Romania E-commerce Database
Explore 72.8k e-commerce stores in the Romania. Instant access to technologies, contacts, platforms, and market dynamics.
· · Next full refresh: February 2026
E-commerce Platforms Distribution
WooCommerce leads with 45.0% of stores with physical delivery (32,289 stores) , followed by Custom (21.0%) and Shopify (19.6%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
32,289 stores
15,058 stores
14,056 stores
4,298 stores
2,815 stores
1,637 stores
826 stores
514 stores
202 stores
109 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 32289 | 44.97% |
| Custom | 15058 | 20.97% |
| Shopify | 14056 | 19.58% |
| PrestaShop | 4298 | 5.99% |
| OpenCart | 2815 | 3.92% |
| Magento | 1637 | 2.28% |
| Wix eCommerce | 826 | 1.15% |
| CS Cart | 514 | 0.72% |
| Unas | 202 | 0.28% |
| nopCommerce | 109 | 0.15% |
All Stores Distribution
WooCommerce holds 57.0% share of all Romania e-commerce stores (55,806) , with Custom at 15.4% and Shopify at 14.8% (January 2026) .
Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.
Top 10 Platforms (All Stores)
55,806 stores
15,058 stores
14,455 stores
4,437 stores
3,228 stores
1,748 stores
2,284 stores
540 stores
212 stores
119 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| WooCommerce | 55806 | 57.01% |
| Custom | 15058 | 15.38% |
| Shopify | 14455 | 14.77% |
| PrestaShop | 4437 | 4.53% |
| OpenCart | 3228 | 3.30% |
| Magento | 1748 | 1.79% |
| Wix eCommerce | 2284 | 2.33% |
| CS Cart | 540 | 0.55% |
| Unas | 212 | 0.22% |
| nopCommerce | 119 | 0.12% |
Categories Distribution
Health & Beauty leads with 18.0% of all stores (10,193 stores) , followed by Clothing & Accessories (15.1%) and Electronics & Technology (9.8%) .
Top 10 Categories
10,193 stores
8,549 stores
5,530 stores
5,467 stores
5,282 stores
3,762 stores
3,258 stores
2,758 stores
2,648 stores
2,219 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Health & Beauty | 10193 | 18.04% |
| Clothing & Accessories | 8549 | 15.13% |
| Electronics & Technology | 5530 | 9.79% |
| Food & Beverages | 5467 | 9.68% |
| Home & Garden | 5282 | 9.35% |
| Furniture & Home Decor | 3762 | 6.66% |
| Vehicles & Parts | 3258 | 5.77% |
| Tools & Hardware | 2758 | 4.88% |
| Gifts & Special Occasions | 2648 | 4.69% |
| Jewelry & Watches | 2219 | 3.93% |
| Business & Industrial | 2164 | 3.83% |
| Sporting Goods & Outdoor Gear | 1363 | 2.41% |
| Toys & Games | 1319 | 2.33% |
| Arts & Entertainment | 1063 | 1.88% |
| Books & Media | 916 | 1.62% |
Payment Providers Distribution
MasterCard leads with 30.5% among AI-verified physical stores (6,513 stores) , followed by VISA (24.9%) and PayPal (10.7%) .
Base: 15,159 AI-verified physical stores with detectable payment providers (20.8% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
6,513 stores
5,317 stores
2,289 stores
2,181 stores
882 stores
817 stores
770 stores
701 stores
553 stores
479 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| MasterCard | 6513 | 30.52% |
| VISA | 5317 | 24.92% |
| PayPal | 2289 | 10.73% |
| Stripe Connect | 2181 | 10.22% |
| Apple Pay | 882 | 4.13% |
| Google Pay | 817 | 3.83% |
| PayU | 770 | 3.61% |
| American Express | 701 | 3.29% |
| JCB | 553 | 2.59% |
| Bolt | 479 | 2.24% |
| Klarna | 279 | 1.31% |
| BitCoin | 213 | 1.00% |
| Paddle | 129 | 0.60% |
| PayPo | 127 | 0.60% |
| WebPay | 87 | 0.41% |
Shipping Carriers Distribution
DPD leads with 20.3% among AI-verified physical stores (3,973 stores) , followed by GLS (19.9%) and Posta Romana (13.0%) .
Base: 14,133 AI-verified physical stores with detectable shipping carriers (19.4% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
3,973 stores
3,892 stores
2,534 stores
2,267 stores
1,385 stores
1,290 stores
1,146 stores
641 stores
610 stores
409 stores
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| DPD | 3973 | 20.32% |
| GLS | 3892 | 19.90% |
| Posta Romana | 2534 | 12.96% |
| UPS | 2267 | 11.59% |
| Urgent Cargus | 1385 | 7.08% |
| DHL | 1290 | 6.60% |
| Poșta Română | 1146 | 5.86% |
| Magyar Posta | 641 | 3.28% |
| TNT | 610 | 3.12% |
| FedEx | 409 | 2.09% |
| Hermes | 373 | 1.91% |
| Nemo Express | 351 | 1.79% |
| Yamato Japan | 284 | 1.45% |
| Blue Star | 207 | 1.06% |
| TCS | 194 | 0.99% |
Store Launch Timeline
Over the past 12 months, 15,245 new stores were launched in Romania , with the highest activity in 2025-12 (1,036 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
1,036 stores launched
1,523 stores launched
1,535 stores launched
1,360 stores launched
1,301 stores launched
1,465 stores launched
1,411 stores launched
1,266 stores launched
1,199 stores launched
1,456 stores launched
1,176 stores launched
517 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2025-12 | 1036 | 6.80% |
| 2025-11 | 1523 | 9.99% |
| 2025-10 | 1535 | 10.07% |
| 2025-09 | 1360 | 8.92% |
| 2025-08 | 1301 | 8.53% |
| 2025-07 | 1465 | 9.61% |
| 2025-06 | 1411 | 9.26% |
| 2025-05 | 1266 | 8.30% |
| 2025-04 | 1199 | 7.86% |
| 2025-03 | 1456 | 9.55% |
| 2025-02 | 1176 | 7.71% |
| 2025-01 | 517 | 3.39% |
Active Stores by Launch Year
Currently, 72,563 active stores in Romania are tracked in our database , with the most stores launched in 2026 (1 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
1 active stores
15,691 active stores
8,074 active stores
6,568 active stores
4,862 active stores
5,045 active stores
5,155 active stores
4,020 active stores
3,714 active stores
2,773 active stores
1,835 active stores
1,553 active stores
1,560 active stores
1,770 active stores
1,416 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 1 | 0.00% |
| 2025 | 15691 | 21.62% |
| 2024 | 8074 | 11.13% |
| 2023 | 6568 | 9.05% |
| 2022 | 4862 | 6.70% |
| 2021 | 5045 | 6.95% |
| 2020 | 5155 | 7.10% |
| 2019 | 4020 | 5.54% |
| 2018 | 3714 | 5.12% |
| 2017 | 2773 | 3.82% |
| 2016 | 1835 | 2.53% |
| 2015 | 1553 | 2.14% |
| 2014 | 1560 | 2.15% |
| 2013 | 1770 | 2.44% |
| 2012 | 1416 | 1.95% |
| 2011 | 1390 | 1.92% |
| 2010 | 1277 | 1.76% |
| 2009 | 1172 | 1.62% |
| 2008 | 1087 | 1.50% |
| 2007 | 1001 | 1.38% |
| 2006 | 694 | 0.96% |
| 2005 | 531 | 0.73% |
| 2004 | 414 | 0.57% |
| 2003 | 309 | 0.43% |
| 2002 | 283 | 0.39% |
| 2001 | 272 | 0.37% |
| 2000 | 72 | 0.10% |
| 1999 | 12 | 0.02% |
| 1998 | 9 | 0.01% |
| 1997 | 1 | 0.00% |
| 1996 | 2 | 0.00% |
Featured Stores
Discover the strongest performers and newest entrants in Romania's e-commerce landscape.
Top Stores by GMV
Data will be available soon.
New Stores
Recently launched ecommerce sites detected by ShopRank in the last full month.
WooCommerce
Shopify
Shopify - Health & Beauty
Shopify
Shoptet - Health & Beauty
Dataset Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 72.8k | 100.00% |
| Emails | 49.7k | 68.17% |
| Phones | 26.8k | 36.83% |
| Ecommerce platform | 72.8k | 100.00% |
| Couriers | 14.1k | 19.40% |
| Payment Providers | 15.2k | 20.81% |
| Categories | 59.0k | 80.95% |
| Social Media | 45.5k | 62.48% |
Starter Package
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Maximize Your ROI
Use our detailed Romania E-commerce Database to:
Gain actionable insights into 72.8k physical stores in Romania.
- Identify High-Value Leads
-
Quickly find and contact the best decision-makers at Romania online stores.
- Conduct Competitive Analysis
-
Analyze your competitors' market share, product categories, and technology stacks.
- Direct Outreach
-
Access verified business contacts to accelerate your sales and marketing outreach.
Data Format & Delivery
Available Formats
- CSV
- Excel (XLS/XLSX)
- Text (TXT)
Delivery Methods
- Direct download
- Email delivery
- API access
Use Cases
- Lead Generation
- B2B Marketing
- Direct Marketing
- Email Marketing
- B2B Retargeting
- Market Research
Frequently Asked Questions
- What data is included in the Romania E-commerce Database?
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Our database covers over 72.8k Romania physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.
- How fresh is your data and how often is it updated?
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We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.
- Can I get a free sample before purchasing?
-
Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.
- Can I buy only selected segments of data?
-
Yes, you can purchase targeted segments tailored specifically to your business needs-by industry, platform, store size, and more. Contact us for details.
- How quickly can I access the full dataset after purchase?
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You'll receive immediate access upon payment completion. Our data can be downloaded directly or delivered via email or API.
- What licensing options are available?
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We offer flexible licensing: one-time purchases, annual subscriptions, and customized enterprise plans. Reach out to discuss the best solution for your business.
Social Media Usage
Facebook leads with 34.8% among stores with at least one detectable social profile (41,317 stores) , followed by Instagram (25.5%) and YouTube (10.3%) .
Base: 45,508 stores with any detectable social profile (62.5% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
41,317 stores
30,276 stores
12,285 stores
11,370 stores
6,819 stores
5,284 stores
4,876 stores
3,824 stores
2,447 stores
212 stores
Visual Distribution