Ireland E-commerce Market

Explore 30.2k verified e-commerce stores in the Ireland. Compare platforms, categories, PSP/carrier signals, available contacts, and merchant-size segments.

Scanned from 300M+ domains. 54.4k with e-commerce signals. 30.2k verified as active stores.

Verified stores
30.2k
active stores with physical delivery
Top platform
Shopify
10,857 verified stores
Top payment signal
PayPal
2,972 stores detected
Top carrier signal
An Post
2,002 stores detected
Top category
Clothing & Accessories
4,242 verified stores

This is a public preview. Use the catalog, exports, or API for full account lists and CRM-ready fields.

· · Next full refresh: June 2026

E-commerce Platforms Distribution

Shopify stores with 37.7% of stores with physical delivery (10,857 stores) , followed by WooCommerce (35.0%) and Custom (14.2%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Shopify 37.7%

10,857 stores

10,087 stores

Custom 14.2%

4,096 stores

1,229 stores

1,210 stores

455 stores

264 stores

236 stores

222 stores

176 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (May 2026)
E-commerce platforms distribution for stores with physical delivery in Ireland
Platform Stores with Physical Delivery Percentage
Shopify 10857 37.66%
WooCommerce 10087 34.99%
Custom 4096 14.21%
Wix eCommerce 1229 4.26%
Squarespace Commerce 1210 4.20%
Magento 455 1.58%
PrestaShop 264 0.92%
OpenCart 236 0.82%
BigCommerce 222 0.77%
Big Cartel 176 0.61%
Show broader dataset (all e-commerce signals)

All Stores Distribution

Shopify holds 23.2% share of all Ireland e-commerce stores (11,991) , with WooCommerce at 45.1% and Custom at 7.9% (May 2026) .

Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.

Top 10 Platforms (All Stores)

Shopify 23.2%

11,991 stores

23,268 stores

4,096 stores

5,203 stores

5,455 stores

531 stores

293 stores

333 stores

240 stores

189 stores

Visual Distribution

Distribution of top 10 platforms by all stores (May 2026)
E-commerce platforms distribution for all stores in Ireland
Platform Total Stores Percentage
Shopify 11991 23.24%
WooCommerce 23268 45.09%
Custom 4096 7.94%
Wix eCommerce 5203 10.08%
Squarespace Commerce 5455 10.57%
Magento 531 1.03%
PrestaShop 293 0.57%
OpenCart 333 0.65%
BigCommerce 240 0.47%
Big Cartel 189 0.37%

Categories Distribution

Clothing & Accessories stores with 15.7% of all stores (4,242 stores) , followed by Health & Beauty (14.9%) and Sporting Goods & Outdoor Gear (11.6%) .

Base: 26,997 AI-verified stores with physical delivery and detected product categories (89.5% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Clothing & Accessories 15.7%

4,242 stores

Health & Beauty 14.9%

4,025 stores

Sporting Goods & Outdoor Gear 11.6%

3,127 stores

Food & Beverages 9.6%

2,602 stores

Arts & Entertainment 7.5%

2,016 stores

Home & Garden 7.1%

1,913 stores

Gifts & Special Occasions 6.1%

1,644 stores

Tools & Hardware 4.8%

1,288 stores

Toys & Games 4.6%

1,247 stores

Jewelry & Watches 4.2%

1,147 stores

Visual Distribution

Distribution of top 10 Ireland store categories (May 2026)
Distribution of categories in Ireland e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 4242 15.71%
Health & Beauty 4025 14.91%
Sporting Goods & Outdoor Gear 3127 11.58%
Food & Beverages 2602 9.64%
Arts & Entertainment 2016 7.47%
Home & Garden 1913 7.09%
Gifts & Special Occasions 1644 6.09%
Tools & Hardware 1288 4.77%
Toys & Games 1247 4.62%
Jewelry & Watches 1147 4.25%

Payment Providers Distribution

PayPal stores with 28.4% among AI-verified physical stores (2,972 stores) , followed by Stripe Connect (24.7%) and MasterCard (10.0%) .

Base: 5,806 AI-verified physical stores with detectable payment providers (19.3% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 28.4%

2,972 stores

2,579 stores

1,049 stores

942 stores

681 stores

566 stores

548 stores

Bolt 3.0%

309 stores

VISA 2.6%

273 stores

JCB 1.8%

189 stores

Visual Distribution

Distribution of top 10 Ireland payment providers (May 2026)
Distribution of payment providers in Ireland e-commerce stores
Payment Provider Store Count Market Share
PayPal 2972 28.43%
Stripe Connect 2579 24.67%
MasterCard 1049 10.04%
American Express 942 9.01%
Apple Pay 681 6.51%
Klarna 566 5.41%
Google Pay 548 5.24%
Bolt 309 2.96%
VISA 273 2.61%
JCB 189 1.81%

Shipping Carriers Distribution

An Post stores with 28.1% among AI-verified physical stores (2,002 stores) , followed by DPD (18.7%) and DHL (11.1%) .

Base: 4,826 AI-verified physical stores with detectable shipping carriers (16.0% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

An Post 28.1%

2,002 stores

DPD 18.7%

1,328 stores

DHL 11.1%

792 stores

UPS 11.1%

789 stores

457 stores

399 stores

FedEx 5.4%

385 stores

USPS 4.1%

295 stores

GLS 4.1%

292 stores

115 stores

Visual Distribution

Distribution of top 10 Ireland shipping carriers (May 2026)
Distribution of shipping carriers in Ireland e-commerce stores
Shipping Carrier Store Count Market Share
An Post 2002 28.13%
DPD 1328 18.66%
DHL 792 11.13%
UPS 789 11.09%
Royal Mail 457 6.42%
Fastway 399 5.61%
FedEx 385 5.41%
USPS 295 4.15%
GLS 292 4.10%
Speedy 115 1.62%

Store Launch Timeline

Over the past 12 months, 4,983 new stores were launched in Ireland , with the highest activity in 2026-04 (419 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-04 8.4%

419 stores launched

2026-03 8.3%

416 stores launched

2026-02 6.7%

334 stores launched

2026-01 9.1%

451 stores launched

2025-12 6.4%

318 stores launched

2025-11 8.4%

420 stores launched

2025-10 8.6%

428 stores launched

2025-09 12.2%

609 stores launched

2025-08 10.5%

524 stores launched

2025-07 8.3%

414 stores launched

2025-06 9.1%

453 stores launched

2025-05 4.0%

197 stores launched

Monthly Trend

Monthly store launches in Ireland (May 2026)
Monthly store launches in Ireland over the past 12 months
Month Stores Launched Percentage
2026-04 419 8.41%
2026-03 416 8.35%
2026-02 334 6.70%
2026-01 451 9.05%
2025-12 318 6.38%
2025-11 420 8.43%
2025-10 428 8.59%
2025-09 609 12.22%
2025-08 524 10.52%
2025-07 414 8.31%
2025-06 453 9.09%
2025-05 197 3.95%

Active Stores by Launch Year

Currently, 29,732 active stores in Ireland are tracked in our database , with the most stores launched in 2026 (1,670 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 5.6%

1,670 active stores

2025 15.9%

4,715 active stores

2024 8.5%

2,533 active stores

2023 6.4%

1,911 active stores

2022 5.9%

1,751 active stores

2021 7.7%

2,300 active stores

2020 8.6%

2,564 active stores

2019 3.9%

1,170 active stores

2018 4.0%

1,177 active stores

2017 5.8%

1,714 active stores

2016 1.9%

554 active stores

2015 2.4%

706 active stores

2014 2.3%

698 active stores

2013 3.0%

890 active stores

2012 2.7%

807 active stores

Distribution by Launch Year

Active stores in Ireland by original launch year (May 2026)
Active stores in Ireland by launch year
Launch Year Active Stores Percentage
2026 1670 5.62%
2025 4715 15.86%
2024 2533 8.52%
2023 1911 6.43%
2022 1751 5.89%
2021 2300 7.74%
2020 2564 8.62%
2019 1170 3.94%
2018 1177 3.96%
2017 1714 5.76%
2016 554 1.86%
2015 706 2.37%
2014 698 2.35%
2013 890 2.99%
2012 807 2.71%

Social Media Usage

Instagram stores with 31.4% among stores with at least one detectable social profile (17,085 stores) , followed by Facebook (31.0%) and Twitter (9.3%) .

Base: 20,476 stores with any detectable social profile (67.9% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Instagram 31.4%

17,085 stores

Facebook 31.0%

16,861 stores

Twitter 9.3%

5,087 stores

YouTube 8.0%

4,365 stores

TikTok 7.4%

4,015 stores

LinkedIn 4.8%

2,598 stores

Pinterest 4.5%

2,476 stores

X 2.6%

1,406 stores

WhatsApp 0.7%

397 stores

Vimeo 0.2%

133 stores

Visual Distribution

Distribution of social media platforms in Ireland (May 2026)
Distribution of social media platforms in Ireland e-commerce stores
Social Platform Store Count Market Share
Instagram 17085 31.39%
Facebook 16861 30.98%
Twitter 5087 9.35%
YouTube 4365 8.02%
TikTok 4015 7.38%
LinkedIn 2598 4.77%
Pinterest 2476 4.55%
X 1406 2.58%
WhatsApp 397 0.73%
Vimeo 133 0.24%

Data Coverage

Field Rows count Coverage
Website 30.2k 100.00%
Emails 13.9k 46.05%
Phones 12.1k 40.28%
Ecommerce platform 30.2k 100.00%
Couriers 4.8k 16.00%
Payment Providers 5.8k 19.25%
Categories 27.7k 91.86%
Social Media 20.5k 67.90%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

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Market Intelligence

Understand the Ireland e-commerce landscape:

Analyze 30.2k verified e-commerce stores in Ireland - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Ireland e-commerce.

Filter Ireland stores

Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

Build targeted list

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Find matching merchants

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Ireland e-commerce intelligence?

We track 30.2k verified Ireland e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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