Ukraine E-commerce Database

Explore 108.0k e-commerce stores in the Ukraine. Instant access to technologies, contacts, platforms, and market dynamics.

· · Next full refresh: February 2026

E-commerce Platforms Distribution

Custom leads with 58.3% of stores with physical delivery (62,134 stores) , followed by WooCommerce (18.9%) and OpenCart (12.5%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 58.3%

62,134 stores

20,187 stores

13,338 stores

4,580 stores

1,777 stores

1,178 stores

1,157 stores

1,032 stores

756 stores

470 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (January 2026)
E-commerce platforms distribution for stores with physical delivery in Ukraine
Platform Stores with Physical Delivery Percentage
Custom 62134 58.28%
WooCommerce 20187 18.94%
OpenCart 13338 12.51%
Shopify 4580 4.30%
PrestaShop 1777 1.67%
1C-Bitrix 1178 1.10%
Wix eCommerce 1157 1.09%
Weblium 1032 0.97%
Magento 756 0.71%
CS Cart 470 0.44%

All Stores Distribution

Custom holds 47.4% share of all Ukraine e-commerce stores (62,134) , with WooCommerce at 24.6% and OpenCart at 10.8% (January 2026) .

Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.

Top 10 Platforms (All Stores)

Custom 47.4%

62,134 stores

32,230 stores

14,164 stores

4,975 stores

1,886 stores

2,356 stores

3,078 stores

8,753 stores

925 stores

485 stores

Visual Distribution

Distribution of top 10 platforms by all stores (January 2026)
E-commerce platforms distribution for all stores in Ukraine
Platform Total Stores Percentage
Custom 62134 47.44%
WooCommerce 32230 24.61%
OpenCart 14164 10.81%
Shopify 4975 3.80%
PrestaShop 1886 1.44%
1C-Bitrix 2356 1.80%
Wix eCommerce 3078 2.35%
Weblium 8753 6.68%
Magento 925 0.71%
CS Cart 485 0.37%

Categories Distribution

Clothing & Accessories leads with 14.5% of all stores (13,289 stores) , followed by Health & Beauty (14.2%) and Electronics & Technology (12.3%) .

Top 10 Categories

Clothing & Accessories 14.5%

13,289 stores

Health & Beauty 14.2%

12,965 stores

Electronics & Technology 12.3%

11,286 stores

Home & Garden 10.6%

9,706 stores

Vehicles & Parts 9.1%

8,350 stores

Food & Beverages 6.6%

6,035 stores

Tools & Hardware 6.4%

5,902 stores

Furniture & Home Decor 6.2%

5,640 stores

Business & Industrial 5.3%

4,851 stores

Sporting Goods & Outdoor Gear 4.3%

3,976 stores

Visual Distribution

Distribution of top 10 Ukraine store categories (January 2026)
Distribution of categories in Ukraine e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 13289 14.51%
Health & Beauty 12965 14.16%
Electronics & Technology 11286 12.32%
Home & Garden 9706 10.60%
Vehicles & Parts 8350 9.12%
Food & Beverages 6035 6.59%
Tools & Hardware 5902 6.44%
Furniture & Home Decor 5640 6.16%
Business & Industrial 4851 5.30%
Sporting Goods & Outdoor Gear 3976 4.34%
Gifts & Special Occasions 2300 2.51%
Toys & Games 2059 2.25%
Jewelry & Watches 1995 2.18%
Pets & Pet Supplies 1710 1.87%
Arts & Entertainment 1529 1.67%

Payment Providers Distribution

MasterCard leads with 40.6% among AI-verified physical stores (9,540 stores) , followed by Google Pay (13.8%) and Apple Pay (13.5%) .

Base: 15,519 AI-verified physical stores with detectable payment providers (14.4% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

9,540 stores

3,234 stores

3,165 stores

VISA 12.3%

2,894 stores

1,725 stores

651 stores

JCB 2.5%

586 stores

Bolt 2.0%

464 stores

357 stores

277 stores

Visual Distribution

Distribution of top 10 Ukraine payment providers (January 2026)
Distribution of payment providers in Ukraine e-commerce stores
Payment Provider Store Count Market Share
MasterCard 9540 40.56%
Google Pay 3234 13.75%
Apple Pay 3165 13.46%
VISA 2894 12.30%
PayPal 1725 7.33%
Stripe Connect 651 2.77%
JCB 586 2.49%
Bolt 464 1.97%
American Express 357 1.52%
WebMoney 277 1.18%
BitCoin 225 0.96%
Paddle 132 0.56%
QIWI 98 0.42%
MasterPass 89 0.38%
Visa Checkout 83 0.35%

Shipping Carriers Distribution

Почта России leads with 45.7% among AI-verified physical stores (6,796 stores) , followed by UPS (12.7%) and DHL (7.1%) .

Base: 12,740 AI-verified physical stores with detectable shipping carriers (11.8% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

6,796 stores

UPS 12.7%

1,883 stores

DHL 7.1%

1,063 stores

Meest 5.4%

808 stores

777 stores

683 stores

509 stores

GLS 3.2%

477 stores

FedEx 3.2%

472 stores

USPS 2.6%

392 stores

Visual Distribution

Distribution of top 10 Ukraine shipping carriers (January 2026)
Distribution of shipping carriers in Ukraine e-commerce stores
Shipping Carrier Store Count Market Share
Почта России 6796 45.68%
UPS 1883 12.66%
DHL 1063 7.14%
Meest 808 5.43%
Nova Poshta 777 5.22%
Hermes 683 4.59%
Ukrposhta 509 3.42%
GLS 477 3.21%
FedEx 472 3.17%
USPS 392 2.63%
JX 298 2.00%
TNT 228 1.53%
DPD 170 1.14%
ASM 166 1.12%
FMX 156 1.05%

Store Launch Timeline

Over the past 12 months, 15,619 new stores were launched in Ukraine , with the highest activity in 2025-12 (1,229 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2025-12 7.9%

1,229 stores launched

2025-11 9.1%

1,419 stores launched

2025-10 9.2%

1,437 stores launched

2025-09 10.2%

1,587 stores launched

2025-08 9.9%

1,541 stores launched

2025-07 10.5%

1,641 stores launched

2025-06 7.9%

1,228 stores launched

2025-05 10.2%

1,595 stores launched

2025-04 7.6%

1,183 stores launched

2025-03 7.8%

1,223 stores launched

2025-02 7.1%

1,102 stores launched

2025-01 2.8%

434 stores launched

Monthly Trend

Monthly store launches in Ukraine (January 2026)
Monthly store launches in Ukraine over the past 12 months
Month Stores Launched Percentage
2025-12 1229 7.87%
2025-11 1419 9.09%
2025-10 1437 9.20%
2025-09 1587 10.16%
2025-08 1541 9.87%
2025-07 1641 10.51%
2025-06 1228 7.86%
2025-05 1595 10.21%
2025-04 1183 7.57%
2025-03 1223 7.83%
2025-02 1102 7.06%
2025-01 434 2.78%

Active Stores by Launch Year

Currently, 106,083 active stores in Ukraine are tracked in our database , with the most stores launched in 2026 (3 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 0.0%

3 active stores

2025 15.2%

16,176 active stores

2024 8.9%

9,473 active stores

2023 8.1%

8,619 active stores

2022 5.6%

5,979 active stores

2021 7.3%

7,724 active stores

2020 6.8%

7,171 active stores

2019 5.2%

5,504 active stores

2018 5.1%

5,400 active stores

2017 5.6%

5,978 active stores

2016 4.3%

4,509 active stores

2015 3.2%

3,378 active stores

2014 2.7%

2,891 active stores

2013 8.6%

9,153 active stores

2012 3.1%

3,317 active stores

Distribution by Launch Year

Active stores in Ukraine by original launch year (January 2026)
Active stores in Ukraine by launch year
Launch Year Active Stores Percentage
2026 3 0.00%
2025 16176 15.25%
2024 9473 8.93%
2023 8619 8.12%
2022 5979 5.64%
2021 7724 7.28%
2020 7171 6.76%
2019 5504 5.19%
2018 5400 5.09%
2017 5978 5.64%
2016 4509 4.25%
2015 3378 3.18%
2014 2891 2.73%
2013 9153 8.63%
2012 3317 3.13%
2011 2119 2.00%
2010 1869 1.76%
2009 1588 1.50%
2008 1142 1.08%
2007 1031 0.97%
2006 571 0.54%
2005 695 0.66%
2004 392 0.37%
2003 707 0.67%
2002 233 0.22%
2001 309 0.29%
2000 38 0.04%
1999 17 0.02%
1998 10 0.01%
1997 81 0.08%
1996 4 0.00%
1995 2 0.00%

Social Media Usage

Facebook leads with 33.6% among stores with at least one detectable social profile (44,215 stores) , followed by Instagram (30.0%) and YouTube (13.3%) .

Base: 56,307 stores with any detectable social profile (52.1% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 33.6%

44,215 stores

Instagram 30.0%

39,434 stores

YouTube 13.3%

17,561 stores

Twitter 10.3%

13,596 stores

TikTok 4.5%

5,941 stores

WhatsApp 3.0%

3,970 stores

Pinterest 2.3%

3,034 stores

LinkedIn 2.0%

2,594 stores

X 0.8%

1,070 stores

Telegram 0.2%

215 stores

Visual Distribution

Distribution of social media platforms in Ukraine (January 2026)
Distribution of social media platforms in Ukraine e-commerce stores
Social Platform Store Count Market Share
Facebook 44215 33.59%
Instagram 39434 29.96%
YouTube 17561 13.34%
Twitter 13596 10.33%
TikTok 5941 4.51%
WhatsApp 3970 3.02%
Pinterest 3034 2.30%
LinkedIn 2594 1.97%
X 1070 0.81%
Telegram 215 0.16%

Dataset Coverage

Field Rows count Coverage
Website 108.0k 100.00%
Emails 68.9k 63.76%
Phones 54.7k 50.65%
Ecommerce platform 108.0k 100.00%
Couriers 12.7k 11.80%
Payment Providers 15.5k 14.37%
Categories 94.3k 87.34%
Social Media 56.3k 52.13%

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Data Format & Delivery

Available Formats

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Use Cases

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Frequently Asked Questions

What data is included in the Ukraine E-commerce Database?

Our database covers over 108.0k Ukraine physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.

How fresh is your data and how often is it updated?

We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.

Can I get a free sample before purchasing?

Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.

Can I buy only selected segments of data?

Yes, you can purchase targeted segments tailored specifically to your business needs-by industry, platform, store size, and more. Contact us for details.

How quickly can I access the full dataset after purchase?

You'll receive immediate access upon payment completion. Our data can be downloaded directly or delivered via email or API.

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