Zendesk Technology Adoption in E-commerce

Discover 16.8k verified e-commerce stores using Zendesk. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 21.6k domains. 16.8k verified as active stores with physical delivery.

Verified stores
16.8k
active stores with physical delivery
Top country
United States
5,065 verified stores
Top payment signal
PayPal
1,791 detection occurrences
Top carrier signal
UPS
1,060 detection occurrences
Top category
Health & Beauty
2,172 verified stores

This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.

16.8k verified active stores out of 21.6k detected · 77.8% verification rate

E-commerce Platforms Distribution

Custom stores with 38.1% of stores with physical delivery (6,397 stores) , followed by Shopify (25.4%) and Magento (16.2%) .

Base: 16,781 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 38.1%

6,397 stores

Shopify 25.4%

4,270 stores

Magento 16.2%

2,726 stores

1,561 stores

450 stores

327 stores

101 stores

81 stores

43 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (June 2026)
E-commerce platforms distribution for stores with physical delivery in Zendesk
Platform Stores with Physical Delivery Percentage
Custom 6397 38.12%
Shopify 4270 25.45%
Magento 2726 16.24%
WooCommerce 1561 9.30%
PrestaShop 450 2.68%
BigCommerce 327 1.95%
OpenCart 101 0.60%
SAP Commerce Cloud 81 0.48%
Salesforce Commerce Cloud 58 0.35%
Shopware 43 0.26%
Show broader dataset (all e-commerce signals)

Websites with E-commerce Signals

Custom holds 29.7% share of detected Zendesk e-commerce signals (6,397) , with Shopify at 22.2% and Magento at 19.9% (June 2026) .

Base: 21,566 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.

Top 10 Platforms (All Signals)

Custom 29.7%

6,397 websites

Shopify 22.2%

4,796 websites

Magento 19.9%

4,283 websites

3,367 websites

474 websites

390 websites

118 websites

86 websites

85 websites

Visual Distribution

Distribution of top 10 platforms by websites with signals (June 2026)
E-commerce platforms distribution for websites with signals in Zendesk
Platform Websites with Signals Percentage
Custom 6397 29.66%
Shopify 4796 22.24%
Magento 4283 19.86%
WooCommerce 3367 15.61%
PrestaShop 474 2.20%
BigCommerce 390 1.81%
OpenCart 118 0.55%
SAP Commerce Cloud 86 0.40%
Salesforce Commerce Cloud 67 0.31%
Shopware 85 0.39%

Categories Distribution

Health & Beauty stores with 12.9% of all stores (2,172 stores) , followed by Clothing & Accessories (12.2%) and Food & Beverages (10.6%) .

Base: 16,781 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.

Top 10 Categories

Health & Beauty 12.9%

2,172 stores

Clothing & Accessories 12.2%

2,042 stores

Food & Beverages 10.6%

1,786 stores

Sporting Goods & Outdoor Gear 8.3%

1,386 stores

Toys & Games 7.2%

1,204 stores

Home & Garden 5.7%

957 stores

Electronics & Technology 5.5%

925 stores

Arts & Entertainment 3.9%

651 stores

Business & Industrial 3.6%

607 stores

Tools & Hardware 3.5%

580 stores

Visual Distribution

Distribution of top 10 Zendesk store categories (June 2026)
Distribution of categories in Zendesk e-commerce stores
Category Number of Stores Percentage
Health & Beauty 2172 12.94%
Clothing & Accessories 2042 12.17%
Food & Beverages 1786 10.64%
Sporting Goods & Outdoor Gear 1386 8.26%
Toys & Games 1204 7.17%
Home & Garden 957 5.70%
Electronics & Technology 925 5.51%
Arts & Entertainment 651 3.88%
Business & Industrial 607 3.62%
Tools & Hardware 580 3.46%

Payment Providers Distribution

PayPal accounts for 30.1% of displayed detection occurrences (1,791 occurrences) , followed by MasterCard (13.7%) and American Express (13.6%) .

Base: 5,950 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 30.1%

1,791 occurrences

813 occurrences

812 occurrences

Klarna 12.3%

731 occurrences

VISA 6.7%

401 occurrences

385 occurrences

370 occurrences

265 occurrences

Bolt 3.4%

200 occurrences

182 occurrences

Visual Distribution

Distribution of top 10 Zendesk payment providers (June 2026)
Distribution of payment providers in Zendesk e-commerce stores
Payment Provider Detection Occurrences Share of Displayed Occurrences
PayPal 1791 30.10%
MasterCard 813 13.66%
American Express 812 13.65%
Klarna 731 12.29%
VISA 401 6.74%
Stripe Connect 385 6.47%
Apple Pay 370 6.22%
Google Pay 265 4.45%
Bolt 200 3.36%
Affirm 182 3.06%

Shipping Carriers Distribution

UPS accounts for 20.7% of displayed detection occurrences (1,060 occurrences) , followed by USPS (17.7%) and DHL (15.8%) .

Base: 5,118 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

UPS 20.7%

1,060 occurrences

USPS 17.7%

907 occurrences

DHL 15.8%

808 occurrences

FedEx 13.0%

667 occurrences

DPD 9.0%

460 occurrences

321 occurrences

313 occurrences

GLS 5.6%

288 occurrences

Estes 3.3%

169 occurrences

TNT 2.4%

125 occurrences

Visual Distribution

Distribution of top 10 Zendesk shipping carriers (June 2026)
Distribution of shipping carriers in Zendesk e-commerce stores
Shipping Carrier Detection Occurrences Share of Displayed Occurrences
UPS 1060 20.71%
USPS 907 17.72%
DHL 808 15.79%
FedEx 667 13.03%
DPD 460 8.99%
Canada Post 321 6.27%
Royal Mail 313 6.12%
GLS 288 5.63%
Estes 169 3.30%
TNT 125 2.44%

Store Launch Timeline

Over the past 12 months, 1,639 new stores were launched in Zendesk , with the highest activity in 2026-05 (220 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-05 13.4%

220 stores launched

2026-04 11.6%

190 stores launched

2026-03 12.9%

211 stores launched

2026-02 5.3%

87 stores launched

2026-01 5.7%

93 stores launched

2025-12 8.2%

134 stores launched

2025-11 7.7%

127 stores launched

2025-10 9.0%

147 stores launched

2025-09 7.7%

126 stores launched

2025-08 8.2%

134 stores launched

2025-07 7.4%

121 stores launched

2025-06 3.0%

49 stores launched

Monthly Trend

Monthly store launches in Zendesk (June 2026)
Monthly store launches in Zendesk over the past 12 months
Month Stores Launched Percentage
2026-05 220 13.42%
2026-04 190 11.59%
2026-03 211 12.87%
2026-02 87 5.31%
2026-01 93 5.67%
2025-12 134 8.18%
2025-11 127 7.75%
2025-10 147 8.97%
2025-09 126 7.69%
2025-08 134 8.18%
2025-07 121 7.38%
2025-06 49 2.99%

Active Stores by Launch Year

Currently, 16,318 active stores in Zendesk are tracked in our database , with the most stores launched in 2026 (813 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 5.0%

813 active stores

2025 9.8%

1,599 active stores

2024 8.4%

1,370 active stores

2023 6.9%

1,121 active stores

2022 7.1%

1,165 active stores

2021 7.1%

1,151 active stores

2020 7.9%

1,297 active stores

2019 6.2%

1,007 active stores

2018 5.5%

903 active stores

2017 4.9%

797 active stores

2016 2.3%

372 active stores

2015 2.4%

396 active stores

2014 2.5%

406 active stores

2013 3.2%

516 active stores

2012 1.9%

306 active stores

Distribution by Launch Year

Active stores in Zendesk by original launch year (June 2026)
Active stores in Zendesk by launch year
Launch Year Active Stores Percentage
2026 813 4.98%
2025 1599 9.80%
2024 1370 8.40%
2023 1121 6.87%
2022 1165 7.14%
2021 1151 7.05%
2020 1297 7.95%
2019 1007 6.17%
2018 903 5.53%
2017 797 4.88%
2016 372 2.28%
2015 396 2.43%
2014 406 2.49%
2013 516 3.16%
2012 306 1.88%

Social Media Usage

Facebook accounts for 25.5% of displayed detection occurrences (10,347 occurrences) , followed by Instagram (24.2%) and YouTube (16.1%) .

Base: 40,632 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 25.5%

10,347 occurrences

Instagram 24.2%

9,836 occurrences

YouTube 16.1%

6,532 occurrences

Twitter 12.0%

4,860 occurrences

TikTok 8.8%

3,595 occurrences

LinkedIn 5.0%

2,044 occurrences

Pinterest 4.7%

1,929 occurrences

X 2.1%

870 occurrences

WhatsApp 1.3%

547 occurrences

Reddit 0.2%

72 occurrences

Visual Distribution

Distribution of social media platforms in Zendesk (June 2026)
Distribution of social media platforms in Zendesk e-commerce stores
Social Platform Detection Occurrences Share of Displayed Occurrences
Facebook 10347 25.47%
Instagram 9836 24.21%
YouTube 6532 16.08%
Twitter 4860 11.96%
TikTok 3595 8.85%
LinkedIn 2044 5.03%
Pinterest 1929 4.75%
X 870 2.14%
WhatsApp 547 1.35%
Reddit 72 0.18%

Geographic Distribution

United States stores with 30.2% (5,065 active verified stores) , followed by United Kingdom (9.7%) and Australia (4.3%) .

Base: 16,781 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.

Top 10 Countries

5,065 active verified stores

1,620 active verified stores

719 active verified stores

678 active verified stores

603 active verified stores

Spain 3.4%

569 active verified stores

534 active verified stores

Italy 3.0%

510 active verified stores

462 active verified stores

432 active verified stores

Visual Distribution

Geographic distribution of stores using Zendesk (June 2026)
Geographic distribution of stores using Zendesk
Country AI-Verified Store Count Market Share
United States 5065 30.18%
United Kingdom 1620 9.65%
Australia 719 4.28%
Indonesia 678 4.04%
Germany 603 3.59%
Spain 569 3.39%
France 534 3.18%
Italy 510 3.04%
Netherlands 462 2.75%
Canada 432 2.57%

Data Coverage

Coverage among all domains with this detected signal, including non-active profiles; not just active stores.

Field Rows count Coverage
Website 21.6k 100.00%
Emails 6.7k 31.25%
Phones 7.4k 34.23%
Ecommerce platform 21.3k 98.59%
Couriers 3.9k 17.91%
Payment Providers 4.2k 19.51%
Categories 14.9k 69.07%
Social Media 14.7k 68.33%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

On-demand market analysis

Self-service access to market data and insights

  • Search and segment stores by any criteria
  • API integration for automated workflows
  • Periodic index updates
  • Market sizing and segmentation
Explore segment →

Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

  • Custom market reports and analysis
  • Competitive landscape monitoring
  • Direct support from the founder
  • Flexible licensing and enterprise pricing
Get Enterprise Pricing

Market Intelligence

Understand the Zendesk e-commerce landscape:

Analyze 16.8k verified e-commerce stores on Zendesk - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Zendesk e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Index updates; historical datasets by agreement

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Zendesk e-commerce intelligence?

We track 16.8k verified Zendesk e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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