Ukraine E-commerce Database

Explore 129.1k e-commerce stores in the Ukraine. Instant access to technologies, contacts, platforms, and market dynamics.

· · Next full refresh: December 2025

E-commerce Platforms Distribution

Custom leads with 66.6% of stores with physical delivery (85,098 stores) , followed by WooCommerce (16.2%) and OpenCart (9.6%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 66.6%

85,098 stores

20,666 stores

12,248 stores

3,275 stores

1,622 stores

1,418 stores

1,127 stores

1,119 stores

674 stores

461 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (November 2025)
E-commerce platforms distribution for stores with physical delivery in Ukraine
Platform Stores with Physical Delivery Percentage
Custom 85098 66.63%
WooCommerce 20666 16.18%
OpenCart 12248 9.59%
Shopify 3275 2.56%
PrestaShop 1622 1.27%
Weblium 1418 1.11%
Wix eCommerce 1127 0.88%
1C-Bitrix 1119 0.88%
Magento 674 0.53%
JoomShopping 461 0.36%

All Stores Distribution

Custom holds 56.1% share of all Ukraine e-commerce stores (85,098) , with WooCommerce at 20.8% and OpenCart at 9.2% (November 2025) .

Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.

Top 10 Platforms (All Stores)

Custom 56.1%

85,098 stores

31,487 stores

13,957 stores

4,151 stores

1,801 stores

8,301 stores

2,970 stores

2,479 stores

858 stores

559 stores

Visual Distribution

Distribution of top 10 platforms by all stores (November 2025)
E-commerce platforms distribution for all stores in Ukraine
Platform Total Stores Percentage
Custom 85098 56.11%
WooCommerce 31487 20.76%
OpenCart 13957 9.20%
Shopify 4151 2.74%
PrestaShop 1801 1.19%
Weblium 8301 5.47%
Wix eCommerce 2970 1.96%
1C-Bitrix 2479 1.63%
Magento 858 0.57%
JoomShopping 559 0.37%

Categories Distribution

Health & Beauty leads with 14.8% of all stores (16,290 stores) , followed by Clothing & Accessories (12.6%) and Electronics & Technology (12.0%) .

Top 10 Categories

Health & Beauty 14.8%

16,290 stores

Clothing & Accessories 12.6%

13,834 stores

Electronics & Technology 12.0%

13,220 stores

Home & Garden 10.6%

11,650 stores

Vehicles & Parts 8.6%

9,426 stores

Business & Industrial 7.2%

7,882 stores

Food & Beverages 7.1%

7,790 stores

Tools & Hardware 6.7%

7,338 stores

Furniture & Home Decor 6.4%

7,032 stores

Sporting Goods & Outdoor Gear 4.1%

4,477 stores

Visual Distribution

Distribution of top 10 Ukraine store categories (November 2025)
Distribution of categories in Ukraine e-commerce stores
Category Number of Stores Percentage
Health & Beauty 16290 14.82%
Clothing & Accessories 13834 12.59%
Electronics & Technology 13220 12.03%
Home & Garden 11650 10.60%
Vehicles & Parts 9426 8.58%
Business & Industrial 7882 7.17%
Food & Beverages 7790 7.09%
Tools & Hardware 7338 6.68%
Furniture & Home Decor 7032 6.40%
Sporting Goods & Outdoor Gear 4477 4.07%
Gifts & Special Occasions 2616 2.38%
Toys & Games 2230 2.03%
Jewelry & Watches 2151 1.96%
Pets & Pet Supplies 1984 1.81%
Arts & Entertainment 1982 1.80%

Payment Providers Distribution

MasterCard leads with 39.4% among AI-verified physical stores (9,651 stores) , followed by Google Pay (13.7%) and Apple Pay (13.4%) .

Base: 16,240 AI-verified physical stores with detectable payment providers (12.6% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

9,651 stores

3,352 stores

3,267 stores

VISA 12.0%

2,935 stores

1,878 stores

JCB 3.3%

798 stores

650 stores

Bolt 2.3%

557 stores

351 stores

313 stores

Visual Distribution

Distribution of top 10 Ukraine payment providers (November 2025)
Distribution of payment providers in Ukraine e-commerce stores
Payment Provider Store Count Market Share
MasterCard 9651 39.45%
Google Pay 3352 13.70%
Apple Pay 3267 13.35%
VISA 2935 12.00%
PayPal 1878 7.68%
JCB 798 3.26%
Stripe Connect 650 2.66%
Bolt 557 2.28%
American Express 351 1.43%
WebMoney 313 1.28%
BitCoin 278 1.14%
Paddle 140 0.57%
QIWI 109 0.45%
MasterPass 100 0.41%
Visa Checkout 87 0.36%

Shipping Carriers Distribution

Почта России leads with 46.5% among AI-verified physical stores (7,321 stores) , followed by UPS (13.5%) and DHL (6.6%) .

Base: 13,813 AI-verified physical stores with detectable shipping carriers (10.7% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

7,321 stores

UPS 13.5%

2,121 stores

DHL 6.6%

1,038 stores

Meest 5.0%

786 stores

745 stores

694 stores

GLS 3.6%

570 stores

FedEx 3.0%

478 stores

450 stores

USPS 2.4%

371 stores

Visual Distribution

Distribution of top 10 Ukraine shipping carriers (November 2025)
Distribution of shipping carriers in Ukraine e-commerce stores
Shipping Carrier Store Count Market Share
Почта России 7321 46.51%
UPS 2121 13.47%
DHL 1038 6.59%
Meest 786 4.99%
Nova Poshta 745 4.73%
Hermes 694 4.41%
GLS 570 3.62%
FedEx 478 3.04%
Ukrposhta 450 2.86%
USPS 371 2.36%
JX 339 2.15%
TNT 260 1.65%
ASM 197 1.25%
FMX 196 1.25%
DPD 175 1.11%

Store Launch Timeline

Over the past 12 months, 19,051 new stores were launched in Ukraine , with the highest activity in 2025-10 (1,860 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2025-10 9.8%

1,860 stores launched

2025-09 12.3%

2,347 stores launched

2025-08 11.7%

2,234 stores launched

2025-07 10.3%

1,971 stores launched

2025-06 7.8%

1,481 stores launched

2025-05 9.7%

1,839 stores launched

2025-04 7.8%

1,487 stores launched

2025-03 7.8%

1,477 stores launched

2025-02 7.2%

1,366 stores launched

2025-01 7.0%

1,330 stores launched

2024-12 5.9%

1,121 stores launched

2024-11 2.8%

538 stores launched

Monthly Trend

Monthly store launches in Ukraine (November 2025)
Monthly store launches in Ukraine over the past 12 months
Month Stores Launched Percentage
2025-10 1860 9.76%
2025-09 2347 12.32%
2025-08 2234 11.73%
2025-07 1971 10.35%
2025-06 1481 7.77%
2025-05 1839 9.65%
2025-04 1487 7.81%
2025-03 1477 7.75%
2025-02 1366 7.17%
2025-01 1330 6.98%
2024-12 1121 5.88%
2024-11 538 2.82%

Active Stores by Launch Year

Currently, 126,591 active stores in Ukraine are tracked in our database , with the most stores launched in 2025 (17,436 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2025 13.8%

17,436 active stores

2024 9.0%

11,440 active stores

2023 8.1%

10,226 active stores

2022 5.5%

7,022 active stores

2021 7.0%

8,853 active stores

2020 6.8%

8,671 active stores

2019 5.2%

6,623 active stores

2018 5.2%

6,608 active stores

2017 5.7%

7,194 active stores

2016 4.4%

5,515 active stores

2015 3.2%

4,063 active stores

2014 2.8%

3,491 active stores

2013 8.8%

11,150 active stores

2012 3.3%

4,167 active stores

2011 2.2%

2,773 active stores

Distribution by Launch Year

Active stores in Ukraine by original launch year (November 2025)
Active stores in Ukraine by launch year
Launch Year Active Stores Percentage
2025 17436 13.77%
2024 11440 9.04%
2023 10226 8.08%
2022 7022 5.55%
2021 8853 6.99%
2020 8671 6.85%
2019 6623 5.23%
2018 6608 5.22%
2017 7194 5.68%
2016 5515 4.36%
2015 4063 3.21%
2014 3491 2.76%
2013 11150 8.81%
2012 4167 3.29%
2011 2773 2.19%
2010 2441 1.93%
2009 2069 1.63%
2008 1511 1.19%
2007 1296 1.02%
2006 760 0.60%
2005 903 0.71%
2004 501 0.40%
2003 952 0.75%
2002 304 0.24%
2001 425 0.34%
2000 50 0.04%
1999 28 0.02%
1998 15 0.01%
1997 97 0.08%
1996 5 0.00%
1995 2 0.00%

Social Media Usage

Facebook leads with 33.7% among stores with at least one detectable social profile (48,696 stores) , followed by Instagram (29.4%) and YouTube (13.4%) .

Base: 63,553 stores with any detectable social profile (49.2% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 33.7%

48,696 stores

Instagram 29.4%

42,523 stores

YouTube 13.4%

19,314 stores

Twitter 10.5%

15,130 stores

TikTok 4.3%

6,223 stores

WhatsApp 2.8%

4,077 stores

X 2.2%

3,229 stores

Pinterest 2.0%

2,962 stores

LinkedIn 1.6%

2,286 stores

Telegram 0.1%

209 stores

Visual Distribution

Distribution of social media platforms in Ukraine (November 2025)
Distribution of social media platforms in Ukraine e-commerce stores
Social Platform Store Count Market Share
Facebook 48696 33.66%
Instagram 42523 29.40%
YouTube 19314 13.35%
Twitter 15130 10.46%
TikTok 6223 4.30%
WhatsApp 4077 2.82%
X 3229 2.23%
Pinterest 2962 2.05%
LinkedIn 2286 1.58%
Telegram 209 0.14%

Dataset Coverage

Field Rows count Coverage
Website 129.1k 100.00%
Emails 81.1k 62.86%
Phones 65.8k 50.98%
Ecommerce platform 129.1k 100.00%
Couriers 13.8k 10.70%
Payment Providers 16.2k 12.58%
Categories 113.7k 88.10%
Social Media 63.6k 49.24%

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Data Format & Delivery

Available Formats

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Use Cases

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Frequently Asked Questions

What data is included in the Ukraine E-commerce Database?

Our database covers over 129.1k Ukraine physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.

How fresh is your data and how often is it updated?

We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.

Can I get a free sample before purchasing?

Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.

Can I buy only selected segments of data?

Yes, you can purchase targeted segments tailored specifically to your business needs—by industry, platform, store size, and more. Contact us for details.

How quickly can I access the full dataset after purchase?

You'll receive immediate access upon payment completion. Our data can be downloaded directly or delivered via email or API.

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