Sellingo Market Share & Real Store Usage
Explore 896 verified e-commerce stores built on Sellingo. Compare platform usage, available contact fields, PSP/carrier signals, and merchant-size segments.
Detected across 909 domains. 896 verified as active stores with physical delivery.
This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.
896 verified active stores out of 909 detected · 98.6% verification rate
Categories Distribution
Clothing & Accessories stores with 18.3% of all stores (164 stores) , followed by Home & Garden (8.9%) and Health & Beauty (7.8%) .
Base: 896 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.
Top 10 Categories
164 stores
80 stores
70 stores
55 stores
55 stores
48 stores
40 stores
33 stores
31 stores
31 stores
Visual Distribution
164 stores
80 stores
70 stores
55 stores
55 stores
48 stores
40 stores
33 stores
31 stores
31 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 164 | 18.30% |
| Home & Garden | 80 | 8.93% |
| Health & Beauty | 70 | 7.81% |
| Arts & Entertainment | 55 | 6.14% |
| Food & Beverages | 55 | 6.14% |
| Electronics & Technology | 48 | 5.36% |
| Tools & Hardware | 40 | 4.46% |
| Jewelry & Watches | 33 | 3.68% |
| Gifts & Special Occasions | 31 | 3.46% |
| Furniture & Home Decor | 31 | 3.46% |
Payment Providers Distribution
Tpay accounts for 25.1% of displayed detection occurrences (372 occurrences) , followed by Przelewy24 (23.2%) and PayU (19.4%) .
Base: 1,484 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from publicly accessible website content and technical signals. Detection does not confirm an active provider contract or availability at checkout.
Top 10 Payment Providers
372 occurrences
345 occurrences
288 occurrences
240 occurrences
98 occurrences
43 occurrences
39 occurrences
26 occurrences
20 occurrences
13 occurrences
Visual Distribution
372 occurrences
345 occurrences
288 occurrences
240 occurrences
98 occurrences
43 occurrences
39 occurrences
26 occurrences
20 occurrences
13 occurrences
| Payment Provider | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| Tpay | 372 | 25.07% |
| Przelewy24 | 345 | 23.25% |
| PayU | 288 | 19.41% |
| DotPay | 240 | 16.17% |
| BLIK | 98 | 6.60% |
| MasterCard | 43 | 2.90% |
| PayPal | 39 | 2.63% |
| PayPro | 26 | 1.75% |
| PayPo | 20 | 1.35% |
| Twisto | 13 | 0.88% |
Shipping Carriers Distribution
InPost accounts for 24.2% of displayed detection occurrences (494 occurrences) , followed by DPD (18.0%) and DHL (15.1%) .
Base: 2,043 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from publicly accessible website content and technical signals. Detection does not confirm an active carrier contract or shipping destinations.
Top 10 Shipping Carriers
Visual Distribution
494 occurrences
368 occurrences
308 occurrences
296 occurrences
256 occurrences
252 occurrences
42 occurrences
13 occurrences
7 occurrences
7 occurrences
| Shipping Carrier | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| InPost | 494 | 24.18% |
| DPD | 368 | 18.01% |
| DHL | 308 | 15.08% |
| Poczta Polska | 296 | 14.49% |
| UPS | 256 | 12.53% |
| GLS | 252 | 12.33% |
| Orlen | 42 | 2.06% |
| FedEx | 13 | 0.64% |
| Geis | 7 | 0.34% |
| Raben | 7 | 0.34% |
Store Launch Timeline
Over the past 12 months, 186 new stores were launched in Sellingo , with the highest activity in 2026-05 (17 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
17 stores launched
16 stores launched
15 stores launched
12 stores launched
13 stores launched
5 stores launched
26 stores launched
35 stores launched
34 stores launched
5 stores launched
8 stores launched
Monthly Trend
9.1% of last 12 months
8.6% of last 12 months
8.1% of last 12 months
6.5% of last 12 months
7.0% of last 12 months
2.7% of last 12 months
14.0% of last 12 months
18.8% of last 12 months
18.3% of last 12 months
2.7% of last 12 months
4.3% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-05 | 17 | 9.14% |
| 2026-04 | 16 | 8.60% |
| 2026-03 | 15 | 8.06% |
| 2026-02 | 12 | 6.45% |
| 2026-01 | 13 | 6.99% |
| 2025-12 | 5 | 2.69% |
| 2025-11 | 26 | 13.98% |
| 2025-10 | 35 | 18.82% |
| 2025-09 | 34 | 18.28% |
| 2025-08 | 5 | 2.69% |
| 2025-07 | 8 | 4.30% |
Active Stores by Launch Year
Currently, 896 active stores in Sellingo are tracked in our database , with the most stores launched in 2026 (74 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
74 active stores
155 active stores
70 active stores
66 active stores
69 active stores
73 active stores
105 active stores
58 active stores
44 active stores
28 active stores
21 active stores
20 active stores
11 active stores
22 active stores
10 active stores
Distribution by Launch Year
8.3% of tracked active stores
17.3% of tracked active stores
7.8% of tracked active stores
7.4% of tracked active stores
7.7% of tracked active stores
8.1% of tracked active stores
11.7% of tracked active stores
6.5% of tracked active stores
4.9% of tracked active stores
3.1% of tracked active stores
2.3% of tracked active stores
2.2% of tracked active stores
1.2% of tracked active stores
2.5% of tracked active stores
1.1% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 74 | 8.26% |
| 2025 | 155 | 17.30% |
| 2024 | 70 | 7.81% |
| 2023 | 66 | 7.37% |
| 2022 | 69 | 7.70% |
| 2021 | 73 | 8.15% |
| 2020 | 105 | 11.72% |
| 2019 | 58 | 6.47% |
| 2018 | 44 | 4.91% |
| 2017 | 28 | 3.13% |
| 2016 | 21 | 2.34% |
| 2015 | 20 | 2.23% |
| 2014 | 11 | 1.23% |
| 2013 | 22 | 2.46% |
| 2012 | 10 | 1.12% |
Geographic Distribution
Poland stores with 99.2% (889 active verified stores) , followed by Germany (0.4%) and Czechia (0.1%) .
Base: 896 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.
Top 10 Countries
Visual Distribution
889 active verified stores
4 active verified stores
1 active verified stores
1 active verified stores
1 active verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| Poland | 889 | 99.22% |
| Germany | 4 | 0.45% |
| Czechia | 1 | 0.11% |
| Romania | 1 | 0.11% |
| Hungary | 1 | 0.11% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Sellingo - Clothing & Accessories
Sellingo - Home & Garden
Sellingo - Furniture & Home Decor
Sellingo
Sellingo - Home & Garden
New Stores
Recently launched stores detected by ShopRank in the last full month.
Sellingo - Clothing & Accessories
Sellingo - Clothing & Accessories
Sellingo - Vehicles & Parts
Sellingo - Sporting Goods & Outdoor Gear
Sellingo - Clothing & Accessories
Data Coverage
Coverage among all domains with this detected signal, including non-active profiles; not just active stores.
| Field | Rows count | Coverage |
|---|---|---|
| Website | 909 | 100.00% |
| Emails | 656 | 72.17% |
| Phones | 515 | 56.66% |
| Ecommerce platform | 909 | 100.00% |
| Couriers | 551 | 60.62% |
| Payment Providers | 551 | 60.62% |
| Categories | 777 | 85.48% |
| Social Media | 499 | 54.90% |
Coverage reflects detectability from publicly accessible website content and technical signals. A detected provider does not establish an active commercial relationship, and a missing signal does not establish absence. These counts are not confirmed transaction or shipment market shares.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Periodic index updates
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Direct support from the founder
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Sellingo e-commerce landscape:
Analyze 896 verified e-commerce stores on Sellingo - technology adoption, market share, competitive positioning.
- Compare Market Segments
-
Compare the platform, technology, and category segments in this report. For changes over time, request a custom comparison of available snapshots.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Compare Markets
-
See how payment providers, shipping carriers and platforms differ by country, category and store size.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- CSV/XLSX exports; full-market datasets by agreement
Use Cases
See which stores moved to or from each platform with platform migration data.
- Competitive intelligence and market sizing
- Technology adoption analysis and custom snapshot comparisons
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the Sellingo e-commerce intelligence?
-
We track 896 verified Sellingo e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook accounts for 43.8% of displayed detection occurrences (465 occurrences) , followed by Instagram (29.5%) and YouTube (10.8%) .
Base: 1,061 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
465 occurrences
313 occurrences
115 occurrences
95 occurrences
35 occurrences
22 occurrences
11 occurrences
5 occurrences
Visual Distribution
465 occurrences
313 occurrences
115 occurrences
95 occurrences
35 occurrences
22 occurrences
11 occurrences
5 occurrences