Ukraine E-commerce Database

Explore 108.9k verified e-commerce stores in the Ukraine. Instant access to technologies, contacts, platforms, and market dynamics.

Scanned from 300M+ domains. 137.6k with e-commerce signals. 108.9k verified as active stores.

· · Next full refresh: May 2026

E-commerce Platforms Distribution

Custom leads with 55.5% of stores with physical delivery (57,612 stores) , followed by WooCommerce (16.3%) and OpenCart (11.9%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 55.5%

57,612 stores

16,920 stores

12,347 stores

5,805 stores

3,194 stores

2,310 stores

2,205 stores

1,597 stores

970 stores

927 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (April 2026)
E-commerce platforms distribution for stores with physical delivery in Ukraine
Platform Stores with Physical Delivery Percentage
Custom 57612 55.46%
WooCommerce 16920 16.29%
OpenCart 12347 11.89%
Horoshop 5805 5.59%
Shopify 3194 3.07%
OkayCMS, Horoshop 2310 2.22%
Horoshop, OkayCMS 2205 2.12%
PrestaShop 1597 1.54%
1C-Bitrix 970 0.93%
Wix eCommerce 927 0.89%

Categories Distribution

Clothing & Accessories leads with 13.8% of all stores (13,547 stores) , followed by Tools & Hardware (13.0%) and Home & Garden (12.8%) .

Base: 97,990 AI-verified stores with physical delivery and detected product categories (90.0% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Clothing & Accessories 13.8%

13,547 stores

Tools & Hardware 13.0%

12,717 stores

Home & Garden 12.8%

12,513 stores

Health & Beauty 12.0%

11,767 stores

Electronics & Technology 8.5%

8,289 stores

Vehicles & Parts 7.2%

7,008 stores

Food & Beverages 6.5%

6,402 stores

Sporting Goods & Outdoor Gear 5.5%

5,356 stores

Business & Industrial 5.3%

5,235 stores

Furniture & Home Decor 3.6%

3,504 stores

Visual Distribution

Distribution of top 10 Ukraine store categories (April 2026)
Distribution of categories in Ukraine e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 13547 13.82%
Tools & Hardware 12717 12.98%
Home & Garden 12513 12.77%
Health & Beauty 11767 12.01%
Electronics & Technology 8289 8.46%
Vehicles & Parts 7008 7.15%
Food & Beverages 6402 6.53%
Sporting Goods & Outdoor Gear 5356 5.47%
Business & Industrial 5235 5.34%
Furniture & Home Decor 3504 3.58%
Arts & Entertainment 3133 3.20%
Toys & Games 2846 2.90%
Gifts & Special Occasions 2408 2.46%
Jewelry & Watches 2000 2.04%
Pets & Pet Supplies 1265 1.29%

Payment Providers Distribution

MasterCard leads with 40.9% among AI-verified physical stores (9,806 stores) , followed by Google Pay (15.3%) and Apple Pay (15.0%) .

Base: 15,624 AI-verified physical stores with detectable payment providers (14.4% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

9,806 stores

3,665 stores

3,590 stores

VISA 11.5%

2,762 stores

1,511 stores

591 stores

JCB 2.2%

538 stores

Bolt 2.0%

491 stores

284 stores

258 stores

Visual Distribution

Distribution of top 10 Ukraine payment providers (April 2026)
Distribution of payment providers in Ukraine e-commerce stores
Payment Provider Store Count Market Share
MasterCard 9806 40.89%
Google Pay 3665 15.28%
Apple Pay 3590 14.97%
VISA 2762 11.52%
PayPal 1511 6.30%
Stripe Connect 591 2.46%
JCB 538 2.24%
Bolt 491 2.05%
WebMoney 284 1.18%
BitCoin 258 1.08%
American Express 204 0.85%
MasterPass 83 0.35%
QIWI 77 0.32%
Visa Checkout 74 0.31%
Klarna 49 0.20%

Shipping Carriers Distribution

Почта России leads with 46.9% among AI-verified physical stores (6,687 stores) , followed by UPS (14.3%) and Meest (5.9%) .

Base: 12,758 AI-verified physical stores with detectable shipping carriers (11.7% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

6,687 stores

UPS 14.3%

2,042 stores

Meest 5.9%

841 stores

DHL 5.7%

816 stores

708 stores

697 stores

GLS 3.5%

497 stores

460 stores

JX 2.3%

326 stores

FedEx 2.0%

281 stores

Visual Distribution

Distribution of top 10 Ukraine shipping carriers (April 2026)
Distribution of shipping carriers in Ukraine e-commerce stores
Shipping Carrier Store Count Market Share
Почта России 6687 46.88%
UPS 2042 14.31%
Meest 841 5.90%
DHL 816 5.72%
Nova Poshta 708 4.96%
Hermes 697 4.89%
GLS 497 3.48%
Ukrposhta 460 3.22%
JX 326 2.29%
FedEx 281 1.97%
TNT 209 1.47%
USPS 189 1.32%
FMX 189 1.32%
DPD 170 1.19%
ASM 153 1.07%

Store Launch Timeline

Over the past 12 months, 15,735 new stores were launched in Ukraine , with the highest activity in 2026-03 (1,879 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-03 11.9%

1,879 stores launched

2026-02 9.5%

1,488 stores launched

2026-01 8.6%

1,356 stores launched

2025-12 8.5%

1,342 stores launched

2025-11 8.3%

1,304 stores launched

2025-10 9.2%

1,455 stores launched

2025-09 8.1%

1,270 stores launched

2025-08 7.9%

1,239 stores launched

2025-07 7.4%

1,164 stores launched

2025-06 7.2%

1,131 stores launched

2025-05 9.5%

1,500 stores launched

2025-04 3.9%

607 stores launched

Monthly Trend

Monthly store launches in Ukraine (April 2026)
Monthly store launches in Ukraine over the past 12 months
Month Stores Launched Percentage
2026-03 1879 11.94%
2026-02 1488 9.46%
2026-01 1356 8.62%
2025-12 1342 8.53%
2025-11 1304 8.29%
2025-10 1455 9.25%
2025-09 1270 8.07%
2025-08 1239 7.87%
2025-07 1164 7.40%
2025-06 1131 7.19%
2025-05 1500 9.53%
2025-04 607 3.86%

Active Stores by Launch Year

Currently, 106,870 active stores in Ukraine are tracked in our database , with the most stores launched in 2026 (4,742 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 4.4%

4,742 active stores

2025 13.3%

14,200 active stores

2024 8.2%

8,791 active stores

2023 7.7%

8,181 active stores

2022 5.3%

5,658 active stores

2021 6.9%

7,425 active stores

2020 6.7%

7,136 active stores

2019 5.2%

5,510 active stores

2018 5.1%

5,482 active stores

2017 5.7%

6,051 active stores

2016 4.2%

4,477 active stores

2015 3.1%

3,346 active stores

2014 2.7%

2,848 active stores

2013 8.5%

9,079 active stores

2012 3.1%

3,281 active stores

Distribution by Launch Year

Active stores in Ukraine by original launch year (April 2026)
Active stores in Ukraine by launch year
Launch Year Active Stores Percentage
2026 4742 4.44%
2025 14200 13.29%
2024 8791 8.23%
2023 8181 7.66%
2022 5658 5.29%
2021 7425 6.95%
2020 7136 6.68%
2019 5510 5.16%
2018 5482 5.13%
2017 6051 5.66%
2016 4477 4.19%
2015 3346 3.13%
2014 2848 2.66%
2013 9079 8.50%
2012 3281 3.07%
2011 2097 1.96%
2010 1860 1.74%
2009 1571 1.47%
2008 1114 1.04%
2007 995 0.93%
2006 559 0.52%
2005 688 0.64%
2004 376 0.35%
2003 716 0.67%
2002 222 0.21%
2001 314 0.29%
2000 37 0.03%
1999 19 0.02%
1998 12 0.01%
1997 78 0.07%
1996 3 0.00%
1995 2 0.00%

Social Media Usage

Facebook leads with 33.5% among stores with at least one detectable social profile (43,477 stores) , followed by Instagram (29.7%) and YouTube (13.5%) .

Base: 55,625 stores with any detectable social profile (51.1% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 33.5%

43,477 stores

Instagram 29.7%

38,577 stores

YouTube 13.5%

17,572 stores

X 7.2%

9,340 stores

TikTok 4.7%

6,044 stores

Twitter 4.2%

5,417 stores

WhatsApp 3.0%

3,860 stores

Pinterest 2.2%

2,866 stores

LinkedIn 1.9%

2,514 stores

Telegram 0.2%

212 stores

Visual Distribution

Distribution of social media platforms in Ukraine (April 2026)
Distribution of social media platforms in Ukraine e-commerce stores
Social Platform Store Count Market Share
Facebook 43477 33.48%
Instagram 38577 29.70%
YouTube 17572 13.53%
X 9340 7.19%
TikTok 6044 4.65%
Twitter 5417 4.17%
WhatsApp 3860 2.97%
Pinterest 2866 2.21%
LinkedIn 2514 1.94%
Telegram 212 0.16%

Data Coverage

Field Rows count Coverage
Website 108.9k 100.00%
Emails 66.0k 60.65%
Phones 54.0k 49.57%
Ecommerce platform 108.9k 100.00%
Couriers 12.8k 11.72%
Payment Providers 15.6k 14.35%
Categories 100.6k 92.42%
Social Media 55.6k 51.09%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

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Market Intelligence

Understand the Ukraine e-commerce landscape:

Analyze 108.9k verified e-commerce stores in Ukraine - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Ukraine e-commerce.

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Size Your Addressable Market

Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.

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Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

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Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Ukraine e-commerce intelligence?

We track 108.9k verified Ukraine e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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