Poczta Polska Shipping Carrier Usage Database

Explore 12.8k e-commerce stores shipping with Poczta Polska. Discover logistics partnerships, geographic reach, and carrier adoption.

· · Next full refresh: December 2025

E-commerce Platforms Distribution

WooCommerce leads with 28.2% of stores with physical delivery (3,585 stores) , followed by Custom (21.8%) and Shoper (20.9%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

3,585 stores

Custom 21.8%

2,770 stores

Shoper 20.9%

2,652 stores

1,499 stores

621 stores

439 stores

430 stores

306 stores

112 stores

95 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (November 2025)
E-commerce platforms distribution for stores with physical delivery in Poczta Polska
Platform Stores with Physical Delivery Percentage
WooCommerce 3585 28.20%
Custom 2770 21.79%
Shoper 2652 20.86%
PrestaShop 1499 11.79%
IdoSell Shop 621 4.89%
Sellingo 439 3.45%
Shopify 430 3.38%
Sky-Shop 306 2.41%
Magento 112 0.88%
KQS.store 95 0.75%
Wix eCommerce 73 0.57%
OpenCart 47 0.37%
Quick.Cart 32 0.25%
AptusShop 30 0.24%
Shoptet 21 0.17%

All Stores Distribution

WooCommerce holds 30.8% share of all Poczta Polska e-commerce stores (4,250) , with Custom at 20.1% and Shoper at 20.0% (November 2025) .

Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.

Top 10 Platforms (All Stores)

4,250 stores

Custom 20.1%

2,770 stores

Shoper 20.0%

2,761 stores

1,558 stores

634 stores

569 stores

455 stores

325 stores

127 stores

111 stores

Visual Distribution

Distribution of top 10 platforms by all stores (November 2025)
E-commerce platforms distribution for all stores in Poczta Polska
Platform Total Stores Percentage
WooCommerce 4250 30.78%
Custom 2770 20.06%
Shoper 2761 20.00%
PrestaShop 1558 11.28%
IdoSell Shop 634 4.59%
Sellingo 569 4.12%
Shopify 455 3.30%
Sky-Shop 325 2.35%
Magento 127 0.92%
KQS.store 111 0.80%
Wix eCommerce 95 0.69%
OpenCart 54 0.39%
Quick.Cart 45 0.33%
AptusShop 31 0.22%
Shoptet 21 0.15%

Categories Distribution

Clothing & Accessories leads with 18.8% of all stores (1,989 stores) , followed by Health & Beauty (17.3%) and Home & Garden (7.9%) .

Top 10 Categories

Clothing & Accessories 18.8%

1,989 stores

Health & Beauty 17.3%

1,826 stores

Home & Garden 7.9%

841 stores

Electronics & Technology 7.2%

757 stores

Jewelry & Watches 6.8%

718 stores

Food & Beverages 5.3%

565 stores

Books & Media 5.3%

559 stores

Furniture & Home Decor 5.0%

534 stores

Sporting Goods & Outdoor Gear 4.2%

445 stores

Vehicles & Parts 4.1%

437 stores

Visual Distribution

Distribution of top 10 Poczta Polska store categories (November 2025)
Distribution of categories in Poczta Polska e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 1989 18.80%
Health & Beauty 1826 17.26%
Home & Garden 841 7.95%
Electronics & Technology 757 7.16%
Jewelry & Watches 718 6.79%
Food & Beverages 565 5.34%
Books & Media 559 5.28%
Furniture & Home Decor 534 5.05%
Sporting Goods & Outdoor Gear 445 4.21%
Vehicles & Parts 437 4.13%
Gifts & Special Occasions 426 4.03%
Arts & Entertainment 404 3.82%
Tools & Hardware 404 3.82%
Pets & Pet Supplies 355 3.36%
Business & Industrial 319 3.02%

Payment Providers Distribution

Przelewy24 leads with 16.1% among AI-verified physical stores (4,158 stores) , followed by PayU (13.8%) and MasterCard (13.5%) .

Base: 11,462 AI-verified physical stores with detectable payment providers (78.2% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

4,158 stores

PayU 13.8%

3,580 stores

3,503 stores

BLIK 12.6%

3,265 stores

PayPal 10.9%

2,814 stores

1,707 stores

1,525 stores

1,231 stores

PayPo 4.5%

1,161 stores

Tpay 3.4%

893 stores

Visual Distribution

Distribution of top 10 Poczta Polska payment providers (November 2025)
Distribution of payment providers in Poczta Polska e-commerce stores
Payment Provider Store Count Market Share
Przelewy24 4158 16.06%
PayU 3580 13.82%
MasterCard 3503 13.53%
BLIK 3265 12.61%
PayPal 2814 10.87%
PayPro 1707 6.59%
Google Pay 1525 5.89%
Apple Pay 1231 4.75%
PayPo 1161 4.48%
Tpay 893 3.45%
DotPay 632 2.44%
VISA 549 2.12%
Stripe Connect 332 1.28%
Klarna 276 1.07%
Twisto 270 1.04%

Store Launch Timeline

Over the past 12 months, 1,461 new stores were launched in Poczta Polska , with the highest activity in 2025-10 (200 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2025-10 13.7%

200 stores launched

2025-09 12.0%

175 stores launched

2025-08 7.9%

116 stores launched

2025-07 10.3%

151 stores launched

2025-06 7.6%

111 stores launched

2025-05 9.3%

136 stores launched

2025-04 6.5%

95 stores launched

2025-03 8.0%

117 stores launched

2025-02 9.3%

136 stores launched

2025-01 6.9%

101 stores launched

2024-12 5.4%

79 stores launched

2024-11 3.0%

44 stores launched

Monthly Trend

Monthly store launches in Poczta Polska (November 2025)
Monthly store launches in Poczta Polska over the past 12 months
Month Stores Launched Percentage
2025-10 200 13.69%
2025-09 175 11.98%
2025-08 116 7.94%
2025-07 151 10.34%
2025-06 111 7.60%
2025-05 136 9.31%
2025-04 95 6.50%
2025-03 117 8.01%
2025-02 136 9.31%
2025-01 101 6.91%
2024-12 79 5.41%
2024-11 44 3.01%

Active Stores by Launch Year

Currently, 12,793 active stores in Poczta Polska are tracked in our database , with the most stores launched in 2025 (1,341 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2025 10.5%

1,341 active stores

2024 7.4%

946 active stores

2023 6.1%

778 active stores

2022 4.9%

628 active stores

2021 6.1%

778 active stores

2020 7.2%

923 active stores

2019 5.7%

723 active stores

2018 5.3%

681 active stores

2017 5.5%

705 active stores

2016 4.4%

562 active stores

2015 4.2%

540 active stores

2014 4.0%

510 active stores

2013 4.9%

629 active stores

2012 3.6%

457 active stores

2011 3.2%

410 active stores

Distribution by Launch Year

Active stores in Poczta Polska by original launch year (November 2025)
Active stores in Poczta Polska by launch year
Launch Year Active Stores Percentage
2025 1341 10.48%
2024 946 7.39%
2023 778 6.08%
2022 628 4.91%
2021 778 6.08%
2020 923 7.21%
2019 723 5.65%
2018 681 5.32%
2017 705 5.51%
2016 562 4.39%
2015 540 4.22%
2014 510 3.99%
2013 629 4.92%
2012 457 3.57%
2011 410 3.20%
2010 344 2.69%
2009 368 2.88%
2008 301 2.35%
2007 274 2.14%
2006 197 1.54%
2005 163 1.27%
2004 123 0.96%
2003 102 0.80%
2002 90 0.70%
2001 122 0.95%
2000 55 0.43%
1999 23 0.18%
1998 10 0.08%
1997 9 0.07%
1995 1 0.01%

Social Media Usage

Facebook leads with 40.9% among stores with at least one detectable social profile (6,800 stores) , followed by Instagram (31.0%) and YouTube (11.2%) .

Base: 8,462 stores with any detectable social profile (57.8% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 40.9%

6,800 stores

Instagram 31.0%

5,150 stores

YouTube 11.2%

1,865 stores

TikTok 5.4%

903 stores

Pinterest 4.5%

754 stores

Twitter 3.3%

544 stores

LinkedIn 1.9%

318 stores

X 1.1%

180 stores

WhatsApp 0.5%

87 stores

Vimeo 0.1%

16 stores

Visual Distribution

Distribution of social media platforms in Poczta Polska (November 2025)
Distribution of social media platforms in Poczta Polska e-commerce stores
Social Platform Store Count Market Share
Facebook 6800 40.92%
Instagram 5150 30.99%
YouTube 1865 11.22%
TikTok 903 5.43%
Pinterest 754 4.54%
Twitter 544 3.27%
LinkedIn 318 1.91%
X 180 1.08%
WhatsApp 87 0.52%
Vimeo 16 0.10%

Geographic Distribution

Poland leads with 96.8% (12,269 AI-verified stores) , followed by Czechia (0.5%) and Germany (0.4%) .

Base: 12,678 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

Poland 96.8%

12,269 AI-verified stores

64 AI-verified stores

57 AI-verified stores

52 AI-verified stores

49 AI-verified stores

19 AI-verified stores

Italy 0.1%

18 AI-verified stores

Spain 0.1%

16 AI-verified stores

15 AI-verified stores

15 AI-verified stores

Visual Distribution

Geographic distribution of stores using Poczta Polska (November 2025)
Geographic distribution of stores using Poczta Polska
Country AI-Verified Store Count Market Share
Poland 12269 96.77%
Czechia 64 0.50%
Germany 57 0.45%
United Kingdom 52 0.41%
United States 49 0.39%
France 19 0.15%
Italy 18 0.14%
Spain 16 0.13%
Ukraine 15 0.12%
Netherlands 15 0.12%
Slovakia 14 0.11%
India 12 0.09%
Ireland 11 0.09%
Estonia 11 0.09%
Russia 11 0.09%
Romania 11 0.09%
Hungary 10 0.08%
Sweden 9 0.07%
Lithuania 8 0.06%
Hong Kong 7 0.06%

Dataset Coverage

Field Rows count Coverage
Website 14.7k 100.00%
Emails 13.3k 90.53%
Phones 8.8k 60.38%
Ecommerce platform 14.0k 95.39%
Couriers 14.7k 100.00%
Payment Providers 11.5k 78.24%
Categories 12.1k 82.25%
Social Media 8.5k 57.76%

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Frequently Asked Questions

What data is included in the Poczta Polska E-commerce Database?

Our database covers over 12.8k Poczta Polska physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.

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We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.

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Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.

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