Stripe Payment Provider Usage Database
Explore 220.9k e-commerce stores accepting Stripe. Analyze payment adoption, merchant insights, and market opportunities.
· · Next full refresh: December 2025
E-commerce Platforms Distribution
WooCommerce leads with 71.4% of stores with physical delivery (157,291 stores) , followed by Custom (11.4%) and Big Cartel (8.4%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
157,291 stores
25,167 stores
18,467 stores
15,464 stores
701 stores
606 stores
592 stores
431 stores
422 stores
376 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 157291 | 71.40% |
| Custom | 25167 | 11.42% |
| Big Cartel | 18467 | 8.38% |
| Fourthwall | 15464 | 7.02% |
| Rain | 701 | 0.32% |
| Volusion | 606 | 0.28% |
| EasyDigitalDownloads | 592 | 0.27% |
| WooCommerce, EasyDigitalDownloads | 431 | 0.20% |
| Magento | 422 | 0.19% |
| PrestaShop | 376 | 0.17% |
| Shopify | 266 | 0.12% |
| Salesforce Commerce Cloud | 149 | 0.07% |
| OpenCart | 144 | 0.07% |
| EasyDigitalDownloads, WooCommerce | 114 | 0.05% |
| nopCommerce | 112 | 0.05% |
All Stores Distribution
WooCommerce holds 79.5% share of all Stripe e-commerce stores (295,781) , with Custom at 6.8% and Big Cartel at 6.2% (November 2025) .
Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.
Top 10 Platforms (All Stores)
295,781 stores
25,167 stores
22,991 stores
17,460 stores
1,127 stores
666 stores
4,891 stores
1,094 stores
564 stores
432 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| WooCommerce | 295781 | 79.49% |
| Custom | 25167 | 6.76% |
| Big Cartel | 22991 | 6.18% |
| Fourthwall | 17460 | 4.69% |
| Rain | 1127 | 0.30% |
| Volusion | 666 | 0.18% |
| EasyDigitalDownloads | 4891 | 1.31% |
| WooCommerce, EasyDigitalDownloads | 1094 | 0.29% |
| Magento | 564 | 0.15% |
| PrestaShop | 432 | 0.12% |
| Shopify | 449 | 0.12% |
| Salesforce Commerce Cloud | 237 | 0.06% |
| OpenCart | 262 | 0.07% |
| EasyDigitalDownloads, WooCommerce | 828 | 0.22% |
| nopCommerce | 142 | 0.04% |
Categories Distribution
Clothing & Accessories leads with 23.9% of all stores (36,605 stores) , followed by Health & Beauty (14.3%) and Arts & Entertainment (12.5%) .
Top 10 Categories
36,605 stores
21,965 stores
19,219 stores
18,433 stores
7,686 stores
7,658 stores
6,787 stores
6,476 stores
5,511 stores
5,154 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 36605 | 23.87% |
| Health & Beauty | 21965 | 14.33% |
| Arts & Entertainment | 19219 | 12.53% |
| Food & Beverages | 18433 | 12.02% |
| Jewelry & Watches | 7686 | 5.01% |
| Home & Garden | 7658 | 4.99% |
| Electronics & Technology | 6787 | 4.43% |
| Gifts & Special Occasions | 6476 | 4.22% |
| Books & Media | 5511 | 3.59% |
| Furniture & Home Decor | 5154 | 3.36% |
| Vehicles & Parts | 4605 | 3.00% |
| Sporting Goods & Outdoor Gear | 4273 | 2.79% |
| Pets & Pet Supplies | 3372 | 2.20% |
| Business & Industrial | 2912 | 1.90% |
| Tools & Hardware | 2673 | 1.74% |
Shipping Carriers Distribution
USPS leads with 18.3% among AI-verified physical stores (12,482 stores) , followed by DHL (17.4%) and UPS (12.7%) .
Base: 58,521 AI-verified physical stores with detectable shipping carriers (15.5% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
12,482 stores
11,869 stores
8,676 stores
8,031 stores
6,918 stores
4,915 stores
2,679 stores
2,600 stores
2,531 stores
1,781 stores
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| USPS | 12482 | 18.27% |
| DHL | 11869 | 17.37% |
| UPS | 8676 | 12.70% |
| DPD | 8031 | 11.75% |
| FedEx | 6918 | 10.12% |
| Royal Mail | 4915 | 7.19% |
| GLS | 2679 | 3.92% |
| Colissimo | 2600 | 3.81% |
| Australia Post | 2531 | 3.70% |
| La Poste | 1781 | 2.61% |
| Mondial Relay | 1460 | 2.14% |
| Correos | 1327 | 1.94% |
| TNT | 1247 | 1.83% |
| Canada Post | 938 | 1.37% |
| Hermes | 872 | 1.28% |
Store Launch Timeline
Over the past 12 months, 39,837 new stores were launched in Stripe , with the highest activity in 2025-10 (3,244 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
3,244 stores launched
3,524 stores launched
3,654 stores launched
3,846 stores launched
3,567 stores launched
3,652 stores launched
3,564 stores launched
3,569 stores launched
3,277 stores launched
3,375 stores launched
3,001 stores launched
1,564 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2025-10 | 3244 | 8.14% |
| 2025-09 | 3524 | 8.85% |
| 2025-08 | 3654 | 9.17% |
| 2025-07 | 3846 | 9.65% |
| 2025-06 | 3567 | 8.95% |
| 2025-05 | 3652 | 9.17% |
| 2025-04 | 3564 | 8.95% |
| 2025-03 | 3569 | 8.96% |
| 2025-02 | 3277 | 8.23% |
| 2025-01 | 3375 | 8.47% |
| 2024-12 | 3001 | 7.53% |
| 2024-11 | 1564 | 3.93% |
Active Stores by Launch Year
Currently, 215,338 active stores in Stripe are tracked in our database , with the most stores launched in 2025 (35,317 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
35,317 active stores
30,152 active stores
18,777 active stores
15,818 active stores
17,202 active stores
17,593 active stores
10,829 active stores
11,153 active stores
8,911 active stores
5,547 active stores
4,933 active stores
4,691 active stores
5,871 active stores
3,578 active stores
3,628 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2025 | 35317 | 16.40% |
| 2024 | 30152 | 14.00% |
| 2023 | 18777 | 8.72% |
| 2022 | 15818 | 7.35% |
| 2021 | 17202 | 7.99% |
| 2020 | 17593 | 8.17% |
| 2019 | 10829 | 5.03% |
| 2018 | 11153 | 5.18% |
| 2017 | 8911 | 4.14% |
| 2016 | 5547 | 2.58% |
| 2015 | 4933 | 2.29% |
| 2014 | 4691 | 2.18% |
| 2013 | 5871 | 2.73% |
| 2012 | 3578 | 1.66% |
| 2011 | 3628 | 1.68% |
| 2010 | 2883 | 1.34% |
| 2009 | 2610 | 1.21% |
| 2008 | 2195 | 1.02% |
| 2007 | 2016 | 0.94% |
| 2006 | 1434 | 0.67% |
| 2005 | 1250 | 0.58% |
| 2004 | 1755 | 0.81% |
| 2003 | 1282 | 0.60% |
| 2002 | 1231 | 0.57% |
| 2001 | 1436 | 0.67% |
| 2000 | 1198 | 0.56% |
| 1999 | 940 | 0.44% |
| 1998 | 589 | 0.27% |
| 1997 | 291 | 0.14% |
| 1996 | 188 | 0.09% |
| 1995 | 40 | 0.02% |
Geographic Distribution
United States leads with 31.2% (45,824 AI-verified stores) , followed by United Kingdom (14.0%) and France (10.1%) .
Base: 146,752 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
45,824 AI-verified stores
20,546 AI-verified stores
14,848 AI-verified stores
9,848 AI-verified stores
8,985 AI-verified stores
8,257 AI-verified stores
8,153 AI-verified stores
6,115 AI-verified stores
3,151 AI-verified stores
3,034 AI-verified stores
Visual Distribution
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 45824 | 31.23% |
| United Kingdom | 20546 | 14.00% |
| France | 14848 | 10.12% |
| Australia | 9848 | 6.71% |
| Spain | 8985 | 6.12% |
| Germany | 8257 | 5.63% |
| Italy | 8153 | 5.56% |
| Canada | 6115 | 4.17% |
| Ireland | 3151 | 2.15% |
| Mexico | 3034 | 2.07% |
| Japan | 2906 | 1.98% |
| New Zealand | 2621 | 1.79% |
| Switzerland | 2137 | 1.46% |
| Netherlands | 1576 | 1.07% |
| Poland | 1576 | 1.07% |
| Belgium | 1567 | 1.07% |
| India | 1454 | 0.99% |
| Sweden | 1437 | 0.98% |
| Austria | 1362 | 0.93% |
| United Arab Emirates | 1355 | 0.92% |
Featured Stores
Discover the strongest performers and newest entrants in Stripe's e-commerce landscape.
Top Stores by GMV
Data will be available soon.
New Stores
Recently launched ecommerce sites detected by ShopRank in the last full month.
WooCommerce — Clothing & Accessories
Big Cartel — Home & Garden
WooCommerce
WooCommerce
WooCommerce — Health & Beauty
Dataset Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 377.6k | 100.00% |
| Emails | 222.2k | 58.83% |
| Phones | 74.4k | 19.69% |
| Ecommerce platform | 376.5k | 99.71% |
| Couriers | 58.5k | 15.50% |
| Payment Providers | 112.4k | 29.76% |
| Categories | 220.6k | 58.43% |
| Social Media | 259.0k | 68.59% |
Starter Package
Immediate self-service access
Get instant access to our database
- Immediate data access
- Direct download or API integration
- Standard segments available
- Secure online payment
Enterprise Solution
Customized datasets tailored to your needs
Enterprise-grade solutions
- Customized datasets
- Dedicated account management
- Flexible licensing and pricing
- Volume discounts
- Technical support
Maximize Your ROI
Use our detailed Stripe E-commerce Database to:
Gain actionable insights into 220.9k physical stores in Stripe.
- Identify High-Value Leads
-
Quickly find and contact the best decision-makers at Stripe online stores.
- Conduct Competitive Analysis
-
Analyze your competitors' market share, product categories, and technology stacks.
- Direct Outreach
-
Access verified business contacts to accelerate your sales and marketing outreach.
Data Format & Delivery
Available Formats
- CSV
- Excel (XLS/XLSX)
- Text (TXT)
Delivery Methods
- Direct download
- Email delivery
- API access
Use Cases
- Lead Generation
- B2B Marketing
- Direct Marketing
- Email Marketing
- B2B Retargeting
- Market Research
Frequently Asked Questions
- What data is included in the Stripe E-commerce Database?
-
Our database covers over 220.9k Stripe physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.
- How fresh is your data and how often is it updated?
-
We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.
- Can I get a free sample before purchasing?
-
Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.
- Can I buy only selected segments of data?
-
Yes, you can purchase targeted segments tailored specifically to your business needs—by industry, platform, store size, and more. Contact us for details.
- How quickly can I access the full dataset after purchase?
-
You'll receive immediate access upon payment completion. Our data can be downloaded directly or delivered via email or API.
- What licensing options are available?
-
We offer flexible licensing: one-time purchases, annual subscriptions, and customized enterprise plans. Reach out to discuss the best solution for your business.
Social Media Usage
Instagram leads with 31.8% among stores with at least one detectable social profile (122,074 stores) , followed by Facebook (29.2%) and YouTube (10.7%) .
Base: 258,996 stores with any detectable social profile (68.6% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
122,074 stores
112,311 stores
41,015 stores
29,097 stores
22,809 stores
18,412 stores
15,496 stores
12,010 stores
5,476 stores
5,340 stores
Visual Distribution