SEPA Stores: E-commerce Sites Accepting SEPA

Explore 31.3k verified e-commerce stores accepting SEPA. Analyze payment adoption, merchant insights, and market opportunities.

Detected across 42.4k domains. 31.3k verified as active stores with physical delivery.

Verified stores
31.3k
active stores with physical delivery
Top country
Germany
20,640 verified stores
Top carrier signal
DHL
14,461 stores detected
Top category
Health & Beauty
4,023 verified stores

This is a public preview. Use the catalog, exports, or API for full account lists and CRM-ready fields.

· · Next full refresh: July 2026

31.3k verified active stores out of 42.4k detected · 73.8% verification rate

E-commerce Platforms Distribution

Custom stores with 31.8% of stores with physical delivery (9,437 stores) , followed by WooCommerce (31.5%) and Shopware (11.6%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 31.8%

9,437 stores

9,335 stores

3,448 stores

1,369 stores

1,209 stores

845 stores

833 stores

770 stores

690 stores

641 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (June 2026)
E-commerce platforms distribution for stores with physical delivery in SEPA
Platform Stores with Physical Delivery Percentage
Custom 9437 31.83%
WooCommerce 9335 31.49%
Shopware 3448 11.63%
JTL Shop 1369 4.62%
PrestaShop 1209 4.08%
Magento 845 2.85%
Gambio 833 2.81%
Shopify 770 2.60%
Wix eCommerce 690 2.33%
ePages 641 2.16%
Show broader dataset (all e-commerce signals)

All Stores Distribution

Custom holds 24.7% share of all SEPA e-commerce stores (9,437) , with WooCommerce at 42.0% and Shopware at 9.5% (June 2026) .

Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.

Top 10 Platforms (All Stores)

Custom 24.7%

9,437 stores

16,023 stores

3,608 stores

1,414 stores

1,309 stores

962 stores

858 stores

868 stores

1,881 stores

652 stores

Visual Distribution

Distribution of top 10 platforms by all stores (June 2026)
E-commerce platforms distribution for all stores in SEPA
Platform Total Stores Percentage
Custom 9437 24.74%
WooCommerce 16023 42.01%
Shopware 3608 9.46%
JTL Shop 1414 3.71%
PrestaShop 1309 3.43%
Magento 962 2.52%
Gambio 858 2.25%
Shopify 868 2.28%
Wix eCommerce 1881 4.93%
ePages 652 1.71%

Categories Distribution

Health & Beauty stores with 14.5% of all stores (4,023 stores) , followed by Food & Beverages (13.8%) and Clothing & Accessories (9.1%) .

Base: 27,660 AI-verified stores with physical delivery and detected product categories (88.3% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Health & Beauty 14.5%

4,023 stores

Food & Beverages 13.8%

3,808 stores

Clothing & Accessories 9.1%

2,510 stores

Home & Garden 8.6%

2,378 stores

Sporting Goods & Outdoor Gear 8.5%

2,363 stores

Business & Industrial 6.5%

1,792 stores

Tools & Hardware 6.4%

1,769 stores

Electronics & Technology 6.1%

1,682 stores

Arts & Entertainment 5.8%

1,610 stores

Vehicles & Parts 5.0%

1,391 stores

Visual Distribution

Distribution of top 10 SEPA store categories (June 2026)
Distribution of categories in SEPA e-commerce stores
Category Number of Stores Percentage
Health & Beauty 4023 14.54%
Food & Beverages 3808 13.77%
Clothing & Accessories 2510 9.07%
Home & Garden 2378 8.60%
Sporting Goods & Outdoor Gear 2363 8.54%
Business & Industrial 1792 6.48%
Tools & Hardware 1769 6.40%
Electronics & Technology 1682 6.08%
Arts & Entertainment 1610 5.82%
Vehicles & Parts 1391 5.03%

Shipping Carriers Distribution

DHL stores with 37.2% among AI-verified physical stores (14,461 stores) , followed by DPD (15.2%) and UPS (11.3%) .

Base: 22,581 AI-verified physical stores with detectable shipping carriers (53.2% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

DHL 37.2%

14,461 stores

DPD 15.2%

5,900 stores

UPS 11.3%

4,387 stores

GLS 9.5%

3,706 stores

3,338 stores

1,931 stores

FedEx 3.1%

1,206 stores

716 stores

TNT 1.7%

676 stores

574 stores

Visual Distribution

Distribution of top 10 SEPA shipping carriers (June 2026)
Distribution of shipping carriers in SEPA e-commerce stores
Shipping Carrier Store Count Market Share
DHL 14461 37.23%
DPD 5900 15.19%
UPS 4387 11.29%
GLS 3706 9.54%
Deutsche Post 3338 8.59%
Hermes 1931 4.97%
FedEx 1206 3.10%
PostNL 716 1.84%
TNT 676 1.74%
Colissimo 574 1.48%

Store Launch Timeline

Over the past 12 months, 3,357 new stores were launched in SEPA , with the highest activity in 2026-05 (491 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-05 14.6%

491 stores launched

2026-04 10.5%

353 stores launched

2026-03 10.2%

344 stores launched

2026-02 7.5%

252 stores launched

2026-01 6.9%

231 stores launched

2025-12 6.9%

231 stores launched

2025-11 9.1%

305 stores launched

2025-10 8.2%

274 stores launched

2025-09 7.7%

259 stores launched

2025-08 6.6%

221 stores launched

2025-07 7.1%

238 stores launched

2025-06 4.7%

158 stores launched

Monthly Trend

Monthly store launches in SEPA (June 2026)
Monthly store launches in SEPA over the past 12 months
Month Stores Launched Percentage
2026-05 491 14.63%
2026-04 353 10.52%
2026-03 344 10.25%
2026-02 252 7.51%
2026-01 231 6.88%
2025-12 231 6.88%
2025-11 305 9.09%
2025-10 274 8.16%
2025-09 259 7.72%
2025-08 221 6.58%
2025-07 238 7.09%
2025-06 158 4.71%

Active Stores by Launch Year

Currently, 31,238 active stores in SEPA are tracked in our database , with the most stores launched in 2026 (1,693 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 5.4%

1,693 active stores

2025 9.2%

2,861 active stores

2024 6.8%

2,127 active stores

2023 6.3%

1,963 active stores

2022 6.0%

1,861 active stores

2021 7.3%

2,289 active stores

2020 7.5%

2,343 active stores

2019 4.6%

1,450 active stores

2018 5.2%

1,631 active stores

2017 5.6%

1,760 active stores

2016 2.7%

832 active stores

2015 2.3%

722 active stores

2014 2.5%

773 active stores

2013 4.1%

1,285 active stores

2012 2.3%

733 active stores

Distribution by Launch Year

Active stores in SEPA by original launch year (June 2026)
Active stores in SEPA by launch year
Launch Year Active Stores Percentage
2026 1693 5.42%
2025 2861 9.16%
2024 2127 6.81%
2023 1963 6.28%
2022 1861 5.96%
2021 2289 7.33%
2020 2343 7.50%
2019 1450 4.64%
2018 1631 5.22%
2017 1760 5.63%
2016 832 2.66%
2015 722 2.31%
2014 773 2.47%
2013 1285 4.11%
2012 733 2.35%

Social Media Usage

Facebook stores with 31.4% among stores with at least one detectable social profile (14,876 stores) , followed by Instagram (30.7%) and YouTube (12.7%) .

Base: 25,724 stores with any detectable social profile (60.7% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 31.4%

14,876 stores

Instagram 30.7%

14,521 stores

YouTube 12.7%

6,005 stores

LinkedIn 5.9%

2,806 stores

Twitter 5.0%

2,382 stores

TikTok 4.7%

2,204 stores

Pinterest 3.5%

1,635 stores

WhatsApp 2.5%

1,171 stores

X 2.0%

961 stores

Vimeo 1.6%

756 stores

Visual Distribution

Distribution of social media platforms in SEPA (June 2026)
Distribution of social media platforms in SEPA e-commerce stores
Social Platform Store Count Market Share
Facebook 14876 31.44%
Instagram 14521 30.69%
YouTube 6005 12.69%
LinkedIn 2806 5.93%
Twitter 2382 5.03%
TikTok 2204 4.66%
Pinterest 1635 3.46%
WhatsApp 1171 2.47%
X 961 2.03%
Vimeo 756 1.60%

Geographic Distribution

Germany stores with 69.7% (20,640 AI-verified stores) , followed by France (5.5%) and Austria (4.8%) .

Base: 29,595 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

Germany 69.7%

20,640 AI-verified stores

1,619 AI-verified stores

1,419 AI-verified stores

1,303 AI-verified stores

Spain 2.9%

848 AI-verified stores

Italy 2.3%

686 AI-verified stores

467 AI-verified stores

448 AI-verified stores

420 AI-verified stores

353 AI-verified stores

Visual Distribution

Geographic distribution of stores using SEPA (June 2026)
Geographic distribution of stores using SEPA
Country AI-Verified Store Count Market Share
Germany 20640 69.74%
France 1619 5.47%
Austria 1419 4.79%
Netherlands 1303 4.40%
Spain 848 2.87%
Italy 686 2.32%
Czechia 467 1.58%
United States 448 1.51%
Switzerland 420 1.42%
Belgium 353 1.19%

Data Coverage

Field Rows count Coverage
Website 42.4k 100.00%
Emails 35.7k 84.19%
Phones 32.5k 76.64%
Ecommerce platform 40.5k 95.60%
Couriers 22.6k 53.24%
Payment Providers 42.4k 100.00%
Categories 29.5k 69.59%
Social Media 25.7k 60.65%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

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Custom research and competitive analysis

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Market Intelligence

Understand the SEPA e-commerce landscape:

Analyze 31.3k verified e-commerce stores on SEPA - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across SEPA e-commerce.

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Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the SEPA e-commerce intelligence?

We track 31.3k verified SEPA e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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