Cookiebot Technology Adoption in E-commerce
Discover 24.2k verified e-commerce stores using Cookiebot. Analyze technology adoption, market trends, integration patterns, and business insights.
Detected across 41.0k domains. 24.2k verified as active stores with physical delivery.
This is a public preview. Use the catalog, exports, or API for full account lists and CRM-ready fields.
· · Next full refresh: July 2026
24.2k verified active stores out of 41.0k detected · 59.1% verification rate
E-commerce Platforms Distribution
WooCommerce stores with 40.3% of stores with physical delivery (9,322 stores) , followed by Custom (22.7%) and Shopify (21.6%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
9,322 stores
5,244 stores
4,997 stores
1,351 stores
1,020 stores
259 stores
204 stores
135 stores
121 stores
102 stores
Visual Distribution
9,322 stores
5,244 stores
4,997 stores
1,351 stores
1,020 stores
259 stores
204 stores
135 stores
121 stores
102 stores
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 9322 | 40.31% |
| Custom | 5244 | 22.67% |
| Shopify | 4997 | 21.61% |
| PrestaShop | 1351 | 5.84% |
| Magento | 1020 | 4.41% |
| Shopware | 259 | 1.12% |
| Kodmyran Shop4 | 204 | 0.88% |
| OpenCart | 135 | 0.58% |
| Salesforce Commerce Cloud | 121 | 0.52% |
| BigCommerce | 102 | 0.44% |
Show broader dataset (all e-commerce signals)
All Stores Distribution
WooCommerce holds 59.6% share of all Cookiebot e-commerce stores (22,607) , with Custom at 13.8% and Shopify at 14.1% (June 2026) .
Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.
Top 10 Platforms (All Stores)
22,607 stores
5,244 stores
5,326 stores
1,487 stores
1,257 stores
304 stores
214 stores
160 stores
131 stores
123 stores
Visual Distribution
22,607 stores
5,244 stores
5,326 stores
1,487 stores
1,257 stores
304 stores
214 stores
160 stores
131 stores
123 stores
| Platform | Total Stores | Percentage |
|---|---|---|
| WooCommerce | 22607 | 59.64% |
| Custom | 5244 | 13.84% |
| Shopify | 5326 | 14.05% |
| PrestaShop | 1487 | 3.92% |
| Magento | 1257 | 3.32% |
| Shopware | 304 | 0.80% |
| Kodmyran Shop4 | 214 | 0.56% |
| OpenCart | 160 | 0.42% |
| Salesforce Commerce Cloud | 131 | 0.35% |
| BigCommerce | 123 | 0.32% |
Categories Distribution
Health & Beauty stores with 15.6% of all stores (3,375 stores) , followed by Clothing & Accessories (12.8%) and Food & Beverages (12.7%) .
Base: 21,663 AI-verified stores with physical delivery and detected product categories (89.4% of all verified stores). Percentages show share of stores within each category.
Top 10 Categories
3,375 stores
2,777 stores
2,755 stores
2,290 stores
1,609 stores
1,470 stores
1,219 stores
1,056 stores
1,040 stores
906 stores
Visual Distribution
3,375 stores
2,777 stores
2,755 stores
2,290 stores
1,609 stores
1,470 stores
1,219 stores
1,056 stores
1,040 stores
906 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Health & Beauty | 3375 | 15.58% |
| Clothing & Accessories | 2777 | 12.82% |
| Food & Beverages | 2755 | 12.72% |
| Home & Garden | 2290 | 10.57% |
| Sporting Goods & Outdoor Gear | 1609 | 7.43% |
| Tools & Hardware | 1470 | 6.79% |
| Business & Industrial | 1219 | 5.63% |
| Furniture & Home Decor | 1056 | 4.87% |
| Arts & Entertainment | 1040 | 4.80% |
| Electronics & Technology | 906 | 4.18% |
Payment Providers Distribution
PayPal stores with 24.1% among AI-verified physical stores (4,334 stores) , followed by Klarna (13.0%) and MasterCard (12.5%) .
Base: 11,634 AI-verified physical stores with detectable payment providers (28.4% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
4,334 stores
2,336 stores
2,250 stores
1,403 stores
1,225 stores
1,173 stores
1,066 stores
942 stores
552 stores
524 stores
Visual Distribution
4,334 stores
2,336 stores
2,250 stores
1,403 stores
1,225 stores
1,173 stores
1,066 stores
942 stores
552 stores
524 stores
| Payment Provider | Store Count | Market Share |
|---|---|---|
| PayPal | 4334 | 24.15% |
| Klarna | 2336 | 13.02% |
| MasterCard | 2250 | 12.54% |
| VISA | 1403 | 7.82% |
| American Express | 1225 | 6.83% |
| Apple Pay | 1173 | 6.54% |
| Stripe Connect | 1066 | 5.94% |
| Google Pay | 942 | 5.25% |
| Przelewy24 | 552 | 3.08% |
| Bancontact | 524 | 2.92% |
Shipping Carriers Distribution
DHL stores with 23.4% among AI-verified physical stores (2,237 stores) , followed by GLS (16.9%) and DPD (15.9%) .
Base: 8,431 AI-verified physical stores with detectable shipping carriers (20.5% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
Visual Distribution
2,237 stores
1,612 stores
1,518 stores
931 stores
728 stores
478 stores
386 stores
375 stores
257 stores
196 stores
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| DHL | 2237 | 23.41% |
| GLS | 1612 | 16.87% |
| DPD | 1518 | 15.89% |
| UPS | 931 | 9.74% |
| InPost | 728 | 7.62% |
| PostNL | 478 | 5.00% |
| PostNord | 386 | 4.04% |
| FedEx | 375 | 3.92% |
| Royal Mail | 257 | 2.69% |
| TNT | 196 | 2.05% |
Store Launch Timeline
Over the past 12 months, 1,788 new stores were launched in Cookiebot , with the highest activity in 2026-05 (110 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
110 stores launched
135 stores launched
197 stores launched
140 stores launched
133 stores launched
144 stores launched
176 stores launched
172 stores launched
159 stores launched
127 stores launched
199 stores launched
96 stores launched
Monthly Trend
6.2% of last 12 months
7.6% of last 12 months
11.0% of last 12 months
7.8% of last 12 months
7.4% of last 12 months
8.1% of last 12 months
9.8% of last 12 months
9.6% of last 12 months
8.9% of last 12 months
7.1% of last 12 months
11.1% of last 12 months
5.4% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-05 | 110 | 6.15% |
| 2026-04 | 135 | 7.55% |
| 2026-03 | 197 | 11.02% |
| 2026-02 | 140 | 7.83% |
| 2026-01 | 133 | 7.44% |
| 2025-12 | 144 | 8.05% |
| 2025-11 | 176 | 9.84% |
| 2025-10 | 172 | 9.62% |
| 2025-09 | 159 | 8.89% |
| 2025-08 | 127 | 7.10% |
| 2025-07 | 199 | 11.13% |
| 2025-06 | 96 | 5.37% |
Active Stores by Launch Year
Currently, 24,087 active stores in Cookiebot are tracked in our database , with the most stores launched in 2026 (720 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
720 active stores
1,959 active stores
1,944 active stores
1,711 active stores
1,517 active stores
1,747 active stores
1,718 active stores
1,218 active stores
1,262 active stores
1,248 active stores
733 active stores
624 active stores
639 active stores
807 active stores
584 active stores
Distribution by Launch Year
3.0% of tracked active stores
8.1% of tracked active stores
8.1% of tracked active stores
7.1% of tracked active stores
6.3% of tracked active stores
7.3% of tracked active stores
7.1% of tracked active stores
5.1% of tracked active stores
5.2% of tracked active stores
5.2% of tracked active stores
3.0% of tracked active stores
2.6% of tracked active stores
2.7% of tracked active stores
3.4% of tracked active stores
2.4% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 720 | 2.99% |
| 2025 | 1959 | 8.13% |
| 2024 | 1944 | 8.07% |
| 2023 | 1711 | 7.10% |
| 2022 | 1517 | 6.30% |
| 2021 | 1747 | 7.25% |
| 2020 | 1718 | 7.13% |
| 2019 | 1218 | 5.06% |
| 2018 | 1262 | 5.24% |
| 2017 | 1248 | 5.18% |
| 2016 | 733 | 3.04% |
| 2015 | 624 | 2.59% |
| 2014 | 639 | 2.65% |
| 2013 | 807 | 3.35% |
| 2012 | 584 | 2.42% |
Geographic Distribution
Germany stores with 14.9% (3,275 AI-verified stores) , followed by Italy (13.4%) and Netherlands (9.5%) .
Base: 21,915 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
3,275 AI-verified stores
2,947 AI-verified stores
2,080 AI-verified stores
1,982 AI-verified stores
1,704 AI-verified stores
1,450 AI-verified stores
1,140 AI-verified stores
1,123 AI-verified stores
768 AI-verified stores
764 AI-verified stores
Visual Distribution
3,275 AI-verified stores
2,947 AI-verified stores
2,080 AI-verified stores
1,982 AI-verified stores
1,704 AI-verified stores
1,450 AI-verified stores
1,140 AI-verified stores
1,123 AI-verified stores
768 AI-verified stores
764 AI-verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| Germany | 3275 | 14.94% |
| Italy | 2947 | 13.45% |
| Netherlands | 2080 | 9.49% |
| Poland | 1982 | 9.04% |
| Denmark | 1704 | 7.78% |
| United Kingdom | 1450 | 6.62% |
| Spain | 1140 | 5.20% |
| Sweden | 1123 | 5.12% |
| Romania | 768 | 3.50% |
| United States | 764 | 3.49% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Custom
Optimizely Commerce - Health & Beauty
Custom
Magento
Custom - Home & Garden
New Stores
Recently launched stores detected by ShopRank in the last full month.
Custom - Health & Beauty
Custom - Electronics & Technology
Custom - Vehicles & Parts
WooCommerce - Arts & Entertainment
SAP Commerce Cloud - Sporting Goods & Outdoor Gear
Data Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 41.0k | 100.00% |
| Emails | 26.6k | 64.93% |
| Phones | 28.4k | 69.27% |
| Ecommerce platform | 40.2k | 97.94% |
| Couriers | 8.4k | 20.55% |
| Payment Providers | 11.6k | 28.36% |
| Categories | 23.6k | 57.53% |
| Social Media | 32.0k | 77.89% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Monthly data refreshes
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Dedicated analyst support
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Cookiebot e-commerce landscape:
Analyze 24.2k verified e-commerce stores on Cookiebot - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across Cookiebot e-commerce.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Monthly data refreshes with historical tracking
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the Cookiebot e-commerce intelligence?
-
We track 24.2k verified Cookiebot e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook stores with 31.8% among stores with at least one detectable social profile (17,038 stores) , followed by Instagram (30.2%) and YouTube (12.5%) .
Base: 31,957 stores with any detectable social profile (77.9% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
17,038 stores
16,178 stores
6,682 stores
4,084 stores
3,597 stores
2,231 stores
2,096 stores
775 stores
756 stores
104 stores
Visual Distribution
17,038 stores
16,178 stores
6,682 stores
4,084 stores
3,597 stores
2,231 stores
2,096 stores
775 stores
756 stores
104 stores