Smartstore Market Share & Real Store Usage

Explore 907.0 verified e-commerce stores built on Smartstore. Compare platform usage, available contact fields, PSP/carrier signals, and merchant-size segments.

Detected across 1.0k domains. 907.0 verified as active stores with physical delivery.

Verified stores
907.0
active stores with physical delivery
Top country
Germany
357 verified stores
Top payment signal
PayPal
290 stores detected
Top carrier signal
DHL
165 stores detected
Top category
Health & Beauty
112 verified stores

This is a public preview. Use the catalog, exports, or API for full account lists and CRM-ready fields.

· · Next full refresh: June 2026

907.0 verified active stores out of 1.0k detected · 87.5% verification rate

Categories Distribution

Health & Beauty stores with 14.4% of all stores (112 stores) , followed by Electronics & Technology (10.5%) and Food & Beverages (10.4%) .

Base: 780 AI-verified stores with physical delivery and detected product categories (86.0% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Health & Beauty 14.4%

112 stores

Electronics & Technology 10.5%

82 stores

Food & Beverages 10.4%

81 stores

Business & Industrial 9.4%

73 stores

Home & Garden 9.1%

71 stores

Sporting Goods & Outdoor Gear 7.4%

58 stores

Clothing & Accessories 7.2%

56 stores

Vehicles & Parts 7.1%

55 stores

Tools & Hardware 6.5%

51 stores

Toys & Games 5.1%

40 stores

Visual Distribution

Distribution of top 10 Smartstore store categories (May 2026)
Distribution of categories in Smartstore e-commerce stores
Category Number of Stores Percentage
Health & Beauty 112 14.36%
Electronics & Technology 82 10.51%
Food & Beverages 81 10.38%
Business & Industrial 73 9.36%
Home & Garden 71 9.10%
Sporting Goods & Outdoor Gear 58 7.44%
Clothing & Accessories 56 7.18%
Vehicles & Parts 55 7.05%
Tools & Hardware 51 6.54%
Toys & Games 40 5.13%

Payment Providers Distribution

PayPal stores with 34.8% among AI-verified physical stores (290 stores) , followed by Amazon Pay (10.7%) and Klarna (9.4%) .

Base: 383 AI-verified physical stores with detectable payment providers (37.0% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 34.8%

290 stores

89 stores

78 stores

SEPA 9.0%

75 stores

47 stores

40 stores

37 stores

Bolt 3.8%

32 stores

31 stores

VISA 3.7%

31 stores

Visual Distribution

Distribution of top 10 Smartstore payment providers (May 2026)
Distribution of payment providers in Smartstore e-commerce stores
Payment Provider Store Count Market Share
PayPal 290 34.77%
Amazon Pay 89 10.67%
Klarna 78 9.35%
SEPA 75 8.99%
MasterCard 47 5.64%
Stripe Connect 40 4.80%
American Express 37 4.44%
Bolt 32 3.84%
Amazon Payments 31 3.72%
VISA 31 3.72%

Shipping Carriers Distribution

DHL stores with 31.4% among AI-verified physical stores (165 stores) , followed by DPD (13.1%) and UPS (11.8%) .

Base: 284 AI-verified physical stores with detectable shipping carriers (27.4% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

DHL 31.4%

165 stores

DPD 13.1%

69 stores

UPS 11.8%

62 stores

GLS 11.4%

60 stores

53 stores

29 stores

18 stores

FedEx 3.0%

16 stores

USPS 2.5%

13 stores

11 stores

Visual Distribution

Distribution of top 10 Smartstore shipping carriers (May 2026)
Distribution of shipping carriers in Smartstore e-commerce stores
Shipping Carrier Store Count Market Share
DHL 165 31.37%
DPD 69 13.12%
UPS 62 11.79%
GLS 60 11.41%
Deutsche Post 53 10.08%
Royal Mail 29 5.51%
Hermes 18 3.42%
FedEx 16 3.04%
USPS 13 2.47%
Ceska Posta 11 2.09%

Store Launch Timeline

Over the past 12 months, 103 new stores were launched in Smartstore , with the highest activity in 2026-04 (4 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-04 3.9%

4 stores launched

2026-03 12.6%

13 stores launched

2026-02 6.8%

7 stores launched

2026-01 22.3%

23 stores launched

2025-12 5.8%

6 stores launched

2025-11 8.7%

9 stores launched

2025-10 7.8%

8 stores launched

2025-09 5.8%

6 stores launched

2025-08 8.7%

9 stores launched

2025-07 6.8%

7 stores launched

2025-06 6.8%

7 stores launched

2025-05 3.9%

4 stores launched

Monthly Trend

Monthly store launches in Smartstore (May 2026)
Monthly store launches in Smartstore over the past 12 months
Month Stores Launched Percentage
2026-04 4 3.88%
2026-03 13 12.62%
2026-02 7 6.80%
2026-01 23 22.33%
2025-12 6 5.83%
2025-11 9 8.74%
2025-10 8 7.77%
2025-09 6 5.83%
2025-08 9 8.74%
2025-07 7 6.80%
2025-06 7 6.80%
2025-05 4 3.88%

Active Stores by Launch Year

Currently, 905 active stores in Smartstore are tracked in our database , with the most stores launched in 2026 (48 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 5.3%

48 active stores

2025 9.8%

89 active stores

2024 8.8%

80 active stores

2023 7.3%

66 active stores

2022 4.6%

42 active stores

2021 6.5%

59 active stores

2020 5.6%

51 active stores

2019 4.4%

40 active stores

2018 4.8%

43 active stores

2017 5.2%

47 active stores

2016 2.8%

25 active stores

2015 2.5%

23 active stores

2014 2.8%

25 active stores

2013 5.2%

47 active stores

2012 1.7%

15 active stores

Distribution by Launch Year

Active stores in Smartstore by original launch year (May 2026)
Active stores in Smartstore by launch year
Launch Year Active Stores Percentage
2026 48 5.30%
2025 89 9.83%
2024 80 8.84%
2023 66 7.29%
2022 42 4.64%
2021 59 6.52%
2020 51 5.64%
2019 40 4.42%
2018 43 4.75%
2017 47 5.19%
2016 25 2.76%
2015 23 2.54%
2014 25 2.76%
2013 47 5.19%
2012 15 1.66%

Social Media Usage

Facebook stores with 30.2% among stores with at least one detectable social profile (408 stores) , followed by Instagram (26.2%) and YouTube (12.9%) .

Base: 564 stores with any detectable social profile (54.4% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 30.2%

408 stores

Instagram 26.2%

354 stores

YouTube 12.9%

174 stores

Twitter 9.9%

133 stores

LinkedIn 8.3%

112 stores

TikTok 5.9%

80 stores

Pinterest 3.6%

49 stores

WhatsApp 1.6%

22 stores

X 1.2%

16 stores

Behance 0.1%

2 stores

Visual Distribution

Distribution of social media platforms in Smartstore (May 2026)
Distribution of social media platforms in Smartstore e-commerce stores
Social Platform Store Count Market Share
Facebook 408 30.22%
Instagram 354 26.22%
YouTube 174 12.89%
Twitter 133 9.85%
LinkedIn 112 8.30%
TikTok 80 5.93%
Pinterest 49 3.63%
WhatsApp 22 1.63%
X 16 1.19%
Behance 2 0.15%

Geographic Distribution

Germany stores with 44.8% (357 AI-verified stores) , followed by Turkey (13.6%) and Netherlands (5.9%) .

Base: 797 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

Germany 44.8%

357 AI-verified stores

Turkey 13.6%

108 AI-verified stores

47 AI-verified stores

47 AI-verified stores

46 AI-verified stores

31 AI-verified stores

25 AI-verified stores

24 AI-verified stores

23 AI-verified stores

15 AI-verified stores

Visual Distribution

Geographic distribution of stores using Smartstore (May 2026)
Geographic distribution of stores using Smartstore
Country AI-Verified Store Count Market Share
Germany 357 44.79%
Turkey 108 13.55%
Netherlands 47 5.90%
Austria 47 5.90%
Switzerland 46 5.77%
United States 31 3.89%
Czechia 25 3.14%
United Kingdom 24 3.01%
Vietnam 23 2.89%
United Arab Emirates 15 1.88%

Data Coverage

Field Rows count Coverage
Website 1.0k 100.00%
Emails 562.0 54.25%
Phones 561.0 54.15%
Ecommerce platform 1.0k 100.00%
Couriers 284.0 27.41%
Payment Providers 383.0 36.97%
Categories 813.0 78.47%
Social Media 564.0 54.44%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

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Market Intelligence

Understand the Smartstore e-commerce landscape:

Analyze 907.0 verified e-commerce stores on Smartstore - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Smartstore e-commerce.

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Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

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Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Smartstore e-commerce intelligence?

We track 907.0 verified Smartstore e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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