Affirm Payment Provider Usage Database
Explore 360.0 verified e-commerce stores accepting Affirm. Analyze payment adoption, merchant insights, and market opportunities.
Detected across 557.0 domains. 360.0 verified as active stores with physical delivery.
· · Next full refresh: April 2026
360.0 verified active stores out of 557.0 detected · 64.6% verification rate
E-commerce Platforms Distribution
WooCommerce leads with 56.4% of stores with physical delivery (203 stores) , followed by Shopify (25.0%) and Custom (10.3%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
203 stores
90 stores
37 stores
12 stores
6 stores
4 stores
3 stores
3 stores
2 stores
0 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 203 | 56.39% |
| Shopify | 90 | 25.00% |
| Custom | 37 | 10.28% |
| BigCommerce | 12 | 3.33% |
| Smartstore | 6 | 1.67% |
| Kibo Commerce | 4 | 1.11% |
| Miva | 3 | 0.83% |
| Magento | 3 | 0.83% |
| OpenCart | 2 | 0.56% |
| Lightspeed eCom | 0 | 0.00% |
| EasyDigitalDownloads, WooCommerce | 0 | 0.00% |
| Squarespace Commerce | 0 | 0.00% |
| Cart.com | 0 | 0.00% |
| WooCommerce, EasyDigitalDownloads | 0 | 0.00% |
All Stores Distribution
WooCommerce holds 64.4% share of all Affirm e-commerce stores (351) , with Shopify at 20.0% and Custom at 6.8% (March 2026) .
Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.
Top 10 Platforms (All Stores)
351 stores
109 stores
37 stores
12 stores
6 stores
4 stores
16 stores
3 stores
2 stores
1 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| WooCommerce | 351 | 64.40% |
| Shopify | 109 | 20.00% |
| Custom | 37 | 6.79% |
| BigCommerce | 12 | 2.20% |
| Smartstore | 6 | 1.10% |
| Kibo Commerce | 4 | 0.73% |
| Miva | 16 | 2.94% |
| Magento | 3 | 0.55% |
| OpenCart | 2 | 0.37% |
| Lightspeed eCom | 1 | 0.18% |
| EasyDigitalDownloads, WooCommerce | 1 | 0.18% |
| Squarespace Commerce | 1 | 0.18% |
| Cart.com | 1 | 0.18% |
| WooCommerce, EasyDigitalDownloads | 1 | 0.18% |
Categories Distribution
Vehicles & Parts leads with 18.4% of all stores (58 stores) , followed by Health & Beauty (14.3%) and Electronics & Technology (13.0%) .
Base: 315 AI-verified stores with physical delivery and detected product categories (87.5% of all verified stores). Percentages show share of stores within each category.
Top 10 Categories
58 stores
45 stores
41 stores
33 stores
32 stores
27 stores
21 stores
16 stores
15 stores
11 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Vehicles & Parts | 58 | 18.41% |
| Health & Beauty | 45 | 14.29% |
| Electronics & Technology | 41 | 13.02% |
| Furniture & Home Decor | 33 | 10.48% |
| Sporting Goods & Outdoor Gear | 32 | 10.16% |
| Jewelry & Watches | 27 | 8.57% |
| Home & Garden | 21 | 6.67% |
| Clothing & Accessories | 16 | 5.08% |
| Tools & Hardware | 15 | 4.76% |
| Arts & Entertainment | 11 | 3.49% |
| Pets & Pet Supplies | 6 | 1.90% |
| Food & Beverages | 4 | 1.27% |
| Toys & Games | 3 | 0.95% |
| Business & Industrial | 2 | 0.63% |
| Books & Media | 1 | 0.32% |
Shipping Carriers Distribution
FedEx leads with 28.9% among AI-verified physical stores (79 stores) , followed by UPS (27.5%) and USPS (21.2%) .
Base: 149 AI-verified physical stores with detectable shipping carriers (26.8% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
79 stores
75 stores
58 stores
18 stores
8 stores
6 stores
6 stores
5 stores
3 stores
3 stores
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| FedEx | 79 | 28.94% |
| UPS | 75 | 27.47% |
| USPS | 58 | 21.25% |
| DHL | 18 | 6.59% |
| Royal Mail | 8 | 2.93% |
| DPD | 6 | 2.20% |
| Purolator | 6 | 2.20% |
| Canada Post | 5 | 1.83% |
| Hermes | 3 | 1.10% |
| ABF Freight | 3 | 1.10% |
| Estes | 3 | 1.10% |
| GLS | 3 | 1.10% |
| Parcel Force | 2 | 0.73% |
| Evri | 2 | 0.73% |
| Speedy | 2 | 0.73% |
Store Launch Timeline
Over the past 12 months, 25 new stores were launched in Affirm , with the highest activity in 2026-02 (4 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
4 stores launched
6 stores launched
1 stores launched
1 stores launched
2 stores launched
1 stores launched
2 stores launched
1 stores launched
7 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-02 | 4 | 16.00% |
| 2025-12 | 6 | 24.00% |
| 2025-11 | 1 | 4.00% |
| 2025-09 | 1 | 4.00% |
| 2025-08 | 2 | 8.00% |
| 2025-07 | 1 | 4.00% |
| 2025-06 | 2 | 8.00% |
| 2025-04 | 1 | 4.00% |
| 2025-03 | 7 | 28.00% |
Active Stores by Launch Year
Currently, 357 active stores in Affirm are tracked in our database , with the most stores launched in 2026 (4 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
4 active stores
22 active stores
26 active stores
15 active stores
13 active stores
19 active stores
16 active stores
15 active stores
21 active stores
25 active stores
17 active stores
5 active stores
12 active stores
20 active stores
7 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 4 | 1.12% |
| 2025 | 22 | 6.16% |
| 2024 | 26 | 7.28% |
| 2023 | 15 | 4.20% |
| 2022 | 13 | 3.64% |
| 2021 | 19 | 5.32% |
| 2020 | 16 | 4.48% |
| 2019 | 15 | 4.20% |
| 2018 | 21 | 5.88% |
| 2017 | 25 | 7.00% |
| 2016 | 17 | 4.76% |
| 2015 | 5 | 1.40% |
| 2014 | 12 | 3.36% |
| 2013 | 20 | 5.60% |
| 2012 | 7 | 1.96% |
| 2011 | 10 | 2.80% |
| 2010 | 11 | 3.08% |
| 2009 | 7 | 1.96% |
| 2008 | 10 | 2.80% |
| 2007 | 4 | 1.12% |
| 2006 | 4 | 1.12% |
| 2005 | 8 | 2.24% |
| 2004 | 6 | 1.68% |
| 2003 | 7 | 1.96% |
| 2002 | 12 | 3.36% |
| 2001 | 11 | 3.08% |
| 2000 | 7 | 1.96% |
| 1999 | 6 | 1.68% |
| 1998 | 6 | 1.68% |
| 1997 | 3 | 0.84% |
| 1996 | 6 | 1.68% |
| 1995 | 2 | 0.56% |
Geographic Distribution
United States leads with 86.0% (294 AI-verified stores) , followed by Canada (6.7%) and United Kingdom (2.3%) .
Base: 342 AI-verified stores across 16 countries. Percentages show share among AI-verified stores.
Top 10 Countries
294 AI-verified stores
23 AI-verified stores
8 AI-verified stores
4 AI-verified stores
3 AI-verified stores
2 AI-verified stores
2 AI-verified stores
1 AI-verified stores
1 AI-verified stores
1 AI-verified stores
Visual Distribution
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 294 | 85.96% |
| Canada | 23 | 6.73% |
| United Kingdom | 8 | 2.34% |
| South Africa | 4 | 1.17% |
| Germany | 3 | 0.88% |
| Netherlands | 2 | 0.58% |
| Ukraine | 2 | 0.58% |
| India | 1 | 0.29% |
| Australia | 1 | 0.29% |
| Hungary | 1 | 0.29% |
| China | 1 | 0.29% |
| Israel | 1 | 0.29% |
| Ireland | 1 | 0.29% |
| Dominican Republic | 0 | 0.00% |
| Brazil | 0 | 0.00% |
| Turkey | 0 | 0.00% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Custom - Furniture & Home Decor
Custom - Vehicles & Parts
Custom - Furniture & Home Decor
Custom - Home & Garden
Shopify - Jewelry & Watches
New Stores
Recently launched stores detected by ShopRank in the last full month.
Custom - Furniture & Home Decor
WooCommerce - Health & Beauty
WooCommerce - Electronics & Technology
WooCommerce - Arts & Entertainment
Data Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 557.0 | 100.00% |
| Emails | 220.0 | 39.50% |
| Phones | 71.0 | 12.75% |
| Ecommerce platform | 545.0 | 97.85% |
| Couriers | 149.0 | 26.75% |
| Payment Providers | 227.0 | 40.75% |
| Categories | 339.0 | 60.86% |
| Social Media | 451.0 | 80.97% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Monthly data refreshes
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Dedicated analyst support
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Affirm e-commerce landscape:
Analyze 360.0 verified e-commerce stores on Affirm - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across Affirm e-commerce.
- Size Your Addressable Market
-
Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Monthly data refreshes with historical tracking
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the Affirm e-commerce intelligence?
-
We track 360.0 verified Affirm e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.
- How is the data collected and how often is it updated?
-
We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook leads with 24.2% among stores with at least one detectable social profile (303 stores) , followed by Instagram (22.4%) and YouTube (15.8%) .
Base: 451 stores with any detectable social profile (81.0% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
303 stores
281 stores
198 stores
120 stores
103 stores
86 stores
77 stores
73 stores
7 stores
5 stores
Visual Distribution