Poczta Polska Shipping Carrier Usage Database

Explore 13k verified e-commerce stores with Poczta Polska detected on their websites. Compare carrier signals, store segments, and geographic coverage.

Detected across 14.5k domains. 13k verified as active stores with physical delivery.

Verified stores
13k
active stores with physical delivery
Top country
Poland
12,564 verified stores
Top payment signal
Przelewy24
4,453 detection occurrences
Top category
Clothing & Accessories
1,910 verified stores

This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.

13k verified active stores out of 14.5k detected · 89.7% verification rate

E-commerce Platforms Distribution

WooCommerce stores with 28.3% of stores with physical delivery (3,677 stores) , followed by Shoper (20.6%) and PrestaShop (13.9%) .

Base: 12,985 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

3,677 stores

Shoper 20.6%

2,674 stores

1,804 stores

Custom 12.3%

1,595 stores

749 stores

691 stores

454 stores

296 stores

99 stores

96 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (June 2026)
E-commerce platforms distribution for stores with physical delivery in Poczta Polska
Platform Stores with Physical Delivery Percentage
WooCommerce 3677 28.32%
Shoper 2674 20.59%
PrestaShop 1804 13.89%
Custom 1595 12.28%
ShopGold 749 5.77%
IdoSell Shop 691 5.32%
Sky-Shop 454 3.50%
Sellingo 296 2.28%
SoteShop 99 0.76%
KQS.store 96 0.74%
Show broader dataset (all e-commerce signals)

Websites with E-commerce Signals

WooCommerce holds 31.3% share of detected Poczta Polska e-commerce signals (4,529) , with Shoper at 18.6% and PrestaShop at 12.6% (June 2026) .

Base: 14,483 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.

Top 10 Platforms (All Signals)

4,529 websites

Shoper 18.6%

2,699 websites

1,824 websites

Custom 11.0%

1,595 websites

761 websites

693 websites

454 websites

299 websites

103 websites

103 websites

Visual Distribution

Distribution of top 10 platforms by websites with signals (June 2026)
E-commerce platforms distribution for websites with signals in Poczta Polska
Platform Websites with Signals Percentage
WooCommerce 4529 31.27%
Shoper 2699 18.64%
PrestaShop 1824 12.59%
Custom 1595 11.01%
ShopGold 761 5.25%
IdoSell Shop 693 4.78%
Sky-Shop 454 3.13%
Sellingo 299 2.06%
SoteShop 103 0.71%
KQS.store 103 0.71%

Categories Distribution

Clothing & Accessories stores with 14.7% of all stores (1,910 stores) , followed by Health & Beauty (11.6%) and Home & Garden (8.3%) .

Base: 12,985 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.

Top 10 Categories

Clothing & Accessories 14.7%

1,910 stores

Health & Beauty 11.6%

1,508 stores

Home & Garden 8.3%

1,080 stores

Arts & Entertainment 6.6%

855 stores

Sporting Goods & Outdoor Gear 5.6%

731 stores

Toys & Games 5.6%

722 stores

Electronics & Technology 5.5%

719 stores

Jewelry & Watches 5.0%

653 stores

Food & Beverages 4.7%

613 stores

Business & Industrial 4.3%

563 stores

Visual Distribution

Distribution of top 10 Poczta Polska store categories (June 2026)
Distribution of categories in Poczta Polska e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 1910 14.71%
Health & Beauty 1508 11.61%
Home & Garden 1080 8.32%
Arts & Entertainment 855 6.58%
Sporting Goods & Outdoor Gear 731 5.63%
Toys & Games 722 5.56%
Electronics & Technology 719 5.54%
Jewelry & Watches 653 5.03%
Food & Beverages 613 4.72%
Business & Industrial 563 4.34%

Payment Providers Distribution

Przelewy24 accounts for 16.8% of displayed detection occurrences (4,453 occurrences) , followed by BLIK (14.8%) and PayU (14.1%) .

Base: 26,438 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from publicly accessible website content and technical signals. Detection does not confirm an active provider contract or availability at checkout.

Top 10 Payment Providers

4,453 occurrences

BLIK 14.8%

3,918 occurrences

PayU 14.1%

3,730 occurrences

3,660 occurrences

PayPal 12.3%

3,258 occurrences

1,973 occurrences

1,860 occurrences

1,401 occurrences

PayPo 5.0%

1,312 occurrences

Tpay 3.3%

873 occurrences

Visual Distribution

Distribution of top 10 Poczta Polska payment providers (June 2026)
Distribution of payment providers in Poczta Polska e-commerce stores
Payment Provider Detection Occurrences Share of Displayed Occurrences
Przelewy24 4453 16.84%
BLIK 3918 14.82%
PayU 3730 14.11%
MasterCard 3660 13.84%
PayPal 3258 12.32%
PayPro 1973 7.46%
Google Pay 1860 7.04%
Apple Pay 1401 5.30%
PayPo 1312 4.96%
Tpay 873 3.30%

Store Launch Timeline

Over the past 12 months, 1,392 new stores were launched in Poczta Polska , with the highest activity in 2026-05 (143 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-05 10.3%

143 stores launched

2026-04 7.4%

103 stores launched

2026-03 9.7%

135 stores launched

2026-02 7.2%

100 stores launched

2026-01 9.4%

131 stores launched

2025-12 6.4%

89 stores launched

2025-11 10.7%

149 stores launched

2025-10 10.5%

146 stores launched

2025-09 10.3%

143 stores launched

2025-08 7.3%

101 stores launched

2025-07 7.9%

110 stores launched

2025-06 3.0%

42 stores launched

Monthly Trend

Monthly store launches in Poczta Polska (June 2026)
Monthly store launches in Poczta Polska over the past 12 months
Month Stores Launched Percentage
2026-05 143 10.27%
2026-04 103 7.40%
2026-03 135 9.70%
2026-02 100 7.18%
2026-01 131 9.41%
2025-12 89 6.39%
2025-11 149 10.70%
2025-10 146 10.49%
2025-09 143 10.27%
2025-08 101 7.26%
2025-07 110 7.90%
2025-06 42 3.02%

Active Stores by Launch Year

Currently, 12,968 active stores in Poczta Polska are tracked in our database , with the most stores launched in 2026 (621 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 4.8%

621 active stores

2025 9.4%

1,220 active stores

2024 6.4%

836 active stores

2023 5.3%

681 active stores

2022 4.8%

620 active stores

2021 5.3%

683 active stores

2020 6.8%

879 active stores

2019 5.5%

712 active stores

2018 5.2%

672 active stores

2017 5.5%

719 active stores

2016 4.4%

565 active stores

2015 4.1%

530 active stores

2014 4.0%

517 active stores

2013 4.8%

623 active stores

2012 3.7%

480 active stores

Distribution by Launch Year

Active stores in Poczta Polska by original launch year (June 2026)
Active stores in Poczta Polska by launch year
Launch Year Active Stores Percentage
2026 621 4.79%
2025 1220 9.41%
2024 836 6.45%
2023 681 5.25%
2022 620 4.78%
2021 683 5.27%
2020 879 6.78%
2019 712 5.49%
2018 672 5.18%
2017 719 5.54%
2016 565 4.36%
2015 530 4.09%
2014 517 3.99%
2013 623 4.80%
2012 480 3.70%

Social Media Usage

Facebook accounts for 41.0% of displayed detection occurrences (7,212 occurrences) , followed by Instagram (30.7%) and YouTube (11.2%) .

Base: 17,575 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 41.0%

7,212 occurrences

Instagram 30.7%

5,402 occurrences

YouTube 11.2%

1,970 occurrences

TikTok 5.7%

996 occurrences

Pinterest 4.7%

818 occurrences

Twitter 3.1%

546 occurrences

LinkedIn 1.9%

342 occurrences

X 1.0%

181 occurrences

WhatsApp 0.5%

87 occurrences

Vimeo 0.1%

21 occurrences

Visual Distribution

Distribution of social media platforms in Poczta Polska (June 2026)
Distribution of social media platforms in Poczta Polska e-commerce stores
Social Platform Detection Occurrences Share of Displayed Occurrences
Facebook 7212 41.04%
Instagram 5402 30.74%
YouTube 1970 11.21%
TikTok 996 5.67%
Pinterest 818 4.65%
Twitter 546 3.11%
LinkedIn 342 1.95%
X 181 1.03%
WhatsApp 87 0.50%
Vimeo 21 0.12%

Geographic Distribution

Poland stores with 96.8% (12,564 active verified stores) , followed by Germany (0.5%) and Czechia (0.5%) .

Base: 12,985 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.

Top 10 Countries

Poland 96.8%

12,564 active verified stores

66 active verified stores

66 active verified stores

25 active verified stores

25 active verified stores

23 active verified stores

20 active verified stores

Spain 0.2%

20 active verified stores

Italy 0.2%

20 active verified stores

18 active verified stores

Visual Distribution

Geographic distribution of stores using Poczta Polska (June 2026)
Geographic distribution of stores using Poczta Polska
Country AI-Verified Store Count Market Share
Poland 12564 96.76%
Germany 66 0.51%
Czechia 66 0.51%
United Kingdom 25 0.19%
Hungary 25 0.19%
France 23 0.18%
Slovakia 20 0.15%
Spain 20 0.15%
Italy 20 0.15%
United States 18 0.14%

Data Coverage

Coverage among all domains with this detected signal, including non-active profiles; not just active stores.

Field Rows count Coverage
Website 14.5k 100.00%
Emails 13k 89.66%
Phones 11.6k 80.36%
Ecommerce platform 14k 96.61%
Couriers 14.5k 100.00%
Payment Providers 11.7k 80.94%
Categories 12.4k 85.33%
Social Media 8.8k 60.49%

Coverage reflects detectability from publicly accessible website content and technical signals. A detected provider does not establish an active commercial relationship, and a missing signal does not establish absence. These counts are not confirmed transaction or shipment market shares.

Market Intelligence

On-demand market analysis

Self-service access to market data and insights

  • Search and segment stores by any criteria
  • API integration for automated workflows
  • Periodic index updates
  • Market sizing and segmentation
Explore segment →

Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

  • Custom market reports and analysis
  • Competitive landscape monitoring
  • Direct support from the founder
  • Flexible licensing and enterprise pricing
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Market Intelligence

Understand the Poczta Polska e-commerce landscape:

Analyze 13k verified e-commerce stores on Poczta Polska - technology adoption, market share, competitive positioning.

Compare Market Segments

Compare the platform, technology, and category segments in this report. For changes over time, request a custom comparison of available snapshots.

Explore Data

Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

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Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Index updates; historical datasets by agreement

Use Cases

Turn observed carrier signals into a target-account workflow with merchant intelligence for logistics providers.

  • Competitive intelligence and market sizing
  • Technology adoption analysis and custom snapshot comparisons
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Poczta Polska e-commerce intelligence?

We track 13k verified Poczta Polska e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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