BigCommerce Market Share & Real Store Usage
Explore 33.2k verified e-commerce stores built on BigCommerce. Compare platform usage, available contact fields, PSP/carrier signals, and merchant-size segments.
Detected across 39.5k domains. 33.2k verified as active stores with physical delivery.
This is a public preview. Use the catalog, exports, or API for full account lists and CRM-ready fields.
· · Next full refresh: July 2026
33.2k verified active stores out of 39.5k detected · 84.2% verification rate
Categories Distribution
Sporting Goods & Outdoor Gear stores with 17.0% of all stores (5,255 stores) , followed by Health & Beauty (12.1%) and Clothing & Accessories (10.0%) .
Base: 30,932 AI-verified stores with physical delivery and detected product categories (93.1% of all verified stores). Percentages show share of stores within each category.
Top 10 Categories
5,255 stores
3,728 stores
3,106 stores
2,465 stores
2,371 stores
2,072 stores
1,979 stores
1,898 stores
1,864 stores
1,714 stores
Visual Distribution
5,255 stores
3,728 stores
3,106 stores
2,465 stores
2,371 stores
2,072 stores
1,979 stores
1,898 stores
1,864 stores
1,714 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Sporting Goods & Outdoor Gear | 5255 | 16.99% |
| Health & Beauty | 3728 | 12.05% |
| Clothing & Accessories | 3106 | 10.04% |
| Food & Beverages | 2465 | 7.97% |
| Vehicles & Parts | 2371 | 7.67% |
| Home & Garden | 2072 | 6.70% |
| Toys & Games | 1979 | 6.40% |
| Business & Industrial | 1898 | 6.14% |
| Tools & Hardware | 1864 | 6.03% |
| Electronics & Technology | 1714 | 5.54% |
Payment Providers Distribution
PayPal stores with 23.3% among AI-verified physical stores (3,642 stores) , followed by American Express (16.0%) and Bolt (13.7%) .
Base: 9,442 AI-verified physical stores with detectable payment providers (23.9% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
3,642 stores
2,508 stores
2,142 stores
2,038 stores
1,822 stores
649 stores
567 stores
453 stores
430 stores
361 stores
Visual Distribution
3,642 stores
2,508 stores
2,142 stores
2,038 stores
1,822 stores
649 stores
567 stores
453 stores
430 stores
361 stores
| Payment Provider | Store Count | Market Share |
|---|---|---|
| PayPal | 3642 | 23.27% |
| American Express | 2508 | 16.03% |
| Bolt | 2142 | 13.69% |
| Stripe Connect | 2038 | 13.02% |
| MasterCard | 1822 | 11.64% |
| Apple Pay | 649 | 4.15% |
| Google Pay | 567 | 3.62% |
| VISA | 453 | 2.89% |
| Klarna | 430 | 2.75% |
| Affirm | 361 | 2.31% |
Shipping Carriers Distribution
UPS stores with 30.5% among AI-verified physical stores (6,130 stores) , followed by USPS (27.4%) and FedEx (20.2%) .
Base: 11,881 AI-verified physical stores with detectable shipping carriers (30.1% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
6,130 stores
5,517 stores
4,070 stores
1,231 stores
735 stores
689 stores
433 stores
319 stores
248 stores
181 stores
Visual Distribution
6,130 stores
5,517 stores
4,070 stores
1,231 stores
735 stores
689 stores
433 stores
319 stores
248 stores
181 stores
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| UPS | 6130 | 30.48% |
| USPS | 5517 | 27.43% |
| FedEx | 4070 | 20.24% |
| DHL | 1231 | 6.12% |
| Australia Post | 735 | 3.65% |
| Royal Mail | 689 | 3.43% |
| DPD | 433 | 2.15% |
| Canada Post | 319 | 1.59% |
| TNT | 248 | 1.23% |
| Speedy | 181 | 0.90% |
Store Launch Timeline
Over the past 12 months, 1,376 new stores were launched in BigCommerce , with the highest activity in 2026-05 (123 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
123 stores launched
154 stores launched
123 stores launched
119 stores launched
112 stores launched
88 stores launched
89 stores launched
118 stores launched
153 stores launched
131 stores launched
107 stores launched
59 stores launched
Monthly Trend
8.9% of last 12 months
11.2% of last 12 months
8.9% of last 12 months
8.6% of last 12 months
8.1% of last 12 months
6.4% of last 12 months
6.5% of last 12 months
8.6% of last 12 months
11.1% of last 12 months
9.5% of last 12 months
7.8% of last 12 months
4.3% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-05 | 123 | 8.94% |
| 2026-04 | 154 | 11.19% |
| 2026-03 | 123 | 8.94% |
| 2026-02 | 119 | 8.65% |
| 2026-01 | 112 | 8.14% |
| 2025-12 | 88 | 6.40% |
| 2025-11 | 89 | 6.47% |
| 2025-10 | 118 | 8.58% |
| 2025-09 | 153 | 11.12% |
| 2025-08 | 131 | 9.52% |
| 2025-07 | 107 | 7.78% |
| 2025-06 | 59 | 4.29% |
Active Stores by Launch Year
Currently, 31,362 active stores in BigCommerce are tracked in our database , with the most stores launched in 2026 (639 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
639 active stores
1,439 active stores
1,665 active stores
1,419 active stores
1,423 active stores
1,467 active stores
1,784 active stores
1,197 active stores
1,586 active stores
1,405 active stores
1,055 active stores
1,143 active stores
1,295 active stores
1,435 active stores
1,167 active stores
Distribution by Launch Year
2.0% of tracked active stores
4.6% of tracked active stores
5.3% of tracked active stores
4.5% of tracked active stores
4.5% of tracked active stores
4.7% of tracked active stores
5.7% of tracked active stores
3.8% of tracked active stores
5.1% of tracked active stores
4.5% of tracked active stores
3.4% of tracked active stores
3.6% of tracked active stores
4.1% of tracked active stores
4.6% of tracked active stores
3.7% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 639 | 2.04% |
| 2025 | 1439 | 4.59% |
| 2024 | 1665 | 5.31% |
| 2023 | 1419 | 4.52% |
| 2022 | 1423 | 4.54% |
| 2021 | 1467 | 4.68% |
| 2020 | 1784 | 5.69% |
| 2019 | 1197 | 3.82% |
| 2018 | 1586 | 5.06% |
| 2017 | 1405 | 4.48% |
| 2016 | 1055 | 3.36% |
| 2015 | 1143 | 3.64% |
| 2014 | 1295 | 4.13% |
| 2013 | 1435 | 4.58% |
| 2012 | 1167 | 3.72% |
Geographic Distribution
United States stores with 69.9% (21,110 AI-verified stores) , followed by United Kingdom (8.6%) and Australia (7.1%) .
Base: 30,194 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
21,110 AI-verified stores
2,600 AI-verified stores
2,134 AI-verified stores
1,301 AI-verified stores
377 AI-verified stores
339 AI-verified stores
310 AI-verified stores
258 AI-verified stores
213 AI-verified stores
210 AI-verified stores
Visual Distribution
21,110 AI-verified stores
2,600 AI-verified stores
2,134 AI-verified stores
1,301 AI-verified stores
377 AI-verified stores
339 AI-verified stores
310 AI-verified stores
258 AI-verified stores
213 AI-verified stores
210 AI-verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 21110 | 69.91% |
| United Kingdom | 2600 | 8.61% |
| Australia | 2134 | 7.07% |
| Canada | 1301 | 4.31% |
| New Zealand | 377 | 1.25% |
| South Africa | 339 | 1.12% |
| Italy | 310 | 1.03% |
| Germany | 258 | 0.85% |
| Ireland | 213 | 0.71% |
| India | 210 | 0.70% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
BigCommerce - Home & Garden
BigCommerce
BigCommerce - Clothing & Accessories
BigCommerce - Clothing & Accessories
BigCommerce - Health & Beauty
New Stores
Recently launched stores detected by ShopRank in the last full month.
BigCommerce - Sporting Goods & Outdoor Gear
BigCommerce - Sporting Goods & Outdoor Gear
BigCommerce - Food & Beverages
BigCommerce - Business & Industrial
BigCommerce - Home & Garden
Data Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 39.5k | 100.00% |
| Emails | 18.2k | 46.15% |
| Phones | 7.3k | 18.50% |
| Ecommerce platform | 39.5k | 100.00% |
| Couriers | 11.9k | 30.09% |
| Payment Providers | 9.4k | 23.91% |
| Categories | 32.7k | 82.94% |
| Social Media | 25.2k | 63.93% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Monthly data refreshes
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Dedicated analyst support
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the BigCommerce e-commerce landscape:
Analyze 33.2k verified e-commerce stores on BigCommerce - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across BigCommerce e-commerce.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Monthly data refreshes with historical tracking
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the BigCommerce e-commerce intelligence?
-
We track 33.2k verified BigCommerce e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook stores with 30.0% among stores with at least one detectable social profile (19,805 stores) , followed by Instagram (24.8%) and YouTube (13.8%) .
Base: 25,244 stores with any detectable social profile (63.9% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
19,805 stores
16,401 stores
9,130 stores
8,090 stores
5,543 stores
4,305 stores
1,563 stores
1,071 stores
113 stores
73 stores
Visual Distribution
19,805 stores
16,401 stores
9,130 stores
8,090 stores
5,543 stores
4,305 stores
1,563 stores
1,071 stores
113 stores
73 stores