Vimeo Technology Adoption in E-commerce

Discover 30.7k verified e-commerce stores using Vimeo. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 68.4k domains. 30.7k verified as active stores with physical delivery.

Verified stores
30.7k
active stores with physical delivery
Top country
United States
9,559 verified stores
Top payment signal
PayPal
2,280 detection occurrences
Top carrier signal
UPS
1,116 detection occurrences
Top category
Health & Beauty
5,808 verified stores

This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.

30.7k verified active stores out of 68.4k detected · 44.9% verification rate

E-commerce Platforms Distribution

Shopify stores with 27.8% of stores with physical delivery (8,556 stores) , followed by WooCommerce (21.7%) and Cafe24 (14.6%) .

Base: 30,726 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Shopify 27.8%

8,556 stores

6,668 stores

Cafe24 14.6%

4,486 stores

Custom 14.1%

4,322 stores

3,219 stores

766 stores

430 stores

305 stores

185 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (June 2026)
E-commerce platforms distribution for stores with physical delivery in Vimeo
Platform Stores with Physical Delivery Percentage
Shopify 8556 27.85%
WooCommerce 6668 21.70%
Cafe24 4486 14.60%
Custom 4322 14.07%
GoDaddy Online Store 3219 10.48%
Magento 766 2.49%
PrestaShop 430 1.40%
BigCommerce 305 0.99%
1C-Bitrix 185 0.60%
Salesforce Commerce Cloud 146 0.48%
Show broader dataset (all e-commerce signals)

Websites with E-commerce Signals

Shopify holds 14.9% share of detected Vimeo e-commerce signals (10,214) , with WooCommerce at 46.7% and Cafe24 at 7.0% (June 2026) .

Base: 68,434 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.

Top 10 Platforms (All Signals)

Shopify 14.9%

10,214 websites

31,975 websites

4,779 websites

4,322 websites

8,708 websites

959 websites

506 websites

360 websites

298 websites

159 websites

Visual Distribution

Distribution of top 10 platforms by websites with signals (June 2026)
E-commerce platforms distribution for websites with signals in Vimeo
Platform Websites with Signals Percentage
Shopify 10214 14.93%
WooCommerce 31975 46.72%
Cafe24 4779 6.98%
Custom 4322 6.32%
GoDaddy Online Store 8708 12.72%
Magento 959 1.40%
PrestaShop 506 0.74%
BigCommerce 360 0.53%
1C-Bitrix 298 0.44%
Salesforce Commerce Cloud 159 0.23%

Categories Distribution

Health & Beauty stores with 18.9% of all stores (5,808 stores) , followed by Clothing & Accessories (14.4%) and Food & Beverages (10.1%) .

Base: 30,726 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.

Top 10 Categories

Health & Beauty 18.9%

5,808 stores

Clothing & Accessories 14.4%

4,433 stores

Food & Beverages 10.1%

3,106 stores

Sporting Goods & Outdoor Gear 9.0%

2,762 stores

Home & Garden 5.3%

1,627 stores

Arts & Entertainment 4.1%

1,249 stores

Business & Industrial 3.6%

1,115 stores

Jewelry & Watches 3.4%

1,052 stores

Tools & Hardware 3.4%

1,036 stores

Toys & Games 3.2%

993 stores

Visual Distribution

Distribution of top 10 Vimeo store categories (June 2026)
Distribution of categories in Vimeo e-commerce stores
Category Number of Stores Percentage
Health & Beauty 5808 18.90%
Clothing & Accessories 4433 14.43%
Food & Beverages 3106 10.11%
Sporting Goods & Outdoor Gear 2762 8.99%
Home & Garden 1627 5.30%
Arts & Entertainment 1249 4.06%
Business & Industrial 1115 3.63%
Jewelry & Watches 1052 3.42%
Tools & Hardware 1036 3.37%
Toys & Games 993 3.23%

Payment Providers Distribution

PayPal accounts for 29.4% of displayed detection occurrences (2,280 occurrences) , followed by MasterCard (17.5%) and American Express (14.7%) .

Base: 7,750 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 29.4%

2,280 occurrences

1,354 occurrences

1,140 occurrences

817 occurrences

648 occurrences

VISA 6.0%

463 occurrences

445 occurrences

316 occurrences

JCB 1.9%

144 occurrences

Bolt 1.8%

143 occurrences

Visual Distribution

Distribution of top 10 Vimeo payment providers (June 2026)
Distribution of payment providers in Vimeo e-commerce stores
Payment Provider Detection Occurrences Share of Displayed Occurrences
PayPal 2280 29.42%
MasterCard 1354 17.47%
American Express 1140 14.71%
Stripe Connect 817 10.54%
Klarna 648 8.36%
VISA 463 5.97%
Apple Pay 445 5.74%
Google Pay 316 4.08%
JCB 144 1.86%
Bolt 143 1.85%

Shipping Carriers Distribution

UPS accounts for 22.8% of displayed detection occurrences (1,116 occurrences) , followed by DHL (19.1%) and USPS (15.9%) .

Base: 4,892 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

UPS 22.8%

1,116 occurrences

DHL 19.1%

932 occurrences

USPS 15.9%

779 occurrences

FedEx 12.8%

625 occurrences

DPD 10.3%

506 occurrences

GLS 5.3%

259 occurrences

217 occurrences

171 occurrences

TNT 3.0%

146 occurrences

141 occurrences

Visual Distribution

Distribution of top 10 Vimeo shipping carriers (June 2026)
Distribution of shipping carriers in Vimeo e-commerce stores
Shipping Carrier Detection Occurrences Share of Displayed Occurrences
UPS 1116 22.81%
DHL 932 19.05%
USPS 779 15.92%
FedEx 625 12.78%
DPD 506 10.34%
GLS 259 5.29%
Royal Mail 217 4.44%
СДЭК 171 3.50%
TNT 146 2.98%
Australia Post 141 2.88%

Store Launch Timeline

Over the past 12 months, 2,907 new stores were launched in Vimeo , with the highest activity in 2026-05 (204 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-05 7.0%

204 stores launched

2026-04 6.1%

177 stores launched

2026-03 8.6%

249 stores launched

2026-02 6.6%

191 stores launched

2026-01 9.1%

264 stores launched

2025-12 12.3%

359 stores launched

2025-11 8.2%

237 stores launched

2025-10 8.6%

250 stores launched

2025-09 10.6%

307 stores launched

2025-08 8.9%

259 stores launched

2025-07 10.0%

290 stores launched

2025-06 4.1%

120 stores launched

Monthly Trend

Monthly store launches in Vimeo (June 2026)
Monthly store launches in Vimeo over the past 12 months
Month Stores Launched Percentage
2026-05 204 7.02%
2026-04 177 6.09%
2026-03 249 8.57%
2026-02 191 6.57%
2026-01 264 9.08%
2025-12 359 12.35%
2025-11 237 8.15%
2025-10 250 8.60%
2025-09 307 10.56%
2025-08 259 8.91%
2025-07 290 9.98%
2025-06 120 4.13%

Active Stores by Launch Year

Currently, 30,337 active stores in Vimeo are tracked in our database , with the most stores launched in 2026 (1,099 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 3.6%

1,099 active stores

2025 10.2%

3,087 active stores

2024 10.5%

3,173 active stores

2023 9.5%

2,895 active stores

2022 8.0%

2,424 active stores

2021 7.7%

2,333 active stores

2020 7.2%

2,174 active stores

2019 5.1%

1,548 active stores

2018 5.5%

1,679 active stores

2017 4.7%

1,413 active stores

2016 2.6%

792 active stores

2015 2.7%

817 active stores

2014 2.6%

792 active stores

2013 3.1%

937 active stores

2012 1.9%

567 active stores

Distribution by Launch Year

Active stores in Vimeo by original launch year (June 2026)
Active stores in Vimeo by launch year
Launch Year Active Stores Percentage
2026 1099 3.62%
2025 3087 10.18%
2024 3173 10.46%
2023 2895 9.54%
2022 2424 7.99%
2021 2333 7.69%
2020 2174 7.17%
2019 1548 5.10%
2018 1679 5.53%
2017 1413 4.66%
2016 792 2.61%
2015 817 2.69%
2014 792 2.61%
2013 937 3.09%
2012 567 1.87%

Social Media Usage

Instagram accounts for 29.6% of displayed detection occurrences (20,528 occurrences) , followed by Facebook (27.3%) and YouTube (13.0%) .

Base: 69,340 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Instagram 29.6%

20,528 occurrences

Facebook 27.3%

18,947 occurrences

YouTube 13.0%

9,045 occurrences

Twitter 8.6%

5,929 occurrences

TikTok 5.8%

4,027 occurrences

Pinterest 5.1%

3,541 occurrences

LinkedIn 4.9%

3,430 occurrences

Vimeo 2.1%

1,474 occurrences

X 2.1%

1,460 occurrences

WhatsApp 1.4%

959 occurrences

Visual Distribution

Distribution of social media platforms in Vimeo (June 2026)
Distribution of social media platforms in Vimeo e-commerce stores
Social Platform Detection Occurrences Share of Displayed Occurrences
Instagram 20528 29.60%
Facebook 18947 27.32%
YouTube 9045 13.04%
Twitter 5929 8.55%
TikTok 4027 5.81%
Pinterest 3541 5.11%
LinkedIn 3430 4.95%
Vimeo 1474 2.13%
X 1460 2.11%
WhatsApp 959 1.38%

Geographic Distribution

United States stores with 31.1% (9,559 active verified stores) , followed by South Korea (12.9%) and United Kingdom (5.9%) .

Base: 30,726 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.

Top 10 Countries

9,559 active verified stores

3,949 active verified stores

1,798 active verified stores

1,029 active verified stores

1,001 active verified stores

922 active verified stores

880 active verified stores

777 active verified stores

Italy 2.0%

628 active verified stores

Spain 1.8%

559 active verified stores

Visual Distribution

Geographic distribution of stores using Vimeo (June 2026)
Geographic distribution of stores using Vimeo
Country AI-Verified Store Count Market Share
United States 9559 31.11%
South Korea 3949 12.85%
United Kingdom 1798 5.85%
Australia 1029 3.35%
Canada 1001 3.26%
Germany 922 3.00%
Netherlands 880 2.86%
France 777 2.53%
Italy 628 2.04%
Spain 559 1.82%

Data Coverage

Coverage among all domains with this detected signal, including non-active profiles; not just active stores.

Field Rows count Coverage
Website 68.4k 100.00%
Emails 40.3k 58.89%
Phones 21.7k 31.73%
Ecommerce platform 67.9k 99.17%
Couriers 6.1k 8.87%
Payment Providers 10k 14.56%
Categories 29.3k 42.85%
Social Media 52.1k 76.09%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

On-demand market analysis

Self-service access to market data and insights

  • Search and segment stores by any criteria
  • API integration for automated workflows
  • Periodic index updates
  • Market sizing and segmentation
Explore segment →

Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

  • Custom market reports and analysis
  • Competitive landscape monitoring
  • Direct support from the founder
  • Flexible licensing and enterprise pricing
Get Enterprise Pricing

Market Intelligence

Understand the Vimeo e-commerce landscape:

Analyze 30.7k verified e-commerce stores on Vimeo - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Vimeo e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Index updates; historical datasets by agreement

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Vimeo e-commerce intelligence?

We track 30.7k verified Vimeo e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

Unlock full access to ShopRank

Login now to explore merchant intelligence including:
  • Merchant size bands and scoring
  • PSP, carrier, and technology filters
  • Exports, saved lists, and API access
By login to our system you are accepting Terms & conditions and Privacy Policy