BLIK Payment Provider Usage Database

Explore 25.5k e-commerce stores accepting BLIK. Analyze payment adoption, merchant insights, and market opportunities.

· · Next full refresh: January 2026

E-commerce Platforms Distribution

WooCommerce leads with 32.2% of stores with physical delivery (8,133 stores) , followed by Shoper (22.4%) and Custom (11.7%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

8,133 stores

Shoper 22.4%

5,642 stores

Custom 11.7%

2,953 stores

2,482 stores

1,995 stores

1,500 stores

1,017 stores

581 stores

301 stores

195 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (December 2025)
E-commerce platforms distribution for stores with physical delivery in BLIK
Platform Stores with Physical Delivery Percentage
WooCommerce 8133 32.24%
Shoper 5642 22.36%
Custom 2953 11.70%
IdoSell Shop 2482 9.84%
PrestaShop 1995 7.91%
Shopify 1500 5.95%
Sky-Shop 1017 4.03%
ShopGold 581 2.30%
Sellingo 301 1.19%
Magento 195 0.77%
Wix eCommerce 121 0.48%
Comarch e-Sklep 109 0.43%
OpenCart 78 0.31%
Quick.Cart 64 0.25%
KQS.store 59 0.23%

All Stores Distribution

WooCommerce holds 38.2% share of all BLIK e-commerce stores (10,923) , with Shoper at 20.1% and Custom at 10.3% (December 2025) .

Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.

Top 10 Platforms (All Stores)

10,923 stores

Shoper 20.1%

5,763 stores

Custom 10.3%

2,953 stores

2,510 stores

2,084 stores

1,604 stores

1,052 stores

609 stores

319 stores

212 stores

Visual Distribution

Distribution of top 10 platforms by all stores (December 2025)
E-commerce platforms distribution for all stores in BLIK
Platform Total Stores Percentage
WooCommerce 10923 38.18%
Shoper 5763 20.14%
Custom 2953 10.32%
IdoSell Shop 2510 8.77%
PrestaShop 2084 7.28%
Shopify 1604 5.61%
Sky-Shop 1052 3.68%
ShopGold 609 2.13%
Sellingo 319 1.11%
Magento 212 0.74%
Wix eCommerce 240 0.84%
Comarch e-Sklep 117 0.41%
OpenCart 89 0.31%
Quick.Cart 75 0.26%
KQS.store 61 0.21%

Categories Distribution

Clothing & Accessories leads with 18.2% of all stores (3,656 stores) , followed by Health & Beauty (15.9%) and Home & Garden (9.4%) .

Top 10 Categories

Clothing & Accessories 18.2%

3,656 stores

Health & Beauty 15.9%

3,198 stores

Home & Garden 9.4%

1,883 stores

Food & Beverages 7.4%

1,481 stores

Electronics & Technology 7.1%

1,436 stores

Furniture & Home Decor 7.1%

1,434 stores

Jewelry & Watches 4.9%

989 stores

Tools & Hardware 4.9%

979 stores

Gifts & Special Occasions 4.4%

883 stores

Vehicles & Parts 4.3%

866 stores

Visual Distribution

Distribution of top 10 BLIK store categories (December 2025)
Distribution of categories in BLIK e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 3656 18.17%
Health & Beauty 3198 15.89%
Home & Garden 1883 9.36%
Food & Beverages 1481 7.36%
Electronics & Technology 1436 7.14%
Furniture & Home Decor 1434 7.13%
Jewelry & Watches 989 4.92%
Tools & Hardware 979 4.87%
Gifts & Special Occasions 883 4.39%
Vehicles & Parts 866 4.30%
Pets & Pet Supplies 773 3.84%
Sporting Goods & Outdoor Gear 760 3.78%
Business & Industrial 631 3.14%
Toys & Games 585 2.91%
Arts & Entertainment 566 2.81%

Shipping Carriers Distribution

InPost leads with 35.9% among AI-verified physical stores (15,126 stores) , followed by DPD (24.0%) and DHL (10.5%) .

Base: 20,592 AI-verified physical stores with detectable shipping carriers (69.3% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

InPost 35.9%

15,126 stores

DPD 24.0%

10,116 stores

DHL 10.5%

4,436 stores

3,471 stores

Orlen 5.4%

2,292 stores

GLS 5.1%

2,148 stores

UPS 4.6%

1,944 stores

FedEx 2.5%

1,038 stores

Zabka 1.5%

640 stores

200 stores

Visual Distribution

Distribution of top 10 BLIK shipping carriers (December 2025)
Distribution of shipping carriers in BLIK e-commerce stores
Shipping Carrier Store Count Market Share
InPost 15126 35.88%
DPD 10116 23.99%
DHL 4436 10.52%
Poczta Polska 3471 8.23%
Orlen 2292 5.44%
GLS 2148 5.09%
UPS 1944 4.61%
FedEx 1038 2.46%
Zabka 640 1.52%
Hermes 200 0.47%
Raben 195 0.46%
Schenker 184 0.44%
PostNord 131 0.31%
Geis 122 0.29%
TNT 119 0.28%

Store Launch Timeline

Over the past 12 months, 5,800 new stores were launched in BLIK , with the highest activity in 2025-11 (646 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2025-11 11.1%

646 stores launched

2025-10 10.8%

625 stores launched

2025-09 8.9%

518 stores launched

2025-08 8.5%

491 stores launched

2025-07 8.1%

469 stores launched

2025-06 8.4%

485 stores launched

2025-05 8.5%

494 stores launched

2025-04 7.4%

432 stores launched

2025-03 8.8%

513 stores launched

2025-02 8.5%

492 stores launched

2025-01 8.4%

489 stores launched

2024-12 2.5%

146 stores launched

Monthly Trend

Monthly store launches in BLIK (December 2025)
Monthly store launches in BLIK over the past 12 months
Month Stores Launched Percentage
2025-11 646 11.14%
2025-10 625 10.78%
2025-09 518 8.93%
2025-08 491 8.47%
2025-07 469 8.09%
2025-06 485 8.36%
2025-05 494 8.52%
2025-04 432 7.45%
2025-03 513 8.84%
2025-02 492 8.48%
2025-01 489 8.43%
2024-12 146 2.52%

Active Stores by Launch Year

Currently, 25,490 active stores in BLIK are tracked in our database , with the most stores launched in 2025 (5,654 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2025 22.2%

5,654 active stores

2024 11.9%

3,043 active stores

2023 8.3%

2,111 active stores

2022 6.2%

1,575 active stores

2021 7.1%

1,808 active stores

2020 7.2%

1,843 active stores

2019 5.0%

1,272 active stores

2018 4.0%

1,029 active stores

2017 3.5%

894 active stores

2016 2.7%

694 active stores

2015 2.4%

621 active stores

2014 2.4%

617 active stores

2013 3.0%

770 active stores

2012 1.7%

446 active stores

2011 1.9%

489 active stores

Distribution by Launch Year

Active stores in BLIK by original launch year (December 2025)
Active stores in BLIK by launch year
Launch Year Active Stores Percentage
2025 5654 22.18%
2024 3043 11.94%
2023 2111 8.28%
2022 1575 6.18%
2021 1808 7.09%
2020 1843 7.23%
2019 1272 4.99%
2018 1029 4.04%
2017 894 3.51%
2016 694 2.72%
2015 621 2.44%
2014 617 2.42%
2013 770 3.02%
2012 446 1.75%
2011 489 1.92%
2010 439 1.72%
2009 425 1.67%
2008 384 1.51%
2007 281 1.10%
2006 247 0.97%
2005 171 0.67%
2004 163 0.64%
2003 129 0.51%
2002 108 0.42%
2001 128 0.50%
2000 77 0.30%
1999 43 0.17%
1998 13 0.05%
1997 13 0.05%
1996 3 0.01%

Social Media Usage

Facebook leads with 37.8% among stores with at least one detectable social profile (14,159 stores) , followed by Instagram (33.3%) and YouTube (10.4%) .

Base: 18,695 stores with any detectable social profile (62.9% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 37.8%

14,159 stores

Instagram 33.3%

12,501 stores

YouTube 10.4%

3,909 stores

TikTok 7.7%

2,881 stores

Pinterest 3.9%

1,472 stores

LinkedIn 2.8%

1,067 stores

Twitter 2.2%

829 stores

X 1.0%

392 stores

WhatsApp 0.7%

247 stores

Vimeo 0.1%

28 stores

Visual Distribution

Distribution of social media platforms in BLIK (December 2025)
Distribution of social media platforms in BLIK e-commerce stores
Social Platform Store Count Market Share
Facebook 14159 37.77%
Instagram 12501 33.35%
YouTube 3909 10.43%
TikTok 2881 7.69%
Pinterest 1472 3.93%
LinkedIn 1067 2.85%
Twitter 829 2.21%
X 392 1.05%
WhatsApp 247 0.66%
Vimeo 28 0.07%

Geographic Distribution

Poland leads with 94.6% (23,667 AI-verified stores) , followed by Germany (1.1%) and Netherlands (0.8%) .

Base: 25,006 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

Poland 94.6%

23,667 AI-verified stores

287 AI-verified stores

201 AI-verified stores

150 AI-verified stores

102 AI-verified stores

Italy 0.3%

66 AI-verified stores

64 AI-verified stores

53 AI-verified stores

51 AI-verified stores

India 0.2%

47 AI-verified stores

Visual Distribution

Geographic distribution of stores using BLIK (December 2025)
Geographic distribution of stores using BLIK
Country AI-Verified Store Count Market Share
Poland 23667 94.65%
Germany 287 1.15%
Netherlands 201 0.80%
Belgium 150 0.60%
Czechia 102 0.41%
Italy 66 0.26%
United States 64 0.26%
Slovakia 53 0.21%
France 51 0.20%
India 47 0.19%
Spain 41 0.16%
Russia 38 0.15%
Romania 37 0.15%
Ukraine 36 0.14%
Austria 34 0.14%
United Kingdom 32 0.13%
Lithuania 30 0.12%
China 25 0.10%
Denmark 24 0.10%
Sweden 21 0.08%

Dataset Coverage

Field Rows count Coverage
Website 29.7k 100.00%
Emails 26.9k 90.49%
Phones 12.3k 41.56%
Ecommerce platform 29.0k 97.66%
Couriers 20.6k 69.32%
Payment Providers 29.7k 100.00%
Categories 22.9k 77.18%
Social Media 18.7k 62.93%

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Data Format & Delivery

Available Formats

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Frequently Asked Questions

What data is included in the BLIK E-commerce Database?

Our database covers over 25.5k BLIK physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.

How fresh is your data and how often is it updated?

We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.

Can I get a free sample before purchasing?

Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.

Can I buy only selected segments of data?

Yes, you can purchase targeted segments tailored specifically to your business needs—by industry, platform, store size, and more. Contact us for details.

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You'll receive immediate access upon payment completion. Our data can be downloaded directly or delivered via email or API.

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