The Leading E-commerce Countries
Explore the largest e-commerce markets worldwide, ranked by the number of verified online stores. Our database tracks 8M+ active stores across 200+ countries with estimated market size, median store revenue, and dominant product categories. Use this data to identify high-potential markets for international expansion.
Data generated: March 30, 2026
| # | Name | Verified stores | Est. market size (USD) | Median store GMV (USD) | Top categories | Details |
|---|---|---|---|---|---|---|
| 1 | United States | 1,907,414 | $1250B | $365K | Clothing & Accessories, Health &... | 1,907,414 stores |
| 2 | United Kingdom | 418,233 | $275B | $396K | Clothing & Accessories, Health &... | 418,233 stores |
| 3 | Germany | 336,792 | $135B | $380K | Clothing & Accessories, Food &... | 336,792 stores |
| 4 | Japan | 169,276 | – | – | Food & Beverages, Clothing &... | 169,276 stores |
| 5 | France | 276,812 | $90B | $341K | Clothing & Accessories, Health &... | 276,812 stores |
| 6 | Australia | 207,664 | $42B | $248K | Clothing & Accessories, Health &... | 207,664 stores |
| 7 | Italy | 181,985 | $58B | $303K | Clothing & Accessories, Food &... | 181,985 stores |
| 8 | Netherlands | 182,270 | $39B | $268K | Clothing & Accessories, Health &... | 182,270 stores |
| 9 | Canada | 207,745 | $58.7B | $302K | Health & Beauty, Clothing &... | 207,745 stores |
| 10 | Russia | 367,815 | – | – | Tools & Hardware, Home & Garden,... | 367,815 stores |
| 11 | Spain | 179,435 | $68B | $259K | Clothing & Accessories, Health &... | 179,435 stores |
| 12 | India | 298,205 | – | – | Clothing & Accessories, Health &... | 298,205 stores |
| 13 | Sweden | 55,537 | $28B | $338K | Clothing & Accessories, Health &... | 55,537 stores |
| 14 | Poland | 137,405 | $36.4B | $152K | Clothing & Accessories, Health &... | 137,405 stores |
| 15 | Brazil | 221,624 | $60B | $76K | Clothing & Accessories, Health &... | 221,624 stores |
| 16 | Switzerland | 65,555 | $17B | $293K | Food & Beverages, Health & Beauty,... | 65,555 stores |
| 17 | South Korea | 138,056 | – | – | Clothing & Accessories, Health &... | 138,056 stores |
| 18 | Mexico | 83,969 | $42.2B | $300K | Clothing & Accessories, Health &... | 83,969 stores |
| 19 | China | 81,231 | – | – | Clothing & Accessories, Health &... | 81,231 stores |
| 20 | Czechia | 83,000 | $7.5B | $129K | Clothing & Accessories, Food &... | 83,000 stores |
| 21 | Turkey | 141,503 | $58B | $166K | Clothing & Accessories, Food &... | 141,503 stores |
| 22 | Norway | 26,160 | $13B | $368K | Clothing & Accessories, Health &... | 26,160 stores |
| 23 | Austria | 38,377 | $18B | $300K | Food & Beverages, Clothing &... | 38,377 stores |
| 24 | Denmark | 43,680 | $13B | $273K | Clothing & Accessories, Sporting... | 43,680 stores |
| 25 | Finland | 23,735 | $9B | $309K | Health & Beauty, Clothing &... | 23,735 stores |
| 26 | Belgium | 53,721 | $23B | $340K | Clothing & Accessories, Food &... | 53,721 stores |
| 27 | Belarus | 19,474 | – | – | Tools & Hardware, Home & Garden,... | 19,474 stores |
| 28 | Hong Kong | 49,006 | – | – | Clothing & Accessories, Health &... | 49,006 stores |
| 29 | Ukraine | 105,679 | – | – | Clothing & Accessories, Home &... | 105,679 stores |
| 30 | Taiwan | 37,025 | – | – | Food & Beverages, Clothing &... | 37,025 stores |
| 31 | New Zealand | 43,015 | – | – | Health & Beauty, Clothing &... | 43,015 stores |
| 32 | Vietnam | 127,266 | – | – | Food & Beverages, Home & Garden,... | 127,266 stores |
| 33 | Romania | 66,853 | $10.5B | $172K | Clothing & Accessories, Health &... | 66,853 stores |
| 34 | Ireland | 31,330 | $11B | $280K | Clothing & Accessories, Health &... | 31,330 stores |
| 35 | Greece | 52,479 | $7.5B | $164K | Clothing & Accessories, Health &... | 52,479 stores |
| 36 | Argentina | 82,138 | $20.5B | $172K | Clothing & Accessories, Health &... | 82,138 stores |
| 37 | South Africa | 67,662 | – | – | Health & Beauty, Clothing &... | 67,662 stores |
| 38 | Chile | 54,580 | $13B | $203K | Clothing & Accessories, Health &... | 54,580 stores |
| 39 | Portugal | 33,641 | $9B | $241K | Clothing & Accessories, Health &... | 33,641 stores |
| 40 | Israel | 36,568 | – | – | Clothing & Accessories, Health &... | 36,568 stores |