Online Stores Shipping with InPost
Explore 77.5k verified e-commerce stores with InPost detected on their websites. Compare carrier signals, store segments, and geographic coverage.
Detected across 88.6k domains. 77.5k verified as active stores with physical delivery.
This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.
77.5k verified active stores out of 88.6k detected · 87.4% verification rate
E-commerce Platforms Distribution
WooCommerce stores with 34.3% of stores with physical delivery (26,568 stores) , followed by Shoper (16.1%) and Custom (11.6%) .
Base: 77,454 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
26,568 stores
12,456 stores
8,972 stores
8,871 stores
8,176 stores
3,502 stores
2,417 stores
1,636 stores
625 stores
453 stores
Visual Distribution
26,568 stores
12,456 stores
8,972 stores
8,871 stores
8,176 stores
3,502 stores
2,417 stores
1,636 stores
625 stores
453 stores
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 26568 | 34.30% |
| Shoper | 12456 | 16.08% |
| Custom | 8972 | 11.58% |
| Shopify | 8871 | 11.45% |
| PrestaShop | 8176 | 10.56% |
| IdoSell Shop | 3502 | 4.52% |
| ShopGold | 2417 | 3.12% |
| Sky-Shop | 1636 | 2.11% |
| Magento | 625 | 0.81% |
| OpenCart | 453 | 0.58% |
Show broader dataset (all e-commerce signals)
Websites with E-commerce Signals
WooCommerce holds 35.5% share of detected InPost e-commerce signals (31,508) , with Shoper at 14.5% and Custom at 10.5% (October 2026) .
Base: 88,649 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.
Top 10 Platforms (All Signals)
31,508 websites
12,810 websites
9,264 websites
9,253 websites
8,581 websites
3,956 websites
2,480 websites
1,654 websites
671 websites
472 websites
Visual Distribution
31,508 websites
12,810 websites
9,264 websites
9,253 websites
8,581 websites
3,956 websites
2,480 websites
1,654 websites
671 websites
472 websites
| Platform | Websites with Signals | Percentage |
|---|---|---|
| WooCommerce | 31508 | 35.54% |
| Shoper | 12810 | 14.45% |
| Custom | 9264 | 10.45% |
| Shopify | 9253 | 10.44% |
| PrestaShop | 8581 | 9.68% |
| IdoSell Shop | 3956 | 4.46% |
| ShopGold | 2480 | 2.80% |
| Sky-Shop | 1654 | 1.87% |
| Magento | 671 | 0.76% |
| OpenCart | 472 | 0.53% |
Categories Distribution
Clothing & Accessories stores with 15.7% of all stores (12,153 stores) , followed by Health & Beauty (12.2%) and Home & Garden (8.3%) .
Base: 77,454 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.
Top 10 Categories
12,153 stores
9,430 stores
6,401 stores
5,380 stores
4,366 stores
4,183 stores
3,612 stores
3,426 stores
3,397 stores
3,152 stores
Visual Distribution
12,153 stores
9,430 stores
6,401 stores
5,380 stores
4,366 stores
4,183 stores
3,612 stores
3,426 stores
3,397 stores
3,152 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 12153 | 15.69% |
| Health & Beauty | 9430 | 12.17% |
| Home & Garden | 6401 | 8.26% |
| Food & Beverages | 5380 | 6.95% |
| Sporting Goods & Outdoor Gear | 4366 | 5.64% |
| Arts & Entertainment | 4183 | 5.40% |
| Electronics & Technology | 3612 | 4.66% |
| Toys & Games | 3426 | 4.42% |
| Tools & Hardware | 3397 | 4.39% |
| Jewelry & Watches | 3152 | 4.07% |
Payment Providers Distribution
BLIK accounts for 14.9% of displayed detection occurrences (34,396 occurrences) , followed by VISA (13.3%) and MasterCard (13.1%) .
Base: 231,450 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from publicly accessible website content and technical signals. Detection does not confirm an active provider contract or availability at checkout.
Top 10 Payment Providers
34,396 occurrences
30,725 occurrences
30,382 occurrences
30,041 occurrences
23,795 occurrences
19,483 occurrences
18,118 occurrences
16,239 occurrences
15,578 occurrences
12,693 occurrences
Visual Distribution
34,396 occurrences
30,725 occurrences
30,382 occurrences
30,041 occurrences
23,795 occurrences
19,483 occurrences
18,118 occurrences
16,239 occurrences
15,578 occurrences
12,693 occurrences
| Payment Provider | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| BLIK | 34396 | 14.86% |
| VISA | 30725 | 13.28% |
| MasterCard | 30382 | 13.13% |
| Przelewy24 | 30041 | 12.98% |
| PayPal | 23795 | 10.28% |
| Apple Pay | 19483 | 8.42% |
| PayU | 18118 | 7.83% |
| Maestro | 16239 | 7.02% |
| Google Pay | 15578 | 6.73% |
| Autopay | 12693 | 5.48% |
Store Launch Timeline
Over the past 12 months, 14,711 new stores were launched in InPost , with the highest activity in 2026-09 (1,837 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
1,837 stores launched
1,638 stores launched
1,535 stores launched
1,252 stores launched
1,191 stores launched
1,157 stores launched
1,227 stores launched
1,175 stores launched
1,246 stores launched
1,017 stores launched
1,198 stores launched
238 stores launched
Monthly Trend
12.5% of last 12 months
11.1% of last 12 months
10.4% of last 12 months
8.5% of last 12 months
8.1% of last 12 months
7.9% of last 12 months
8.3% of last 12 months
8.0% of last 12 months
8.5% of last 12 months
6.9% of last 12 months
8.1% of last 12 months
1.6% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-09 | 1837 | 12.49% |
| 2026-08 | 1638 | 11.13% |
| 2026-07 | 1535 | 10.43% |
| 2026-06 | 1252 | 8.51% |
| 2026-05 | 1191 | 8.10% |
| 2026-04 | 1157 | 7.86% |
| 2026-03 | 1227 | 8.34% |
| 2026-02 | 1175 | 7.99% |
| 2026-01 | 1246 | 8.47% |
| 2025-12 | 1017 | 6.91% |
| 2025-11 | 1198 | 8.14% |
| 2025-10 | 238 | 1.62% |
Active Stores by Launch Year
Currently, 77,273 active stores in InPost are tracked in our database , with the most stores launched in 2026 (12,757 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
12,757 active stores
9,720 active stores
6,398 active stores
5,168 active stores
4,027 active stores
4,874 active stores
5,029 active stores
3,666 active stores
3,112 active stores
2,870 active stores
2,246 active stores
1,925 active stores
1,943 active stores
2,299 active stores
1,612 active stores
Distribution by Launch Year
16.5% of tracked active stores
12.6% of tracked active stores
8.3% of tracked active stores
6.7% of tracked active stores
5.2% of tracked active stores
6.3% of tracked active stores
6.5% of tracked active stores
4.7% of tracked active stores
4.0% of tracked active stores
3.7% of tracked active stores
2.9% of tracked active stores
2.5% of tracked active stores
2.5% of tracked active stores
3.0% of tracked active stores
2.1% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 12757 | 16.51% |
| 2025 | 9720 | 12.58% |
| 2024 | 6398 | 8.28% |
| 2023 | 5168 | 6.69% |
| 2022 | 4027 | 5.21% |
| 2021 | 4874 | 6.31% |
| 2020 | 5029 | 6.51% |
| 2019 | 3666 | 4.74% |
| 2018 | 3112 | 4.03% |
| 2017 | 2870 | 3.71% |
| 2016 | 2246 | 2.91% |
| 2015 | 1925 | 2.49% |
| 2014 | 1943 | 2.51% |
| 2013 | 2299 | 2.98% |
| 2012 | 1612 | 2.09% |
Geographic Distribution
Poland stores with 90.6% (70,140 active verified stores) , followed by Italy (2.0%) and United Kingdom (1.7%) .
Base: 77,454 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.
Top 10 Countries
70,140 active verified stores
1,576 active verified stores
1,304 active verified stores
1,128 active verified stores
570 active verified stores
363 active verified stores
342 active verified stores
179 active verified stores
175 active verified stores
165 active verified stores
Visual Distribution
70,140 active verified stores
1,576 active verified stores
1,304 active verified stores
1,128 active verified stores
570 active verified stores
363 active verified stores
342 active verified stores
179 active verified stores
175 active verified stores
165 active verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| Poland | 70140 | 90.56% |
| Italy | 1576 | 2.03% |
| United Kingdom | 1304 | 1.68% |
| Spain | 1128 | 1.46% |
| France | 570 | 0.74% |
| Czechia | 363 | 0.47% |
| Germany | 342 | 0.44% |
| United States | 179 | 0.23% |
| Slovakia | 175 | 0.23% |
| Netherlands | 165 | 0.21% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Custom - Health & Beauty
Custom
Custom
Custom - Clothing & Accessories
Custom - Electronics & Technology
New Stores
Recently launched stores detected by ShopRank in the last full month.
Shoper - Toys & Games
Shopify
Shopify - Electronics & Technology
Shopify - Clothing & Accessories
Shopify - Clothing & Accessories
Data Coverage
Coverage among all domains with this detected signal, including non-active profiles; not just active stores.
| Field | Rows count | Coverage |
|---|---|---|
| Website | 88.6k | 100.00% |
| Emails | 80.4k | 90.70% |
| Phones | 72k | 81.24% |
| Ecommerce platform | 84.9k | 95.81% |
| Couriers | 88.6k | 100.00% |
| Payment Providers | 80.4k | 90.72% |
| Categories | 73.6k | 83.07% |
| Social Media | 56.7k | 63.97% |
Coverage reflects detectability from publicly accessible website content and technical signals. A detected provider does not establish an active commercial relationship, and a missing signal does not establish absence. These counts are not confirmed transaction or shipment market shares.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Periodic index updates
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Direct support from the founder
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the InPost e-commerce landscape:
Analyze 77.5k verified e-commerce stores on InPost - technology adoption, market share, competitive positioning.
- Compare Market Segments
-
Compare the platform, technology, and category segments in this report. For changes over time, request a custom comparison of available snapshots.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Compare Markets
-
See how payment providers, shipping carriers and platforms differ by country, category and store size.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- CSV/XLSX exports; full-market datasets by agreement
Use Cases
Get every store that ships with each carrier in your countries, with size tier and company ID, as a market feed.
- Competitive intelligence and market sizing
- Technology adoption analysis and custom snapshot comparisons
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the InPost e-commerce intelligence?
-
We track 77.5k verified InPost e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook accounts for 36.8% of displayed detection occurrences (43,481 occurrences) , followed by Instagram (33.1%) and YouTube (10.5%) .
Base: 118,224 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
43,481 occurrences
39,183 occurrences
12,409 occurrences
10,685 occurrences
4,515 occurrences
3,145 occurrences
2,450 occurrences
1,438 occurrences
835 occurrences
83 occurrences
Visual Distribution
43,481 occurrences
39,183 occurrences
12,409 occurrences
10,685 occurrences
4,515 occurrences
3,145 occurrences
2,450 occurrences
1,438 occurrences
835 occurrences
83 occurrences