Volusion Market Share & Real Store Usage

Explore 2.8k verified e-commerce stores built on Volusion. Compare platform usage, available contact fields, PSP/carrier signals, and merchant-size segments.

Detected across 6.2k domains. 2.8k verified as active stores with physical delivery.

Verified stores
2.8k
active stores with physical delivery
Top country
United States
2,472 verified stores
Top payment signal
Stripe
711 detection occurrences
Top carrier signal
UPS
724 detection occurrences
Top category
Sporting Goods & Outdoor Gear
426 verified stores

This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.

2.8k verified active stores out of 6.2k detected · 45.1% verification rate

Categories Distribution

Sporting Goods & Outdoor Gear stores with 15.2% of all stores (426 stores) , followed by Clothing & Accessories (10.3%) and Vehicles & Parts (9.2%) .

Base: 2,795 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.

Top 10 Categories

Sporting Goods & Outdoor Gear 15.2%

426 stores

Clothing & Accessories 10.3%

287 stores

Vehicles & Parts 9.2%

258 stores

Health & Beauty 8.9%

250 stores

Business & Industrial 6.7%

188 stores

Toys & Games 6.5%

181 stores

Tools & Hardware 6.4%

179 stores

Food & Beverages 6.1%

170 stores

Home & Garden 6.0%

168 stores

Electronics & Technology 5.7%

160 stores

Visual Distribution

Distribution of top 10 Volusion store categories (October 2026)
Distribution of categories in Volusion e-commerce stores
Category Number of Stores Percentage
Sporting Goods & Outdoor Gear 426 15.24%
Clothing & Accessories 287 10.27%
Vehicles & Parts 258 9.23%
Health & Beauty 250 8.94%
Business & Industrial 188 6.73%
Toys & Games 181 6.48%
Tools & Hardware 179 6.40%
Food & Beverages 170 6.08%
Home & Garden 168 6.01%
Electronics & Technology 160 5.72%

Payment Providers Distribution

Stripe accounts for 34.5% of displayed detection occurrences (711 occurrences) , followed by PayPal (19.1%) and VISA (11.4%) .

Base: 2,058 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from publicly accessible website content and technical signals. Detection does not confirm an active provider contract or availability at checkout.

Top 10 Payment Providers

Stripe 34.5%

711 occurrences

PayPal 19.1%

393 occurrences

VISA 11.4%

234 occurrences

217 occurrences

191 occurrences

Discover 6.9%

143 occurrences

132 occurrences

Western Union 0.6%

13 occurrences

12 occurrences

JCB 0.6%

12 occurrences

Visual Distribution

Distribution of top 10 Volusion payment providers (October 2026)
Distribution of payment providers in Volusion e-commerce stores
Payment Provider Detection Occurrences Share of Displayed Occurrences
Stripe 711 34.55%
PayPal 393 19.10%
VISA 234 11.37%
MasterCard 217 10.54%
American Express 191 9.28%
Discover 143 6.95%
Authorize.Net 132 6.41%
Western Union 13 0.63%
Amazon Pay 12 0.58%
JCB 12 0.58%

Shipping Carriers Distribution

UPS accounts for 35.1% of displayed detection occurrences (724 occurrences) , followed by USPS (32.3%) and FedEx (24.4%) .

Base: 2,064 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from publicly accessible website content and technical signals. Detection does not confirm an active carrier contract or shipping destinations.

Top 10 Shipping Carriers

UPS 35.1%

724 occurrences

USPS 32.3%

666 occurrences

FedEx 24.4%

503 occurrences

DHL 2.9%

59 occurrences

41 occurrences

24 occurrences

17 occurrences

13 occurrences

GLS 0.4%

9 occurrences

8 occurrences

Visual Distribution

Distribution of top 10 Volusion shipping carriers (October 2026)
Distribution of shipping carriers in Volusion e-commerce stores
Shipping Carrier Detection Occurrences Share of Displayed Occurrences
UPS 724 35.08%
USPS 666 32.27%
FedEx 503 24.37%
DHL 59 2.86%
Canada Post 41 1.99%
Australia Post 24 1.16%
Royal Mail 17 0.82%
Purolator 13 0.63%
GLS 9 0.44%
Blue Star 8 0.39%

Store Launch Timeline

Over the past 12 months, 20 new stores were launched in Volusion , with the highest activity in 2026-09 (3 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-09 15.0%

3 stores launched

2026-08 10.0%

2 stores launched

2026-07 5.0%

1 stores launched

2026-06 10.0%

2 stores launched

2026-05 5.0%

1 stores launched

2026-04 15.0%

3 stores launched

2026-03 5.0%

1 stores launched

2026-02 5.0%

1 stores launched

2026-01 10.0%

2 stores launched

2025-11 20.0%

4 stores launched

Monthly Trend

Monthly store launches in Volusion (October 2026)
Monthly store launches in Volusion over the past 12 months
Month Stores Launched Percentage
2026-09 3 15.00%
2026-08 2 10.00%
2026-07 1 5.00%
2026-06 2 10.00%
2026-05 1 5.00%
2026-04 3 15.00%
2026-03 1 5.00%
2026-02 1 5.00%
2026-01 2 10.00%
2025-11 4 20.00%

Active Stores by Launch Year

Currently, 2,794 active stores in Volusion are tracked in our database , with the most stores launched in 2026 (17 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 0.6%

17 active stores

2025 2.4%

67 active stores

2024 1.1%

32 active stores

2023 1.0%

29 active stores

2022 0.6%

18 active stores

2021 0.7%

19 active stores

2020 0.8%

22 active stores

2019 1.8%

51 active stores

2018 2.4%

67 active stores

2017 4.2%

118 active stores

2016 3.4%

94 active stores

2015 3.9%

108 active stores

2014 5.2%

146 active stores

2013 6.6%

185 active stores

2012 6.8%

190 active stores

Distribution by Launch Year

Active stores in Volusion by original launch year (October 2026)
Active stores in Volusion by launch year
Launch Year Active Stores Percentage
2026 17 0.61%
2025 67 2.40%
2024 32 1.15%
2023 29 1.04%
2022 18 0.64%
2021 19 0.68%
2020 22 0.79%
2019 51 1.83%
2018 67 2.40%
2017 118 4.22%
2016 94 3.36%
2015 108 3.87%
2014 146 5.23%
2013 185 6.62%
2012 190 6.80%

Social Media Usage

Facebook accounts for 31.4% of displayed detection occurrences (1,969 occurrences) , followed by Twitter (24.2%) and Instagram (19.1%) .

Base: 6,268 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 31.4%

1,969 occurrences

Twitter 24.2%

1,517 occurrences

Instagram 19.1%

1,198 occurrences

Pinterest 15.7%

982 occurrences

YouTube 6.8%

424 occurrences

LinkedIn 2.1%

133 occurrences

X 0.4%

26 occurrences

TikTok 0.2%

14 occurrences

Vimeo 0.1%

4 occurrences

Medium 0.0%

1 occurrences

Visual Distribution

Distribution of social media platforms in Volusion (October 2026)
Distribution of social media platforms in Volusion e-commerce stores
Social Platform Detection Occurrences Share of Displayed Occurrences
Facebook 1969 31.41%
Twitter 1517 24.20%
Instagram 1198 19.11%
Pinterest 982 15.67%
YouTube 424 6.76%
LinkedIn 133 2.12%
X 26 0.41%
TikTok 14 0.22%
Vimeo 4 0.06%
Medium 1 0.02%

Geographic Distribution

United States stores with 88.4% (2,472 active verified stores) , followed by Canada (4.0%) and United Kingdom (2.4%) .

Base: 2,795 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.

Top 10 Countries

2,472 active verified stores

111 active verified stores

68 active verified stores

37 active verified stores

16 active verified stores

11 active verified stores

6 active verified stores

5 active verified stores

5 active verified stores

4 active verified stores

Visual Distribution

Geographic distribution of stores using Volusion (October 2026)
Geographic distribution of stores using Volusion
Country AI-Verified Store Count Market Share
United States 2472 88.44%
Canada 111 3.97%
United Kingdom 68 2.43%
Australia 37 1.32%
South Africa 16 0.57%
Ireland 11 0.39%
Brazil 6 0.21%
Germany 5 0.18%
Hong Kong 5 0.18%
France 4 0.14%

Data Coverage

Coverage among all domains with this detected signal, including non-active profiles; not just active stores.

Field Rows count Coverage
Website 6.2k 100.00%
Emails 361 5.83%
Phones 2.5k 40.02%
Ecommerce platform 6.2k 100.00%
Couriers 1.2k 19.72%
Payment Providers 2.2k 35.00%
Categories 5.5k 89.43%
Social Media 4.8k 77.63%

Coverage reflects detectability from publicly accessible website content and technical signals. A detected provider does not establish an active commercial relationship, and a missing signal does not establish absence. These counts are not confirmed transaction or shipment market shares.

Market Intelligence

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Market Intelligence

Understand the Volusion e-commerce landscape:

Analyze 2.8k verified e-commerce stores on Volusion - technology adoption, market share, competitive positioning.

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Data Access

  • Interactive search and filtering via web app
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  • CSV/XLSX exports; full-market datasets by agreement

Use Cases

See which stores moved to or from each platform with platform migration data.

  • Competitive intelligence and market sizing
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Frequently Asked Questions

What data is included in the Volusion e-commerce intelligence?

We track 2.8k verified Volusion e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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