watches | 733 | 2.58% |
| Books & Media | 660 | 2.32% |
Shipping Carriers Distribution
DHL leads with 37.6% among AI-verified physical stores (14,681 stores) , followed by DPD (15.1%) and UPS (11.0%) .
Base: 22,833 AI-verified physical stores with detectable shipping carriers (51.9% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| DHL | 14681 | 37.57% |
| DPD | 5894 | 15.08% |
| UPS | 4301 | 11.01% |
| GLS | 3812 | 9.76% |
| Deutsche Post | 3449 | 8.83% |
| Hermes | 1937 | 4.96% |
| FedEx | 1195 | 3.06% |
| TNT | 741 | 1.90% |
| PostNL | 711 | 1.82% |
| Colissimo | 475 | 1.22% |
| Osterreichische Post | 472 | 1.21% |
| La Poste | 422 | 1.08% |
| Schenker | 397 | 1.02% |
| Chronopost | 323 | 0.83% |
| USPS | 262 | 0.67% |
Store Launch Timeline
Over the past 12 months, 3,253 new stores were launched in SEPA , with the highest activity in 2026-03 (411 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
411 stores launched
294 stores launched
300 stores launched
239 stores launched
322 stores launched
298 stores launched
294 stores launched
241 stores launched
268 stores launched
245 stores launched
210 stores launched
131 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-03 | 411 | 12.63% |
| 2026-02 | 294 | 9.04% |
| 2026-01 | 300 | 9.22% |
| 2025-12 | 239 | 7.35% |
| 2025-11 | 322 | 9.90% |
| 2025-10 | 298 | 9.16% |
| 2025-09 | 294 | 9.04% |
| 2025-08 | 241 | 7.41% |
| 2025-07 | 268 | 8.24% |
| 2025-06 | 245 | 7.53% |
| 2025-05 | 210 | 6.46% |
| 2025-04 | 131 | 4.03% |
Active Stores by Launch Year
Currently, 32,180 active stores in SEPA are tracked in our database , with the most stores launched in 2026 (1,007 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
1,007 active stores
3,118 active stores
2,429 active stores
2,138 active stores
1,931 active stores
2,432 active stores
2,463 active stores
1,540 active stores
1,703 active stores
1,824 active stores
864 active stores
744 active stores
787 active stores
1,313 active stores
743 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 1007 | 3.13% |
| 2025 | 3118 | 9.69% |
| 2024 | 2429 | 7.55% |
| 2023 | 2138 | 6.64% |
| 2022 | 1931 | 6.00% |
| 2021 | 2432 | 7.56% |
| 2020 | 2463 | 7.65% |
| 2019 | 1540 | 4.79% |
| 2018 | 1703 | 5.29% |
| 2017 | 1824 | 5.67% |
| 2016 | 864 | 2.68% |
| 2015 | 744 | 2.31% |
| 2014 | 787 | 2.45% |
| 2013 | 1313 | 4.08% |
| 2012 | 743 | 2.31% |
| 2011 | 743 | 2.31% |
| 2010 | 691 | 2.15% |
| 2009 | 706 | 2.19% |
| 2008 | 643 | 2.00% |
| 2007 | 570 | 1.77% |
| 2006 | 323 | 1.00% |
| 2005 | 311 | 0.97% |
| 2004 | 514 | 1.60% |
| 2003 | 449 | 1.40% |
| 2002 | 377 | 1.17% |
| 2001 | 706 | 2.19% |
| 2000 | 455 | 1.41% |
| 1999 | 368 | 1.14% |
| 1998 | 197 | 0.61% |
| 1997 | 52 | 0.16% |
| 1996 | 36 | 0.11% |
| 1995 | 3 | 0.01% |
Geographic Distribution
Germany leads with 69.8% (21,058 AI-verified stores) , followed by France (5.1%) and Austria (4.8%) .
Base: 30,179 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
21,058 AI-verified stores
1,546 AI-verified stores
1,458 AI-verified stores
1,297 AI-verified stores
834 AI-verified stores
677 AI-verified stores
643 AI-verified stores
463 AI-verified stores
394 AI-verified stores
313 AI-verified stores
Visual Distribution
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| Germany | 21058 | 69.78% |
| France | 1546 | 5.12% |
| Austria | 1458 | 4.83% |
| Netherlands | 1297 | 4.30% |
| Spain | 834 | 2.76% |
| United States | 677 | 2.24% |
| Italy | 643 | 2.13% |
| Czechia | 463 | 1.53% |
| Switzerland | 394 | 1.31% |
| Belgium | 313 | 1.04% |
| Poland | 287 | 0.95% |
| United Kingdom | 241 | 0.80% |
| Slovakia | 168 | 0.56% |
| Ireland | 151 | 0.50% |
| Portugal | 146 | 0.48% |
| Slovenia | 131 | 0.43% |
| Hong Kong | 114 | 0.38% |
| China | 108 | 0.36% |
| Finland | 76 | 0.25% |
| Sweden | 74 | 0.25% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Custom - Furniture & Home Decor
Custom - Clothing & Accessories
Custom - Electronics & Technology
Custom - Furniture & Home Decor
Custom - Sporting Goods & Outdoor Gear
New Stores
Recently launched stores detected by ShopRank in the last full month.
Custom - Food & Beverages
WooCommerce - Health & Beauty
Custom - Arts & Entertainment
Custom - Health & Beauty
Shopware - Clothing & Accessories
Data Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 44.0k | 100.00% |
| Emails | 37.3k | 84.76% |
| Phones | 23.5k | 53.34% |
| Ecommerce platform | 42.3k | 96.03% |
| Couriers | 22.8k | 51.85% |
| Payment Providers | 44.0k | 100.00% |
| Categories | 30.3k | 68.77% |
| Social Media | 26.7k | 60.70% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Monthly data refreshes
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Dedicated analyst support
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the SEPA e-commerce landscape:
Analyze 32.3k verified e-commerce stores on SEPA - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across SEPA e-commerce.
- Size Your Addressable Market
-
Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Monthly data refreshes with historical tracking
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the SEPA e-commerce intelligence?
-
We track 32.3k verified SEPA e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.
- How is the data collected and how often is it updated?
-
We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook leads with 31.4% among stores with at least one detectable social profile (15,388 stores) , followed by Instagram (30.9%) and YouTube (12.7%) .
Base: 26,729 stores with any detectable social profile (60.7% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
15,388 stores
15,149 stores
6,208 stores
2,814 stores
2,576 stores
2,232 stores
1,722 stores
1,230 stores
959 stores
719 stores
Visual Distribution