Ukraine E-commerce Database

Explore 133.4k e-commerce stores in the Ukraine. Instant access to technologies, contacts, platforms, and market dynamics.

· · Next full refresh: January 2026

E-commerce Platforms Distribution

Custom leads with 65.1% of stores with physical delivery (85,903 stores) , followed by WooCommerce (16.9%) and OpenCart (9.8%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 65.1%

85,903 stores

22,338 stores

12,992 stores

3,705 stores

1,756 stores

1,553 stores

1,266 stores

1,185 stores

757 stores

489 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (December 2025)
E-commerce platforms distribution for stores with physical delivery in Ukraine
Platform Stores with Physical Delivery Percentage
Custom 85903 65.11%
WooCommerce 22338 16.93%
OpenCart 12992 9.85%
Shopify 3705 2.81%
PrestaShop 1756 1.33%
Weblium 1553 1.18%
Wix eCommerce 1266 0.96%
1C-Bitrix 1185 0.90%
Magento 757 0.57%
JoomShopping 489 0.37%

All Stores Distribution

Custom holds 55.4% share of all Ukraine e-commerce stores (85,903) , with WooCommerce at 21.0% and OpenCart at 9.1% (December 2025) .

Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.

Top 10 Platforms (All Stores)

Custom 55.4%

85,903 stores

32,576 stores

14,100 stores

4,983 stores

1,890 stores

8,685 stores

3,104 stores

2,375 stores

925 stores

562 stores

Visual Distribution

Distribution of top 10 platforms by all stores (December 2025)
E-commerce platforms distribution for all stores in Ukraine
Platform Total Stores Percentage
Custom 85903 55.38%
WooCommerce 32576 21.00%
OpenCart 14100 9.09%
Shopify 4983 3.21%
PrestaShop 1890 1.22%
Weblium 8685 5.60%
Wix eCommerce 3104 2.00%
1C-Bitrix 2375 1.53%
Magento 925 0.60%
JoomShopping 562 0.36%

Categories Distribution

Clothing & Accessories leads with 15.2% of all stores (17,138 stores) , followed by Health & Beauty (13.0%) and Electronics & Technology (12.0%) .

Top 10 Categories

Clothing & Accessories 15.2%

17,138 stores

Health & Beauty 13.0%

14,568 stores

Electronics & Technology 12.0%

13,515 stores

Home & Garden 10.6%

11,899 stores

Vehicles & Parts 8.4%

9,467 stores

Food & Beverages 7.1%

8,037 stores

Business & Industrial 6.9%

7,792 stores

Tools & Hardware 6.5%

7,310 stores

Furniture & Home Decor 6.3%

7,057 stores

Sporting Goods & Outdoor Gear 4.0%

4,479 stores

Visual Distribution

Distribution of top 10 Ukraine store categories (December 2025)
Distribution of categories in Ukraine e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 17138 15.24%
Health & Beauty 14568 12.95%
Electronics & Technology 13515 12.02%
Home & Garden 11899 10.58%
Vehicles & Parts 9467 8.42%
Food & Beverages 8037 7.15%
Business & Industrial 7792 6.93%
Tools & Hardware 7310 6.50%
Furniture & Home Decor 7057 6.28%
Sporting Goods & Outdoor Gear 4479 3.98%
Gifts & Special Occasions 2714 2.41%
Toys & Games 2331 2.07%
Jewelry & Watches 2198 1.95%
Pets & Pet Supplies 2017 1.79%
Arts & Entertainment 1934 1.72%

Payment Providers Distribution

MasterCard leads with 39.9% among AI-verified physical stores (9,894 stores) , followed by Google Pay (13.6%) and Apple Pay (13.2%) .

Base: 16,510 AI-verified physical stores with detectable payment providers (12.4% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

9,894 stores

3,365 stores

3,288 stores

VISA 12.1%

3,005 stores

1,877 stores

JCB 3.2%

790 stores

693 stores

Bolt 2.2%

555 stores

353 stores

311 stores

Visual Distribution

Distribution of top 10 Ukraine payment providers (December 2025)
Distribution of payment providers in Ukraine e-commerce stores
Payment Provider Store Count Market Share
MasterCard 9894 39.86%
Google Pay 3365 13.56%
Apple Pay 3288 13.25%
VISA 3005 12.11%
PayPal 1877 7.56%
JCB 790 3.18%
Stripe Connect 693 2.79%
Bolt 555 2.24%
American Express 353 1.42%
WebMoney 311 1.25%
BitCoin 258 1.04%
Paddle 135 0.54%
QIWI 109 0.44%
MasterPass 98 0.39%
Visa Checkout 90 0.36%

Shipping Carriers Distribution

Почта России leads with 46.0% among AI-verified physical stores (7,331 stores) , followed by UPS (13.1%) and DHL (6.8%) .

Base: 13,851 AI-verified physical stores with detectable shipping carriers (10.4% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

7,331 stores

UPS 13.1%

2,088 stores

DHL 6.8%

1,087 stores

Meest 5.2%

828 stores

801 stores

721 stores

GLS 3.5%

565 stores

515 stores

FedEx 3.0%

486 stores

USPS 2.5%

394 stores

Visual Distribution

Distribution of top 10 Ukraine shipping carriers (December 2025)
Distribution of shipping carriers in Ukraine e-commerce stores
Shipping Carrier Store Count Market Share
Почта России 7331 45.99%
UPS 2088 13.10%
DHL 1087 6.82%
Meest 828 5.19%
Nova Poshta 801 5.02%
Hermes 721 4.52%
GLS 565 3.54%
Ukrposhta 515 3.23%
FedEx 486 3.05%
USPS 394 2.47%
JX 324 2.03%
TNT 263 1.65%
FMX 184 1.15%
ASM 180 1.13%
DPD 175 1.10%

Store Launch Timeline

Over the past 12 months, 21,037 new stores were launched in Ukraine , with the highest activity in 2025-11 (2,588 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2025-11 12.3%

2,588 stores launched

2025-10 8.4%

1,773 stores launched

2025-09 10.8%

2,275 stores launched

2025-08 10.5%

2,206 stores launched

2025-07 10.2%

2,145 stores launched

2025-06 7.3%

1,542 stores launched

2025-05 9.2%

1,944 stores launched

2025-04 7.4%

1,558 stores launched

2025-03 7.5%

1,584 stores launched

2025-02 6.8%

1,440 stores launched

2025-01 6.3%

1,319 stores launched

2024-12 3.2%

663 stores launched

Monthly Trend

Monthly store launches in Ukraine (December 2025)
Monthly store launches in Ukraine over the past 12 months
Month Stores Launched Percentage
2025-11 2588 12.30%
2025-10 1773 8.43%
2025-09 2275 10.81%
2025-08 2206 10.49%
2025-07 2145 10.20%
2025-06 1542 7.33%
2025-05 1944 9.24%
2025-04 1558 7.41%
2025-03 1584 7.53%
2025-02 1440 6.85%
2025-01 1319 6.27%
2024-12 663 3.15%

Active Stores by Launch Year

Currently, 130,935 active stores in Ukraine are tracked in our database , with the most stores launched in 2025 (20,377 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2025 15.6%

20,377 active stores

2024 8.9%

11,620 active stores

2023 7.9%

10,367 active stores

2022 5.4%

7,120 active stores

2021 6.9%

8,972 active stores

2020 6.7%

8,798 active stores

2019 5.2%

6,758 active stores

2018 5.2%

6,794 active stores

2017 5.7%

7,445 active stores

2016 4.2%

5,528 active stores

2015 3.1%

4,072 active stores

2014 2.7%

3,518 active stores

2013 8.6%

11,199 active stores

2012 3.2%

4,196 active stores

2011 2.1%

2,773 active stores

Distribution by Launch Year

Active stores in Ukraine by original launch year (December 2025)
Active stores in Ukraine by launch year
Launch Year Active Stores Percentage
2025 20377 15.56%
2024 11620 8.87%
2023 10367 7.92%
2022 7120 5.44%
2021 8972 6.85%
2020 8798 6.72%
2019 6758 5.16%
2018 6794 5.19%
2017 7445 5.69%
2016 5528 4.22%
2015 4072 3.11%
2014 3518 2.69%
2013 11199 8.55%
2012 4196 3.20%
2011 2773 2.12%
2010 2436 1.86%
2009 2070 1.58%
2008 1519 1.16%
2007 1307 1.00%
2006 751 0.57%
2005 923 0.70%
2004 506 0.39%
2003 960 0.73%
2002 303 0.23%
2001 426 0.33%
2000 48 0.04%
1999 28 0.02%
1998 16 0.01%
1997 97 0.07%
1996 5 0.00%
1995 3 0.00%

Social Media Usage

Facebook leads with 34.1% among stores with at least one detectable social profile (52,569 stores) , followed by Instagram (29.5%) and YouTube (13.5%) .

Base: 66,724 stores with any detectable social profile (50.0% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 34.1%

52,569 stores

Instagram 29.5%

45,605 stores

YouTube 13.5%

20,805 stores

Twitter 10.5%

16,206 stores

TikTok 4.4%

6,735 stores

WhatsApp 2.8%

4,302 stores

LinkedIn 2.2%

3,364 stores

Pinterest 2.2%

3,330 stores

X 0.8%

1,235 stores

Telegram 0.1%

223 stores

Visual Distribution

Distribution of social media platforms in Ukraine (December 2025)
Distribution of social media platforms in Ukraine e-commerce stores
Social Platform Store Count Market Share
Facebook 52569 34.05%
Instagram 45605 29.54%
YouTube 20805 13.48%
Twitter 16206 10.50%
TikTok 6735 4.36%
WhatsApp 4302 2.79%
LinkedIn 3364 2.18%
Pinterest 3330 2.16%
X 1235 0.80%
Telegram 223 0.14%

Dataset Coverage

Field Rows count Coverage
Website 133.4k 100.00%
Emails 81.8k 61.35%
Phones 66.6k 49.92%
Ecommerce platform 133.4k 100.00%
Couriers 13.9k 10.38%
Payment Providers 16.5k 12.38%
Categories 116.2k 87.12%
Social Media 66.7k 50.03%

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Data Format & Delivery

Available Formats

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Use Cases

  • Lead Generation
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Frequently Asked Questions

What data is included in the Ukraine E-commerce Database?

Our database covers over 133.4k Ukraine physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.

How fresh is your data and how often is it updated?

We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.

Can I get a free sample before purchasing?

Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.

Can I buy only selected segments of data?

Yes, you can purchase targeted segments tailored specifically to your business needs—by industry, platform, store size, and more. Contact us for details.

How quickly can I access the full dataset after purchase?

You'll receive immediate access upon payment completion. Our data can be downloaded directly or delivered via email or API.

What licensing options are available?

We offer flexible licensing: one-time purchases, annual subscriptions, and customized enterprise plans. Reach out to discuss the best solution for your business.

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